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PODCAST

Make Money as a Floral Designer — Thrive Podcast for Florists

Kathleen — Little Bird Bloom

Thrive Podcast for Florists is the industry’s go-to business podcast for florists and floral designers who want to make money in your floral business, price with confidence, and build a profitable business that actually supports their life.Hosted by Kathleen — florist, marketing strategist, and founder of Flower Boss Academy — this podcast is your #1 resource for smart pricing, confident sales, and modern floral business growth.Each episode delivers clear, actionable strategies to help you:Make more

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All Episodes

27:27

Scared to Raise Your Prices? Here’s How to Charge...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/02/25

If the thought of raising your prices makes you panic — this episode is for you. 💸 ✨ And, you’re not alone as I used to feel the exact same way. But once I cracked the code on profitable pricing, it led to so many more ‘a ha’ moments and even faster growth. In this week's podcast episode, I’m sharing my 3-step framework so you can confidently raise your prices — and do it today. Including: → The biggest reasons florists stay stuck + under-price → The easiest strategies to follow to get out

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29:57

How I Went from ‘Barely Booked’ to Consistent Dream...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/02/18

Feeling like booking dream clients means running yourself into the ground with endless proposals, consultations, and price haggling? It doesn’t have to be that way. In this episode, I’m sharing 3 powerful shifts that will help you book out your floral calendar with ease, confidence, and profit—without the stress. You’ll learn: → How to set your prices and lead the sales process like a pro → Why showing the right work attracts higher budgets → How your website + Instagram can pre-sell dream cl...

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25:39

The Marketing Myth That’s Holding You Back (and what...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/02/11

Think you need to be famous in order to be successful in your florist business? Think again. In this episode, I’m busting the biggest marketing myth that keeps florists stuck in the content-creation hamster wheel—chasing visibility instead of focusing on what actually drives sales. I’ll walk you through a simple, high-profit marketing strategy that doesn’t rely on "going viral" but instead helps you attract the right clients with ease. If you’re ready to stop scrambling and start selling, thi...

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37:51

How to Sell Wedding Flowers Without Competing on Price 🤫

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/02/04

Tired of feeling like you have to lower your prices just to book wedding clients? In this episode, I’m breaking down exactly how to sell wedding flowers profitably —without discounting or competing on price. 🥳 You’ll learn the key shifts that help you attract high-quality clients, position yourself as the go-to florist, and confidently charge what your work is worth. If you’re ready to book weddings with ease (and make more money doing it), this one’s for you! The Elevate Marketing Program

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33:53

Price It Right: 3 Strategies for a High-Profit...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/01/28

Want to know the secret to making Valentine's Day feel less overwhelming AND more profitable? (Hint: It's not about working harder) 😅 In this episode, I'm sharing three powerful strategies that will help you:Work smarter (not harder) this Valentine's DayIncrease your average order value without working more hoursCreate space for those dream clients who want to go all outHere's to your most profitable Valentine's Day yet! 🥰The Elevate Marketing Program for FloristsThe simpler, more...

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43:30

Valentine’s Day 2025: Let’s Make It Your Most...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/01/21

Imagine a Valentine's Day where you feel completely in control. You know exactly what you need to do to attract high-value clients, your wholesale order is locked in and you’re excited to wake up on the day and delight your customers.If you're a florist ready to experience a stress-free Valentine's Day, while maximising your profitability, this episode is for you. 🤩The Elevate Marketing Program for FloristsThe simpler, more effective way to market your flower business. Learn about it here

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37:14

Say Goodbye to Price Shoppers — How to Attract...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/01/14

If you're getting too many price shoppers knocking at your door, this is the episode for you. I'll share some of my best tips for decreasing the number of PRICE driven customers and increasing the number of VALUE driven customers. 🥳The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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24:31

Optimise Your Online Catalogue for More Sales: The...

