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PODCAST

How I Write

Before book sales and PR buzz, your favorite writers began with two things: the blank page and an idea. Each week on How I Write, we go behind-the-scenes with today’s top writers to uncover the meta-mechanics of writing and the lifestyle behind it. You’ll be the first to hear writers deconstruct their creative process: from banging their head on the keyboard to marking the last period of their final draft. Victory. Come discover how great writing is made. And who knows? Maybe you’ll be next. New

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All Episodes

115:01

Addicted to Distraction | Ted Gioia | How I Write...

How I Write ·

2024/05/29

You may know Ted as a music historian, and the go-to expert on jazz. Or, you may know him as The Honest Broker on Substack. Either way, he’s the most erudite guest this show has ever seen. Ted gives a masterclass on the state of our culture at large. What’s up with our obsession with minimalism? Why do we value speed over beauty? Do we even realize that we’re distracting ourselves into oblivion? And, of course, what does this mean for us as writers? This episode zooms out to look at where we’ve

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91:20

How Writing Helped Jason Fried Build an 8-Figure...

How I Write ·

2024/05/22

Get ready to swap everything you know about business-writing for an unconventional approach that actually works. Basecamp CEO Jason Fried is one of the world’s most successful software entrepreneurs. And he’s unique for the way he challenges the tenets of Silicon Valley startups. He’s bold like Bezos, but relaxed like Buffett. He cares less about “rising-and-grinding” and more about an honest 40-hour work week. He never white-knuckles his ideas, but shares them freely with the world. As a

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48:49

What’s Wrong with Writing Education? | Ana Lorena...

How I Write ·

2024/05/08

From frustrated middle school teacher to Chief Evangelist at Synthesis School. From 46 email subscribers to 165,000. From hating writing to publishing her first book with a major publishing house: The Learning Game. What made all of this possible for Ana Fabrega? She unlearned how to write. In this episode, Ana shares the seven writing principles you should unlearn if you want to fall in love with writing again and reach people with your ideas. Like Ana, your best ideas could have the power to

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98:55

Sam Corcos: How Writing Helped This CEO Build a...

How I Write ·

2024/05/01

This is business writing like you’ve never seen it before. Sam Corcos is the founder of a $300 million company called Levels. He’s built a culture of intellectual rigor by hiring excellent writers and giving them time to think on paper. But don’t get it twisted — a successful “writing-first work culture” is far more than grammatically correct Slack messages and the occasional memo. “95% of people would not be happy working in the culture that we’ve built. And the 5% who would be have been

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66:23

Paul Millerd: Why Writing Is The Path For Self Discovery

How I Write ·

2024/04/17

“I’m not writing for you.” This was Paul’s response to a scathing critique that came early in his writing career. Since then, Paul’s book, The Pathless Path, has sold over 50,000 copies and has spurred thousands of writers to forge their own path forward — scathing critiques and all. Writing isn’t about building the biggest readership possible. It’s about connecting with the readers who care. It’s about broadcasting a signal for the kinds of people you want to attract. And in this episode, you’ll

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95:33

Steph Smith: How to Make Your Writing Stand Out

How I Write ·

2024/04/10

There is an intrinsic interestingness inside of you. But, you’re probably suppressing it. Welcome to 96-minutes of learning how to use your interestingness to stand out online. Speaking of standing out, Steph Smith: Hosts a16z, a top five technology podcast Taught herself to code and launched multiple websites that hit #1 on Product Hunt Sold over $220k in her book launch for Doing Content Right Grew The Hustle’s Trends product to millions And led HubSpot’s Creator Program. (Safe to say

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66:35

Brie Wolfson: How Writing Builds Billion-Dollar...

How I Write ·

2024/04/03

Writing is thinking, which means it’s like lighter fluid for business growth. Brie has played major roles at writing-rich companies like Stripe, and her expertise on writing-first culture is now used by giants like Amazon and Basecamp. As she says: “Reality has a surprising amount of detail.” Writing illuminates all the interesting details worth pursuing. And as a result, companies who prioritize writing operate with impressive speed, intention, and rigor. In this episode, Brie shares years of

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61:07

10 Lessons from the Best Writer in Tech | Paul Graham...

How I Write ·

2024/03/29

Paul Graham is one of the most successful writers and entrepreneurs in Silicon Valley.Sure, he sold a company to Yahoo and co-founded Y Combinator, which has created hundreds of billions of dollars in value. But more than that, Paul is a renowned essayist and his thoughts on what makes good writing are worth paying attention to. So, how has writing led to Paul Graham's success? I've deconstructed 11 of his best lessons and we're going to go through them one by one. Ultimately, you’ll learn the

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82:19

Neil Strauss - Writing With Brutal Honesty - How I...

How I Write ·

2024/03/27

Neil writes about all the icky, taboo things you’re not supposed to say out loud. As the author of ten New York Times Bestselling books, he’s built his career on getting celebrities like Rick Rubin, Kevin Hart, and Jenna Jameson to open up in a way that most writers are too afraid to do. But don’t get it twisted — “being vulnerable” doesn’t mean “word-vomit your deepest, darkest secrets to the world.” It means sharing who you truly are in a way that’s interesting to other people. In this episode,

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108:30

3 Principles to Master Storytelling | Shaan Puri |...

How I Write ·

2024/03/20

Every year, 25 million people download Shaan’s podcast. Sure, he’s a brilliant entrepreneur, investor, and writer, but there’s one skill in particular that keeps Shaan’s audience coming back for more: storytelling. And not the kind of storytelling that feels like an IQ contest. (I know you know what I mean.) Shaan tells stories that burst with aliveness, that make readers laugh out loud with joy or fall silent with understanding. And as a result, he’s built more than just a following; he’s built a

