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PODCAST

Right About Now - Legendary Business Advice

The Radcast Network

The #1 Marketing & Business Show on Apple Podcasts Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot. Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise withuncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business. Every week, you’ll get two punchy Guest episodes where Ryan talks with

business marketing

All Episodes

00:32:07

Weekly News Update 2.26.21: Spotify HiFi, Bacardi...

Right About Now - Legendary Business Advice ·

2021/02/26

Welcome to this week's news update on The Radcast!In this episode, host Ryan Alford and news co-host Reiley Clark, address this weeks top marketing and pop culture highlights. This episode dissects what's going on in the marketing industry and what should be on your radar for the weeks ahead.The topics they cover today are:Spotify HiFiBacardi SnapcodeAvocados from Mexico partners with Mission Foods$57 Billion Valuation for LucidIf you enjoyed this episode of The Radcast, leave us a review on

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00:33:47

Arjun Rai, The CEO and Founder of HelloWoofy.com,...

Right About Now - Legendary Business Advice ·

2021/02/23

In this episode of The Radcast, Arjun Rai, the CEO and founder of HelloWoofy.com, and a serial entrepreneur, talks about the latest developments in digital marketing and media with host Ryan Alford. Arjun and Ryan talk about the use and benefit of emoji's in digital marketing and about all the platforms Arjun has created.Find Arjun Rai on LinkedIn, Instagram, or visit HelloWoofy at hellowoofy.com .If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share

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00:29:22

Weekly News Update 2.19.21: Old Spice Digital Studio...

Right About Now - Legendary Business Advice ·

2021/02/19

Welcome to this week's marketing news from The Radcast! We have some great topics for you today. Host Ryan Alford and producer Reiley Clark break down this week's hottest marketing headlines.Take a look at the headlines we cover below:Old Spice digital content studio and barbershop, opening March 1.McDonald's Crispy Chicken Sandwich is hitting the fast-food giant's store, as so is new merchandise.Kit Kat's viral "Take a Break" Ad.The Reddit and Robinhood hearing, was there market manipulation?If

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00:49:09

Understanding the Neurological effect in Super Bowl...

Right About Now - Legendary Business Advice ·

2021/02/18

In this bonus episode on The Radcast, Tyler Lewis joins us again to share how the Super Bowl Ads really played out. Did they have a positive impact for the brand? Well, we answer that question and more in this bonus episode.Tyler shares how this how process works, by dissecting how our brain processes what it's seeing, what exactly the ad meter is, and how to understand the memory encoding process.If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe and share

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00:45:31

Serial Entrepreneur Michael Loeb: E-commerce, Sales,...

Right About Now - Legendary Business Advice ·

2021/02/16

Happy Tuesday, and welcome back to another episode on The Radcast. In this episode on The Radcast, host Ryan Alford talks with serial entrepreneur, Michael Loeb. Michael Loeb is the founder and CEO of Loeb Enterprises and Loeb.nyc.Loeb Enterprises and Lowb.nyc covers a wide variety of business ventures and investments. Michael has had his hands in several e-commerce brands, marketing and sales developments, and the growth of many of the brands we know today (like Priceline, All the Rooms, Credit

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00:25:14

Weekly News Update 2.12.21: Valentine's Day Weekend,...

Right About Now - Legendary Business Advice ·

2021/02/12

This week's marketing news is naturally focused on Valentine's Day Weekend. There's so much happening in experiential marketing. In this episode, Ryan and Reiley share what Lowe's, Dunkin Donuts, and 7-Eleven have in mind for the sweet holiday. The Shoe Surgeon, Dominic Ciambrone, is creating some pretty hot sneakers for Chips Ahoy. People who vote on their favorite sneaker are entered into a sweet sweepstakes!If you enjoyed this episode of The Radcast, leave us a review on Apple Podcasts. Subscribe

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00:52:56

Do Super Bowl Ads Work on You?

