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PODCAST

Geronimo Unfiltered

Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives. Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos. Plus, they’re doing it all alone. Until now. Welcome to The Geronimo Unfiltered Podcast

business entrepreneurship

All Episodes

20:40

How 7 Figure Studio Owners Set Up Their Week: This...

Geronimo Unfiltered ·

2025/02/10

If I opened your calendar right now, would it scream successful CEO—or just another overwhelmed studio owner?Because here’s the truth: Your calendar doesn’t lie. It tells me exactly what your priorities are, what level you’re operating at, and whether you’re focused on growth or just busywork. In this episode, we’re breaking down exactly how to run your week like a successful CEO, no matter what stage of business you’re at. Here’s what we’re covering: The brutal truth: You’ll never earn a dollar

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36:50

More Members, More Profit, Less Burnout: The 2025...

Geronimo Unfiltered ·

2025/02/03

If your fitness studio is still running the same way it did last year, you’re already behind.The industry is evolving fast, and the top studio owners are adapting just as quickly. In this episode, we’re breaking down exactly what’s in and what’s out for 2025, so you can stop spinning your wheels and start scaling a million-dollar studio that doesn’t burn you out. Here’s what we’re covering: - The mindset shift that’s making 92% of our academy members more profitable than ever - The marketing

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33:12

Stop Doing It All Yourself: How to Build a Team That...

Geronimo Unfiltered ·

2025/01/28

Are you still the one opening the doors at 5 AM, answering texts about broken equipment, and juggling a million tasks that shouldn’t even be on your plate? If your business falls apart the second you step away, we need to talk. In this episode, I’m sharing exactly how to stop being the bottleneck, build a team that actually performs, and finally take control of your time in 2025. Here’s what we’re covering: The one test that tells you if you’ve actually built a business or just a job Why your

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24:01

The Winning Habits That Will Break Your Studio Out of...

Geronimo Unfiltered ·

2025/01/21

Are your leads drying up?Is your sales process a mess? Are you just guessing at your numbers? Then this episode is your wake up call. In this episode, I’m breaking down the exact daily, weekly, and monthly habits top studios are using to grow their leads, improve sales, and actually understand their business. These are the non-negotiables that will get you out of survival mode and set you up for a winning year. Here’s what we’re covering: Why most studios can’t hit consistent lead flow + how

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20:53

We Found Over $100K in Savings From Analysing P&Ls …...

Geronimo Unfiltered ·

2025/01/14

Do you feel like your costs are creeping up but you don’t know where to start cutting?Or you feel like you’re working crazy hours but STILL never seeing the money hit your bank account? Then this one is for you. Today I’m sitting down with Benny, Geronimo’s COO to talk about what it looks like to have a PROFITABLE business. The conversation we're having today is something usually only people within the academy have access to but after Benny found $100k after auditing just a couple of our studios

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25:54

How Kye Made His Studio a Second Home + Created a...

Geronimo Unfiltered ·

2025/01/07

What if the secret to tripling your revenue wasn’t about working harder… but working smarter?I’ve been talking a lot about consistency on the pod lately, and here’s the truth: you don’t need a million shiny strategies or the fanciest gear to level up your studio. The most successful gym owners aren’t unicorns with secret superpowers. They’re just laser focused on nailing the basics and doing it consistently. Kye, AKA Big Bro, and owner of G3 Narellan is living proof. His journey shows that

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35:43

How to Design a Business (and Life) That Works FOR...

Geronimo Unfiltered ·

2024/12/31

Are you running your business, or is your business running you? Every year, I meet studio owners hitting impressive targets but still feeling stuck, overwhelmed, and even burned out. Why? Because they’re chasing goals without setting the terms of how they want to live. Every other podcast is releasing New Years goal setting episodes right now, but I’m not going to do that. Instead, I’m teaching you how to build a business, and life… exactly how you want it. Remember – everything is either by

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21:41

Our Gift To You & 12 Life-Changing Lessons

Geronimo Unfiltered ·

2024/12/24

We have had some incredible conversations on the podcast this year and have some amazing guests and topics coming up for 2025. Today I’m summarising ALL of the lessons and learnings I’ve had from interviewing some of Australia’s best athletes, studio owners and business owners into 12 lessons that you can reflect on. Doing this will set you up for our goal setting episode next week and make sure that you NAIL 2025. Tune in to hear: The biggest takeaways from interviewing olympians, the 5th

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27:01

The Three Non-Negotiables That Will Drive MASSIVE...

Geronimo Unfiltered ·

2024/12/17

Are you grinding out 14 hour days and are still wondering why the numbers aren’t stacking up? Burnt out, fed up, and frustrated because you can’t figure out what’s actually broken? Then this episode is for you. Today, Soph and I are sitting down to talk about the three non-negotiables that every successful studio needs to implement if they want to see GROWTH in their businesses. You don’t have to want to be a millionaire, but if you want to change lives you need to make these changes. These

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59:47

“I Slept in My Warehouse to Build Muscle Republic…”...

Geronimo Unfiltered ·

2024/12/10

From the outside, so many brands look like they were always destined to be successful… But that’s not the case.Today’s guest, Vic from Muscle Republic, is here to share the real, unfiltered journey of what it takes to build a business that LASTS and all the road bumps that come with it. This isn’t a highlight reel. We’re diving into the raw, behind-the-scenes moments that nearly broke him… and how he pushed through it when most people would’ve walked away. We’re talking sleeping in his warehouse

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46:36

Bexy Wanted to Quit 3 Times & Now She’s TRIPLED Her...

