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PODCAST

Brands, Beats & Bytes

Brand Positioning Doctors

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck

business marketing

All Episodes

78:34

Album 7 Track 6 - The Ride of a Lifetime with/Jack Mudd

Brands, Beats & Bytes ·

2025/03/20

Album 7 Track 6 - The Ride of a Lifetime with/Jack MuddBrand Nerds, welcome back! Many professionals enter start-ups with the thought of them being a kicking off of their careers - our guest today has taken the ride of a lifetime with OneWheel. Jack Mudd takes us through his journey from Social Media Intern to Chief Evangelist with lessons and jew-els sprinkled throughout. Here are a few key takeaways from the episode:Keep your eyes open - you never know if the next opportunity is right in

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75:24

REMIX: Album 6 Track 3 - The Confucius of Marketing,...

Brands, Beats & Bytes ·

2025/03/13

REMIX: Album 6 Track 3 - The Confucius of Marketing, Andrew SpringateWhat’s happening Brand Nerds?! We have a thought-provoking leader in the virtual building today, who is behind the marketing of possibly your favorite, highly successful drink, Dr. Pepper, Andrew Springate. Andrew comes from a family of educators and brings that curiosity and continuous learning to his career. From his days at Coca Cola, with hosts DC and LT, throughout his career, he's bringing stories and lessons to our

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52:27

REMIX: Album 6 Track 23 - What's Poppin? AI Marketing...

Brands, Beats & Bytes ·

2025/03/06

REMIX: Album 6 Track 23 - What's Poppin? AI Marketing 101Brand Nerds - What's Poppin?! AI - as you know, is a common conversation in the brand and marketing space. From brands using it for social media, traditional media and beyond - how does it happen and how is it done well? We have the co-founders of AI startup Firebay Studios in the virtual building today to break down how they use AI to elevate brands and marketing nationwide. Show Notes:Firebay StudiosLearn more at

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72:30

Album 7 Track 5 - Embracing Change, Curiosity, &...

Brands, Beats & Bytes ·

2025/02/27

Album 7 Track 5 - Embracing Change, Curiosity, & Courage with/Wendy MartinBrand Nerds, change, curiosity and courage are all themes in today's episode, and our guest Wendy Martin embodied each of them throughout her career. She is bringing stories of inspiration and impact. An industry leader who worked her way from the proverbial "mail room" to the c-suite position. There is a lot to learn - we know you'll enjoy! Here are a few key takeaways from the episode:Be Open Minded, Curious,

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70:03

Album 7 Track 4 - Conscious Curiosity: Nature,...

Brands, Beats & Bytes ·

2025/02/20

Album 7 Track 4 - Conscious Curiosity: Nature, Resilience & Relationships with/Jeff KarpBrand Nerds - we have a one-of-a-kind guest in the virtual building today! Jeff Karp is an extraordinary professional who spans various lanes of expertise - from engineering, medicine, entrepreneurship, and more. This is an episode where you should have a seat because the jew-els being dropped can't be missed. Here are a few key takeaways from the episode:Nature is the greatest teacherBeing conscious

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74:18

REMIX: Album 6 Track 22 - Persevering, Navigating,...

Brands, Beats & Bytes ·

2025/02/13

REMIX: Album 6 Track 22 - Persevering, Navigating, and Owning Your Journey w/Aaron ArterBrand Nerds - we are back with an original show and an incredible guest you don't want to miss. Aaron Arter is dropping gems about navigating your career, taking ownership of your Ws & Ls, and persevering through it all. Here are a few key takeaways from the episode:Find your category sweet spotHaving a mentor that tells you what you need to hearTaking accountability when you F-UpLearn to take the

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59:24

Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad...

Brands, Beats & Bytes ·

2025/02/06

Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad PreviewBrand Nerds - What's Poppin - Super Bowl LIX! We have former guest and Brand Nerd Tim Spengler back in the building, bringing a wealth of knowledge to our conversation about Super Bowl LIX ads. Yes, the game is the main draw to watch, but we know you'll also be tuning in for the ads! You'll not only get a behind-the-scenes look at how these ads make it to your screen but also some fun Super Bowl knowledge you can drop during the

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36:59

Biggest F-Up Remix - Don Scheibenreif, Folayo Lasaki,...

Brands, Beats & Bytes ·

2025/01/30

Hey Brand Nerds, we are back with a REMIX of some of our favorite "What was your biggest F-Up & what did you learn from it" answers! Get ready to take note and hopefully not make the same mistakes our guests did! Featuring: 1. Don Scheibenreif2. Folayo Lasaki3. Aaron Arter4. Lulite Ejigu #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #mostinfluence

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78:48

Album 6 Track 24 - A Real Global View of Marketing...

Brands, Beats & Bytes ·

2025/01/24

Album 6 Track 24 - A Real Global View of Marketing w/Lulite EjiguBrand Nerds - today's episode will expand your view on the power and stretch of marketing worldwide. We have Lulite Ejigu, whose passion for her work and Africa radiates through her words and will change you by what you hear. We can't wait to hear what you think! Here are a few key takeaways from the episode:Learning to go with the flow in your life and career.Finding a mentor is very importantBe conscious of who you are and

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97:16

REMIX: Album 6 Track 18 - Transcendent Branding...

Brands, Beats & Bytes ·

2025/01/16

REMIX: Album 6 Track 18 - Transcendent Branding w/Udaiyan JatarBrand Nerds! We have a Coca Cola (KO) alum in the virtual building today! Udaiyan Jatar has worked in various brand positions from agency to entrepreneur/consultant, and he is bringing jew-els to our conversation today. From building transcendent brands to learning that sometimes our biggest wins can be our biggest f-ups. Grab a drink and a snack because you're going to want to focus in on this episode! Here are a few key

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70:44

REMIX: Album 6 Track 19 - The Most Interesting Woman...