Right About Now - Legendary Business Advice ·

2021/02/09

In this episode on The Radcast, host Ryan Alford is joined by guest Tyler Lewis, the Director of Client Solutions with Neuro-Insight. This is a loaded episode discussing Super Bowl ads and why neurology is such an important part of the marketing and advertising process.During the episode, guest Tyler Lewis shares with Ryan, Josh Hill, and Mike Weston, how people process information through neuro-analytics. This is a two part episode. Expect the second part next week when Tyler joins us again,

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00:25:35

Weekly News Update 2.5.21: News about The Big Game,...

Right About Now - Legendary Business Advice ·

2021/02/05

Get ready for this week's marketing and pop culture news update!In this episode on The Radcast, host Ryan Alford and news co-host Reiley Clark, discuss this week's biggest marketing news... and with the big game on Sunday, you can guess a big topic for today!These are the following topics we hit in today's episode:Which brands will have ads in the Big Game, and which brands won't have commercials during the Big Game.Amazon's new CEO and what this means for the company.Instagram's vertical

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00:16:33

Ad Gab: Search Retargeting

Right About Now - Legendary Business Advice ·

2021/02/03

Today's Ad Gab topic is all about search retargeting. Host Ryan Alford and co-host Josh hill dissect what search retargeting is and the best ways to utilize it in your strategy. In this bonus episode on The Radcast, Ryan and Josh first address what search retargeting is and why it's worth your time. They also share the benefits of having relevant keywords and ensuring your creative matches the overall brand.If you enjoyed this bonus episode of Ad Gab, leave us a review on Apple Podcasts. Subscribe

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00:36:40

Ways to optimize your experience on the audio-based...

Right About Now - Legendary Business Advice ·

2021/02/02

Happy Tuesday! We have a great episode for you today, and we think you'll enjoy it. Ryan talks with guest Mike Ham, Commercial Sales Executive at Fidelity National Title Group and host of The Morning Spotlight Podcast, to discuss the growth and engagement of the audio-based social media app, Clubhouse.Both Ryan and Mike were invited to the app within the last couple months. They both discuss their opinion of the app, the uses and growth of it, and the ways to optimize your time in the rooms.To

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00:22:37

Weekly News Update 1.29.21: Reddit and GameStop Rock...

Right About Now - Legendary Business Advice ·

2021/01/29

Welcome to this week's news episode! We have a lot of topics for you today. Host Ryan Alford and co-host Reiley Clark break down some of the week's biggest marketing headlines. Links to The Radcast merchandise is in the episode notes below. The Stock Market and what happened with GameStop.Walmart working towards being a top 10 ad seller.Walmart and Coca Cola partner to deliver coffee to single family homes via drones.TikTok Tailgate.Budweiser isn't making their traditional commercial debut.Click

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00:44:35

Whoop is the world’s most advanced fitness wearable...

Right About Now - Legendary Business Advice ·

2021/01/26

Welcome to another episode on The Radcast! In this episode, host Ryan Alford chats with CEO and Founder of Whoop, Will Ahmed.Whoop's mission is to help everyone learn about their body, so they can perform at their best. Whoop tracks your sleep, recovery, respiratory rates, and more.Will discusses what lead him to start Whoop, and the impact Whoop is having in the health, fitness, and sports industries. Will also shares encouragement and tips for those pursuing their own entrepreneur journey.Ryan

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00:30:49

Weekly News Update 1.22.21: Truly Seltzer's 'Try...

Right About Now - Legendary Business Advice ·

2021/01/22

Happy Friday, and welcome to another Weekly News Update from The Radcast!In this episode, host Ryan Alford and co-host Reiley Clark, break down this weeks biggest marketing headlines:Netlfix Shuffle Play is coming soon!ATL Hawk's Jersey to honor MLK is blessed by the Pope.Truly Hard Seltzer target millennials with their 'Try January' campaign.Walmart aims to become THE delivery and pick-up service for retail and groceries.And more marketing and pop-culture news!If you enjoyed this episode, leave us

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00:11:19

Ad Gab: Design with Mobile in Mind

Right About Now - Legendary Business Advice ·

2021/01/20

What does it mean to focus on mobile first in a mobile world? You may think you're already optimizing your mobile content and strategies. Today's Ad Gab wants to challenge you to create everything with mobile in mind, first.In this episode, Ryan and Josh give you everything you need to successfully produce and create mobile content.If you enjoyed this episode, leave us a review on Apple Podcasts. We love to hear from you! | Do you want to hear more from our host? - Give him a follow @ryanalford on

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00:34:52

Austin Hope on Creating The #7 Ranked Wine in The...

