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PODCAST

Charity Digital Podcast

Charity Digital Podcast

Looking to stay ahead of the digital curve? Kickstart your digital journey? Or just see how charities are making the most of technology? The Charity Digital podcast looks to inspire and educate, and connect charity pros to the latest trends in the (sometimes) scary world of digital. We"ll be discussing poignant topics, pain points, and success stories. Don"t forget to subscribe through your usual podcast provider to be the first to know when our next pod drops!

education how to

All Episodes

35:32

111: How to create an environmental policy

Charity Digital Podcast ·

2023/01/31

It is not a legal requirement for UK charities to report on their environmental impact. Though sustainability is becoming an increasing concern to donors, beneficiaries, and investors, it can be difficult for charities to discuss their green credentials publicly and harder yet for them to know where to start building them. In this podcast, Charity Digital’s host Laura Stanley (Content Writer) sits down with three charities from across the UK charity sector who have established their environmental

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24:10

110: Show don't tell: communicating the value of tech

Charity Digital Podcast ·

2023/01/24

There are now tech platforms to support almost every aspect of your charity’s work and operations. Each year, shiny new software and glittering platforms pop up, all promising to make your fundraising better, your services faster, and your marketing more targeted. But with so much choice, how do you convince senior stakeholders that one thing is more valuable to your mission than another? It’s all about communicating the return on investment (ROI). We explore the different meanings of ROI

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32:57

109: The essentials of effective online communication

Charity Digital Podcast ·

2023/01/17

Language: it may be easy to take it for granted but where would we be without it? You would not be reading this sentence, and I would not be writing it. Most importantly, you would not have the opportunity to hear the insights of our wonderful experts today – and then where would we be? In the work of charities, language can be a tool for many things, from building connections to tackling injustice. In this podcast, we explore how to use your words online, including tone, voice, inclusivity,

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18:33

108: Harnessing tech to eradicate modern slavery

Charity Digital Podcast ·

2023/01/10

Our latest podcast includes a discussion with people who have first-hand experience of using digital to achieve less with more. Justine Currell, Executive Director at Unseen, explains how smarter tech has allowed the charity to vastly maximise their services and save lives through swift action.

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36:17

106: Lockdown, digitalisation, and fundraising after...

Charity Digital Podcast ·

2023/01/03

Over the past three years the sector has been required to adapt to changes like never before. Overnight charities plummeted into a virtual world of fundraising, ‘pivoting’ and ‘hybrid’ became part of everyday conversations, and service delivery depended on digital solutions. Now that we are well and truly out of the pandemic, fundraising is returning to a new normal. In this podcast, our speakers from Mind explore how their community fundraising team responded digitally to the pandemic,

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40:55

107: How to overcome fundraising challenges in 2023

Charity Digital Podcast ·

2022/12/20

COVID-19 drastically altered the landscape of fundraising. It undermined long-standing traditions, old assumptions, and ingrained expectations, and paved the way towards a brighter, more dynamic, and more digital future. Charities found stability in 2022, or at least some version of stability, but were immediately struck by new political, economic, and cultural challenges. In this podcast, Charity Digital's very own Nick Wyatt (Growth Marketing Executive) is joined by colleagues Ioan Marc Jones

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37:29

105: The benefits of user-centred design

Charity Digital Podcast ·

2022/12/13

Cancer awareness messages usually encourage people to check themselves, look out for various symptoms, or potentially go for a test. But for prostate cancer, there’s no clear call to action, so it can be tricky. Prostate Cancer UK developed the 30-second Risk Checker to solve that problem and make effective public health campaigns possible. It led to the largest-ever charity partnership with NHS England – a campaign to find the 14,000 men whose cancer had gone undiagnosed due to the pandemic. In

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32:36

104: Fundraising actually

Charity Digital Podcast ·

2022/12/06

The world can sometimes feel a little gloomy. But it’s always worth remembering that thousands of people dedicate time, money, and resources to charities every single day. Even now, in the midst of a cost-of-living crisis, in the midst of multiple economic challenges, donations remain strong, with fundraising campaigns continuing amid the various pressures. We want to celebrate fundraising efforts throughout the year. We want to look back at 2022 and discuss our favourite campaigns, our favourite

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44:10

103: Digital strategy: the road to success

Charity Digital Podcast ·

2022/11/29

Our latest podcast explores the different aspects of developing and implementing a digital strategy. Each of the guests brings a different perspective to the practice of creating a digital strategy, as leaders, as consultants and advisors, and as professionals in the charity sector. Areas explored in the podcast include the most important elements to consider in developing and implementing a digital strategy, how to overcome the barriers to implementing your digital strategy, and the differences

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38:03

102: How to grow a podcast

Charity Digital Podcast ·

2022/11/22

The Charity Digital podcast started more than three years ago with old headphones, not much sense of direction, and perhaps a little too much ambition. But now, as we speed past our 100th episode, we are growing and growing, with professional equipment, backing tracks and editing software, external thought leaders and internal experts, and still too much ambition. Our podcast was born in February 2019. In our first month, we received less than 100 listens. By November 2022, on the other hand, we

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41:41

101: Fundraise on social media with just 25 minutes a...

