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PODCAST

MIKE"d UP MARCHEV | Travmarket Media Network

Mike"d Up Marchev is your five minute practical business coaching podcast. Get in and out quickly with an actionable snippet of common sense business advice for your travel agency.

business marketing

All Episodes

5:28

Practicing What You Preach

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/06/29

Today's episode shares a live experience from an opportunity that recently presented itself to me. I coupled a quick email with a link to a short video which explains my position and proposition. This is not an exercise in futility. You can adopt this very same practice regularly. Today's episode clearly endorses the popular saying, "Nothing ventured, nothing gained." Think about it.See omnystudio.com/listener for privacy information.

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5:12

The Summer Olympics Are Coming

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/06/22

The lessons learned from watching the Olympics are plentiful. I love watching skilled athletes plying their trade with no guarantees. The winner in each event is just fractions better than the rest of the field. And so it is with your buisness. Identify the small things in every area where you can be just a skootch better.See omnystudio.com/listener for privacy information.

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5:38

Incremental Improvement

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/06/14

Today's episode of Mike'd Up Marchev deals with the Japanese phrase called Kaizen. Kaizen simply implies incremental improvement. I share with you today an idea I had to remind a sales team of the importanc of confidence along with the value of focusing on the small steps necessary for meaningful improvement. In my case I used a double-sided coin. I suggest you find your own trigger to remind yourself how valuable you really areSee omnystudio.com/listener for privacy information.

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4:26

The Best Time Is Now

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/05/25

Casey Stengel said it best when he said that focused attention now will beat stress-filled action later. In this episode you will also be reminded that how you say something just may carry more weight than the words themselves. I think you will both enjoy and connect with this week's message.See omnystudio.com/listener for privacy information.

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5:51

The Power of Names

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/05/16

Last week while celebrating our 39th-year wedding anniversary I was reminded of the power of names. As soon as I took the time to show the interest in learning our waiter's name, did I personally experience in immediate (and positive) change in attitude. As soon as Robert felt more comfortable with this couple celebrating an important event, the more relax he became and the more personable as well.The long and the short of this week's message is not to underestimate the power of using peoples

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5:31

The Double Thank-You Note.

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/05/11

In this week's episode I will be remkinding you of the importsance of distancing yourself from the competition whenever the chance present itself. The two examples I will share with you today it involves writing to thank you notes for a single event and also repeating yourself using the word really twice when attempting to gain confidence from your next pro prospect II think this weeks episode well clearly explain what I'm trying to say See omnystudio.com/listener for privacy information.

en-US

34:29

A Potpourri of Messages From a Recent Keynote

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/05/08

I recently spoke to a group of professional medical reps outside of Philadelphia. A weekly Zoom Sales Meeting captured many of the salient points covered during this presentation. I thought today it might be worthwhile to listen in on a few of my points. You be the judge.See omnystudio.com/listener for privacy information.

en-US

3:41

Let Others Do The Selling For You

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/05/02

You may have strong positive opinions on a particular destination or vacation package, but after all is said and done, it is your opinion. A better approach is to have others do the selling for you. Listen to today's podcast and you will see exactly how to do this.See omnystudio.com/listener for privacy information.

en-US

5:49

Don't Skip Lunch

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/04/24

Today's episode reminds us of the importance of feeding our bodies consistently. I remind you that you are the differentiating factor in order for you to bring your a game throughout the day you must have the appropriate amount of fuel in your machine.I reference the best female athlete that I can think of, Paula Newbie Fraser and the day she did not heedf this sage advice. Bottom Line: Do not skip your fuel input even though you feel at the moment that it is not necessary. Think of it as filling

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6:42

If Sales Was an Olympic Event ..

