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PODCAST

The $100 MBA Show

Business Republic

We"ve moved! Listen to new episodes on Apple Podcasts, Spotify, Stitcher or any podcast app. You can subscribe to and learn more about our podcast here: https://100mba.net/show/

business management & marketing

All Episodes

00:15:54

MBA2252 - 4 Ways to Increase Your Email Open Rates in...

The $100 MBA Show ·

2023/02/22

http://100mba.net/show - The best email campaign in the world won’t help your business if no one reads it. So how can you make sure people actually see what you’re saying (without misleading subject lines, that is)? Today, we offer a few very specific answers. In both of our businesses, we’ve had ups and downs in our open rates. Along the way, we’ve discovered some moves that work. In this episode, we’ll share 4 things that reliably moved the needle for us. The best part? It’s not the elaborate

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00:12:55

MBA2251 - How Much Can You Earn on YouTube in 2023?

The $100 MBA Show ·

2023/02/22

http://100mba.net/show - YouTube: it’s one heckuva revenue-generator for anyone making video content. But how much can you really expect to bring in? And how can you optimize your approach to earn the most? Today, we unpack how to monetize your YouTube channel. Yes, we’ll discuss the ad revenue model — but it’s not the only way to get paid for YouTubing. In this episode, we’ll explore a few ways to turn videos into profit, and how some of the best YouTubers out there make their living. We’ll dive

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00:14:54

MBA2250 - Q&A Wednesday: How many support messages is...

The $100 MBA Show ·

2023/02/22

http://100mba.net/show - Customer Support should never be a secondary concern — it’s a selling point, and key to fighting churn. But a listener wants to know: how much Support can you expect your team to offer? It’s Q&A Wednesday, and our listener has more Support requests than the current (single) Support agent can handle. Is it because there are more requests than any one person can deal with? Or is it because this one person isn’t measuring up? And how the heck can you tell, either

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00:14:56

MBA2249 - How to Sell More Products Passively with a...

The $100 MBA Show ·

2023/02/20

http://100mba.net/show - Urgency sells. But nothing turns people off like fake urgency (y’know, like those furniture stores that’ve been “going out of business” for the last 20 years). So how can you get folks to “buy now” without sounding full of it? The answer: deadline funnels. Deadline funnels are an automated way to create individualized timed special offers — emphasis on “timed.” The lead engages with your content, and the clock starts ticking. If they don’t buy…they really do miss out on

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00:50:33

MBA2248 - Extended Interview: Bradley T. Morris - How...

The $100 MBA Show ·

2023/02/20

http://100mba.net/show - Don’t settle for success. Build a business you’re over the moon about! Today, we sit down with someone who did exactly that: Majik Media’s Bradley T. Morris. Bradley built the life of his dreams — which mostly involves adventures, night golf, and co-creating products with his 6-year-old son — by staying true to what really made him tick (and ditching the rest). He even gave up social media, just because it’s not a good vibe. And that decision has in no way harmed his

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00:16:42

MBA2247 - Should You Build a Business to Sell or a...

The $100 MBA Show ·

2023/02/16

http://100mba.net/show - Is your business a lifetime commitment — or a way out? Today we explore the difference between “lifestyle” businesses and businesses designed for (eventual) sale. Which one are you building? Thing is, you need to answer that question, like yesterday. Because the way you build and run your business will differ wildly depending on what your endgame is. “Lifestyle” businesses are all yours. You’re going to do it for as long as possible, maybe for the rest of your working

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00:13:57

MBA2246 - Why You Need to Start Saving Cash In Your...

The $100 MBA Show ·

2023/02/16

http://100mba.net/show - Recession anyone? Sooner or later, a rainy day comes. But with a little planning ahead, you can thrive in the rain. Today, we explain how the current economic moment is the perfect example of why you need a war chest. When the economy slows and interest rates rise, it becomes much more expensive to borrow the cash you need to invest in your business…unless you borrow it from yourself, that is. And while you’re not likely to have pockets as deep as the bank’s, you might

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00:14:48

MBA2245 - Q&A Wednesday: How do you spend less time...

The $100 MBA Show ·

2023/02/15

http://100mba.net/show - Are you using social media, or is it using you? Today, we share tried-and-true strategies for using these addictive platforms strategically — not mindlessly. Facebook, Insta, and the rest can be incredibly valuable tools. But they don’t exist to serve your business. They exist to serve their own. If you’re not careful, you can end up investing your time and energy into something that benefits Zuckerberg and Musk more than it benefits you. It’s Q&A Wednesday, and one of

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00:14:16

MBA2244 - How to Know It's Time to Upgrade Your Team

The $100 MBA Show ·

2023/02/13

http://100mba.net/show - Nothing stays the same forever — not if it’s going to grow. That’s true for your team, too. If your team isn’t getting better, it’s stagnating. Which means your business is stagnating. Which means your business is dying. So how do you stop this from happening? How do you keep your team out of a rut? At some point, you’ll probably have to replace some people. You can’t let fear of change (or potential confrontation) stop you from helping your business thrive. But here’s

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00:18:44

MBA2243 - Guest Teacher - Stephen Key - How to bring...

The $100 MBA Show ·

2023/02/13

http://100mba.net/show - You have a great idea for a product. But you don’t have the time, resources, or know-how to bring it to life. No problem. Today’s guest teacher, Stephen Key, knows all there is to know about “open innovation” — allowing other companies to license your idea and bring it to market. They take the risk. They do the work. You reap the benefits. It’s a win-win! Of course, you have to do some legwork first. In this episode, Stephen will walk you through the process of securing

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00:14:02

MBA2242 - How to Use Your Competition In Your...

