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PODCAST

Sales Training. Close It Now!

Closing sales in home services can feel overwhelming and high-pressure. In every episode, we break down the key components of a successful sales conversation and guide you all the way to the close. From building a winning appointment structure to overcoming real-world objections, we cover it all. Whether you’re brand new or a seasoned pro, this show is your blueprint for selling with confidence and clarity.

business careers

All Episodes

40:46

Episode #9: The Sacred Close: When Energy Becomes...

Sales Training. Close It Now! ·

2025/05/29

This is the moment where everything we’ve built in the Energy Series comes to life. The close isn’t a pitch—it’s a transfer of peace, certainty, and alignment. In this finale, we show you how to make every closing moment sacred, connected, and complete.What You’ll Learn in This EpisodeWhy the close is the culmination of energetic alignment, not pressureThe brain science behind resolution and why clarity triggers trustHow to guide a buyer through the emotional-logical-emotional decision arcThe Trust

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01:22:37

The Door-to-Door Goldmine: Sales Growth & Redemption...

Sales Training. Close It Now! ·

2025/05/23

From rock bottom to leadership at the top—Ken Baden’s journey is one of redemption, grit, and building something that lasts. In this episode, we dig into why door-to-door is still the most powerful (and overlooked) marketing strategy in home services—and how to scale sales teams that win.If you’ve ever been afraid to knock—or unsure how to build a canvassing culture—this one is a must-listen.2.What You’ll Learn in This EpisodeKen’s story of overcoming addiction and turning pain into powerThe real

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32:58

Episode #8: Energetic Framing: How to Own the Context...

Sales Training. Close It Now! ·

2025/05/21

Before your pitch… before your logic… before your words even land—there’senergy.This episode dives deep intoenergetic framing—how your presence and nervous system shape the entire sales experience before a single word is spoken.You'll learn what it means to lead the room without saying a word, how to anchor the space with calm authority, and why your energy—not your script—is what buyers actually respond to.We’ll cover:The psychology of energetic framingTools to set the tone before you

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01:10:32

The Entrepreneurial Hustle with Dru Fay: From Barber...

Sales Training. Close It Now! ·

2025/05/16

Dru Fay is more than a barber—he’s a serial entrepreneur, brand builder, mentor, and community connector.In this inspiring conversation, Sam Wakefield sits down with Dru to unpack how he built multiple businesses starting from behind the barber chair. From launching his first business as a teenager to creating a thriving barber brand, product line, and nonprofit, Dru embodies the entrepreneurial hustle mindset.If you want to learn about true brand building, stacking vertical businesses, overcoming

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45:13

Episode 7: Energetic Listening: How to Hear What...

Sales Training. Close It Now! ·

2025/05/13

Most reps listen to words.Elite sales pros listen to energy.In this episode of the Energy-Driven Sales Mini-Series, Sam Wakefield teaches you how to unlock the hidden layer of every sales conversation. Using the proven3 Levels of Listening framework(inspired by Co-Active Coaching), you’ll learn to hear what buyers are feeling but won’t say out loud.Discover how to shift from transactional selling to transformational conversations.Learn how to read hesitation, tension, and readiness—and how to guide

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01:20:51

F*ck Digital Marketing: Why the Old Game Is Dead (and...

Sales Training. Close It Now! ·

2025/05/09

Is digital marketing broken?In this episode, Jonathan Bannister delivers a blunt and timely message for the home services industry: the digital marketing tactics that used to work… just don’t anymore.We dive into the real reasons so many HVAC and home service companies are burning money on bad leads, weak branding, and agency fluff. Jonathan breaks down whatactuallyworks now—and how to build a lead flow that converts in today’s market.This episode is equal parts wake-up call and playbook, packed

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18:45

Episode 6: Energetic Mirrors: Why Buyers Reflect What...

