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PODCAST

Good Morning, Money!

Start your day with a sip of success, a quick, actionable tip to boost your financial knowledge and set yourself up for success. Hosted by Rosha from Roshed Coaching, with nearly two decades of experience in finance, an MBA in marketing, and certification as a business coach and consultant, each one-minute episode delivers bite-sized insights on money management, finance, marketing strategies, and mindset development.Perfect for enhancing your financial literacy, growing your business, and

education self-improvement

All Episodes

2:27

Ep.347 Elite Marketing Isn’t a Net — It’s a Filter

Good Morning, Money! ·

2025/12/02

We’ve been conditioned to think marketing should appeal to everyone. Make it friendly. Make it safe. Make it broad. That’s exactly why most brands stay invisible. Real marketing doesn’t try to catch everyone. It disqualifies almost everyone. It speaks so specifically that most people say, “Not for me,” and the right people say, “Finally. This is mine.” This is how tribes form. This is how loyalty is built. This is how your message becomes unmistakable. Your move today: add a section to yo...

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1:37

Ep.346 Confidence Is a Receipt, Not a Requirement

Good Morning, Money! ·

2025/12/01

We’ve been sold a myth: “You just need more confidence.” So we wait. We wait to feel ready before we launch the idea, ask for the raise, or finally do the thing we keep postponing. But confidence isn’t something you wait for. It’s something you earn. It’s a receipt you get only after you keep a promise to yourself. One tiny promise is enough to start. Read for 10 minutes. Don’t hit snooze. Send the difficult email. Finish the small task you’ve been avoiding. Do it once — that’s one brick. ...

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4:47

Recap: November Marketing Episodes!

Good Morning, Money! ·

2025/11/29

Marketing RecAIp! In this episode, Faith and Aiden are talking about our marketing-related episodes in November. So if you missed a few episodes, we've got you covered. If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society! Send us a text

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4:51

Recap: November Mindset Episodes!

Good Morning, Money! ·

2025/11/29

Mindset RecAIp! In this episode, Faith and Aiden are covering our most important mindset episodes of November in Good Morning, Money! If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society. Good Morning, Money! is your daily sip of success. Send us a text

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4:31

Recap: November Money Episodes!

Good Morning, Money! ·

2025/11/29

Money RecAIp! In this episode, Aiden and Faith cover our most important money-related topics of November. So if you want a refresher, here’s your chance! Good Morning, Money! is your daily sip of success! If these topics interest you, I highly recommend commenting the word “Cafe” under any of my Instagram posts (@rosh_the_firewaker) to get more information on Cafe Society! If you’re interested in knowing more about Faith and Aiden, shoot me a text! Send us a text

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2:39

Ep.345 Fire Your Customer From Hell (Yes, Really)

Good Morning, Money! ·

2025/11/28

“The customer is always right” is the biggest lie in business. One toxic, bargain-hunting client can drain your time, your margin, and your team’s sanity. But the real damage? Your best clients notice. A-players don’t stick around when you tolerate chaos. They want standards. They want a velvet rope. If you serve everyone, you signal you’re not built for excellence. So make it clear who doesn’t get in. Today’s Move: Post this line publicly — “A quick reminder of who we...

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2:40

Ep.344 Why a $50 “Ugly” Video Will Outperform Your...

Good Morning, Money! ·

2025/11/27

Brands keep chasing perfection—slick agencies, perfect lighting, drone shots, cinematic transitions. It feels “premium,” but in today’s world, polished often translates to fake. Consumers scroll right past it. Perfection blends into the wallpaper. What actually breaks through? The “ugly” stuff. A shaky kitchen video. A raw testimonial filmed on someone’s phone. A messy unboxing. Real people talking like real people. And the data is loud about it. A 2024 TINT report shows that user-generated...

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2:24

Ep.343 You Need an Enemy: Why “Being Nice” Kills Your...

Good Morning, Money! ·

2025/11/26

Brands that try to please everyone end up invisible. “Nice” feels safe, but it’s beige. It’s wallpaper. It’s forgettable. When you aim for universal approval, you strip out the very thing that would make people choose you—and defend you. Great brands don’t just stand for something. They stand against something. Not a person—an idea. The status quo they’re here to break. The unnecessary complexity they’re here to simplify. The burnout culture they want to replace with sanity. An enemy gives yo...

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2:39

Ep.342 Are You Solving Flies… or Hunting the Dragon?

Good Morning, Money! ·

2025/11/25

Most people feel productive because they’re constantly responding. Inbox pings, Slack dings, a fire pops up—you put it out. It feels useful. It feels necessary. But it’s not progress. It’s maintenance disguised as momentum. The people who change their industry aren’t just problem-solvers. They’re problem-seekers. They look past the symptom and ask the question no one else pauses long enough to ask: What’s the one root problem that, if solved, would erase a hundred downstream headaches? Fly-sw...

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2:19

Ep.341 In Praise of Productive Boredom

Good Morning, Money! ·

2025/11/24

When was the last time you were truly bored? Not scrolling, not refreshing, not filling the silence—just bored. We’ve trained ourselves to kill every empty second with stimulation. But that empty space you avoid? It’s not a void. It’s a vacuum. It’s the one place where your brain stops consuming and starts connecting. Where two random thoughts collide into an idea. Where the thing you’ve been trying to force finally shows up—because the noise is gone. The world’s best ideas are born in silenc...

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2:10

Ep.340 The Stop-Doing List: How Subtraction Creates...

