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PODCAST

IndieGameBusiness®

Candid conversations with veterans of all aspects of the business side of games. We firmly believe that great games from all developers need the support they deserve to succeed. This podcast exists to provide that support. IndieGameBusiness® is produced by The Powell Group, a video game consulting firm specializing in business development, marketing, and licensing. Our CEO has been in the industry for 20 years and closed countless publishing and licensing deals. The Powell Group monitors over 3,500

leisure video games

All Episodes

00:51:46

Cory Trese - Indie Game Kickstarter and Steam Page...

IndieGameBusiness® ·

2020/02/11

Cory Trese returned to the show to talk about what they've done to prep for their latest Kickstarter project. This interview was recorded shortly before the launch of the campaign. While Cory jokes in the episode that all their advice may be worth nothing if the Kickstarter fails, it should be noted it was fully funded in less than 12 hours. We also touched on: Marketing tips from their years of experience in indie games How they managed to do 200 content updates to their last game with

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00:46:30

Cory Trese - Indie Game Kickstarter and Steam Page...

IndieGameBusiness® ·

2020/02/11

Cory Trese returned to the show to talk about what they've done to prep for their latest Kickstarter project. This interview was recorded shortly before the launch of the campaign. While Cory jokes in the episode that all their advice may be worth nothing if the Kickstarter fails, it should be noted it was fully funded in less than 12 hours. We also touched on: Marketing tips from their years of experience in indie games How they managed to do 200 content updates to their last game with

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01:34:17

Discussing the 2020 GDC "State of the Industry" Report

IndieGameBusiness® ·

2020/01/30

GDC released their 2020 "State of the Industry Report" and Jay and Indie are diving into it line by line. Did you know only 25% of developers are using a publisher? Lots of interesting tidbits and discussion around their findings. Get the report here: http://reg.gdconf.com/gdc-state-of-game-industry-2020 _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell Group:

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01:18:13

Developer Roundtable - Challenges Facing Indie Game...

IndieGameBusiness® ·

2020/01/27

Ericka Evans and Brandon Pham join us for our first developer roundtable. We'll discuss: What’s the biggest issue facing developers this year? Should developers be planning for multi platform launches What is the role of the publisher in 2020 from the developer standpoint How do you handle crunch? How are you planning for ongoing education for your teams? and more.. _____ To learn more about the show or our online business matchmaking events for indie developers visit:

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01:35:48

Peter Kojesta - All the S*^& They Don't Tell You...

IndieGameBusiness® ·

2020/01/25

Peter Kojesta is the CEO at Exis Interactive and he's been in the industry for 20 years. We sit down for a talk on all the crap they DON'T tell you about being an indie dev. Things like: The outsource / contracting world and the trap for indies How you’ll often get stuck with a newbie managing outsource – even when you have 15+ years’ experience. How change in client’s team means you often lose the gig Common misconceptions for small developers / a few hard truths and a lot more.... _____ To

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01:02:53

Chris Zukowski - Finding you game's "hook" and more...

IndieGameBusiness® ·

2020/01/14

We welcome Chris back to the show to discuss how to find your game's hook, what felt he did right and wrong in marketing his latest game, and more! Links from the show: http://returntoadventuremountain.com/how-to-design-mario-levels-that-dont-suck/ http://howtomarketagame.com/free http://howtomarketagame.com/2019/12/11/how-i-do-competitive-analysis-for-my-game/ http://howtomarketagame.com/2019/12/23/know-your-games-anchor/ _____ To learn more about the show or our online business matchmaking events

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01:13:51

Victoria Tran - The Kitfox Games "$0 Marketing Plan"...

IndieGameBusiness® ·

2019/12/23

If you haven't read Victoria's articles on indie game marketing you should do that first. We cover a lot in this episode, but here are a few points. Victoria explains the modern buyer's journey. She outlines some of the most common mistakes teams make in marketing We cover how you approach marketing with a title like Dwarf Fortress What tools she uses to manage all this and more.... _____ To learn more about the show or our online business matchmaking events for indie developers visit:

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01:12:09

Elena Lobova - Networking, Pitching, and Business...

IndieGameBusiness® ·

2019/12/23

Elena grew developer iLogos from just a handful of people to over 300 in a matter of years. Her advice and experience when it comes to business development is certainly to be listened to. Especially if you are trying to find new contract work for your studio. In this episode we cover: Common mistakes developers make How to make your game more attractive to publishers Tips for networking to grow your company and of course there is more! *Bear with us on the audio for this episode. Elena was in

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01:02:10

Elliot Callighan - Everything you need to know about...

IndieGameBusiness® ·

2019/12/13

Having a great audio solution for your indie game can get expensive. Unlock Audio has created a system that helps. We're talking with Elliot Gallighan today to answer all your questions on how to give your indie game a AAA audio solution. Unlock Audio - https://www.unlockaudio.com/ Unlock's awesome pricing tool - https://tool.unlockaudio.com/ _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is

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01:11:41

Renee Gittins - Tips for a successful Kickstarter...

