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PODCAST

Strategy Hour | Online Marketing for Business Growth

Abagail Pumphrey - Business Strategist

Listen to our show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products

business marketing

All Episodes

29:02

940: Why I Was Hesitant to Build a SAAS Company (And...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/03

I’ve always wanted to build a SaaS, but I never wanted to manage a full development team or take on the huge financial gamble of developing something; potentially before you even have users. But the game has changed — so much is different now! With the power of AI, much more is possible without the need to have a huge team to make it happen. For the very first time, I see a future where I can build the kinds of things I’ve always wanted to build, but without all of the friction that it used to take

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41:39

939: How to Write YOUR Non-Fiction Book in Just 60...

Strategy Hour | Online Marketing for Business Growth ·

2025/04/01

Ever dreamed of writing your own book but felt overwhelmed by the process? What if I told you that you could have it done in just 60 days without sacrificing quality? Today, we’re sitting down with Stephanie Chandler, a leading expert in non-fiction book publishing, to break down exactly how you can make this happen. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Episode Highlights Why Small Business Owners Should Consider Writing a Book

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36:01

938: Why I Avoided Evergreen Funnels for Years (And...

Strategy Hour | Online Marketing for Business Growth ·

2025/03/27

Everyone has valuable knowledge that they can pass on to someone. For years, I avoided Evergreen funnels like the plague. But when I finally cracked the code on Evergreen funnels and figured out how to make them work without sacrificing engagement or live connection, it changed everything for me! I was able to get out of the live-launch cycle. And that’s exactly what I’m teaching you how to do in Next Level Funnels. Join The Co-op - The Membership for Online Businesses Connect with

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36:10

937: Should You Launch Live or Build Automated...

Strategy Hour | Online Marketing for Business Growth ·

2025/03/25

Have you ever set up a funnel and thought, “Great! I’m done here,” only to hear crickets? Or maybe you’re stuck in the never-ending cycle of live launching and wondering when you’ll finally get some breathing room. In this episode, I break down why real-time and automated funnels aren’t competitors—they’re actually the ultimate tag team!Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! This is exactly what I teach inside Next Level Funnels:

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55:48

936: Your Math Teacher Lied: The Science of Business...

Strategy Hour | Online Marketing for Business Growth ·

2025/03/20

Real success comes from experimentation, not perfection. If you’ve ever wondered why your business isn’t working even when you’ve done everything right, then this episode is for you! Hear why A plus B does not equal C in business and how learning to think like a scientist will help you stop overthinking, start testing, and finally scale with confidence! Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! Today, I am joined by Jess O’Connell,

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47:53

935: Trendspotter: What’s Working Right Now on...

Strategy Hour | Online Marketing for Business Growth ·

2025/03/18

Keeping up with social media’s constant changes can feel overwhelming. Luckily, today’s guest is here to help! Taylor Loren, a seasoned content strategist and marketing expert, has spent 15 years leading teams at top brands like Girlboss and Later. Now, she helps small businesses and creators cut through the noise and build sustainable content strategies.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! In this episode, we’re diving into

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21:30

934: How 66% of My Audience Paid to Join My Email List

Strategy Hour | Online Marketing for Business Growth ·

2025/03/13

Everyone says you need a lead magnet to grow your email list, but how many of those freebie seekers actually buy from you? In this episode, I’m breaking down why traditional freebies fall short, how to create low-ticket entry offers that actually convert, and why keeping your offers open year-round can lead to repeat buyers who move quickly up your value ladder. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! If you’re tired of chasing

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20:07

933: Before You Build Your Next Funnel (Listen to THIS)

Strategy Hour | Online Marketing for Business Growth ·

2025/03/11

So many people build funnels to bring in passive income and wonder why it doesn’t sell – that’s because they skipped a step! In this episode, I’m going to help you explore the step that so many people miss: the one that is going to guarantee you actual income and talk about the right way to build a funnel.Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! The reason most funnels fail has very little to do with the actual product or how well you

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29:50

932: How I Accumulated 35,527+ Watch Time Hours...

Strategy Hour | Online Marketing for Business Growth ·

2025/03/06

Most people start a YouTube channel from scratch with zero videos, zero audience, and zero watch time, but before I even started my YouTube channel, I had accumulated over 35,000 watch hours! I wouldn’t consider myself a YouTuber, and I wasn’t posting regularly, but I had an entirely different motivation that gave me a huge leg up. I never set out to grow on YouTube. Instead, my growth was a byproduct of trying to make a difference and support the community I was building.Join The Co-op - The

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43:48

931: What’s Next After a Decade in Business

Strategy Hour | Online Marketing for Business Growth ·

2025/03/04

It has been a whole decade since I started Boss Project. I have built a business, employed many people and taught tens of thousands of entrepreneurs how to build their businesses online. While I’m definitely still exploring my creativity and using that everyday as a content creator, where I’m at today is not at all where I thought I would be! It’s not the life I imagined for myself, but it is so much better!Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All

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38:08

930: Free Flights, 5-Star Hotels, & First-Class...