Good Morning, Money! ·

2025/11/21

We treat the to-do list like scripture. Add more tasks, more habits, more projects—then call the pile “productivity.” But most people aren’t productive. They’re busy. And busy is the enemy of great. Real progress rarely comes from adding. It comes from subtracting. Not the obviously bad habits—we already know how to cut those. The real trap is the “good” tasks: the tenth tweak to a proposal, the just-in-case meeting, the inbox micromanaging that feels useful but protects you from the one task...

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2:40

Ep.339 The Anti-Budget: Why You Need a Chaos Fund

Good Morning, Money! ·

2025/11/20

A tight budget feels safe. You track every dollar. You optimize subscriptions. You stay “in control.” And that’s great—if your only goal is avoiding disaster. But wealth doesn’t grow in perfectly controlled environments. It grows in the messy moments where luck has room to land. Airtight budgets protect you from bad decisions, but they also block the great ones. Real opportunity is rarely scheduled. It shows up as a last-minute flight, a weird idea from a friend, a seminar that feels too expe...

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2:31

Ep.338 The Income Quality Score: Why Some Dollars Buy...

Good Morning, Money! ·

2025/11/19

We’re taught to measure income by how much we make. That’s the rookie lens. What actually matters is the quality of the dollar, not the quantity. Because some dollars demand your life in return, and others quietly build your future. A salary dollar is a Jail Dollar. You trade time you can’t get back. Stop working, and it disappears. It owns you. But the dollar from a digital product you built months ago… a dividend… a rental… a piece of content that earns while you sleep? That’s a Freedom Do...

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3:01

Ep.337 The One-Bet Experiment: How to Win Without...

Good Morning, Money! ·

2025/11/18

Most people take 50/50 risks—spend $1,000 to maybe make $1,000 back. Or worse, they take asymmetric downside risks—trade a $50,000 reputation or job for a $5,000 raise. That’s not ambition. That’s math failure. The wealthy play a different game. They hunt for asymmetric opportunities—moves where the downside is capped and the upside is limitless. Start a podcast for $100. Send one cold email to a dream client. Publish one smart post that lands the right eyes. Each of those is a small bet with...

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2:10

Ep.336 The One-Minute Audit That Changes Every Dollar...

Good Morning, Money! ·

2025/11/17

You don’t just vote in elections—you vote every day. Every swipe of your card, every click of “Buy Now,” is a ballot cast for a business and everything it stands for. Your money funds more than products. It funds values, supply chains, and behavior. So here’s the hard question: are you voting for the very systems you complain about? Are your dollars reinforcing what you actually oppose? You don’t need spreadsheets to fix this—just awareness. Run a one-minute audit: look at your last three pur...

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2:09

Ep.335 How Good Intentions Create Bad Incentives

Good Morning, Money! ·

2025/11/14

Sometimes the perfect fix makes the problem worse. In British-ruled India, the government tried to reduce deadly cobras by paying citizens for every one killed. It worked—until people started breeding cobras for profit. When the program was canceled, breeders released their snakes. The cobra population skyrocketed. Decades later, Wells Fargo made the same mistake in a suit and tie. Leaders tied bonuses to aggressive account-opening targets. The goal was growth. The result: 3.5 million fake ac...

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1:33

Ep.334 How One “P.S.” Created 12 Million Users

Good Morning, Money! ·

2025/11/13

In 1996, Hotmail faced a problem every startup knows—great product, zero marketing budget. So they built the ad into the product. At the bottom of every email sent through their platform, they added one simple line: “P.S. I love you. Get your free email at Hotmail.” Each user became a walking billboard. Within 18 months, Hotmail had 12 million users—at a time when the entire internet had only 70 million people. Microsoft later bought it for $400 million. The brilliance wasn’t the message—it w...

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1:32

Ep.333 How a $110,000 Stunt Turned Into a $300...

Good Morning, Money! ·

2025/11/12

In 1999, a little-known startup called Half.com needed attention—but couldn’t afford ads. So they made a wild offer to a real town in Oregon: rename yourself “Half.com, Oregon” for one year. The 300 residents agreed. In return, they got $110,000, 20 school computers, and a new town website. The story exploded. The New York Times, NPR, and the Today Show all covered it. Within six months, eBay bought Half.com for $300 million. The genius wasn’t the money—it was the method. Instead of buying me...

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2:35

Ep.332 How $5,000 and One “No” Built Two...

Good Morning, Money! ·

2025/11/11

Sara Blakely started Spanx with $5,000 of her own savings from selling fax machines. No investors. No debt. She wrote her own patent and bootstrapped her way to a $1.2 billion valuation—all while keeping 100% ownership. Her obsession wasn’t funding. It was freedom. Jan Koum, on the other hand, built WhatsApp with a different philosophy: growth first, profit later. He raised $8 million from Sequoia Capital, stayed ad-free, and scaled to 450 million users with only 55 employees. WhatsApp wasn’t...

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1:42

Ep.331 How Winning Twice Made One Woman Lose Everything

Good Morning, Money! ·

2025/11/10

Evelyn Adams beat impossible odds—twice. She won the New Jersey lottery in 1985 and 1986, taking home $5.4 million. It should’ve secured her life forever. Instead, she gambled it all away in Atlantic City and, within two decades, ended up broke and living in a trailer park. Her downfall wasn’t bad math—it was mindset. She mistook luck for skill. Winning twice convinced her she had a special touch, a gambler’s intuition. But luck repeated feels like proof, and that’s the trap. Success can sedu...

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435 results

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