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PODCAST

CTRL+CLICK CAST

Lea Alcantara and Emily Lewis

CTRL+CLICK CAST inspects the web for you! We proudly feature diverse voices from the industry’s leaders and innovators, who tackle everything from design, code and content management systems, to culture and business challenges. Our focused, topical discussions teach, inspire and waste no time getting to the heart of the matter. Formerly the EE Podcast, CTRL+CLICK is produced by Bright Umbrella and hosted by industry veterans Lea Alcantara and Emily Lewis.

technology software how-to

All Episodes

1:00:19

Disaster Planning Using the Cloud with Andy McCormick

CTRL+CLICK CAST ·

2017/05/25

Developer Andy McCormick of DuBose Web Development stops by the show to explain why his entire team develops and works on the cloud—not only for disaster recovery, but for better efficiency, workflow and cost savings! He explains how he evaluated various tools with real examples (including coding in the cloud!), how long the evaluation process should take, as well as the importance of documentation. < Download MP3

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54:07

Demystifying Web Development for Clients

CTRL+CLICK CAST ·

2017/05/11

Do your clients value the work you do and understand how it supports their business goals? If you don’t know (or the answer is ‘no’), then you need to start communicating better! We continue our client-friendly series exploring how technical web terms create a barrier between ourselves and our clients. In this episode, we tackle front-end development, explaining the technical terms and acronyms in ways non-web folks can understand! < Download MP3

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58:59

Fearless Feedback with Amélie Lamont

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2017/04/27

Creating a culture of fearless feedback not only helps foster better interpersonal work relationships, it ultimately helps your team, project, and company! Product Design Lead for the New York Times, Amélie Lamont, explains how to give AND receive feedback both in the perspective of a leader as well as a team player. Through practical and actionable communication tips, as well as anecdotes of best practices and fails, we discuss the nuances of what it takes to foster a culture of fearless

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59:51

Niche Identity & Branding with The FlyDuo

CTRL+CLICK CAST ·

2017/04/13

The foundation of a successful brand? Authenticity. Reuben and Sherri Johnson — AKA The FlyDuo — join the show to share their journey of embracing authenticity and forming their non-traditional brand. They discuss the challenges of their agency’s early days, including hard lessons about their identity, choosing clients and saying no. And they detail their evolution to a brand that reflects who they are and, most importantly, connects with like-minded clients. < Download

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57:29

Content Workflows for Statamic with Jack McDade

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2017/03/30

Does an ideal content workflow exist? Listen to Jack McDade, creator of Statamic, talk about CMS content workflows both from a client and developer perspective. We chat about user experience expectations and verifying assumptions through user research. We discuss what makes a CMS easier to use, and how poor workflows can make users abandon a perfectly good system. Tune in to also hear how far Statamic has come since we last talked to Jack, plus what lies in its future! < Download

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50:04

Developing Long-term Client Relationships with Susan...

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2017/03/16

There’s no one size fits all approach to building client relationships. But if you want more long-term clients, you do have to be intentional. Susan Snipes joins us to discuss how she and her team at Q Digital Studio build long-term relationships. It starts with too-often forgotten basics like professionalism and good project management, but it also involves strategic communication after a project ends to demonstrate your ongoing value. We talk about being proactive with client

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1:07:51

Responsive Retrofits

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2017/03/02

More people are visiting the web on mobile than they do desktop today! Responsive retrofitting can be a cost-effective way to go beyond a desktop-only experience ASAP. Emily and Lea break down the importance of mobile-friendly sites and different ways you can tackle mobile-friendly projects based on client budget and priorities. We share front-end techniques and other processes that help prioritize audience and client goals, regardless of what device they use to access

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01:03:30

Diversity & Inclusion at Peers Conference with...

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2017/02/16

What does it take to run a successful, diverse and inclusive tech conference? Is it a mindset? A formula? Peers Conference founder and organizer Jess D’Amico joins the show to share her approach to making Peers a people-focused, welcoming event. Jess details her approach to diversity and inclusion, which is less about formulas and quotas and more about a mindset towards openness and support. She also shares how she seeks and encourages speakers, especially first-timers, as well as the

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50:50

Demystifying Web Design for Clients

CTRL+CLICK CAST ·

2017/02/02

Don’t expect your clients to understand every aspect of the web — that’s our job! And the first step to improving sales and client relationships is to break down technical language barriers. Industry terms can confuse and intimidate, so Emily and Lea share analogies and scenarios that more clearly explains the value of web design at every step. Through non-technical explanations (complete with examples) Emily and Lea bridge the gap between what we do as web designers and how it relates to

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01:02:48

Success from Failure with Erik Reagan

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2017/01/19

Start 2017 with a new perspective on success and failure! Web developer and entrepreneur Erik Reagan returns to the show to share his own lessons learned about finding professional success and managing failure. We discuss what success and failure really is (hint: it isn’t you), how to define measurable goals, and the importance of learning and reflection. Erik also offers suggestions for managing the ebb and flow of priorities, so that success (or failure) at work doesn’t negatively impact