Charity Digital Podcast ·

2022/11/15

Social media is an essential tool for charities, in terms of raising awareness, increasing reach, meeting demands of service users, and much more. But it’s become increasingly important as a fundraising tool, helping charities to share their impact and find droves of new donors. But charities need to use the tool in the right way. Our latest episode makes it easy. We show you how much you can achieve by dedicating just 25 minutes per day to fundraising on social media. Jen Lowthrop, Digital

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31:02

100: Climate change and the charity sector

Charity Digital Podcast ·

2022/11/08

Climate change refers to long-term shifts in weather patterns and average temperatures, largely caused by human action. The impacts of rising temperatures have already been felt across the world and, if we do not take action, the consequences of further increases could be catastrophic. Charities should remain at the forefront of climate action. They should lead by example, showing others in our communities how to engage in climate action, how to champion sustainability, and how to protect the

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35:31

99: Digital hacks: big impact for small charities

Charity Digital Podcast ·

2022/11/01

As a small charity you can often make change happen quicker than bigger organisations. This podcast talks you through how Agile working can help you act quicker and think big. Our hosts Jen Lowthrop (Digital Consultant and Agile Coach, Feel Good Do Good) and Kathryn Dingle (Digital Product Manager, NPC) look at different software and processes that can help you act like a big charity without the expense and time! They also look at the benefits of quick user research and testing. This podcast was

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38:13

98: The status of fundraising in the UK 2022

Charity Digital Podcast ·

2022/10/25

Nearly a third of charities have reported a decline in income over the last 12 months, according to research from Blackbaud. But while funds are required to help charities continue delivering their services as demand continues to rise, organisations also must balance this with looking after their donors too, particularly as money worries grow. In this podcast, Charity Digital’s host, Laura Stanley, is joined by Emily Martin (Senior Fundraising Manager, Mass Participation, GOSH Charity), James

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34:12

97: Online giving: how charities can effectively...

Charity Digital Podcast ·

2022/10/18

When it comes to fundraising, data is your biggest asset. It’s the key to unlocking what, when, and how your supporters want to donate. But with great data comes even greater responsibility. Excellent management should be the number one concern for any charity, especially in the age of online giving. It is now more important than ever for charities to focus on data management, especially when it comes to their digital fundraising strategies. In this podcast, Enthuse and RedFox Research

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31:15

96: How technology builds trust

Charity Digital Podcast ·

2022/10/11

Trust is bread and butter to charities. Without it, they struggle to build meaningful relationships with donors and beneficiaries, raise funds, and deliver much-needed services to the communities they serve. Good use of technology only reinforces a charity’s commitment to act in its audiences’ best interests. It can make charities more efficient, easier to reach, and crucially, keep their data and systems secure. From marketing and IT teams to frontline staff, technology can make a difference in

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25:49

95: Charities of the future: how to #BeMoreDigital

Charity Digital Podcast ·

2022/10/04

As leaders, charity CEOs have been at the forefront of every digital change, but they're not necessarily digital experts. Just like others, digital might have been relatively new until the pandemic hit. Digital change is about involving everyone. It’s about using the strength of your teams, asking for help, and achieving lasting impact. Now, charity CEOs face a new age of digital for which they must prepare. In this episode, charity CEOs take centre stage. Each has their own story with digital,

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31:48

94: Getting to grips with Giving Tuesday

Charity Digital Podcast ·

2022/09/27

Ten years ago, the Giving Tuesday movement began to encourage people to give back to a good cause after taking advantage of the money-saving deals of Black Friday and Cyber Monday. Since then, Giving Tuesday has grown exponentially, with £14,000 being raised per minute for participating charities in 2020. Giving Tuesday provides charities the chance to expand their supporter base and generate momentum for their cause. It facilitates partnerships with corporate organisations whereby they can

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35:01

93: Making your charity inclusive online

Charity Digital Podcast ·

2022/09/13

One in five people in the UK are living with a disability, according to disability charity Scope. Yet, despite this number, organisations still fail to cater to people with disabilities online. Confusing layouts, small fonts, and poor colour contrasts all contribute to inaccessible online experiences. For charities, making sure their content and design is inclusive and accessible is more important than most. With such a wide range of audiences, with varying needs, improving accessibility ensures

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35:01

92: How to get through the cost-of-living crisis

Charity Digital Podcast ·

2022/08/30

The cost-of-living crisis has swept the UK. Everyday essentials like energy and food is rising much faster than average incomes. The cost-of-living will have a huge impact on charity employees, volunteers, service users, potential donors, and day-to-day operations of the charity themselves. It is vastly important that charities learn about the crisis, understand some of the potential issues that may arise, arm themselves with knowledge, and protect themselves against the risks. In this podcast, we

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