Right About Now - Legendary Business Advice ·

2021/01/19

Good morning! Today is Tuesday, January 19th, 2021. We're excited to share this killer episode with you. We hope it's one you'll enjoy!Wine Enthusiast ranked Austin Hope's 2018 Cabernet Sauvignon (Paso Robles) as #7 on their top 100 best wines of 2020. This episode dives into the creation and celebration of that wine, with the owner of Hope Family Wines, Austin Hope.If you enjoyed this episode, share it on Instagram and tag us @the.rad.cast | Do you want to hear more from our host? - Give him a

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00:29:41

Weekly News update 1.15.21: Big Rebrands from this...

Right About Now - Legendary Business Advice ·

2021/01/15

Happy Friday and welcome to this week's news update!In this episode, host Ryan Alford and news co-host Reiley Clark, break discuss the following topics:The big rebrands this week: CIA, Burger King, etc.New ad placements for the NHL.50 years of Uno is cause for a celebration! Mattle, the makers of Uno, has something planned for this special milestone.GM's new logo is done to encourage the push of electric vehicles.White Castle's Valentine's Day special service.If you enjoyed this episode, share it on

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00:16:17

Ryan Unfiltered - Why Credibility and Experience...

Right About Now - Legendary Business Advice ·

2021/01/12

Welcome to a special edition on The Radcast. Get ready for a full episode filled with a quick history on both Ryan's and The Radcast's journey. This episode uniquely dissects Ryan's perspectives on hard-work, passion, and more.Ryan also gives a bonus 2021 marketing trend involving Live Streaming in Ecommerce.If you enjoyed this episode, share it on Instagram and tag us @the.rad.cast | Do you want to hear more from our host? - Give him a follow @ryanalford on Instagram. | The Radcast is a product of

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00:35:55

Weekly News Update 1.8.21: What is Clubhouse?; Amazon...

Right About Now - Legendary Business Advice ·

2021/01/08

Happy Friday, and welcome to this week's news update!In this episode, Ryan and Reiley break down this week's most interesting marketing news and highlights.This is what they cover:What exactly is Clubhouse, and what is this doing for the audio industry?Amazon buys Wondery, one of the last independently run podcast platforms.Kia rebrands their logo with a clean minimal look. Lot's to unpack here!KFC joins in the gaming community by creating their own version of a console... but this one might require

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00:40:15

Open Mic: Utilize your Time

Right About Now - Legendary Business Advice ·

2021/01/07

Happy Thursday, and welcome to today's episode of Open Mic! In this episode, Josh Hill and Reiley Clark discuss a lot about time:How to make the most of the time we have.The best places to gather inspiration.The best ways to avoid comparing yourself on social media.And more...Enjoyed today's episode? - Share it and leave a review! We love hearing from you. The Radcast is a product of Radical Company, a full-service digital marketing and ad agency in Greenville, South Carolina. | Instagram for

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00:14:57

Ad Gab: How to Create Effective Story Ads

Right About Now - Legendary Business Advice ·

2021/01/06

Happy Wednesday and welcome to today's episode of Ad Gab!In this episode, Josh Hill and Reiley Clark discuss how to create effective story ads.There's a lot to unpack in just a few minutes, so they get right into it! Ad Gab today covers these questions:What's the importance of story ads?What's the difference of information you should put on a story ad verses an in-feed ad?How can you make an eye-catching ad on stories? Enjoyed today's episode? - Share it and leave a review! We love hearing from you

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