Strategy Hour | Online Marketing for Business Growth ·

2025/02/27

If you have ever wished that you could afford to travel more, then today’s episode is for you! Today, we are joined by Megan Lanford, a woman who cracked the code for traveling for free (or close to free) to tell us exactly how she saves her family $20,000 a year! Megan has always been a huge travel junkie and eventually discovered travel points and she took six vacations that year because of them!Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the

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39:15

929: How to Create a Block Schedule You’ll Actually...

Strategy Hour | Online Marketing for Business Growth ·

2025/02/25

Have you tried to make a block schedule work for you but it just hasn’t stuck in the past? I know it’s changed my life and I can’t wait to break it down for you! Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! There’s a lot of research on how much more you’re capable of getting done when you’re doing similar tasks together. But how do you create a schedule that’s flexible enough? Block scheduling breaks up your day into dedicated blocks of

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52:56

928: Million Dollar Advice: 10 Lessons That Took Me a...

Strategy Hour | Online Marketing for Business Growth ·

2025/02/20

There’s no such thing as a right or wrong decision, especially in business. Hitting 10 years in business feels so surreal, and I’ve learned SO much along the way! Today, I share the biggest lessons I’ve learned over the past decade, the ones I really wish someone had told me when I was starting out. From making tough calls to leaning into my strengths, I’ve picked up some game-changing insights that have shaped not just my business but my entire life. Join The Co-op - The Membership for Online

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36:01

927: False Narratives: Those That Can’t Do, Teach

Strategy Hour | Online Marketing for Business Growth ·

2025/02/18

Your knowledge is your currency! For years I feared that what I was doing wasn’t real business and I felt like I had to prove myself. I think we feel strange about this because it’s unfamiliar, not because it’s wrong. The world of traditional business is rapidly changing and you are building an online business at the beginning of the new digital frontier. Of course it’s hard to feel like an expert when everything is just beginning. Join The Co-op - The Membership for Online Businesses Connect with

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49:55

926: 24,000 Reasons I’m Bringing Blogging Back

Strategy Hour | Online Marketing for Business Growth ·

2025/02/13

Blogging is not dead! It’s been waiting for small businesses to pick up the torch again and I think now is the perfect time to do it. Pretty much the only people publishing articles today are either larger businesses, software companies, or the media. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! There are fewer and fewer creators writing long-form content on the internet than I have seen in my career. Now, when I started this business, I

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10:14

925: I Quit Cold Turkey

Strategy Hour | Online Marketing for Business Growth ·

2025/02/11

For years, I held myself back. I made excuses. I played small. But one day, I made a decision. I quit. Cold turkey. No warning, no second-guessing. And I’m not talking about a bad habit. I quit everything holding me back—100 things! Today, I’m going to tell you exactly what I walked away from. After you hear them, you might decide to quit a few too.This is the first time I’ve done an episode like this– it’s much shorter than usual because I want you to simply listen, reflect, and then take action

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33:26

924: Is It Really Possible to Make Money Online...

Strategy Hour | Online Marketing for Business Growth ·

2025/02/06

It may seem counterintuitive, but you don't need 1000s of followers to make 1000s of dollars! Today, I’m breaking down exactly how to build a profitable online business without a massive online following. While a big audience might seem glamorous, it’s no guarantee of a reliable income. The real magic happens when you connect with the right people, build a community, and genuinely impact the lives of your followers.Join The Co-op - The Membership for Online Businesses Connect with

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35:00

923: The Backwards Launch Playbook: Why Selling First...

Strategy Hour | Online Marketing for Business Growth ·

2025/02/04

What if I told you that you could sell a digital product before you’ve even created it? Not only is it possible, but it might just be the smartest way to launch! In this episode, I share why this strategy works, especially for first-time creators who are unsure if their idea will even sell. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! I walk you through my personal experience with preselling, and how doing it this way not only validates

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40:40

922: I’m Growing by 1,000 Students a Month—Here’s...

Strategy Hour | Online Marketing for Business Growth ·

2025/01/30

I recently passed the milestone of having 40,000 students which is just incredible! To have educated that many small business owners over the last decade has been such a gift and we are growing faster than we ever have before. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! At the end of 2024, I was averaging adding 1000 students a month and today I’m sharing what I’ve been doing that you may not be that I think is making all of the

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47:54

921: How to Get More Done in 12 Weeks Than Most Do...

Strategy Hour | Online Marketing for Business Growth ·

2025/01/28

Imagine accomplishing a year’s worth of goals in just 12 weeks. That’s what I’m doing here at Boss Project and today I’m going to share my game plan with you! I want you to think of the concept of the 12-week year as a period of focused sprints rather than annual plans. This approach creates urgency and focus and allows you to see what’s coming in a tangible way. Join The Co-op - The Membership for Online Businesses Connect with Abagail Instagram All the Links! A little while ago, I felt

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174 results

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