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PODCAST

Lash Biz Babes

This is THE podcast for you if: - you"re a solo lash artist or beauty business owner - you"re working on building your clientele/growing your business - you want to be apart of a like-minded community of beauty biz owners growing their businesses together. Lash Biz Babes is all about lashes, business, marketing, mindset, empowerment, & community! A little about your host: My name is Erica Schramm, and I"m a mama, a lash artist since 2014, & I own Beauty COR Pro - a social media management

business entrepreneurship

All Episodes

41:16

66: What It's Actually Like to Go From Lashing to the...

Lash Biz Babes ·

2024/09/10

Are you a lash artist dreaming of more flexibility and income potential? In this Lash Biz Babes episode, I'm sharing my personal experience of going from full-time lashing to running an online education and digital product business. Trust me, it’s had its ups and downs!I’ve had my fair share of lessons learned the hard way and had plenty of "what was I thinking?" moments. But you know what? Those struggles taught me some invaluable lessons, and now I'm sharing them with you.I'm talking about ...

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52:51

65: Creating Community in the Lash Industry and All...

Lash Biz Babes ·

2024/09/03

Want to know how a former school counselor built a thriving lash empire and created one of the industry's most inclusive expos? Find out in this episode of Lash Biz Babes with the creator of ILE and special guest Crystal Perez!In this episode, I had the pleasure of chatting with Crystal Perez, the dynamic force behind CP5 Enterprise and the International Lash Expo (ILE). Crystal's journey from education to the beauty industry is fascinating, and she shares how her background as a school couns...

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00:38:26

64. What's Actually Working on Social Media to Get...

Lash Biz Babes ·

2024/06/15

If you want to spice up your social media content game to get more lash or beauty clients, this episode is a MUST LISTEN! We create and/or post around 100 or so posts per WEEK for our social media management clients right now. So, we have a lot of data of what is working and what isn't working well currently. This isn't just opinions - this is literally what I've compiled based on actual insights from our clients' content.This is a great time of year to do a little audit of

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00:25:43

63. Spilling the Tea about Lash Biz Babes Online...

Lash Biz Babes ·

2024/05/12

You all have been asking so many questions about LBB Conference, so this is a quick & easy listen to help you learn all about it! I shared who this year’s speakers are, what you’ll learn, how it’ll work, a couple things we are doing differently this year, and a few tidbits in between. And most especially how this will help you grow your lash or beauty business this year! Use code LBB to get $50 off your ticket here:

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00:47:38

62. Her Journey From a Franchise to Successful Solo...

Lash Biz Babes ·

2024/04/21

In this week's episode, you get to hear from one of my favorite people in our industry, Miss Jazzy!!! Today she shares her story of following her dreams to go into the beauty industry, how she transitioned from managing a franchise studio to going out on her own, what advice she would give you if you're wanting to do the same, how to keep moving forward when things get hard, and more! Her successful transition into going solo is a real life example of what can happen when you go all in,

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01:10:03

61. Pros + Cons of Working for a Franchise Lash...

Lash Biz Babes ·

2024/03/15

This week Denys and I are doing our tell all episode on what it’s like to work for a franchise lash studio! As with anything in life, there are pros & cons to it. In this episode we talked about lessons we learned, whether franchises are a good place to start out at or not, crazy client stories, how to decide whether to go solo or work for someone else, all about taking foreign fills and how to do it effectively, and more!I’m curious on your thoughts about the episode! DM me on IG and let me know

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01:14:51

60. Taking Care of Yourself Physically & Mentally as...

Lash Biz Babes ·

2024/02/16

On this week’s episode, you get to listen in as Abby O’Sullivan shares about how to take care of yourself physically and mentally as a lash artist or solo beauty business owner, so that you can create a long-term business that you love.Abby is a long-term lash artist turned wellness coach. She is passionate about empowering beauty pros with uncomplicated self care tips and knowledge to keep them feeling their best physically and mentally so they can avoid burnout and love their careers for a long

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01:04:29

59. TikTok, Content Creation, and Modern Marketing...

Lash Biz Babes ·

2024/01/12

For our first official episode of 2024, I interviewed Kayla Hertz from KK Artistry and Educated Artistry Podcast. Kayla has been a lash artist since 2015, and her goal is to help others build a thriving beauty business on their own terms. You have probably seen one of her videos on TikTok before as she shares her guidance, perspectives, and insights there that have been shaking up the way the lash industry looks at marketing online. If you are wanting to build your lash or beauty clientele, get

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00:35:44

58. 2023 Wrap Up: Business + Life Lessons I Learned...