The $100 MBA Show ·

2023/02/10

http://100mba.net/show - Competition is a good thing — if you know how to use it. We often think it’d be great to be the only one selling what we’re selling. But if that were true, it wouldn’t be an awesome sign re: consumer demand. So instead of being afraid of the competition, let’s turn it to our advantage! In this episode, we’ll share a few ways. With examples from famous brands and our own businesses, we’ll explore how companies that are willing to stand side-by-side with the alternatives

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00:13:36

MBA2241 - Why Three is The Magic Number in Business

The $100 MBA Show ·

2023/02/08

http://100mba.net/show - Sometimes the simplest tricks have the most dramatic results. Case in point: The Rule of 3. Human brain psychology 101 teaches us that people are selective about what goes into their memories. If it’s not easily understandable, digestible, and recallable, our brains won’t make space for it. But with the right structure and rhythm, almost anything can find a place on the “top shelf” of our minds. That includes marketing and sales material. Today, we explore how dividing

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00:14:26

MBA2240 - Q&A Wednesday: Should I offer an unlimited...

The $100 MBA Show ·

2023/02/08

http://100mba.net/show - How much time off is too much? Or is there any such thing as too much? In an era of high employment and the ‘Great Resignation,’ it can be tough to make your company the place to be for the most talented and dedicated employees. One benefit some startups have tried sounds a little extreme, but it’s a thing: unlimited leave. The question: does that really work out? It’s Q&A Wednesday, and we’ve got a listener with a small software startup who wants to scale up. They’re

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00:19:34

MBA2239 - 5 Mistakes To Avoid When Running Live...

The $100 MBA Show ·

2023/02/06

http://100mba.net/show - Live events are back — but that doesn’t mean things are exactly the way they used to be. From a small meetup to a major conference, the way you plan and execute a live event might need some adjusting. Attitudes, expectations, and realities have changed drastically in the last few years. As in all things business, those who fail to evolve get left behind. Today, we’ll explore 5 things that can totally derail your next live event, if you’re not careful to avoid them. We’ll

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00:18:42

MBA2238 - Guest Teacher - Alvin Poh -How to hire the...

The $100 MBA Show ·

2023/02/06

http://100mba.net/show - Fact: No matter what you do, you will never scale your business. Your team will. That’s what scaling is: growing your business beyond what any one person can accomplish on their own. Which means that one of the most important keys to scaling is assembling the right crew. Today’s guest teacher knows a thing or two about that. In fact, he scaled his way up from solopreneurship to a team of over a hundred — and a $30 million ext. Today, Alvin Poh is here to explain how he

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00:18:49

MBA2237 - How Make 10K a Month with Live Courses +...

The $100 MBA Show ·

2023/02/02

http://100mba.net/show - There are lots of ways to share what you know. But one is the most complete, comprehensive, and effective: live courses. They’re the closest thing to teaching someone in person. More intimate than a blog post or YouTube video, more in-depth than a webinar, the live course is the ultimate way to sell your unique knowledge and experience. Today, we’ll explain how that’s easily worth $10k per month. We’ll share the three basic steps to creating, marketing, and selling a

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00:17:02

MBA2236 - The Truth About Business Success You Don't...

The $100 MBA Show ·

2023/01/31

http://100mba.net/show - It’s not that you won’t like it. It’s that you might find it confusing, or hard to believe. But it’s true. Also — despite being an answer of sorts — it raises some questions. But if you implement this one very basic principle, you’ll see results. We have. Other entrepreneurs we’ve worked with and coached have. But it can take time. This isn’t some ancient secret or a newfangled “hack” sweeping the Internet. It’s basic, bare-bones, tried-and-true business reality. It’s

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00:13:11

MBA2235 - Q&A Wednesday: Can I monetize my podcast...

The $100 MBA Show ·

2023/01/31

http://100mba.net/show - Success isn’t a matter of size. In fact, you can make a decent profit with even a small audience — if you know how to monetize it. It’s Q&A Wednesday, and we’re helping a fellow podcaster figure out how to generate revenue. Our listener has their own podcast audience of about 500. Not massive, but not anything to sneeze at either. Is that a big enough crowd to attract some podcast sponsors? If not, then what? Today, we’ll explore how even the most niche audience can be a

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00:15:40

MBA2234 - 5 Steps to Launching a YouTube Channel 2023

The $100 MBA Show ·

2023/01/30

http://100mba.net/show - YouTube: it’s the top platform for online content consumption, by a mile. With millions of eyeballs watching countless hours of video each day, entrepreneurs are scrambling to establish a YouTube presence. And for good reason — with so many potential customers on the platform, the potential for reaching your target audience and building a strong brand is huge. But with so much competition, it can be tough to stand out. That's why on today's episode, we're diving deep

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00:20:14

MBA2233 - Must Read: Expert Secrets by Russell Brunson

The $100 MBA Show ·

2023/01/30

http://100mba.net/show - Not everything in every “Must Read” is a…must. But that doesn’t mean you can’t learn something valuable from it. Today we tackle Expert Secrets by one of the most influential personalities in entrepreneurship: Russell Brunson. In this book, Brunson teaches you how to position yourself as an expert in your field and build a strong following. It’s a comprehensive guide to creating a “tribe,” and turning expertise into revenue. We liked most of it. The rest of it was

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