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PODCAST

A Brave New Podcast

Great marketing is all about making smart decisions, developing your discipline, understanding and meeting the needs of your prospective customers, and putting in place the right systems to make the whole process easier. A Brave New Podcast, with brand and marketing strategist Josh Dougherty, is here to teach you how to truly unlock your business potential through the power of marketing! Each episode will bring you insights, best practices, and top strategies from a variety of business leaders and

business marketing

All Episodes

33:40

Marketing As A Catalyst For Growth, with Deepika Kumar

A Brave New Podcast ·

2022/06/29

Deepika is a marketing leader with over 20 years of experience in building global brands, driving revenue growth, and achieving business impact for technology companies. As the Chief Marketing Officer at CareJourney, she is responsible for the development and execution of the company’s marketing strategy, positioning, brand management, and demand generation programs. Prior to CareJourney, Deepika served in leadership positions at several well-known B2B companies, including Bloomberg Law (a

en

36:01

Curiosity, Continuous Learning & Embracing Constant...

A Brave New Podcast ·

2022/06/22

Alison Tyrrell is the Head of Marketing at SilverCloud Health. She is a multi-award-winning marketer, with over 17 years of global marketing & communications experience. She has worked in multiple countries, with some of the world's largest brands. Alison has a keen interest in psychology, behavioral economics and anthropology and brings these learnings and insights to her work where possible. She is motivated and passionate about using marketing for positive impact and has spent the last 7 years

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34:21

Building A Marketing Strategy, with Josh Dougherty

A Brave New Podcast ·

2022/06/15

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he’s worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies. What you’ll learn about in this episode: The benefits of building a developing a marketing strategy How strategy differs from tactics How to build a

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20:50

Avoiding Marketing Extinction Through Continuous...

A Brave New Podcast ·

2022/05/25

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he’s worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies. What you’ll learn about in this episode: What specific dinosaur fossils you can see at Bozeman’s Museum of the Rockies Why marketers are typically more

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33:47

Creating A Strong Visual Brand, with Phil Padilla

A Brave New Podcast ·

2022/05/11

A Brave New’s Art Director Phil Padilla brings with him over 15 years of experience, including 12 years of freelancing for some of the top Seattle creative agencies including Touch Worldwide and Hey, Advertising. Through this he has partnered with brands like Starbucks, Microsoft, and Philips to build expert branding and product development. His work has been recognized twice by the M Award for custom product packaging. Phil is a content creator consistently recognized by partners as being a

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27:49

Working With Stakeholders On Brand & Strategy...

A Brave New Podcast ·

2022/04/27

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he’s worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies. What you’ll learn about in this episode: Why multiple viewpoints are essential in branding and strategy projects Why we fear giving (too many)

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34:50

The State of Content, with Josh Dougherty

A Brave New Podcast ·

2022/04/13

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he’s worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies. What you’ll learn about in this episode: Content trends - what everyone should be considering/thinking deeply about The ways we excite and energize

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39:18

Peripheral Thinking And Innovation, with Paul Daniels

A Brave New Podcast ·

2022/03/30

Paul Daniels is a keynote speaker and Founder & CEO of Peripheral Thinkers™ - a collaborative think-tank – where entrepreneurs, business owners, and corporate leaders learn, share, and apply lessons that propel their companies beyond obstacles and change the trajectory of industries worldwide. He is also the Chief Revenue Officer for Intelligent Contacts (a communications and payments SaaS company), Board Advisor for two start-ups, and author (book release May 2022). Paul was labeled stupid, slow,

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36:45

Branding Is Memory Curation, with Josh Dougherty

A Brave New Podcast ·

2022/03/16

Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and healthcare. Over the last decade plus, he’s worked with clients to develop unique brands and accelerate business growth using web design, inbound marketing, account-based marketing strategies. A company is only as important as the memory it leaves in its customer’s minds. In this episode Josh will explore: Why branding is important Why

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40:57

It’s Bittersweet: Polly is leaving ABN, with Josh...

