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PODCAST

The MM+M Podcast

The MM+M Podcast

MM+M editors Jameson Fleming, Jack O"Brien, Heerea Rikhraj and Lecia Bushak speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

business marketing

All Episodes

00:41:02

Episode 86: Moderna's Patrick Bergstedt

The MM+M Podcast ·

2021/02/25

Patrick Bergstedt, SVP of commercial vaccines for Moderna, talks with Marc Iskowitz about commercializing Moderna's COVID-19 shot, including its approach to vaccine hesitancy among communities of color and how it's using Uber to help overcome patient access issues. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe

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00:29:37

A sponsored MM+M podcast with Komodo Health

The MM+M Podcast ·

2021/02/19

Komodo Health experts talk agencies evolving into tech companies, the surge in data-driven decisionmaking and more. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:19:17

Episode 85: Previewing MM+M's redesigned website

The MM+M Podcast ·

2021/02/10

MM+M is about to reveal a major website redesign. Stephen Madden, MM+M's editor-in-chief and GM, along with Haymarket Media's Jason Wesalo, VP of product strategy, and Michael Moreau, senior UI/UX designer, join Marc Iskowitz to discuss the vision, research and strategy behind the revamp, and what users can expect. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and

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00:22:00

Episode 84: inThought Research's Dr. Leon...

The MM+M Podcast ·

2021/02/05

Is biopharma slowly cracking the code on Alzheimer’s disease? Leon Henderson-MacLellan, M.D., of inThought Research, joins Marc Iskowitz, editor-at-large for MM+M, to explain why January was a pivotal month in neuroscience and why marketers should watch this space. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe

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00:25:14

A sponsored MM+M podcast with GCI Health's Kristin...

The MM+M Podcast ·

2021/02/02

Cahill talks culture, clients and leadership succession amid a pandemic. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:15:10

Episode 83: Johns Hopkins University's Matt Crane

The MM+M Podcast ·

2021/01/29

Matthew Crane, a second-year medical student at the Johns Hopkins University School of Medicine, joins Marc Iskowitz, editor-at-large for MM+M, to discuss his new research, which quantifies the phenomenon of “pandemic fatigue” and its implications for marketers. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:37:50

Being 'Patient': Make Marketing More Human

The MM+M Podcast ·

2021/01/27

Imre Health's Kirsty Whelan and Ryan Jordan join Maryland Institute College of Art's Ellen Lupton and MM&M's Steve Madden to discuss the importance of design-thinking and empathy in healthcare marketing. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:20:13

Episode 82: Publicis Health's Alexandra Von Plato

The MM+M Podcast ·

2021/01/21

Publicis Health CEO Alexandra Von Plato debriefs with Marc Iskowitz, MM+M's editor-at-large, about a J.P. Morgan Healthcare Conference like no other. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:23:05

Episode 81: Road to the 2021 Agency100 issue

The MM+M Podcast ·

2021/01/15

Larry Dobrow, MM+M's executive editor, joins Marc Iskowitz, editor-at-large, for this special edition of the podcast sharing tips, FAQs and a sneak peek at what to expect as the 2021 Agency100 season kicks off today. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:35:00

Episode 80: VMLY&R's Walter Geer III

The MM+M Podcast ·

2021/01/07

After the May death of George Floyd, companies dedicated millions of dollars toward inclusion efforts. Has there been enough momentum? Why are Black creatives still unicorns? Is CDO a legit role? VMLY&R's Walter Geer III joins the MM+M Podcast to discuss these and other issues affecting people of color in the marketing workforce. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely,

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00:47:19

Episode 79: The rise and fall of telehealth, and...

The MM+M Podcast ·

2020/12/21

A panel representing four of this industry’s sharpest minds recaps the most meaningful healthcare trends of 2020, from mental health’s move to the center of our well being to the rise and fall of telehealth, and from cybersecurity and health data liquidity to digital therapeutics and the ongoing disruption by Google, Amazon and Apple. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely,

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00:16:48

Episode 78: Dr. Rose Marie Leslie, M.D.