Sales Training. Close It Now! ·

2025/05/05

Your buyer is already reacting—before you say a single word.In this episode, we explore the neuroscience ofenergetic mirroringand how your internal state silently drives the entire sales conversation. If you’ve ever had a homeowner shut down, tense up, or resist you without explanation—this is the episode that explains why.We’ll break down how mirror neurons work, why emotional energy transfers instantly, and how to shift your presence to lead the room with confidence and calm.💡 What You’ll

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01:22:10

Doug C. Brown: How to Add $100K in Commissions with...

Sales Training. Close It Now! ·

2025/05/02

Doug C. Brown: How to Add $100K in Commissions with Metrics and MindsetGuest: Doug C. Brown, CEO of CEO Sales StrategiesHow much commission are you leaving on the table?In this episode, Doug C. Brown reveals the sales systems, KPIs, and mindset shifts that can help any rep add $100K+ in predictable commission income—without grinding harder.Whether you’re an individual contributor, sales leader, or business owner, this conversation will help you connect the dots between numbers, behavior, and

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48:38

Episode 5: Energetic Consistency: The Secret to...

Sales Training. Close It Now! ·

2025/04/29

What if the real difference between average and elite performers…isn’t intensity—but consistency?In this episode, Sam Wakefield shows you how to build the routines, rituals, andinternal systemsthat let you show up at your best—especially on the days you don’t feel like it.You’ll learn the exact process top performers use to reset their energy between calls, how to manage your state on purpose, and how to anchor into your peak emotional energyanytimeusing a simple NLP technique.Whether you’re in a

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01:14:37

From Sawdust to Sales: Brian O’Boyle’s First Year in...

Sales Training. Close It Now! ·

2025/04/25

After 25 years as a carpenter, Brian O’Boyle did something bold:He started completely over—in HVAC sales.In this episode, Sam Wakefield sits down with Brian to unpack the highs, lows, and lessons from his first year in the industry. From imposter syndrome to breakthrough moments, Brian shares the real, unfiltered story of what it’s like to enter HVAC sales with no background, a heavy Irish accent, and a whole lot of heart.Whether you’re new to the trades, training new reps, or just need a reminder

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30:44

Episode 4: Transferring Certainty

Sales Training. Close It Now! ·

2025/04/23

Transferring Certainty: How to Lead Buyers Without Pressure or PushbackEnergy-Driven Sales Series – Episode 4Most reps try to close the deal by talking more, pushing harder, or justifying value.Top closers? They move the buyer by doing something far more powerful:transferring belief.In this episode, Sam Wakefield breaks down how to lead with calm, grounded certainty—so the buyer can finally relax and say yes. Learn how to project clarity, trust, and conviction without hype or pressure.This is the

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01:11:51

The Letter Close: How One Ask Can Win the Deal, Build...

Sales Training. Close It Now! ·

2025/04/18

The Letter Close: How One Ask Can Win the Deal, Build Your Brand, and Fill Your PipelineGuest: Christian MooreWhat if one handwritten letter could close the deal, generate referrals, and turn your install into a reputation machine?In this episode, Sam Wakefield sits down with Christian Moore—a rising sales leader who used a personal, simple, and powerfully intentional close to separate himself from the noise.They break down the psychology ofThe Letter Close, how to plant seeds for referrals before

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27:21

Episode 3: Energetic Awareness & Emotional Leadership

Sales Training. Close It Now! ·

2025/04/14

Energetic Awareness & Emotional Leadership: How to Lead the Room Without Saying a WordEnergy-Driven Sales Series – Episode 3What if the most powerful thing you could do in a sales call… is stay calm?In this episode, Sam Wakefield explores one of the most overlooked skills in high-performance selling: the ability to read the emotional tone of the room and lead with presence—not pressure.You'll learn what it means to lead the buyer’s energy, how to ground yourself when conversations get tense, and

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01:43:31

Sales Success Isn’t Luck: You Don’t Rise to the...

