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PODCAST

The VA Simple™ Podcast

Susan Mershon - The Techie Mentor

The VA Simple™ Podcast is your go-to show for building a freedom-based Virtual Assistant business—starting with the skills you already have. No fluff. No busywork. Just clear, actionable episodes to help you launch, grow, and scale on your terms. Formerly known as VA Tips, Tricks + Advice and The Techie VA Podcast, this show has evolved to focus fully on simplicity, strategy, and a skills-first approach to building a business that truly fits your life.

business entrepreneurship

All Episodes

08:58

VATTA #224: Protecting Yourself: 2024 Scam Survival...

The VA Simple™ Podcast ·

2024/03/26

In today's episode, I explore the latest tactics scammers are using to target Freelancers and Virtual Assistants in 2024. From payment scams to phishing emails, I share firsthand insights and practical advice to help you protect yourself from online fraudsters. Tune in as I provide a comprehensive survival guide to keep your business safe.Grab your favorite beverage and tune in! Enjoyed today's chat? Dive into more actionable insights on 'VA Tips, Tricks + Advice.' It's the no-fluff, no-hype

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08:13

VATTA #223: 3 Best Pieces of Advice I Received from...

The VA Simple™ Podcast ·

2024/03/19

Join me as I take a trip down memory lane and share three game-changing pieces of advice that really made a difference when I was starting out as a VA. From learning the value of my skills to staying true to myself, these tips not only shaped my business but also taught me valuable lessons along the way. So whether you're a seasoned VA or just dipping your toes into the freelancing world, come hang out with me, and let's chat about how these nuggets of wisdom can help you rock your freelance

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08:05

VATTA #222: Launching Strong: Marketing Strategies...

The VA Simple™ Podcast ·

2024/03/12

In today's episode, I delve into the essential strategies for successfully marketing your new VA/Freelance business from day one. Discover what to prioritize and common pitfalls to avoid when seeking your first or next client. Uncover the transformative power of automation, the art of non-selling, and exclusive tips for an impactful launch.Grab your favorite beverage, and tune in for top tips on effectively marketing your brand-new business! Enjoyed today's chat? Dive into more actionable insights

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08:10

VATTA #221: Visibility Unleashed: 5 Tips to Conquer...

The VA Simple™ Podcast ·

2024/03/05

In this episode, we're delving into something many of us in the service industry can relate to – the fear of being visible. Whether you're a Virtual Assistant, Freelancer, or Consultant, it's a common hurdle. But here's the thing – your skills are in demand, and people out there need what you've got. Join me as we unpack five practical tips to tackle this fear head-on and step into the spotlight with confidence. It's time to share your brilliance and pave the way for a thriving career by putting

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07:42

VATTA #220: Techie Tools for Digital Nomads

The VA Simple™ Podcast ·

2024/02/27

In this episode, I dive into the must-haves for every digital nomad's toolkit. Discover the essential techie gear that keeps remote professionals connected and productive on the road, from laptops to secure VPNs and portable hotspots. Join me as we explore the key accessories and tools that make up the ultimate nomadic workstation, ensuring success for the modern, tech-savvy wanderer.So, grab your coffee or favorite beverage, hit play, and let's dive into the essential techie tools for digital

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06:00

VATTA #219: Crafting a Productive Morning Routine

The VA Simple™ Podcast ·

2024/02/20

Ready to unlock the secrets of a killer morning routine? Join me in this episode as I chat about the power of kickstarting your day right and setting yourself up for success, especially if you're like me and thrive on a bit of structure! I'll be dishing out tips on creating a morning routine that's tailor-made for you. It's all about putting yourself first and finding that sweet spot for maximum productivity. So, grab your coffee or favorite morning beverage, hit play, and let's dive into how you

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08:54

VATTA #218: Unveiling WP Packages: Creative Ideas for...

The VA Simple™ Podcast ·

2024/02/13

Curious about turning your WordPress skills into ready-made packages? In this episode, I'll share diverse examples of WP packages I've used and taught others. These aren't just ways to make money but unique revenue streams crafted from your WP knowledge. Plus, I'll throw in some ideas on specialized WP services that can command higher rates. Tune in and discover the art of selling your WP expertise off the shelf. Grab your drink, settle in, and let's infuse some insights into your WordPress journey

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06:42

VATTA #217: Marketing vs. Sales: The Unseen...

The VA Simple™ Podcast ·

2024/02/06

Have you ever felt the marketing-sales confusion in the world of VAs, Consultants, and Freelancers? I get it! In this episode, I'm spilling the beans on why many dive headfirst into sales, forgetting the marketing magic. Picture it as a chat over coffee – I'll share real stories and tips on why relationships rule in service gigs. Grab your drink, kick back, and sprinkle some awareness into your service-based business journey. It's not about sales pitches – we're talking real connections and playing

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08:58

VATTA #216: Mastering Digital Marketing Tech Skills:...

The VA Simple™ Podcast ·

2024/01/30

Ready to dive into a world of possibilities? In this episode, I'm unlocking the secrets to mastering digital marketing tech skills as a virtual assistant. Curious about what I mean by "DM tech skills"? I've got the "what" and "why." From enhancing your marketability to expanding your client base, these skills are more than just a trend – they're your ticket to a thriving VA career. Join me as I break down what "DM tech skills" really mean and why they're a game-changer for virtual assistants. Plus,

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06:55

VATTA #215: Time Talks: Navigating the Challenges of...

