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PODCAST

The Scott Howard Genuine ScLoHo Media and Marketing Podcast

WOWO / Federated Media

This is the Big Picture of Marketing, Advertising, and Media, down to the tiniest detail. Combining the tools of today with the timeless, proven methods of the past and creating ideas that rely on honest, trustworthy human relationship principles. Human, Humorous, Outspoken and Ready to Challenge the Status Quo.

business

All Episodes

7:55

361 ScLoHo Podcast Traditional Radio Relevancy in...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/12/30

Wrapping up the year with one big important bit of information released this year that you really need to consider for the year ahead.See omnystudio.com/listener for privacy information.

en-US

5:22

360 ScLoHo Podcast Radio Works For Retailers

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/12/23

Let's take a look at both data and antidotal info about radio versus digital and online shopping versus local businesses.See omnystudio.com/listener for privacy information.

en-US

4:28

359 ScLoHo Podcast PLANNING YOUR MARKETING SUCCESS IN...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/12/16

Have you planned for success yet?See omnystudio.com/listener for privacy information.

en-US

5:30

358 ScLoHo Podcast Building Momentum

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/12/09

Continuing my two-parter on what to expect when you start a new ad campaign.See omnystudio.com/listener for privacy information.

en-US

5:24

357 ScLoHo Podcast LAUNCH EXPECTATIONS

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/12/02

Part One of a two-parter about what to expect when launching an advertising campaign.See omnystudio.com/listener for privacy information.

en-US

7:53

356 ScLoHo Podcast WIN BACK FORMER CUSTOMERS

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/11/25

I have a couple of questions to ask yourself about your business that could help you retain more customers and grow.See omnystudio.com/listener for privacy information.

en-US

5:52

353 ScLoHo Podcast 23 Percent Don't Know What They...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/11/04

Does it matter who wins the Presidential Election? What changes are you going to make with your business and advertising?See omnystudio.com/listener for privacy information.

en-US

5:13

352 ScLoHo Podcast Is Your Branding Correct ?

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/10/28

Mountain Dew and Financial Planning are the topics in about 5 minutes today.See omnystudio.com/listener for privacy information.

en-US

4:43

351 ScLoHo Podcast Success In Sampling

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/10/21

Today's episode is about an American Success Story going back more than 40 years that we can apply today. Do you want a cookie?See omnystudio.com/listener for privacy information.

en-US

5:34

350 ScLoHo Podcast Phone Etiquette

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/10/14

Little things mean a lot and that includes how you handle phone calls.See omnystudio.com/listener for privacy information.

en-US

3:44

349 ScLoHo Podcast POSITIVE Lessons from Political...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/10/07

No, I'm not about to get political, instead, I'm putting on my marketing hat and sharing some lessons that we can apply to your business. One is something politicians do, and the other is something they don't do.See omnystudio.com/listener for privacy information.

en-US

8:23

348 ScLoHo Podcast Audio Advertising SPORTS TALK ON...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/09/30

Fall Sports Season is HOT, How can your business team up the season?See omnystudio.com/listener for privacy information.

en-US

8:04

347 ScLoHo Podcast Audio Advertising Streaming Music...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/09/23

Let's look at the reality of how people get their music and what it means for businesses that want to gain new customers.See omnystudio.com/listener for privacy information.

en-US

7:10

346 ScLoHo Podcast The State of WOWO Radio Fall 2024...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/09/16

My annual update on WOWO radio and rating information for this fall has some great news for businesses that advertise on WOWO.See omnystudio.com/listener for privacy information.

en-US

5:54

345 ScLoHo Podcast THE TALK RADIO ADVANTAGE

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/09/09

Podcasts seem to be the hottest "New Thing", but what's even hotter? Talk radio. Here's why...See omnystudio.com/listener for privacy information.

en-US

3:44

344 ScLoHo Podcast A STORY ABOUT A DUCK

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/09/02

Do people understand the meaning behind your words?See omnystudio.com/listener for privacy information.

en-US

12:19

343 ScLoHo Podcast LESSONS FROM PROCTOR AND GAMBLE

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/08/26

Proctor and Gamble abandoned radio and relied on "New Media" along with TV until they realized the ROI was just not there and they were losing market share. I met the man who brought P & G back to radio and he's got tips we can apply to our local businesses too.See omnystudio.com/listener for privacy information.

en-US

4:06

342 ScLoHo Podcast BOSS OR MANAGER

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/08/19

A message to the people in charge of other people.See omnystudio.com/listener for privacy information.

en-US

6:56

341 ScLoHo Podcast GENERATIONAL CHANGES AND MEDIA USE

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/08/12

Is it life-stage or generational? What I used to believe, is changing and here's why...See omnystudio.com/listener for privacy information.

en-US

5:20

340 ScLoHo Podcast WHAT NOT TO EXPECT FROM YOUR...

The Scott Howard Genuine ScLoHo Media and Marketing... ·

2024/08/05

It's important to understand what advertising can do, will do and won't do. See omnystudio.com/listener for privacy information.

en-US

182 results

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