Episode 008 - Copywriting Is a Team Sport
Special Episode with copywriting legend John Carlton, on the topic of "Copywriting Is a Team Sport" Key takeaways: - Beginning and intermediate copywriters need mentors and critiques on their work. But, surprisingly, so do A-Listers and super-successful entrepreneurs. A different kind of support -- but, what's similar, is, they need to hear the truth about their work and their businesses from supportive, experienced people who aren't afraid to point out flaws and missing pieces. - Dan Kennedy on
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