Make Money as a Floral Designer — Thrive Podcast for... ·

2025/01/07

This is a simple and effective strategy for setting up your online catalogue to deliver more sales 🤗The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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30:42

From Reflection to Action — Crafting Your Best Year 👩‍🎨

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/12/31

How I'm "planning" for next year and why 2025 is going to be amazing 🎉The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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33:15

Marketing for Florists in 2025 — Trends to Know 💡

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/12/24

The new year is coming 🥳 And it's a great time to realign your marketing so that it attracts good customers and brings in more revenue. 🥰The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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23:00

Navigating Rejection as a Florist (Flower Boss...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/12/17

Being told "no" is something every florist is going to hear...a lot. So why does it trip us up so much? Listen in to today's episode where I share some powerful, yet simple, strategies for navigating rejection. 🥰Jack Canfield's book The Success PrinciplesThe Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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27:09

How I Learned to Sell with Confidence as an...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/12/10

The word "selling" alone strikes fear into most introvert's heart. I know it did mine! But selling is simply a skill to be learned, just like so many others every floral designer has mastered along the way. 🥳The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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27:43

3 Instagram Posts that Increase Flower Sales 😚

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/12/03

When in comes to Instagram, we florists get to play a different game rather than chasing Likes and Followers. Join me as I share the three foundational posts that every florist needs in their feed.The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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24:48

What's Working in Floral Instagram: The 24/7 Sales...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/11/26

You've probably been using Instagram forever but is your strategy right? Join me as I talk through my time-tested approach for making Insta work for your floral business. 🥳The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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20:37

3 Changes You Can Make This Weekend For More Online...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/11/19

I’m sharing three simple yet powerful changes you can make this weekend to attract more clients, increase revenue, and build a more profitable business. 🥳The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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22:46

Should I Have Pricing on My Website as a Wedding...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/11/12

If you’ve ever wondered whether adding a price list to your website is the right move for your wedding business, you’re not alone. In this week's podcast episode, I’m diving into the advantages and disadvantages of posting pricing on your website, specifically for wedding clients. We’ll discuss how a price list can impact your client inquiries, attract the right customers, and influence your brand perception.Plus, I’m sharing an incredibly effective sales strategy that’s worked wonders for me...

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24:45

Unlock Premium Wedding Enquiries with this 3-Step Plan 💍

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/11/05

Ready to attract luxury wedding clients and elevate your floral business? In this episode, I'm sharing my 3-step plan to position yourself as the 'go-to' florist for high-end weddings. 🥳The Elevate Marketing Program My new training program that will transform your marketing into a dream client attraction machine — in just 90 days. Learn about it here

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22:20

Higher Profits: Cash Flow Essentials for Ambitious...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/10/29

Imagine having complete clarity over your finances, knowing what's coming in and going out, and building consistent, predictable profits. 🤔The secret? Shift your focus. Most florists believe more clients is the secret sauce to increased profits...but it's actually learning to master your cash flow.And that's exactly what we're going to dive into in this week's episode. I’ll cover how to spot common “cash flow leaks” in your business and walk you through my exact framework to managing

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30:29

High Profit Pricing: The Floral Designer’s Guide to...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/10/22

Wondering if you’re charging enough for your floral designs or feeling hesitant about raising your prices? In this episode, I’m sharing four key steps to help you price with confidence and grow a profitable business. 🤑We’ll cover how to know your numbers, overcome emotional pricing blocks, shift your perspective on pricing, and be intentional with your strategy. Learn how to charge what you’re worth and build a thriving, high-revenue floral business. Tune in and start pricing for profit today

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20:36

From Passion to Profit: How to Make Your Floral...

Make Money as a Floral Designer — Thrive Podcast for... ·

2024/10/15

Turning your passion for flowers into a profitable business is the dream for many florists, but how do you make it a reality? 🤔In this episode, we’re talking about the steps to transform your floral business from a passion project into a financially strong, sustainable company. I’ll walk you through the key strategies that have helped me and my clients boost profitability, manage finances with confidence, and build a business that doesn’t just survive, but thrives. 🥳

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