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PODCAST

The Advanced Selling Podcast

Bill Caskey and Bryan Neale: B2B Sales Trainers

Bill Caskey and Bryan Neale deliver practical, no-nonsense sales training through their signature blend of humor, real-world insights, and actionable frameworks. Each episode tackles the challenges you face daily: prospecting, overcoming buyer resistance, pricing strategies, cold calling, deal coaching, and building long-term client relationships.Whether you"re a sales professional, manager, or leader, you"ll discover how to shift your mindset, leverage your natural talents, and create sustainable

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All Episodes

23:24

#538: What Role Does Addiction Play in Your Sales...

The Advanced Selling Podcast ·

2019/03/18

Bill and Bryan talk about a topic today that is a lot less about sales and a lot more about emotional well being. They discuss emotional addictions and how they may enter into the sales process and the thinking process behind how we achieve. Bill mentions Gabor Maté, who is a Hungarian author, who's written a lot about addictions in the chemical field, but also has expanded to look at it from an entrepreneur and business standpoint. You can find out more about him at gabormate.com. If you're

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19:52

#537: Sorry. You Lost. It Was a Coin Toss.

The Advanced Selling Podcast ·

2019/03/11

Like fingernails screeching against a chalkboard, these words create tremendous pain in the heart of a salesperson. On this week's episode of The Advanced Selling Podcast, Bill and Bryan discuss the ways this insidious culmination happens and give you some ideas on what you can do to avoid it. If you would like the guys to come see you at a retreat, sales meeting, or product launch, send an email to listener@advancesellingpodcast.com to get the ball rolling! =========================================

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13:12

#536: Preparing For a Meeting, ASP Style

The Advanced Selling Podcast ·

2019/03/04

Bill and Bryan on the road going to a sales meeting with one of their clients, which made them think of a good episode topic, "how should I prepare for a sales meeting?" The guys discuss the proper framework for a sales meeting, a presentation, or a speech at an event. This episode was recorded live on site in Durham, NC at an ASP listener sales conference, so they decided to give you a behind the scenes look at how they plan out an event like this. If you're interested in having Bill or Bryan or

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16:49

#535: Lack of Prospects Driving You Crazy?

The Advanced Selling Podcast ·

2019/02/25

In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale discuss a questions they received from a psychologist in Brazil. Dr. G is struggling to get prospects in the door because he believes therapy is taboo in their culture. They guys give Dr. G some ways of thinking about this problem differently and some ways he could flip his message and turn this opportunity in to a good thing. If you're interested in having Bill or Bryan or both come to your upcoming sales meeting, send

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23:17

#534: Young Blood, New Breed

The Advanced Selling Podcast ·

2019/02/18

On this episode of The Advanced Selling Podcast, Bill and Bryan read an email from one of their listeners, Jake in Cincinnati who just joined a company where there are a few young people and a few seasoned veterans and he is feeling lost. The guys run through some mindsets and strategies of how young people can get started in sales, even if you're in a company that provides zero sales training. If you're interested in having Bill or Bryan come see you at an upcoming sales retreat or meeting, send us

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20:26

#533: Live Coaching With Our 10,000th Member

The Advanced Selling Podcast ·

2019/02/11

On this special episode of The Advanced Selling Podcast, Bill and Bryan call up our 10,000th LinkedIn Group Member, Brad from Australia. The guys do a live coaching with Brad and help him prepare to make the change from B2C to B2B sales. He brought up some really good questions and they gave him some of the traits and advantages that he can bring from his 6 years in B2C selling to his new career. If you haven't already joined our LinkedIn Group, go to https://advancedsellingpodcast.com/linkedin to

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21:56

#532: 5 LinkedIn Hacks You Should Be Using

The Advanced Selling Podcast ·

2019/02/04

On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale continue the listener mailbag series and take a call from Scott in Louisville who asks how to use LinkedIn better for his not-for-profit. Bill and Bryan address the changing dynamic that is LinkedIn and how to see it as not just a connection tool but also a content publishing platform. They also give him some ways he can increase his reach by connecting to the right people. We want to continue to hear from our listeners,

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17:55

#531: How to Handle Pressure When You Are a High...

The Advanced Selling Podcast ·

2019/01/28

In this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale continue the CoVideo Mailbag series and take a listener call from Cara who is a top performer at a Fortune 1000 company. Cara just got her numbers for the next 12 months and she is feeling a bit of performance anxiety. Bill and Bryan break down the real issue and provide a handful of things to think about if you are in similar kind of circumstance. If you're interested in having Bill or Bryan or both come to your upcoming

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18:09

#530: How Soon Should I Reach Out?

