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PODCAST

FreeDive Podcast

Seapoint Digital

Welcome to the FreeDive Podcast, your go-to source for all things digital marketing!Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all.Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether you"re a

business marketing

All Episodes

40:15

Wired for Success: Kyle Figueroa on Mastering...

FreeDive Podcast ·

2024/08/27

In this episode of the FreeDive podcast, we sit down with Kyle Figueroa, the visionary behind Figueroa Electric, to discuss how he's revolutionizing the electrical contracting industry through the power of digital marketing. Kyle shares his journey from traditional electrician to a sought-after expert in luxury home automation, thanks to his innovative use of social media and online marketing tools.Kyle dives deep into the strategies that have set him apart, from leveraging keywords to master...

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16:01

Balancing Act: Deb McGranaghan on Marketing,...

FreeDive Podcast ·

2024/08/20

In this special throwback episode from our Women in Marketing series, Maddie sits down with Deb McGranaghan, a marketing analyst at Seapoint Digital, to explore her unique journey into the world of marketing. Deb shares how she transitioned from traditional marketing methods to the digital landscape while juggling the demands of motherhood and entrepreneurship.Tune in as Deb discusses the key traits that have helped her adapt and thrive in a constantly evolving industry, the challenges she fa...

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57:41

Mic Drop Moments: Nathan Nokes on Voiceover Mystics...

FreeDive Podcast ·

2024/08/13

Step into the fascinating world of voice acting with our guest, Nathan Nokes, a seasoned professional whose voice has brought characters to life in books, animation, video games, and beyond. In this episode, Nathan recounts his journey from his early days in the industry to becoming a sought-after voice talent. He offers a behind-the-scenes look at the highs and lows of voice acting, and shares his perspective on the evolving role of AI in the field. In this episode, we explore:What it T...

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51:30

Social Savvy with Kristy – Your Guide to Instagram...

FreeDive Podcast ·

2024/08/06

Welcome to the first installment of "Social Savvy," where we dive deep into the ever-evolving world of social media! In this episode, we’re focusing on Instagram, the platform that keeps on changing.From the early days of pinned comments to the latest updates like chat themes and the mysterious vanish mode, we break down the key features and changes that matter most. If you're new to the platform or just need a refresher, this episode is for you!Join us as we explore Instagram's evolution, in...

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50:46

Remote Control: Mastering the Work-Life Balance from...

FreeDive Podcast ·

2024/07/30

This week, join our hosts as they dive into a lively discussion about the complexities of achieving work-life balance in a remote work environment. With remote work becoming the norm, finding that perfect equilibrium between professional responsibilities and personal life can be a challenge. Kristy, Anna-Lynn, Deb, and Dan are here to share their insights, experiences, and practical strategies.In this episode, they reveal:The top challenges they face while working remotely and their unique so...

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49:19

Do It With a Broken Heart - Creating Content When...

FreeDive Podcast ·

2024/07/23

This week’s episode is a raw and candid conversation about the intersection of personal hardship and professional responsibility, and how we keep moving forward when everything seems to be falling apart.We are pulling the curtain all the way back and diving deep into the raw realities of creating content when our personal lives are in turmoil. Whether we're dealing with loss, chronic illness, or the daily struggles that seem to pile up, finding the energy and creativity to keep our work lives...

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39:25

The Road Less Traveled: Marketing Paths for the...

FreeDive Podcast ·

2024/07/16

Join hosts Kristy and Anna-Lynn as they explore the unconventional journeys that led them to success in the marketing industry. In this inspiring episode, they share how their diverse skills and experiences across various careers eventually culminated in thriving marketing roles. Listen as they discuss overcoming fears about career changes, pursuing passions that diverge from their academic backgrounds, and leveraging innate abilities to achieve success.Episode Highlights: Pursuing Passion Ov...

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27:17

Birds of a Feather: Building Authenticity in Social...

FreeDive Podcast ·

2024/07/09

Dive into an engaging conversation with social media maven Christina Garnett on this week's episode of the Free Dive Podcast. From her roots as an English major and math teacher to her ascent as a top-tier marketing strategist, Christina shares her unique journey into the world of social media and community building. Discover the secrets behind her authentic online persona, her innovative approach to marketing at HubSpot, and her latest venture, Pocket CCO. Plus, don't miss her insights on th...

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29:58

Office Imposters: Unmasking Burnout in Marketing

FreeDive Podcast ·

2024/07/02

This week, join hosts Bill and Kristy as they dive into a candid discussion about imposter syndrome, burnout, and mental health in the workplace. These issues are all too common, especially in office jobs and marketing agencies, and Bill and Kristy are here to share their personal experiences and practical tips.In this episode, they reveal:Their biggest workplace fails and what they learned from themThe triggers of imposter syndrome and strategies to overcome itThe subtle causes of burnout an...

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31:19

Track Record: Kevin Billingslea on Mixing Quality...

