PODCAST

Why Your Business Is Invisible Online

Why Your Business is Invisible Online: The Podcast You Can’t MissAre you eager to transform your online presence and take your business to the next level? Then ”Why Your Business is Invisible Online” is the must-listen podcast designed just for you.What’s It All About?This podcast is all about empowering you with the knowledge and strategies you need to make your business stand out online. We emphasize strategic planning over mere tactics, encouraging you to develop a holistic understanding of your

business marketing

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21:08

Ep. 1 Origins - Part 1 - Clicks and Risks: From...

Why Your Business Is Invisible Online ·

2024/10/30

Join John, Jim, and Kelly as they discuss their transition from established corporate careers to founding their own digital marketing businesses with WSI. In this episode, they recount their early days in Toronto just before the COVID-19 pandemic hit. Kelly talks about leaving a successful sales career and navigating entrepreneurship with her husband. Jim shares how he pivoted from corporate sales to franchising, and John reflects on his decision to move from running a marketing department to

12:19

Ep. 3 Origins - Part 3 - Lost in the Shadows:...

Why Your Business Is Invisible Online ·

2024/10/30

Building Client Relationships: Strategy First, Tactics Later This episode is all about prioritizing strategy when working with clients. John, Kelly, and Jim explain why understanding a client’s business goals is essential before jumping into tactics like SEO, PPC, or social media. They discuss how to listen, learn, and develop customized strategies that align with long-term objectives. Tune in to hear how balancing short-term tactics with strategic planning leads to sustainable growth. Show

48:37

Ep. 4 Origins (Complete Series) - From Corporate to...

Why Your Business Is Invisible Online ·

2024/10/30

From Corporate to Clicks: Debunking Myths and Getting Found Online In this episode, John Maniatis, Jim Falotico, and Kelly Biggs share their transition from corporate roles to digital marketing entrepreneurs. They reveal the common myths about online visibility and the importance of a strategic approach over a tactical one. The hosts discuss why a beautiful website isn’t enough without technical optimization, how to navigate social media platforms effectively, and why connecting with your target

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Why Your Business Is Invisible Online

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