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PODCAST

Podcasting Secrets

Nathan Gwilliam

The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts. Join us as we dive deep into the world of podcasting, featuring

business marketing

All Episodes

37:16

Positioning for Advertisement Success With Bryan...

Podcasting Secrets ·

2024/09/26

Unlock the secrets of podcast monetization with ad tech expert Bryan Berletta. Learn how to position your show for advertising success, create high-performing ads, and build a sustainable income stream. Discover why engagement matters more than downloads and how to navigate the complex world of podcast advertising. This episode is packed with actionable insights to help you turn your passion into profit.

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24:19

Building a Global Podcast Community With Enma Popli

Podcasting Secrets ·

2024/09/24

Welcome to the world of global podcasting with Enma Popli, host of Atalanta Diaries. Discover how Enma's journey from India to the US shaped her unique approach to celebrating the women blazing trails worldwide. Learn practical tips for navigating cultural sensitivities, managing time zones, and maintaining passion in your podcasting journey. Join us this week for invaluable insights into creating a podcast with global impact.

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36:40

Skyrocket Your Podcast Growth with Social Selling

Podcasting Secrets ·

2024/09/19

Unlock the power of social selling for your podcast with Timothy Hughes, the world's top social selling influencer. Discover how to transform your social profiles into magnetic buyer-centric showcases, leverage your podcast for high-value networking, and build a thriving global community. Join us in this episode as Timothy reveals strategies that have boosted response rates from 1% to 9%, sharing proactive tips for podcasters at any level.

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29:04

Claiming Your Digital Real Estate Through Domain Names

Podcasting Secrets ·

2024/09/17

Dive into the world of podcast domain names with Lauren Andrews, Podcast Producer at PodUp. Discover why choosing the right domain is crucial for your show's success and learn practical tips for securing a memorable, brand-boosting web address. From navigating top-level domains to avoiding common pitfalls, this episode is packed with insider knowledge to help you establish a solid online presence for your podcast. Whether you're launching a new show or rebranding an existing one, take

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33:49

The Global Podcaster's Guide to Efficient Outsourcing

Podcasting Secrets ·

2024/09/12

This week, we look into the secrets of efficient podcast production with Michelle Dale, founder of Virtual Miss Friday and creator of 1nSourcing. In this episode, Michelle shares her journey from UK traveler to digital nomad entrepreneur, revealing how she helps podcasters and business owners create scalable operations from anywhere in the world. Discover helpful tips for effective outsourcing. As a solo podcaster or managing a growing show, Michelle's insights can help streamline your

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35:55

The Art of Storytelling in Podcasting With Molly...

Podcasting Secrets ·

2024/09/10

In this episode of Podcasting Secrets, I got to sit down with the multi-talented Molly Brandenburg, a voice artist, visual artist, writer, and veteran podcast host with over 600 episodes under her belt. Molly shares with us her unexpected transition into the world of podcasting, sharing fascinating stories from her time at Parcast Studios. Molly shares her tips on becoming a master storyteller, emphasizing the importance of finding the purpose of your story and maintaining structure as you tell your

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33:58

Understanding Podcast Guest Appearances With Stacey...

Podcasting Secrets ·

2024/09/05

Learn more about being a guest on other podcasts with Stacey Chillemi, a top 10 entrepreneur and bestselling author. Discover how Stacey uses guest appearances to build her health and wellness empire, reaching millions through her books, articles, and podcasts. Learn strategies for securing guest spots, delivering impactful interviews, and turning appearances into long-term success. Join us in this episode for actionable tips to help you expand your reach and make a lasting impact in the podcasting

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38:53

How to Book A-List Podcast Guests (Even as a Newbie)

Podcasting Secrets ·

2024/08/29

Join us this week for the secrets to booking A-list podcast guests with Travis Chappell, founder of Guestio and host of Travis Makes Friends. Travis has interviewed major names across sports, business, and entertainment. In this episode, he breaks down his step-by-step strategy for landing high-profile guests, even if you're just starting out. Learn why audience size matters less than you think, how to gradually build your way up to bigger names, and the #1 factor that determines whether busy

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35:48

Making the Most of Your Course Offerings with John...

Podcasting Secrets ·

2024/08/22

Unlock the secrets to help you skyrocket your online course revenue with John Ainsworth, CEO of Data Driven Marketing. Discover why creating your own course could be the game-changer your podcast needs, potentially boosting your income from six figures to millions. John reveals his three-pronged approach to selling courses successfully, including the often-overlooked "third leg of the stool" that many content creators miss. Plus, get insider tips on increasing student engagement and

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20:07

7 SEO Secrets from Google's Leaked Algorithm

Podcasting Secrets ·

2024/08/20

Unlock Google's leaked algorithm secrets to improve your podcast's rankings! PodUp’s marketing specialist Hayley Foster reveals 7 game-changing SEO tips, from content pruning to entity mentions. Learn why image quality matters and how to create rich content Google loves. Don't miss this essential guide to dominating search results and taking your podcast to new heights!