Geronimo Unfiltered ·

2024/12/03

How do you stop burning yourself out when you’re trying to grow your studio?What’s the secret to building a team that thrives… without you running every single session? Why do so many gym owners hit eject the second things get tough… and how do you break that cycle for good? Today, I’m sitting down with Bexy, owner of BE-IT Windsor to get real on the journey you need to go on to run a successful studio. This episode is about the stuff nobody talks about. It’s about personal growth, breaking

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51:48

Building a Personal Brand That SELLS + How to...

Geronimo Unfiltered ·

2024/11/26

My personal IG account outsells my business account 4:1.Why? Because people want to buy from people NOT companies. Today, I’m bringing in Matt Purcell, Australia’s top personal brand expert and my own coach to chat about personal branding. We’re diving deep into why YOUR story is what people are actually paying for and how to turn your followers into leads that convert. Forget every other gym marketing pod out there. This is the one you need to listen to. In this episode, we get into: Matt’s

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34:25

THIS is the #1 Reason Your New Hires Aren’t Sticking...

Geronimo Unfiltered ·

2024/11/19

Think hiring is over once they sign? Not even close. Most studios drop the ball here, and end up with team members who burn out, flake or just show up for the paycheck. Last week, we showed you how to write a job ad that cuts through the noise and pulls in driven people. Now let’s talk about what happens after they walk through your door. This is where you find out if you’ve got a winner. You’ll hear: Questions that will show you if someone has grit (or if they will flake when things get

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35:22

The Job Ad That Will GUARANTEE You the Best...

Geronimo Unfiltered ·

2024/11/12

Things are getting spicy on the pod today… we’re reviewing (and roasting) your job ads. Listen in to find out if it's yours. So many studios complain that they put up a job ad and receive the WORST applicants, and cover letters that look like they were written by Chat GPT. Have you ever considered that your job ad looks like it was written by Chat GPT? If you read your job ad, would you even want to work at your studio? Today we are taking you through our method for hiring incredible team

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30:47

The Truth Behind Why Some Studios Are Having Record...

Geronimo Unfiltered ·

2024/11/05

76% of our clients are having RECORD breaking months. Right. Now. Yep. They’re not just growing. They’re hitting record revenue, and getting more members through their doors than ever. Today’s episode is in our NEW STUDIO SETUP (Check it out over on YouTube if you haven’t seen it already) and we’re doing something different this time. Soph is letting loose and telling you EXACTLY what is setting apart the ‘Rich’ from the ‘Poor’ Studios (or Brokies as we like to call them). All so that you know

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20:14

The 1:1 Meeting Formula You Need to Increase...

Geronimo Unfiltered ·

2024/10/29

Are you a business owner or team leader who is tired of micromanaging your team?Do you want a high-performing, loyal team that drives profit and keeps the business running when you’re away? Keep reading. This episode isn’t just another ‘tick-the-box’ meeting guide. It’s a step-by-step breakdown of how you can transform your leadership game and see results, not excuses. In 15 minutes, you’re going to learn the formula for effective one-on-ones that will: Increase productivity in your

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19:06

The 20 Minute Routine That Will 10x Your Week:...

Geronimo Unfiltered ·

2024/10/22

Alright, let’s cut to the chase. Today, I’m giving you the exact system that’s completely transformed my business and life: Separation Sunday. If you’re like most business owners, you’re probably running from one task to the next all week but still aren’t seeing the results you want. Why? Because you’re focusing on the wrong stuff. In this episode, I’m breaking down my personal, no-BS productivity routine that takes me less than 20 minutes every Sunday. This is the same system that has turned

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16:22

3 Ways You’re Losing Money Every Single Session (Even...

Geronimo Unfiltered ·

2024/10/15

This topic is something that has got me so fired up. I’ve been doing a lot of travelling recently which means I’ve visited a lot of gyms. And what I have found… has shocked me. In almost every gym I’ve been to, I’ve seen dollars literally walking right out the door, so today I am talking about the three ways you are probably losing money every single session. But the good news? It’s entirely preventable AND instead of just making sure you’re not making costly mistakes… I’m going to teach you

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29:14

The Fastest Growing UBX in NZ: How Liv Added $240k to...

Geronimo Unfiltered ·

2024/10/08

You’ve heard me speak about her on the pod before… Today I’m sitting down with Liv, the owner of the FASTEST growing UBX in New Zealand. From running three studios, leaving home at 3 am to drive to her third studio (without taking away from her working hours), and feeling burnt out… Liv shares how she went from “winging it” to becoming a thriving multi-studio owner, who now brings in over $240k in additional profit annually. On today’s episode, Liv is walking us through her game-changing

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19:41

4 Steps to Capitalise on Studios Shutting Down in...

Geronimo Unfiltered ·

2024/10/01

When another studio shuts down, you are being given the opportunity to make 3 months of sales… in two weeks.Remember: these leads already have a vision, a goal they are working towards, and a training schedule. And it is in their own best interest to fill that gap as quickly as possible. That’s where you come in. But you have to do it the right way. This episode is all about how you can turn that closure into a massive opportunity to boost your membership and grow your business. I’m talking

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134 results

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