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PODCAST

The Online Marketing Show

Joseph Bushnell

The Online Marketing Show with Joseph Bushnell. A daily show that focuses on all things related to growing your business through online marketing, traffic, conversions and "making money online". Learn how to get more targeted traffic, increase conversion rates, raise the lifetime value of customers and how to get it all done fast. Joey Bushnell interviews his guests on many topics including... online marketing, sales, traffic, conversions, everything that will help to grow your online

business management & marketing

All Episodes

06:50

Free or Low Cost Offers - 13 Ways to Increase...

The Online Marketing Show ·

2014/06/14

What is a free or low cost offer? A free or low cost offer is low risk way that you can get potential customers to try out your product or service for free or for a very low cost, so that they can make a better, more informed buying decision with more confidence. You’re showing that you can deliver upfront, before they spend the big money with you. Why are free or low cost offers good? The psychology behind a free or low cost offer, although they may look similar is actually quite different but

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33:57

Tommie Powers - YouTube Ads: An Untapped Traffic...

The Online Marketing Show ·

2014/06/13

Tommie Powers is known as the traffic and conversion scientist. He is also the creator of Video Ads Academy, the ultimate guide to driving traffic with video. In this interview Tommie shares how we can get cheap, targeted clicks using YouTube ads.

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02:52

Fascination Advantage Assessment - Incredible Free...

The Online Marketing Show ·

2014/06/12

Hi, welcome to the online marketing show, this is Joey Bushnell and in this episode I want to point you in the direction of an incredible free resource. It’s Sally Hogsheads Fascination advantage assessment and it can be found and at http://howtofascinate.com/you Sally is coming on the show in just a few days time to discuss her new book How The World Sees You. And part of the book is figuring out your personality, the ways that you are most fascinating and when armed with this knowledge you can

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38:46

Kevin Hogan - 16 Core Human Desires & Drivers that...

The Online Marketing Show ·

2014/06/11

Dr. Kevin Hogan is one the worlds leading teachers of influence & persuasion. He says that the difference between the impotent conversationalist and the motivating communicator is the ability to persuade people to participate in win-win relationships. Kevin Hogan is the author of several best selling books including… The Psychology of Persuasion:How To Persuade Others To Your Way Of Thinking ,The Science of Influence: How to Get Anyone to Say “Yes” in 8 Minutes or Less!, Covert Persuasion:

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28:38

Danny Iny - Audience Building & Engagement Marketing....

The Online Marketing Show ·

2014/06/10

Danny Iny is the CEO of fire pole marketing, the author of "Engagement from Scratch" and "Naked Marketing". He also runs the podcast "Connect, Engage, Inspire". In this interview Danny shares how to build an online audience and how to keep them engaged...

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07:34

Webinars - 13 Ways to Increase Conversions Part 8....

The Online Marketing Show ·

2014/06/09

What is a webinar? A webinar is an online seminar, hence the name webinar, web seminar. Some webinars are presented live and attendees have to attend at that time, others are pre-recorded and attendees can choose a time that suits them. Some webinars are delivered like a powerpoint presentation. Other webinars are delivered via live stream. Why are webinars good? A webinar is a good lead generator first of all. If you said to people, come to my sales pitch they would run a mile. But ask them to

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49:54

Neville Medhora - How to Stop Boring Everyone with...

The Online Marketing Show ·

2014/06/08

Neville Medhora is a master of controversial/fun copywriting and marketing. Using educational copy he is able to keep readers riveted all the way through his emails and sales letters. In this interview I ask Neville how we can find our own voice and style of marketing that keeps our readers glued to our marketing pieces...

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06:40

Video Sales Letters - 13 Ways to Increase Conversions...

The Online Marketing Show ·

2014/06/07

What is a video sales letter? A video sales letter or VSL for short, is exactly what it sounds like, a video sales letter. Before the rise of internet videos we had the printed sales letter. A copywriter would write a sales letter in an effort to make sales. This was done purely using text and maybe the use of some imagery that the prospect would read. But fast forward to the online video age, we have a new medium of delivering a sales letter, via video. It’s a cross between a sales letter and a

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27:00

Lon Safko - Commandments from the Social Media Bible....

The Online Marketing Show ·

2014/06/06

Lon Safko is a Social Media Strategist who speaks and consults with Fortune 2000 companies across America. He is the author of the books "The Social Media Bible" and "The Fusion Marketing Bible". When I read Lon's first book "The social media marketing bible" I knew I had to share his information with you because there really isn't anything this guy doesn't know about using social media for business. In this interview Lon reveals... * What Social Media actually is (This answer may surprise you,

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27:40

Shawn Collins - Affiliate Marketing Profits. The...