A Brave New Podcast ·

2022/03/02

Polly Yakovich is Co-founder and CMO at A Brave New, a Seattle digital marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. She specializes in working with clients to identify barriers to their growth and overcoming them with strategic content and marketing tactics. She has more than fifteen years of experience in digital marketing and branding. What you’ll learn about in this episode: How Josh and Polly built A Brave New and

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19:17

ABM is B2B Marketing 2.0, with Polly Yakovich

A Brave New Podcast ·

2022/02/16

Polly Yakovich is Co-founder and CMO at A Brave New, a Seattle digital marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. She specializes in working with clients to identify barriers to their growth and overcoming them with strategic content and marketing tactics. She has more than fifteen years of experience in digital marketing and branding. What you’ll learn about in this episode: Why ABM is becoming synonymous with B2B

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49:24

Design Thinking, with Hannah Berson

A Brave New Podcast ·

2022/01/26

Hannah is the founder and CEO of SALT Collaboratory, a consulting company that helps clients acquire Design Thinking skills to amplify focus, collaboration and creativity in their work. Prior to SALT Collaboratory, Hannah was a Principal at leading consulting firms including Point B in Seattle and Cap Gemini Ernst and Young (CGEY) in London. Hannah uses Design Thinking to help clients develop deeper insights into problem spaces and create more innovative solutions to their prioritized challenges

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31:21

How We Work With Clients (And Why It Works), with...

A Brave New Podcast ·

2022/01/12

Polly Yakovich is Co-founder and CMO at A Brave New, a Seattle digital marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. She specializes in working with clients to identify barriers to their growth and overcoming them with strategic content and marketing tactics. She has more than fifteen years of experience in digital marketing and branding. What you’ll learn about in this episode: Why talented marketing agencies (and

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45:25

Reflecting on 2021, with Josh Dougherty

A Brave New Podcast ·

2021/12/22

Josh Dougherty is the CEO and a co-founder of A Brave New, a Seattle marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. He specializes in working with clients to identify barriers to their growth and overcoming those barriers with strategic content and marketing tactics. He has more than a decade of experience in digital marketing and branding. What you’ll learn about in this episode: Get to know Josh and Polly a little better

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47:24

Leading with Courage, with Kim Campbell

A Brave New Podcast ·

2021/12/15

Kim “KC” Campbell is a retired Air Force Colonel who served in the Air Force for 24 years as a fighter pilot and senior military leader. She has flown 1,800 hours in the A-10 Warthog, including more than 100 combat missions protecting troops on the ground in both Iraq and Afghanistan. In 2003, Kim was awarded the Distinguished Flying Cross for Heroism after successfully recovering her battle-damaged airplane after an intense close air support mission in Baghdad. Kim is a distinguished graduate from

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38:27

Meeting End of the Year Goals, with Josh Dougherty

A Brave New Podcast ·

2021/12/08

Josh Dougherty is the CEO and a co-founder of A Brave New, a Seattle marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. He specializes in working with clients to identify barriers to their growth and overcoming those barriers with strategic content and marketing tactics. He has more than a decade of experience in digital marketing and branding. What you’ll learn about in this episode: How to achieve your goals in the final

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43:55

Utilizing Grassroots Efforts, with Erica Klinger

A Brave New Podcast ·

2021/12/01

A seasoned digital marketing strategist with expertise in brand content development, digital advertising, and advocacy campaigns. Erica Klinger is responsible for helping some of the most consequential and impactful brands and non-profits tell their stories to audiences that matter. Erica’s strategic vision and data-driven approach have helped Fortune 500 companies and major non-profits generate unprecedented audience growth and bottom-line impact. Currently, Erica is the Senior Director of

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40:46

Navigating the Challenges of the Pandemic, with...

A Brave New Podcast ·

2021/11/17

Hannah Thomas is a dynamic and impactful executive advisor and health science consultant who expertly guides C-suite executives in goal attainment, including developing strategies to successfully drive organic growth, M&As, talent and workforce optimization, technology improvements, product launches, partnership building, and cultural transformations. As Founder/Principal at New Canvas Advising, Hannah collaborates with business leaders to holistically assess their existing systems, processes,

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45:19

Harnessing the Power of Community, with Garrett Harding

A Brave New Podcast ·

2021/11/10

Garrett Harding (he/him) is the Associate Director of Community Outreach at Huntsman Cancer Institute (HCI). In this role he plans, implements, evaluates, and leads HCI’s community outreach and engagement activities, working in collaboration with the community to build capacity for projects that reduce and address the burden of cancer in Utah and the Mountain West. Additionally, he coordinates HCI’s 36-member Community Advisory Board and manages the Community Outreach and Prevention Education

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35:40

2021 Trends and Preparing for 2022, with Josh Dougherty

A Brave New Podcast ·

2021/10/27

Josh Dougherty is the CEO and a co-founder of A Brave New, a Seattle marketing agency focused on helping businesses accelerate their growth through inbound marketing, branding, and web design. He specializes in working with clients to identify barriers to their growth and overcoming those barriers with strategic content and marketing tactics. He has more than a decade of experience in digital marketing and branding. What you’ll learn about in this episode: What Salesforce's 2021 report revealed

en

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