IndieGameBusiness® ·

2019/12/05

Renee Gittins is both an indie developer and the Executive Director of the IGDA. She stopped by the show today to give postmortem on her successful Kickstarter and talk about the new happenings at the IGDA. The links mentioned on the show are listed

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01:08:53

Sebastien Pacetti - How to Run a Competitive Analysis...

IndieGameBusiness® ·

2019/11/28

Sebastien knows a bit about positioning products. He's been in the industry for 15 years and has worked on everything from indie games to digital distribution at Amazon. Most recently, in addition to his indie game, he's built the Yunoia platform that pairs developers with publishers. As part of that platform, he and his team created the PPG tool (https://game-statistics-staging.herokuapp.com/) that lets indie devs do some great research before launching their game. _____ To learn more about the

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00:59:02

Dan Rogers - Copyrights, Trademarks, and Indie...

IndieGameBusiness® ·

2019/11/07

You know copyrights and trademarks are important, but how much do you know about the difference between them, how to get one, and what to do when you have one? That's why we brought industry veteran attorney Dan Rogers to the show. We go through these questions and more (while trying to raise money for Indie's charity drive on Twitch). _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by

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01:11:09

Juney Dijkstra - The Untold Value of a Good Publisher

IndieGameBusiness® ·

2019/10/28

We typically only look at publishers as a source of funding and marketing. Juney explains all the additional value a good publisher can add from SKU strategy to securing age ratings to finding development support. There's a lot of untold support that comes from a good partner and Juney lefts the veil on all of it. _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell Group:

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01:02:37

Red Vonix - The Indie Guide to the Tokyo Game Show

IndieGameBusiness® ·

2019/10/27

Red Vonix returns to the show to talk about his experience as an indie dev at the Tokyo Game Show. We talk preparation, knowing some Japanese, customs, and how to best approach the show. _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell Group: http://powellgroupconsulting.com Watch the official live stream: www.twitch.tv/indiegamebusiness Watch INDIE's stream:

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01:08:40

Glenn Banton - How working with non-profits benefits...

IndieGameBusiness® ·

2019/10/10

Operation Supply Drop provides thousands of digital codes, physical games, board games and more to active duty military and veterans. Executive Director Glenn Banton stops by to talk about working with non-profits in general, walk us through some of the tax implications, and answered our questions on how donating to non-profits in general helps developers as well. _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie

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00:57:25

Brandon Pham - Going from AAA to Indie

IndieGameBusiness® ·

2019/10/07

Brandon and his co-host Larry produce the popular podcast "GameDev Unchained". They're also experienced AAA developers that have made the jump to indie development. We talk about what lessons they did (and did not) bring with them from the AAA world, their podcast, and the free video conference they host each year to help pass on some of their knowledge. _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game

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00:53:18

Gregan Dunn - Conversation with a publisher

IndieGameBusiness® ·

2019/10/07

Gregan joined us to give a bit of insight into what publishers are looking for from developers. We discuss what to be ready to show, how to approach them, and the key indicators that they are looking for in new teams. _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell Group: http://powellgroupconsulting.com Watch the official live stream: www.twitch.tv/indiegamebusiness Watch

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01:14:02

Chris Zukowski - How Steam users see your game and...

IndieGameBusiness® ·

2019/09/25

Chris wrote a great article recently after he did a bit of user research into how users look at Steam pages before they buy (or don't). We asked him to come on the show and elaborate. He also gave us some great insight on email marketing and shared his free ebook as well. Chris' Gamasutra article Chris' Email Marketing Ebook _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell

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00:55:08

The case for NOT demoing your game in conference...

IndieGameBusiness® ·

2019/09/11

In one of life's cruel ironies, conferences can be the absolute worst time to demo your game to publishers and media. We'll tell you why. Plus we catch up from GD Connect and PAX! This is a short one, we're getting back in our groove from being off for two weeks! _____ To learn more about the show or our online business matchmaking events for indie developers visit: http://indiegame.business Indie Game Business is produced by The Powell Group: http://powellgroupconsulting.com Watch the official

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01:09:53

Elizabeth Sarquis - Creating games for the greater good

IndieGameBusiness® ·

2019/09/05

What if we could use all this technology, insight, and visibility we have as an industry to make the world a better place? There's a growing movement to do just that and Elizabeth Sarquis and her team have been on the front end of it for some time. We talk about their new platform as well as all the benefits we as an industry bring to the table in this episode. https://www.linkedin.com/in/elizabeth-sarquis-011bb95/ https://jukko.com/ _____ To learn more about the show or our online business

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473 results

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