The MM+M Podcast ·

2020/12/10

Dr. Rose Marie Leslie, the University of Minnesota chief family medicine resident who was named the year’s most impactful content creator on TikTok, discusses how her videos have resonated with the TikTok audience during this tumultuous year, her approach to creating content and her plans for evolving her channel. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and

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00:30:14

Marketers@Home Podcast Episode 6: Akili Interactive's...

The MM+M Podcast ·

2020/12/03

Meghan Rivera, who joined Akili Interactive as chief marketing officer in October after a 20-year career with such pharma companies as Amag and Boehringer, reflects on her move to digital therapeutics as well as preparations for the launch of Akili's first commercial product. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing,

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00:36:03

Episode 77: The ‘dynamic health moments’ panel on...

The MM+M Podcast ·

2020/11/24

With at least two COVID vaccines shown to have 95% efficacy against viral infection, talk is shifting to getting people to take them. Three social-media experts - representing in-house, agency and platform - tackle that topic, from leveraging social media to battle distrust, to harnessing influencers and what 2021 will look like in terms of marketers overcoming their own conservatism in using the medium. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram:

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00:25:38

A sponsored MM+M podcast with Spectrum Science's Liz...

The MM+M Podcast ·

2020/11/19

In this sponsored podcast, MM+M editor-in-chief and GM Steve Madden speaks with Spectrum Science's Liz Bryan, EVP, biotech, and Dayna Hochstein, SVP, new business and marketing, about Spectrum's involvement with the MM+M Pitch Slam, how to pitch virtually and why Spectrum is growing by leaps and bounds this year. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original

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00:26:55

Episode 76: Dr. Charlotte Jones-Burton

The MM+M Podcast ·

2020/11/18

Dr. Charlotte Jones-Burton, VP of Otsuka and president and co-founder of WOCIP, weighs in on recent statements concerning Vice-President-elect Kamala Harris' Black heritage, and offers her take on other news, from WOCIP's recent conference to just-released FDA guidance for encouraging diversity in clinical trials. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and

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00:37:02

Episode 75: Everyday Health's Dr. Patrice Harris

The MM+M Podcast ·

2020/11/12

Dr. Patrice Harris speaks about what it was like to helm the American Medical Association for a one-year presidency that ended in June, as well as goals for her new role as medical editor-in-chief of Everyday Health. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe here.

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00:43:32

Episode 74: Post-election analysis from a trio of...

The MM+M Podcast ·

2020/11/05

With election results hanging in the balance a day after the US election, Coalition for Healthcare Communication's Jon Bigelow, GWU's Dora Hughes and Alexion's Tamar Thompson explain what we can expect for healthcare under two very different presidential scenarios. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing, subscribe

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00:31:44

A sponsored MM+M podcast with Verywell's Rachel...

The MM+M Podcast ·

2020/10/29

In this sponsored podcast, Verywell general managers Rachel Berman and Rob Parisi discuss the evolving content needs of health and wellness consumers, the importance of transparency around diversity and inclusion, and the increasing role of empathy in health-related communication. Check us out at: mmm-online.comFollow us:YouTube: @MMM-onlineTikTok: @MMMnewsInstagram: @MMMnewsonlineTwitter/X: @MMMnewsLinkedIn: MM+MTo read more of the most timely, balanced and original reporting in medical marketing,

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00:26:54

Episode 73: Genentech's Quita Highsmith

The MM+M Podcast ·

2020/10/28

Genentech isn’t currently developing a SARS-CoV-2 vaccine or therapeutic, but the biotech has been conducting research that could bring insight to bear on the willingness among communities of color to engage in clinical trials for COVID-19 vaccines and treatments. Quita Highsmith, Genentech’s chief diversity officer, speaks about that, and the biotech’s own efforts to recruit and instill more trust among underserved and medically disenfranchised patients. Check us out at: mmm-online.comFollow

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670 results

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