The VA Simple™ Podcast ·

2024/01/23

Today, we're tackling a topic that hits close to home for many of us freelancers, consultants, and virtual assistants – selling our time. Have you ever felt like explaining the value of your time is as tricky as teaching quantum physics to a cat? Yeah, been there. In this episode, we're unpacking the challenges of selling time-based services. From the intangible nature of time to dealing with those unexpected project curveballs, I've got it all covered. So grab your favorite beverage, kick back, and

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05:42

VATTA #214: Tech Mastery Unleashed: Learn Digital...

The VA Simple™ Podcast ·

2024/01/16

Get ready for a game-changing episode where we're breaking down the misconception that you need to be a marketing guru to dive into digital marketing services. I'm spilling the beans on how you can learn digital marketing by doing it – starting with the tech that makes it all happen. Picture this: you don't have to be a marketing expert to kick off your digital marketing journey. We're flipping the script. I'll share insights on focusing on the tech side of things, like building your website,

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05:27

VATTA #213: VIP Days Demystified: Your Ticket to...

The VA Simple™ Podcast ·

2024/01/09

Today's episode is about demystifying VIP Days – those game-changing, intensive sessions that can level up your biz. So, picture this: a single day that can transform your projects, elevate your client game, and seriously boost your success. Intrigued? You should be! Join me as we break down why VIP Days aren't just exclusive but essential. I'm spilling the beans on what makes them so powerful, the types of projects they're perfect for, and how they can take your client experience to a whole new

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05:23

VATTA #212: Pricing Progress: Recognizing the Signals...

The VA Simple™ Podcast ·

2024/01/02

I'm diving into the subtle signs that shout, 'It's time to raise your rates!' Whether you're a virtual assistant, freelancer, or consultant, we've all been there, wondering when to make that move. Join me as we discuss the art and science of recognizing those signals that scream growth. From increased expertise to a waitlist stretching longer, we're deciphering the language of your business, telling you it's ready for that next pricing chapter. I'll share my experiences, the 'aha' moments that made

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10:02

VATTA #211: Unveiling the VA Freedom Journey...

The VA Simple™ Podcast ·

2023/12/26

Embark on a journey of transformation as I unveil the VA Freedom Journey Framework in this special episode. Delve into the story behind this restructured roadmap designed for virtual assistants, freelancers, and consultants, and discover how it brings more freedom and flexibility to your business. Tune in to explore the Start, Specialize, and Scale phases and gain insights into the upcoming programs that promise to revolutionize your business journey. Don't miss this episode for the key to unlocking

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06:00

VATTA #210: The Power of One Word: Choosing Your Word...

The VA Simple™ Podcast ·

2023/12/19

Welcome to an empowering episode where I explore the impact of selecting a single word to shape your year. Join me as I delve into the art of choosing your "word of the year" — a simple yet profound practice that can ignite change, focus, and purpose in your life. ✨ Why Choose a Word? Picking a word of the year is like setting a compass for your journey. It is a constant reminder, a source of motivation, and a guiding light when faced with decisions and challenges. Whether you're seeking clarity,

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08:51

VATTA #209: Beyond Limits: Overcoming Self-Doubt and...

The VA Simple™ Podcast ·

2023/12/12

Embrace the new year with a mindset shift! In this empowering episode, I dive deep into the empowering journey of overcoming self-doubt and breaking free from the chains of our own excuses. Join me as I explore the pivotal question: Are you offering what you love to do each day? If not, why persist in the status quo? It's time to get tired of our own excuses and make a change! 🔥 Why Listen: As we step into a new year, it's the perfect time to reassess our paths. This episode guides you to breaking

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11:51

VATTA #208: Job to Journey: The Playbook for Starting...

The VA Simple™ Podcast ·

2023/12/10

In this week's episode, I dive into the dynamic world of building a business while employed. Join me as I uncover the top tips for navigating the challenges of entrepreneurship while juggling the demands of a full-time job. From effective time management to legal considerations, I cover it all. Plus, don't miss my exclusive Call to Action introducing the 'From Cubicle to Consultant Program,' a transformative experience designed especially for women ready to break free from soul-sucking jobs and

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07:30

VATTA #207: Embracing Change and Growth: The Only...

The VA Simple™ Podcast ·

2023/11/28

In this episode, I take a candid look at my personal and professional growth journey, sharing insights on how I've embraced change and redefined my mission to empower Virtual Assistants. I reflect on my experience working with a business coach and its profound impact on my personal development. Join me for an authentic dialogue on change, growth, and the thrilling new offerings I have in store for my community as we enter a fresh chapter in the digital era. I invite you to listen and share your

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08:43

VATTA #206: Strategies for Niche Specialization: A...

The VA Simple™ Podcast ·

2023/11/21

In this episode, I unveil the art of niche specialization, offering practical strategies for Virtual Assistants (VAs) to become trusted niche consultants. I explore what niche specialization means and why it's vital. Discover actionable insights on pinpointing and cultivating your niche, combining task, industry, and software specializations to provide tailored solutions. By the end, you'll have a blueprint for building your consulting brand and creating lasting client relationships within your

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05:39

VATTA #205: The Specialized VA: Expertise in Software...

The VA Simple™ Podcast ·

2023/11/14

In this episode, I continue our specialization journey, focusing on software specialization. I'll define the concept, shedding light on what it means to excel using specific software tools and applications. Delving deeper, I explore why software specialization matters, emphasizing the value of proficiency with particular software and how it distinguishes VAs in the field. I'll round off the episode with insights into how you can seamlessly marry task specialization with your software expertise,

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164 results

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