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/04/24

If sales was an Olympic event, would you be representing the United States come July in Paris? If not, why not? You don't throw the discus or run 100 meter dash but you do work your personal career day in and day out. This leads me to an obvious question. Why aren't you the best in your business? I understand that not everybody wants to be the best. But as long as you spend so much time doing the work that you do, doesn't it make sense to get a little better each and every day. I want you to think

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6:58

Going From Good To Better

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/04/10

After some 45 years kicking around the sales arena I still have an appetitie to reach that next level in understanding and efficiency. My latest investment was a book titled AUDITION by Michael Shurtleff... recommended by famed actress Helen Mirren.Each time we find ourself face-to-face with a buyer we are smack-dab in the middle of an audition. I quickly saw the similarities of auditioning for a part in a play with that of attempting to position the seller as the logicall choice. Side Bar: What

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5:24

AI-Generated Sales Letter

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/03/30

Artificial Intelligence is fast becoming a fact to be reckoned with. The secret isw to use it to your best advantage when it comes to growing your buisness and maintaining a profitable client base.While preparing for an upcoming presentation, a sample of an AI generated sales letter was drafted, edited, tweaked and shared with this week's audience. The pivotal word in today's message is "edited." See omnystudio.com/listener for privacy information.

en-US

3:39

Olympic Discipline

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/03/26

In preparation for an upcoming presentation, I am rehearsing a few opening statements to garner audience attention. The topic I had in mind involves the upcoming Summer Olympics in Paris and the question I will be asking has a to do with the concept of commitment. The question I am going to ask to this group of sales professionals is "if selling was an Olympic sport, would you be good enough to represent United States in Paris?" That's the question I'm going to ask them, and that's the same question

en-US

7:08

Pick Your Customers ... And Your Battles

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/03/21

Today's episode, I'm going to share with you my thoughts as they relate to two recent Facebook posts I happen to stumble across while working with a large travel group.The first agent one was asking advice on how to deal with an ornery client. The second agent in a seperate post was seeking input on how to compete with an entity far larger than herself. Contrary to any competitive advice you might think I will soon be sharing, you may be surprised, about how I approached each of these common

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5:12

If Selling Was An Olympic Sport

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/03/01

If selling was an Olympic sport, would you be good enough, talented enough and dedicated enough to make the team for the USA? That is the question Mike raises during this episode of Mike'd Up Marchev.This is the same question Mike will be asking a room full of sales professionals who are currently selling medical equipment at their annual sales meeting in April. Regardless of your job or current responsibility, are you good enough to be considered one of the best? If not, why not?See

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7:03

Feb 26- Fly around the water tower

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/02/26

There comes a time when you put all of your preparation, homework, research, and practice sessions behind you and simply ply your trade. In this week's episode, Mike shares a story originating back to the days when he became a single engine airplane pilot. After failing a particular maneuver under testing conditions a number of times the instructor emphatically told Mike to forget everything he learned in the book for the moment. She told Mike to simply bring the aircraft back to its starting point

en-US

8:29

A Brief Marketing Quiz

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/02/14

I am currently conducting eight sales and marketing sessions for an organization in the travel industry and I thought that I would take some time today to review the associated brief marketing oriented quiz.At the end of each session, I distribute handouts along with a few questions to help solidify the information shared during my program. This is the first time I'm trying something like this in one of my podcasts, so let me know if you feel it is beneficial to you. I'm planning on sharing the

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4:40

Procrastination Is a Time Waster

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/02/03

I fell victim recently to this time-sapping phenomenon. We build things up in our mind and put them off until we feel the time is right. The right time seldom presents itself. Beginning a project and seeing it through to completion will have you doing your "happy dance" before you know what hit you. The good news is that my bathroom is now painted and I am waiting for the next project to surface. Hopefully I will remember today's message and avoid procrastinating.See omnystudio.com/listener for

en-US

4:35

Snail Mail May Be The Secret Pill

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/01/27

This week's episode suggests that sending your information, recommendations, suggestions and notes of gratitiude may be the secret to the hidden formula. People still look forward to gooing to their mail boxes to see if there is any good news lurking among the bills and advertisements. Consider budgeting a few extra dollars on postage in the coming year and check this marketing gambit out for yourself. I think you just might surpise yourself with some very positive results.See

en-US

5:33

Becoming Just a Little Bit Better

MIKE"d UP MARCHEV | Travmarket Media Network ·

2024/01/18

This week Mike borrows from a golf lesson administered by Tiger Woods as an example of how refining ones professional position often calls for a simple modification. He also recalls the 1.6% rule that he invented having watched downhill skiers compete in the Nagano Japan Olympics, a few years back. Where many entrepreneurs go wrong is when they feel they have to be twice as good as their competition. This simply is not the case. Nor is it possible. All you have to do is find a few areas that need

en-US

175 results

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