Sales Training. Close It Now! ·

2025/04/11

Most people think sales success is about pressure, personality, or being naturally persuasive. But the truth? When the moment comes, you don’t rise to the occasion—you fall to the level of your training.In this episode, Sam Wakefield and elite sales coach Doug Wyatt dig into what actually creates consistent results in sales: discipline, identity, and reps. This isn’t a hype conversation—it’s a real-world look at how top performers lead with calm, clarity, and confidence under pressure.What You’ll

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36:56

What is a Container (and Why Every Sale Needs One)

Sales Training. Close It Now! ·

2025/04/08

What Is a Container (and Why Every Sale Needs One)Energy-Driven Sales Series – Episode 2If you've ever felt like the buyer ran the show, the energy was off, or the conversation fell flat… this episode is for you.In part two of theEnergy-Driven Salesseries, Sam Wakefield introduces a powerful yet often overlooked skill in sales: thecontainer. This invisible element either creates trust and flow—or chaos and resistance. And whether you realize it or not, you're already setting one… the question is,

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01:18:06

Think Bigger, Sell Bigger: The Mindset Behind Massive...

Sales Training. Close It Now! ·

2025/04/04

📲 Let’s Connect!🔗 Website: https://www.closeitnow.net📱 Instagram: https://www.instagram.com/therealcloseitnow💼 LinkedIn: https://www.linkedin.com/in/closeitnow/👥 Facebook Group: https://www.facebook.com/groups/closeitnowThink Bigger, Sell Bigger: The Mindset Behind Massive Sales Growth | Jeremy Mitchell (Sales Pride)Connect with Jeremy:🔗 Website: https://www.salespridecoaching.com📱 Instagram: https://www.instagram.com/salespridecoachIf you’ve ever felt stuck in a sales rut, wondered how to

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22:41

Lead the Space, Lead the Sale: How to Set the Container

Sales Training. Close It Now! ·

2025/03/31

📲Let’s Connect!🔗 Website:https://www.closeitnow.net📱 Instagram:https://www.instagram.com/therealcloseitnow💼 LinkedIn:https://www.linkedin.com/in/closeitnow/👥 Facebook Group:https://www.facebook.com/groups/closeitnowLead the Space, Lead the Sale: How to Set the ContainerMost salespeople are trying to close deals without ever setting the stage for success.This episode flips that on its head.We’re diving into the concept ofthe container—a powerful leadership tool that creates clarity, safety, and

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57:58

Why People Really Buy: Sales Psychology with Wizard...

Sales Training. Close It Now! ·

2025/03/28

📲 Let’s Connect!🔗 Website:https://www.closeitnow.net📱 Instagram:https://www.instagram.com/therealcloseitnow💼 LinkedIn:https://www.linkedin.com/in/closeitnow/👥 Facebook Group:https://www.facebook.com/groups/closeitnow🔥 Why People Really Buy: Sales Psychology with Wizard of Ads’ Ryan ChuteConnect with Ryan:https://www.ryanchute.comFollow Ryan on Instagram:https://www.instagram.com/wizardryandchuteIf you’ve ever wonderedwhy people truly buy— beyond just price, features, or urgency — this episode

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46:47

Imposter Syndrome: The Lie That Keeps You Small (And...

Sales Training. Close It Now! ·

2025/03/24

You’re Not an Imposter—You’re Growing Into the RoleHave you ever looked around and wondered, “Who let me in the room?”You’re not alone—and you’re not an imposter.In this vulnerable and powerful episode, Sam Wakefield tackles the all-too-common struggle of imposter syndrome. Whether you're new to leadership, stepping into a higher level of sales, or launching something bold—this message is for you.We unpack why high achievers feel imposter syndrome the most, what brain science says about this

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01:16:48

You Don’t Have a Sales Problem—You Have a Systems...

Sales Training. Close It Now! ·

2025/03/21

🔥You Don’t Have a Sales Problem—You Have a Systems Problemw/ Tim Roberts, CEO of Scale It NowMost companies think they need more leads…But in reality, they need stronger systems.In this episode, I sit down withTimothy Roberts, the master integrator behindScale It Now—the expert Fortune 500 companies turn to when they’ve plateaued, burned out, or simply outgrown their own infrastructure. From theRed Crossto theBoy Scouts of America, Tim has retrenched and restructured countless household names, and

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