FreeDive Podcast ·

2024/06/25

In this special sibling episode, we sit down with music producer Kevin Billingslea to dive deep into the art of maintaining quality and client loyalty in a competitive industry. Kevin, who has worked with famous musicians and built his business from the ground up, shares his invaluable insights that transcend music production and resonate with marketers and business professionals alike.Tune in as we explore how understanding and aligning with your client's vision is crucial for success. Kevin...

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28:53

Talk Data to Me: Crafting Campaigns with Numbers

FreeDive Podcast ·

2024/06/18

It's the interoffice romance you didn't know you needed. Not every content creator comes to an agency with a college degree. If you're new to your agency's creative team and just starting out as a writer, this week's podcast is for you. Anna-Lynn and Deb talk about how analytics can (and should!) transform the way creative content teams approach their work, leading to more successful and impactful campaigns. Learn from their early marketing mistakes, their fascination with human behavior, and...

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18:05

Pinning Down Success with Tina Gammon

FreeDive Podcast ·

2024/06/11

Calling all women in marketing!Join us for the first episode in our "Women in Marketing" series, recorded back in March, as we sit down with Tina Gammon from Neurohacker. Discover how Tina's unexpected journey from a travel blogger in Switzerland to a marketing mogul has shaped her career.In this episode, Tina shares:✨ Her inspiring path into marketing, starting with a simple blog during a backpacking trip. ✨ How influential women in her life helped her grow and succeed. ✨ Valuable tips and a...

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40:19

It's Not Me, It's You: Client Relationship Edition

FreeDive Podcast ·

2024/06/04

It is a delicate balancing act maintaining client connections, knowing when to say goodbye, and how to handle those goodbyes with finesse. In today's episode Bill is back to guest star and break down how to weigh the costs of client retention versus new acquisitions. He also teaches us how to harness the power of social media to create meaningful client connections. With a focus on authenticity and sincerity, he reveals how to build loyalty that lasts.(WATCH THIS EPISODE ON YOUTUBE)Let's conn...

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35:18

Ep 5: Lens on Success: The Art of Adaptive Marketing...

FreeDive Podcast ·

2024/05/28

Join us in this episode as we chat with Kerry Struble, the creative mind behind Birch Blaze Studios. As a seasoned photographer and videographer, Kerry opens up about the challenges and rewards of running his own business and managing his marketing efforts. We explore his strategies for staying agile in a rapidly changing market, the importance of rebranding, and how he harnesses the power of digital marketing platforms and AI to connect with clients and streamline his workflow. Tune in for a...

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37:55

Ep 4: Wit or Miss: Navigating Humor in Campaigns

FreeDive Podcast ·

2024/05/21

Marketers beware - everyone’s a comedian. In this episode, Kristy and Anna-Lynn are feeling extra and talking about how to successfully incorporate humor into your marketing campaign. Humor in marketing can be a two-edged sword. When it works, it’s brilliant. When it bombs….OOF. We’re sharing our fave examples of campaigns that hit our funny bones and made a lasting impression, and also discussing an epic fail that’ll make you cringe.Let's connect! Send us a message and say hi. But wait, ther...

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22:58

Ep 3: Pokemon Go, But Make It Business

FreeDive Podcast ·

2024/05/14

In a candid conversation filled with relatable anecdotes and practical advice, we navigate the often-overlooked power of reviews. Discover how timely and tactful requests for client reviews not only bolster business reputations but also fuel professional joy and motivation. We don't shy away from the discomfort some feel around self-promotion, instead, we arm you with strategies to encourage feedback graciously, fostering a culture where the significance of reviews is mutually appreciated. Wh...

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27:05

Ep2: AI Unveiled: Navigating the Future with Bill

FreeDive Podcast ·

2024/05/07

Chat GPT... say it with us. Join us in our second episode as Kristy takes the helm with special guest host Bill, Seapoint's agency owner and captain of our ship, delving into the fascinating world of AI. From understanding its foundations to its limitless potential, they explore the ins and outs of AI and where it's headed. Learn how to harness AI effectively, its ethical considerations, and how it's shaping industries worldwide. Tune in for an insightful conversation that promises to de...

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22:09

Ep1: The Tea on the Sea (Welcome to the Pod)

FreeDive Podcast ·

2024/05/07

Submerge yourself in the lively spirit of Seapoint Digital! In our first episode, meet Kristy and Anna-Lynn and go beneath the surface of our daily operations to discover how our team’s artist vibe and corporate skills create a tide of innovation that wins awards and delights our clients. It’s not just about the destination but the journey of continual learning and creative exploration. Tune in, get inspired, and discover how we keep the creative currents flowing at Seapoint Digital.Let's con...

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1:52

Dive into Digital: The FreeDive Trailer

FreeDive Podcast ·

2024/05/02

Get ready to take the plunge into the dynamic world of digital marketing with the FreeDive Trailer! Join hosts Kristy, Anna-Lynn, and the team at Seapoint Digital as they share their journey from a small company to an international agency. Discover why they're diving into the world of podcasting and what to expect from each episode. Whether you're a seasoned marketer or just starting out, this trailer offers a sneak peek into the insights, stories, and laughs that await you on FreeDive. Don't...

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59 results

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