Brands, Beats & Bytes ·

2025/01/09

REMIX: Album 6 Track 19 - The Most Interesting Woman in Marketing - Jackie WoodwardBrand Nerds! We are bringing you the most interesting woman in the marketing world—yes, most interesting! While some may pick a niche business world to work in, today's guest, Jackie Woodward, is a woman of many talents within many niches of the brand and marketing world. She is inspiring, interesting, and an incredible businesswoman who leads with heart and intellect. We can't wait for you to take a listen

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84:17

Album 7 Track 1 - Keeping Your Marketing Lens Fresh...

Brands, Beats & Bytes ·

2025/01/02

Album 7 Track 1 - Keeping Your Marketing Lens Fresh w/President of Marketing at Coca-Cola N.A. Shakir MoinBrand Nerds - welcome to album 7 - seven years of incredible guests and topics, and we are thrilled to kick off this new album with an incredible brand and marketing professional, President of Marketing at Coca-Cola North America, Shakir Moin.This episode truly inspires while teaching you both the best brand/marketing practices and F-Ups to avoid. Sit down or take a walk - all while

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71:14

REMIX: Album 6 Track 17 - Reading the Room w/Josh Ball

Brands, Beats & Bytes ·

2024/12/26

REMIX: Album 6 Track 17 - Reading the Room w/Josh BallBrand Nerds! In today's episode, DC's old friend and colleague is in the building, sharing his knowledge and experiences from both the Ad Agency and Client side. From brands you've definitely heard of to marketing you've definitely seen, Josh Ball, affectionately called "J Breezy," challenges us to be reflective of ourselves and those around us. It's an episode we know you'll enjoy! Here are a few key takeaways from the episode:Read the

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52:27

Album 6 Track 23 - What's Poppin? AI Marketing 101

Brands, Beats & Bytes ·

2024/12/19

Album 6 Track 23 - What's Poppin? AI Marketing 101Brand Nerds - What's Poppin?! AI - as you know, is a common conversation in the brand and marketing space. From brands using it for social media, traditional media and beyond - how does it happen and how is it done well? We have the co-founders of AI startup Firebay Studios in the virtual building today to break down how they use AI to elevate brands and marketing nationwide. Show Notes:Firebay StudiosLearn more at firebaystudios.comStay

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74:18

Album 6 Track 22 - Persevering, Navigating, and...

Brands, Beats & Bytes ·

2024/12/12

Album 6 Track 22 - Persevering, Navigating, and Owning Your Journey w/Aaron ArterBrand Nerds - we are back with an original show and an incredible guest you don't want to miss. Aaron Arter is droping gems about navigating your career, taking ownership of your Ws & Ls, and persevering through it all. Here are a few key takeaways from the episode:Find your category sweet spotHaving a mentor that tells you what you need to hearTaking accountability when you F-UpLearn to take the heatHow to

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88:49

REMIX: Album 6 Track 16 - Good Shepherding w/Rick Hayduk

Brands, Beats & Bytes ·

2024/12/05

REMIX: Album 6 Track 16 - Good Shepherding w/Rick HaydukWhat’s happening, Brand Nerds?! Today, we have a special guest in the house - a longtime friend of host LT and a true brand expert and hotelier, Rick Hayduk. Rick is bringing heart and compassion to the forefront while carving a path in the hotel industry with his intentional approach to the hospitality industry. Learn about his career, from The Breakers Resort to The Shepherd Hotel. Prepare to be inspired to make good trouble in the

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79:31

REMIX: Album 4 Track 11 – Andy Alsop, CEO, The...

Brands, Beats & Bytes ·

2024/11/28

REMIX: Album 4 Track 11 – Andy Alsop, CEO, The ReceptionistHey Brand Nerds! We are back with another guest who has major experience in the BYTES industry. Andy brings grit, passion for people, humility, and gems of knowledge from his serial entrepreneurial career journey to our virtual building.

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89:03

REMIX: Album 4 Track 10 – Richard White, CEO and...

Brands, Beats & Bytes ·

2024/11/21

REMIX: Album 4 Track 10 – Richard White, CEO and Founder, FathomHey Brand Nerds! We are leaning into the BYTES of our Brands, Beats, and Bytes podcast today and we have a guest you don't want to miss. Richard is bringing his wisdom, love of brand and internal culture to our virtual building. Challenging us to not always go with the flow of others but take the calculated risk when starting a business.

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71:49

REMIX: Album 4 Track 8 – Jane Lee, Founder, Launch Pop

Brands, Beats & Bytes ·

2024/11/14

REMIX: Album 4 Track 8 – Jane Lee, Founder, Launch Pop Hey Brand Nerds! We have an inspiring and insightful episode for you today! Jane Lee is bringing her years of experience (and great lessons from her f-ups) to the table to talk about the value she learned from starting in the corporate world to her journey to and through entrepreneurship. From eating seaweed from the beach to survive to launching multiple successful businesses and everywhere in between. An episode perfect for those

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60:53

REMIX: Album 1 Track 19 - Charlene Li New York Times...

Brands, Beats & Bytes ·

2024/11/07

REMIX: Album 1 Track 19 - Charlene Li New York Times Best Selling Author and Founder/Senior Fellow at AltimeterHey Brand Nerds, we are back with the wonderful Charlene Li as our guest. When Charlene speaks, Silicon Valley and beyond listens! We welcome you to enjoy and learn about many Brands, Beats & Bytes topics including: • A potential positive shift in CMO tenure?• The relationship between business growth and the disruptive mindset• As a woman, best way to advance one’s career

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