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49:26

2016 Year in Review

CTRL+CLICK CAST ·

2016/12/01

For the final episode of 2016, Bright Umbrella assistant Erin Lewis joins us for one last Year in Review. We look back at all we learned in business, technology and life this past year. As we reflect on recurring and changing goals, we also address what we hope for 2017 with conviction and solidarity. And finally, the year’s Rapidfire Questions analyzed! Do pancakes triumph over waffles? Tune in to find out! We’re on hiatus until the new year (tune back in January 19, 2017), and we wish you

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59:23

Ecommerce Shipping & Fulfillment with Noah...

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2016/11/17

It’s simple: Ecommerce development is complicated. There are a lot of moving parts, from understanding business rules and tribal knowledge to designing for user experience and building internal systems that work. We tackle all of these points with Noah Bersohn and Peter Compernolle, with a focus on shipping and fulfillment. Noah and Peter share two client case studies, each with unique shipping and fulfillment needs. They detail their approach, which starts with a strong focus on discovery

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59:40

Marketing for Web Freelancers and Agencies with Ilise...

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2016/11/03

Do you have a marketing plan? If you’re a tiny freelancer or agency, the answer may be no — and can be contributing to your business’s feast and famine cycle! Marketing Mentor Ilise Benun helps peel back the realities of marketing to help your creative business. We discuss the three main marketing techniques to use, specific tips and examples from real-world clients (including Bright Umbrella!), and the mind shift required to be better at marketing your services to get the clients and

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55:04

Securing Site Content with Rachel Andrew

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2016/10/20

Ever needed to build a login-protected “member portal”? Or support subscriptions for digital downloads? Then you’ve secured site site content. But have you covered all the bases? Rachel Andrew joins the show to explain the what, why and how of secure sites. We each share real-world client examples, particularly in context with content management systems. Rachel specifically details how Perch CMS supports secure content, including using a paywall with Perch Shop. She also explains the

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47:40

Overhauling Epicurious with Eric Gillin

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2016/10/06

How do you rehaul a 21-year-old brand? Eric Gillin explains how he helped relaunch Epicurious’ site through a phased, practical approach. We focus on the most important features of the site and which tools helped narrow these assumptions down. We talk about the difficulty of launching new features on a site with exponential visitor growth, developer impact, user experience, and parsing criticism. We also chat about their upcoming mobile app, how it differs from the site, as well as

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56:12

Copywriting and the User Experience with Stephanie...

CTRL+CLICK CAST ·

2016/09/22

Is copy the same as content? Can copy influence design? Professional copywriter Stephanie Morillo joins the show to explain copywriting and how it impacts user experience. She shares examples of copy on the web — such as headings, form labels, alerts and notifications — and details how copy helps you connect with your audience and support your brand. Stephanie talks about where copywriting fits into the project process, as well as the importance of collaboration with stakeholders. She also

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48:41

Discovery Only with J Cornelius

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2016/09/08

Ever dive into a project and realize the scope is completely off? How about realizing the client is the wrong fit? Paid discovery projects help minimize these issues. J Cornelius of Nine Labs explains how being more focused and intentional with a small discovery project benefits both you and your client’s business. We chat the various ways discovery projects can be executed, what they include, why they’re important, and how it sets the tone for the rest of the project. < Download

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01:14:03

Performance Optimization: A Tale of Two EE Sites

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2016/08/25

Performance matters. Tune in to hear real-world examples on how Lea and Emily tackle their client site speed issues! From fixing emergencies to thoughtful rebuilds, we discuss the specific ways we manage client expectations, budgets and resources while isolating bottlenecks. We reveal real solutions to fixing slow EE sites from different angles, including front-end, and discuss why it’s important to fix, test, and review in the first place! < Download MP3

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50:35

The QA Process with Lewis Francis

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2016/08/11

Quality Assurance isn’t just testing. QA is a process that spans the lifecyle of a project. Lewis Francis, Director of Quality Assurance at Threespot, joins the show with a primer on QA for websites and apps. He talks about the difference between quality assurance and quality control, and explains where QA should fit into the project cycle. Lewis details how budget can dictate the scope of QA, but also the elements that are important for any QA process. And he shares a bunch of great tools

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01:02:30

Data-driven Design with Matthew Oliphant

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2016/07/28

UX expert Matthew Oliphant stops by the show to help define what data-driven design even means! We discuss testing assumptions before a project begins, as well as how UX research affects process and the project lifecycle. From critical business decisions to design and development, we chat about different ways to test a website or app, real-world scenarios of testing, and how to make sense of it all to fulfill client and user goals. < Download MP3

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75 results

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