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33:31

Catering to Ideal Clients with Erik K. Johnson

Podcasting Secrets ·

2024/08/15

This week, we look into the secrets to attracting your ideal clients through podcasting with expert Erik K. Johnson. Uncover why traditional podcast monetization through ads and sponsors might be holding you back, and learn how to leverage your show to build powerful, profitable relationships with your audience. Erik shares the differences in your target market, niche, and avatar and explains why focusing on a specific ideal client can skyrocket your business success. Learn practical strategies for

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39:16

Standing Out Among Podcasts With Danielle Desir Corbett

Podcasting Secrets ·

2024/08/08

Unlock the secrets of podcast sponsorships with marketing coach Danielle Desir Corbett in this week’s episode. Discover why brand synergy trumps download numbers and learn how to build a compelling portfolio that attracts sponsors. Get insider tips on finding the right sponsors, creating innovative sponsorship formats, and demonstrating ROI to keep brands coming back. Learn from Danielle's success stories and avoid common pitfalls that hold podcasters back. This episode is packed with best

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31:38

The Fifth Podcaster: Chris Doelle’s Journey from...

Podcasting Secrets ·

2024/08/06

Unlock the secrets of podcasting with pioneer Chris Doelle, the fifth ever podcaster who built a thriving empire from Texas football passion. Learn his "secret sauce" for growth, insights on AI's future role, and why podcasts are now the most trusted media. Discover how to leverage these trends, to help grow your podcast and have success in your niche.

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34:53

How Affiliate Marketing can Make You Money with Dilip...

Podcasting Secrets ·

2024/08/01

Join me this week with Dilip Kumar. Host of the wildly successful "Tastes of India" podcast, Dilip shares his strategies for turning passion projects into monetization opportunities. Discover why affiliate marketing is a great solution for podcasters at any stage, even those just starting out. Learn how to choose the right products, leverage affiliate networks, and seamlessly integrate promotions into your content. Dilip reveals his best practices that boosted his earnings and shares

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28:33

Revolutionizing Your Podcast Brand with Greg Wasserman

Podcasting Secrets ·

2024/07/30

Revolutionize your podcast with expert insights from Greg Wasserman. Learn why branding beats download obsession and master content repurposing. Uncover hidden monetization strategies, choose the right conferences, and harness authenticity for deeper audience connections. Explore untapped growth platforms and the "fourth wall" technique to boost engagement. This episode packs transformative tips for podcasters at any level.

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29:49

Best Practices for Utilizing Instagram to Promote...

Podcasting Secrets ·

2024/07/25

In this week’s episode, Katie Brinkley tells us why focusing on one platform might be the key to your success. Learn how to leverage Instagram's diverse features to connect with your ideal audience. Katie shares insider tips on optimizing your profile, mastering the Instagram algorithm, and how to use hashtags effectively. Plus, get the scoop on emerging trends like Threads. This episode is packed with insights to help you build a lasting community and boost your podcast's reach on

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36:49

Passion Project to Profitable Venture with Kira Dineen

Podcasting Secrets ·

2024/07/23

Discover what it takes to turn a passion project into a profitable venture with Kira Dineen, host of DNA Today and producer of 10 genetics-focused podcasts. In this episode, Kira shares how she managed to secure over 70 sponsors. Learn invaluable insights on crafting compelling sponsorship packages, avoiding common pricing pitfalls, and the power of collaboration in the podcasting world. Kira reveals her strategies for creating a 360-degree marketing approach that goes beyond traditional ad spots,

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34:19

The Podcaster's Guide to Profitable Public Speaking...

Podcasting Secrets ·

2024/07/18

Unlock the secrets to turning your podcast passion into a lucrative speaking career! In this week’s episode, bestselling author and two-time TEDx speaker Jonathan Jones reveals how podcasters can leverage their expertise to land paid speaking gigs. Discover why event organizers are hungry for podcast talent and learn the step-by-step process to position yourself as a sought-after speaker in your niche. From negotiating fees to creating multiple revenue streams, Jonathan shares insider tips

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16:07

Uncover Secrets for Improving Podcast Visibility with...

Podcasting Secrets ·

2024/07/16

Uncover the secrets to improving your podcast's visibility on podcasting platforms with PodUp's Marketing Specialist, Hayley Foster. In this week's episode, Hayley reveals strategies to boost your show's rankings and attract more listeners. From crafting SEO-optimized titles to utilizing long-tail keywords, Hayley shares insider tips that could transform your podcast's success. Join us for advice to help you climb the charts and grow your audience!

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37:39

Mastering Sustainable Monetization With Mathew Passy

Podcasting Secrets ·

2024/07/11

Unlock the secrets to monetizing your podcast beyond traditional advertising with Mathew Passy, founder of The Podcast Consultant. Discover why building a revenue stream is important for long-term success and learn simple strategies to start making money from day one. Passy gives us insider tips that could transform your podcast into profit. This episode is packed with valuable insights that can help you make the most of your passion project. You won't want to miss it!

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