The Advanced Selling Podcast ·

2019/01/21

You just made a new connection on LinkedIn that would be a great prospect, is it too soon to reach out? On this episode of The Advanced Selling Podcast, Bryan Neale and Bill Caskey take on that very listener question from Jean-Pierre in the Netherlands. Too soon and you could ruin a connection, too late and you could miss an opportunity. Bill and Bryan give some thoughts on this situation and they give some indicators they've noticed when it's the right time to reach out and when it's time to let

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18:23

#529: Managing Your Manager

The Advanced Selling Podcast ·

2019/01/14

What should you do when your Sales Manager doesn't do things the way you would do them? In this first episode of 2019, Bill Caskey and Bryan Neale address a question from the CoVideo mail bag from a listener, who brings up how his manager makes demands on him, referring to a very specific scenario. Bill and Bryan take this question a little bit broader to the notion of how do you manage your manager, if that's even possible? ========================================= Looking for more sales training

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29:59

ASP on The Buyer's Mind Podcast

The Advanced Selling Podcast ·

2019/01/07

Happy New Years ASP Listeners! We are so glad to have you in 2019. On this episode Bill and Bryan were interviewed by Jeff Shore on his show, The Buyer's Mind Podcast. Jeff is talented Sales Trainer and Author and the guys had a great discussion about sales and what it takes to be successful today in the profession. Bill and Bryan will be back to regular episodes next week! If you have a question you would like answered on an upcoming episode, email us at listener@advancedsellingpodcast.com. Bonus

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20:31

#528: Do You Ever Get Vacation Anxiety?

The Advanced Selling Podcast ·

2018/12/17

In this week's episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale share some thoughts about "vacation anxiety" as we head into the holiday break. They give you a handful of ideas that you can implement prior to January 1st, so that by the time the work week hits, the first week of next year, you are ready to go mentally, physically and emotionally. We will not be airing anymore live episodes until January 7th, so we hope all of our listeners and non-listeners, too, have a great

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16:24

#527: Can Podcasting Be a Lead Generator For You? Part 2

The Advanced Selling Podcast ·

2018/12/10

On the previous episode of The Advanced Selling Podcast, Bill and Bryan talked about some inhibitions that people have about podcasting and then gave you some examples of how to use your podcast to generate leads. This episode they get into the gear and the possible formats you could use to make your podcast be successful. The guys give you a list of items that you will need if you want to go down the podcast path. If you haven't enrolled in our live masterclass on December 13th, go to

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20:46

#526: Can Podcasting Be a Lead Generator For You?

The Advanced Selling Podcast ·

2018/12/03

After 640 episodes and 13 years of podcasting, Bill and Brian finally decide to do a episode on the value of podcasting for sales professionals. They talk about some of the inhibitions that might be getting in your way from starting a podcast and how to overcome that obstacles. The guys also give you some ideas on how to use a podcast in your business to build your personal brand and generate leads. If you have ever considered starting a podcast, this episode is definitely for you. Also, if you

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19:58

#525: Can You Summon the Courage When You Need It?

The Advanced Selling Podcast ·

2018/11/26

In this week's episode of The Advanced Selling Podcast, sales trainers Bill Caskey and Bryan Neale address the notion of courage. They play a clip of Brené Brown, who was interviewed by Michael Gervais, on the Finding Mastery Podcast. Brené talks about the number one attribute that people are looking to leaders for, but we think the same thing applies to sales professionals, you have to have courage. Bill and Bryan give you six areas that they believe courage can come in. Also, if you haven't

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22:37

Winning The Buyer's Brain

The Advanced Selling Podcast ·

2018/11/19

Bill and Bryan are taking a break for Thanksgiving this week, but have no fear, they have something very special planned for you podcast listeners. Bryan Gray stops by the studio to discuss a brand new Masterclass that the guy's have been working on with him. It's called "Winning the Buyer's Brain: Secrets to Carrying the Room and Winning the Deal" and it's coming to you live on December 13th! Go to https://www.winningthebuyersbrain.com to learn more and to register for the Masterclass.

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21:09

#524: Don't Waste Time With Center Of Influence Meetings

The Advanced Selling Podcast ·

2018/11/12

Don't waste time with centers of influence meetings, unless you do this... On this episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale address some common misconceptions about "centers of influence" meetings. This is where you identify people who might be able to pass referrals on to you and so you meet them and then, mess it up by not having the correct mindset and process when you go. Bill and Bryan give you a handful of ideas on how to improve the outcomes of those meetings

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19:19

#523: My Generation

The Advanced Selling Podcast ·

2018/11/05

On this episode of The Advanced Selling Podcast, Bryan brings up an observation that he has been seeing a lot, the generational differences in the workforce today. Bill and Bryan discuss the differences and similarities between the generations and how they buy. They give you some tips on how you can interact with any of them, no matter what generation you might fall into. If you have a question you want answered on the podcast, send us an email at listener@advancedsellingpdodcast.com. (We love

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17:51

#522: What Are You Afraid Of?

The Advanced Selling Podcast ·

2018/10/29

In this Halloween themed episode of The Advanced Selling Podcast, Bill Caskey and Bryan Neale dive deep into the concept of FEAR in sales. They talk about the things that sales people are afraid of and they even share some things that they've struggled with over the years. One thing that's always important when we talk about challenges and road blocks is to try to get to the bottom of why they are show stoppers for us and deal with some real issues. Once we conquer our fear, we become unstoppable.

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18:54

#521: Standing Out From the Crowd

The Advanced Selling Podcast ·

2018/10/22

Have you every wondered how you can differentiate yourself in the sales world? In this episode of The Advanced Selling Podcast, Bill and Bryan talk with John Lefler, the outbound Sales Manager at cardsdirect.com. John gives some ideas on how you can use greeting cards to be unique in your market. CardsDirect is a new partner with us and they have some very unique designs and approaches to helping you stand out from the crowd as you manage your clients and seek out new prospects. You can find out

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1,099 results

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