Lash Biz Babes ·

2023/12/31

As we find ourselves at the end of another year, I find that some reflection on the lessons we've learned throughout it can be beneficial! It was a crazy year in my world both in good and hard ways, so I wanted to share a handful of the lessons that I learned in business and life with you to end out 2023. The older I get, the more I appreciate the time we have on this earth and the more desire I have to make the most of it. If that is you too, this is the episode for you. I hope you have the

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00:22:12

57. Decision Making, Changes, and Pivoting in Your...

Lash Biz Babes ·

2023/12/31

As a solo owner, you make A LOT of decisions about your lash, hair, nail, esthetics, or education business. This can be hard to do and even scary sometimes. Change and getting outside of your comfort zone is stretchy and uncomfortable. As someone who struggles to make big decisions myself, this episode is to give you a look into a big decision and pivot I made in my business a few months ago, what helped along the way, and insight into making big decisions for your own beauty business, too. Let’s

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00:38:21

56. Using Paid Advertising to Grow Your Beauty...

Lash Biz Babes ·

2023/12/01

Paid ads…should you use them to grow your lash or beauty business? How do they even work? Should you boost posts? These are all questions I see asked constantly, so let’s talk about it! This week I brought on paid ads pro Deirdre Andrews, owner of Define Marketing, to give you the scoop and answering all your questions about paid ads for solo beauty pros. There is so much more to it than most realize, and I learned so much from talking with Deirdre! She is a wealth of knowledge and you’re sure to

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00:55:15

55. Questions to Ask When Looking for a Space to Rent...

Lash Biz Babes ·

2023/10/06

You all have been asking this question this year, so I wanted to do a deep dive into what it's like to find a space to rent as a lash artist or beauty business owner! In my 9 years in the industry, I have worked in several different capacities including as a receptionist, booth rent, a salon suite, a w2 employee, from home, etc. And I've also rented from a few different landlords as well as toured several spaces. There are so many details that go into finding the right, long-term home for

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01:02:20

54. Eye Health + Lash Extensions with Dr. Janice Luk, OD

Lash Biz Babes ·

2023/09/22

You may know her from her viral reels on Instagram about lash extensions & eyes - now Dr. Janice Luk, OD, a Canadian based Optometrist who has been practicing for 7 years, is sharing SO much knowledge with us about eye health & lashes during this episode. Eye health is one of the most important parts of lash extensions that we can be prioritizing so that clients can have healthy eyes, continue getting extensions done, & for the longevity of our careers as lash artists. It is our job as

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00:45:48

53. Taking Care of Your Body for a Long-Term Career...

Lash Biz Babes ·

2023/09/08

This week's episode features one of my favorite people in the world - my lash bestie - Janessa Neves. Janessa is a master esthetician and lash artist of 13 years, an instructor since 2016, a mom, & a pro fitness athlete. She loves to share her passion and knowledge in the industry with other and loves helping others start their careers! She offers lash trainings & esthetician apprenticeships in Southern Utah. She shares about burnout, imposter syndrome, practical ways to take care of

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00:31:18

52. When Sh*t Hits the Fan in Business: That Time My...

Lash Biz Babes ·

2023/09/03

You voted to hear about this on my IG stories, so here it is! On today's episode I told you the story of when a monsoon came through & flooded our lash studio while I was 7.5 months pregnant. It involves fires, floods, sinkholes, OSHA, the health department, & how the situation helped pull me out of burnout. When we don't listen to our bodies & slow down when needed, we get put into situations where we are forced to take a break...and this situation was that for me. Although it

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00:36:40

51. Bookkeeping + Tax Preparation for Lash Artists +...

Lash Biz Babes ·

2023/08/25

Welcome! In this week's episode, we're diving deep into the world of bookkeeping and tax preparation for beauty business owners. Our guest, Cassandra Galan, a seasoned expert in bookkeeping and tax preparation for lash artists and beauty business owners, is here to share her wealth of knowledge and insider tips. Running a successful beauty business goes beyond just creating stunning looks – it's also about managing your finances effectively. Join us as Cassandra unveils common

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01:11:29

50. All Things Becoming a Lash Educator + Trainer...

Lash Biz Babes ·

2023/08/18

Ever thought about becoming an educator and sharing your knowledge with others in the lash industry? Today we're diving deep into the world of lash artistry education with none other than the incredible Liz Bussey, the founder of Glow Lashes and the ingenious mind behind the POLA (Principles of Lash Artistry) Retreat in the serene landscapes of Canada. Listen into Liz's remarkable journey from lash artist to celebrated educator. She shares the pivotal moments that inspired her to take the

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00:33:13

49. Lash Business Success in Paradise: Navigating...

Lash Biz Babes ·

2023/08/04

In this week's episode of Lash Biz Babes Podcast, I am joined by April Pahayahay owner of Lash Meka which is based in Kapolei, Hawaii. April takes us on an insightful journey into her world, where she has not only conquered the challenges of establishing a lash business but has also thrived in the beautiful yet costly paradise of Hawaii. Tackling the high cost of living in Hawaii head-on, April shares her invaluable wisdom on knowing your numbers. She shares how she has found success by setting

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00:41:06

48. Thriving in a Small Town: Building Your...

Lash Biz Babes ·

2023/07/24

On today's episode join us for an inspiring and insightful guest episode featuring Amanda Wagner, owner of Pretty Little Lash Co, as she shares her journey to success in the lash industry. During our chat, Amanda unveils her secrets to building a thriving clientele in a small town, attracting high-end clients, and gracefully navigating the challenges of mom life while running a successful business. Episode Highlights: From Passion to Success: Amanda takes us back to her beginnings and reveals

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00:47:04

47. Structuring Your Beauty Business to be Successful...

Lash Biz Babes ·

2023/07/20

For this week's solo episode, I'm answering a question I got asked in a lash Facebook group this week: "I'm curious to know how it looked differently in your business from lashing with babies at home to doing education with babies at home." So, in this episode I shared the behind the scenes of how I structured my business to be able to keep it running and growing smoothly while also being a present parent over the years. I shared my experiences and insights behind how to pick

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