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67:56

Michael Mauboussin: How To Find Your Edge As A Writer

How I Write ·

2024/03/06

Perhaps the best-kept secret of any writer is the ability to find inspiration in unconventional places. And that’s Michael Mauboussin in a nutshell. Investing, business, reading, writing, luck, skill — name a topic he’s passionate about, and he’s found a way to make money from it in his writing. How? By subverting “The Curse of Knowledge.” With his decades-long career on Wall Street, you’d think that reading Michael’s work would be like trying to learn Latin on the fly. But the opposite is

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83:19

How To Publish Your Best Ideas Online | Packy McCormick

How I Write ·

2024/02/28

Packy McCormick is proof that writing online can attract real-world opportunities you never dreamed of. He went from 20 Substack subscribers to a $40 million venture fund — and he’s still growing. In this episode, we dive into the three main “how’s” of Packy’s growth.First, he has a distinct, unforgettable style. His business-meets-memes newsletter, Not Boring, has amassed 220,000+ subscribers because his “funny finance guy” flair gives him an edge. Not to mention, it all started when he took the

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53:52

How Writing Helped Howard Marks Raise Billions | How...

How I Write ·

2024/02/21

Want to build influence with great ideas and simple writing? Look no further than Howard Marks. Most smart people use big words and plastic jargon to reinforce the barrier between themselves and “the common folk.” Howard, on the other hand, breaks down this barrier, and that’s why his ideas are so influential (and why he’s Warren Buffett’s favorite author). Ironically enough, simple writing is the hardest to master. Einstein once said that there are four types of intelligence: “bright, brilliant,

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75:28

Amor Towles: The Secret to Telling a Great Story

How I Write ·

2024/02/14

Amor Towles is our modern day F. Scott Fitzgerald. Sure, he’s a critically acclaimed, award-winning novelist (ever heard of “A Gentleman in Moscow”?) but not because he’s cracked the publishing algorithm. Rather than scheming how many books he can sell or how many critics he can impress, his #1 goal is to fulfill his covenant with his reader. “They’ve invested in my art, and I owe it to them.” Towles' work oozes sensory detail and psychological richness. While most writers would describe writing as

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93:12

How to Write with AI | Steven Johnson

How I Write ·

2024/02/07

Steven Johnson has studied LLM technology for over 35 years. His consensus? Large Language models and human creativity aren’t at odds. They’re at their best when they work in harmony. Johnson has written thirteen books, many of which explore how tools and technologies expand what humans are capable of and transform societies. He created NotebookLM to help writers use AI to supplement their creative process — not to replace their thinking, but to amplify it. In this episode, you’ll learn how to

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87:33

Writing Advice You Need to Know For The Future |...

How I Write ·

2024/01/31

Chris Dixon is the perfect example of how learning in public can catapult you to success. Come learn how he went from writer to owner, and how you can, too. SPEAKER LINKS: Website: https://cdixon.org/ Twitter: https://twitter.com/cdixon Blog: https://cdixon.substack.com/subscribe Book: https://www.amazon.com/Read-Write-Own-Building-Internet/dp/0593731387 YouTube: https://www.youtube.com/channel/UCoAeFr1JnlHwQ1ex7WlWi-g WRITE OF PASSAGE: Want to learn more about the next class Write of

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61:03

I Met 20 of The World's Greatest Writers. Here's What...

How I Write ·

2024/01/24

It’s the start of 2024 and to celebrate I thought I’d run through some of the best lessons I’ve picked up over the last 12 months. This past year has had over 20 episodes produced so there was a lot to choose from but I ended up settling on 8 insights from some of my favorite conversations both inside and outside of the podcast. Expect to learn how Tim Ferriss sets an extremely high/low quality bar, why Marc Andreessen uses a barbell approach to consume information, Kevin Kelly’s reason to be the

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62:33

Tiago Forte’s Guide to Productive Writing | How I...

How I Write ·

2024/01/10

Tiago grew up reading in Barnes and Noble — up to six hours at a time! Now, his bestselling book, Building a Second Brain, is the perfect combination of his favorite genres: self-development, business, and tech. Come learn how Tiago has helped thousands of people unlock their creative potential. SPEAKER LINKS: Website: https://fortelabs.com/ YouTube: https://www.youtube.com/@TiagoForte Twitter: https://twitter.com/fortelabs Blog: https://fortelabs.com/blog/ Book:

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71:50

Tim Urban: Stop Procrastinating and Make Your Writing...

How I Write ·

2024/01/03

Tim Urban used to hate writing because he thought it was boring. Now, he has 600,000+ newsletter subscribers, 811,000+ Twitter followers, and one of the most unforgettable (and hilarious) writing styles on the Internet. Come learn how to make your writing fun to read and fun to write. SPEAKER LINKS: Website & Newsletter: https://waitbutwhy.com/ Twitter: https://twitter.com/waitbutwhy Book: https://waitbutwhy.com/whatsourproblem WRITE OF PASSAGE: Want to learn more about the next class Write of

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88:42

Tim Ferriss: How I Wrote 5 #1 NYT Bestsellers | How I...

How I Write ·

2023/12/27

Tim Ferriss has built one of the most lucrative personal brands on the Internet: 2,000,000 newsletter subscribers, 5 #1 New York Times Bestselling books, and 900 million podcast downloads. Come learn his top writing tactics, routines, and habits! SPEAKER LINKS: Website: https://tim.blog/ Newsletter: https://go.tim.blog/5-bullet-friday-1/ Books: https://tim.blog/tim-ferriss-books/ Podcast: https://tim.blog/podcast/ Twitter: https://twitter.com/tferriss WRITE OF PASSAGE: Want to learn more about

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