The Online Marketing Show ·

2014/06/05

Shawn Collins is the founder of the world's biggest affiliate marketing event "Affiliate Summit". In this interview he gives us tips for succeeding with affiliate marketing from the perspective of an affiliate and that of someone running an affiliate program.

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06:36

Conversion Rate Optimization - 13 Ways to Increase...

The Online Marketing Show ·

2014/06/04

What is conversion rate optimization? Conversion rate optimization or CRO for short is a method of improving your website, your landing pages, your ads, your funnels so that you get the best possible conversion rates. You can achieve this by performing split tests and seeing which version gets the best response. Why is conversion rate optimization good? Conversion optimization gives you that slight edge. In some cases the difference is slight and in other cases the difference is really

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04:23

Free Online Marketing Strategy Session - The Online...

The Online Marketing Show ·

2014/06/03

Hi welcome to the online marketing show, this is Joey Bushnell And in this super quick episode I want to make you an offer of a free consultation with me. Hopefully you’ve been finding The Online Marketing Show full of good information but maybe you aren’t sure which strategies and tactics are right for you and your business, you certainly can’t implement everything so often it comes down to prioritizing, choosing those one or two strategies that would really make a big difference to you. If your

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24:42

Carol Dodsley - Google Hangouts for Business. The...

The Online Marketing Show ·

2014/06/02

Carol Dodsley is an expert on using Google Hangouts and Google Plus for business and marketing. In this episode she shares with us how we can succeed with Google Hangouts.

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11:09

The Online Marketing News June 1st 2014 - Google...

The Online Marketing Show ·

2014/06/01

An EU ruling has ordered that people should have the right to be forgotten and have unwanted search listings about them which are deemed to be irrelevant or outdated to be removed from the SERPs. This opens a can of worms because it raises lots of concerns about fraudulent requests, freedom of information, the logistics of how Google will decide which requests to accept or reject and some other issues too, this is a big story will be covered by mainstream media so I’m sure you’ll be seeing more on

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36:41

Jasmine Platt - Developing Your Money Mindset. The...

The Online Marketing Show ·

2014/05/31

Jasmine Platt helps business owners to create miracles in their business such as making more money, getting more ideal clients, getting discovered and do it all doing something they love to do. In this interview Jasmine shares how we can breakthrough the limiting beliefs around money that may be holding us back in so that we can experience massive business growth.

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19:09

Jason Strachan - Marketing to the Personal...

The Online Marketing Show ·

2014/05/30

Jason Strachan is one of the UK's most in demand copywriters, he specializes in copywriting to the personal development space and in this interview he shares how we can succeed when marketing to this hyper competitive industry.

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04:47

Unique Selling Propositions - 13 Ways to Increase...

The Online Marketing Show ·

2014/05/29

What is a USP? USP stands for unique selling proposition. It’s a differentiation strategy that puts you in a category of your own. It’s a very specific promise to your customers that gives them a compelling reason to do business with you instead of your competitors. Why is a USP good? A USP is great because you carve out a little place within your market that is unique, even if what you do is 90% similar to your competition. By developing a USP you can take a product or service that may be common

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16:50

John Jantsch - Duct Tape Marketing and Selling. The...

The Online Marketing Show ·

2014/05/28

John Jantsch is the author of Duct tape marketing, duct tape selling, the referral engine and the commitment engine. In this episode John shares how small businesses can get themselves out there, generate leads, sell more, get more referrals and build strong, loyal customer bases.

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07:29

Marketing Funnels - 13 Ways to Increase Conversions...

The Online Marketing Show ·

2014/05/27

What is a marketing funnel? A marketing funnel is a strategic method of gathering leads and then warming those leads up so that they desire what you are selling and are ready to buy. In the online world this generally begins with getting a person’s contact details such as name and email address. Then you continue to communicate with them give them value, educate them and pre-sell them, again typically this is happening by email, and then when you decide they are ready, you sell to them, you offer

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49:31

Perry Marshall - 80/20 Sales, Marketing and Business...

The Online Marketing Show ·

2014/05/26

Perry Marshall - 80/20 Sales, Marketing & Business Growth. The Online Marketing Show Episode 147 Perry Marshall is one of the world's most sought-after marketing consultants and is the author of several marketing books including... 80/20 Sales and Marketing, Ultimate Guide to Google AdWords and Ultimate Guide to Facebook Advertising. In this interview Perry shares how we can use the 80/20 principle to earn more money by doing less. It's not about doing more things, it's about doing the right

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