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PODCAST

The Podcast Accelerator: How to Grow Your Podcast

Hosted by Mark Asquith, the accomplished co-founder, and Managing Director of podcasting platform Captivate, The Podcast Accelerator is your comprehensive guide to mastering the art and business of podcasting. With a strong focus on delivering actionable insights, cutting-edge strategies, and industry-leading knowledge, this podcast is designed to help you propel your podcast to the next level. Drawing on "That British Podcast Guy"s" extensive experience in podcasting, The Podcast Accelerator

technology marketing

All Episodes

08:02

What Podcast Marketing Posts Work Best on LinkedIn?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/07/09

Now I'm no expert on LinkedIn, but when my long-time friend Jonathan Baillie-Strong asked me what types of posts I've seen work best on LinkedIn for podcast marketing, I had to dive in. For me, it comes down to what type of media you publish and how you title it...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right

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07:15

How to Handle Guest No-Shows

The Podcast Accelerator: How to Grow Your Podcast ·

2021/07/02

Michael Herst asked me during our Podcast Launch Accelerator office hours on Facebook how to handle it when a guest drops out, both from a content perspective and whether you should re-publish an old episode, plus from a guest management perspective.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free

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07:00

Listener Notification - Format Change

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/30

A quick update on the format of The Podcast Accelerator. Moving to longer-form Monday episodes from July 12th :)Mentioned in this episode:Straight-talking podcast growth tutorials for the busy podcasterEvery week I send out 1,000-2,000 words of completely free, tried and tested podcast education. It's totally focussed on helping you to grow and monetise your audience and has become one of the most trusted go-to places for honest podcasting education in the world. It's all free and you can get it

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09:05

Introducing Captivate Podcast Growth Labs

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/28

Do you feel like you don't know what to do or when to do it when it comes to growing your podcast audience and generating revenue from your show?You're not alone -after all, you didn't become a podcaster to learn about marketing, promotion and monetization!That's why today, we're launching Captivate Growth Labs.Captivate Growth Labs is a safe place to learn all of the skills that no one told you that you needed to become a successful podcaster and is completely free to all Captivate users!With an

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06:40

Does Social Media Traction Depend on Your Podcast Topic?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/25

Long-time friend Steph Fuccio asked this insightful question during one of our Podcast Launch Accelerator office hours sessions on Facebook - and I have a few thoughts on it.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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18:41

Two Skills That Will Grow Your Podcast

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/21

I'm a huge fan of transferrable skills.When I ran my digital agency I was the person who knew plenty about plenty and could talk knowledgeablyenough onmarketing or design or coding or user experience or app development to be able to 1. sell those thingsand 2. manage them successfully.I'm no specialist in any of them, product marketing seems to be my specialism, but I have enough quality knowledge from years of experience to be able to connect the dots and importantly, to be able to apply knowledge

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09:21

What Two Social Platforms Would You Pick to Promote...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/18

This is a superb question from Michael Rodriguez! I'm a fan of social marketing but only when it fits our plans, our schedules and our goals. So, here's what I'd choose...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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22:21

Click-Worthy Episode Titles

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/14

How do you write your episode titles? Serious question. It sounds easy, right? It is, you just choose something descriptive and evocative. But does that guarantee a click?A few weeks agoI authored a podcast growth thread on Twitter containing five things that I see podcasters doing wrong every day and quick ways to fix them.Over the next couple of weeks, I'm goingdeeper into each of these problems to add more context, take a closer look at how to implement the fix and why I suggested each particular

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11:37

Can I Relaunch My Podcast?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/11

Taruna asked me during our Podcast Launch Accelerator office hours on Facebook whether it was wise to relaunch her podcast because she's not promoted her show much and had a little time off. Let's dig into that!Mentioned in this episode:Straight-talking podcast growth tutorials for the busy podcasterEvery week I send out 1,000-2,000 words of completely free, tried and tested podcast education. It's totally focussed on helping you to grow and monetise your audience and has become one of the most

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13:23

Captivate 2.0 New Feature Run Down

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/10

This week we released Captivate 2.0 to podcasters across the globe. Let me be your personal changelog right here and update you on the whole list of new features!Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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12:40

A Personal Thank You Note

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/07

This week we release Captivate 2.0 after over 6,500 people joined us for our YouTube reveal.It's been a humbling journey and today my only job is to say thank you to you, the ever-present podcaster, for your support.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive

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07:40

Should I Name My Podcast After Myself?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/06/04

James asked me on our Podcast Launch Accelerator office hours if he should name his show after himself because it seems to be the trend these days - I have thoughts...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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06:10

Captivate 2.0 Reveal Invitation - Big Updates to The...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/28

Just as the podcast hosting world tried to catch up, Captivate is about to change the game again...Join me live on Thursday 3rd June at 11am Eastern on our YouTube channel: https://www.youtube.com/rebelbasemedia.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep

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25:36

Buy This Crap Podcast Course

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/24

There is no quick fixThat's it, that's the content. Thanks for listening!Alright, I know I'm being a little facetious here but this situation is so distressing to me that if I don't act like that, I'll end up quitting work and becoming a hermit here in the hills of Yorkshire, only leaving my cave to test out new <£100 podcast microphones on YouTube.When I started my first ever web design business in 2007 (ish) I loved a silver bullet.This was the early days of SEO and of internet marketing as we

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07:27

What's is The Biggest Mistake Podcasters Make After 5...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/21

A really insightful question came in from Alexandro over in our Podcast Launch Accelerator Office hours recently. He asked: "What's the biggest mistake that podcasters make at 5-10 episodes in?"Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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16:27

How to Grow Your Podcast by Being a Human

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/17

We can't ask listeners to make us their number one, must-listen podcast choice without giving them a reason to do so.In fact, podcasters like you and I fall into a trap of expecting listeners to do too much for us as soon as they've begun to listen to our podcast. We ask them to share, to subscribe (follow, now!) and to review our podcast "if you like it".The problem is, there's no structure to any of it.It's something that we fall into because it's what every other podcaster does. I'm not even sure

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08:30

How Many Downloads Do I Need Before Monetizing?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/14

Stephen Kosmyna asked me what the number of downloads is that you need before you consider monetizing. It's a multi-layered answer so today, I'm digging in for it.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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13:01

How to Produce Less & Grow Your Podcast More

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/10

Last week I authored a podcast growth thread on Twitter containing five things that I see podcasters doing wrong every day and quick ways to fix them.Over the next five weeks, I'm goingdeeper into each of these problems to add more context, take a closer look at how to implement the fix and why I suggested each particular approach.Cumulative downloads = the total number of downloads that yourentireshow has had for the month across all episodes.Aka "the biggest number".The cumulative downloadnumber

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08:37

Where Should I Submit My Podcast To?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/07

Ok I know this sounds like an obvious question but the fact is, podcasting is changing very rapidly so as a new podcaster it can be super hard to figure out where your show needs to be. Let me give you a rundown.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep

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15:10

Was I Too Hard on Apple?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/05/03

Last week I discussed the new Apple Podcasts Subscriptions and why I thought it was restrictive to podcasters looking to build a business.My main bone of contention is the lack of ability that creators have toasktheir buyers whether that buyer wants to let the creator stay in touch via email.But was I too harsh in my assessment?I'm a business person first. I have been since I was 23 and since then I've only failed to pay my mortgageonce.It was in 2012. We were running our design and digital

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