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PODCAST

Interior Design Business

Are you an interior design professional who wants to create time-accurate, money-generous, and fee-based job offers that clients jump to say "yes" to? Terri Taylor, President and Creative Director of the Interior Design Business Academy and the host of the Interior Design Business Podcast, is here to help interior design professionals who want to create lifestyle design businesses that pay them what they are worth.Each week, Terri is bringing her clear, proven, and repeatable step-by-step "recipes"

business entrepreneurship

All Episodes

14:55

I can’t afford to hire

Interior Design Business ·

2024/11/30

Do you feel like you can’t afford to hire help for your design business? In this episode of Interior Design Business, I’m flipping that belief on its head and showing you why you actually can’t afford NOT to hire someone to help you. I’ll break down how just one extra billed hour can pay for several hours of administrative support each week, freeing up your time to focus on income-generating activities like designing and marketing. You’ll learn how the DIY approach is costing you mo...

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20:18

When 3 is a crowd

Interior Design Business ·

2024/11/23

In this episode of the Interior Design Business podcast, we’re diving into the challenges of staying in control during remodeling projects. When clients bring contractors into the mix too early, things can quickly get complicated. We’ll explore a real-life case where a designer lost control of a kitchen remodel after the client and contractor made changes without the designer’s input, leading to budget cuts and project issues.Learn essential strategies to avoid these pitfalls, such as finaliz...

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12:21

Streamline Your Design Jobs

Interior Design Business ·

2024/11/16

In this episode of the Interior Design Business podcast, I’m sharing how design fees can streamline your workflow, increase profitability, and create a smoother process from start to finish. I dive into why setting up clear budget agreements and scopes of work upfront can eliminate wasted time and unpredictable income, making it easier to plan your day, manage your time, and focus on what matters most.Through design fees, you’ll gain control over your schedule, minimize last-minute client cha...

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22:53

Fees: By the sq ft? Hourly?

Interior Design Business ·

2024/11/09

In this episode of the Interior Design Business podcast, we’re unpacking the different methods for calculating design fees—whether by square footage, hourly rates, or fixed fees—and how to choose the best approach for your business. With insights on the pros and cons of each method, I’ll guide you on using these strategies to communicate clearly with clients, define project scope, and set up profitable billing practices.We’ll also discuss why hourly billing, while not always ideal, can be a v...

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16:03

Design Fee Guide Part 3

Interior Design Business ·

2024/11/02

In this episode of the Interior Design Business podcast, I’m discussing why design fees are a smarter choice than hourly billing for designers who want to grow their income and client satisfaction. If you’re still charging by the hour, you may be leaving money on the table and running into unnecessary challenges.I’ll share insights on how hourly billing can hold experienced designers back, lead to cash flow issues, and even create friction with clients. We’ll explore the advantages of design ...

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20:40

Design Fee Guide Part 2

Interior Design Business ·

2024/10/26

In this episode of the Interior Design Business podcast, I dive deeper into the challenges designers face when it comes to billing, especially with hourly rates and managing legacy clients. If you’ve ever found yourself taking on small, low-paying jobs that end up consuming more time than you estimated, this episode is for you!I share real-world examples, like the outdoor wall sconces project and a reupholstering job that went off track, to highlight why these types of jobs can become unprofi...

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18:47

Design Fee Guide - Part 1

Interior Design Business ·

2024/10/19

Are you ready to start charging what you’re worth as a designer? In this episode of the Interior Design Business podcast, we focus on enhancing your billing practices and shifting your mindset toward valuing your design services. Host Terri Taylor shares key strategies to help you improve your billing accuracy, manage your time effectively, and maximize your income by focusing on design fees instead of product sales.Discover how tracking your time and setting clear deliverables can lead to su...

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15:55

Pricing Challenges Part 2

Interior Design Business ·

2024/10/12

Are you ready to confidently charge what you’re worth as a designer? In this episode of the Interior Design Business podcast, host Terri Taylor continues the discussion on overcoming pricing challenges and the importance of having transparent money conversations with clients.Terri shares why forming budget agreements can lead to higher fees than you might expect, and how mental barriers like self-worth and imposter syndrome can get in the way of proper pricing. Learn how your environment can ...

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25:22

Pricing Challenges Part 1

Interior Design Business ·

2024/10/05

Are you struggling to price your interior design services confidently? In this episode of the Interior Design Business podcast, we tackle one of the biggest hurdles for designers: pricing! Host Terri Taylor dives into the common challenges interior designers face when it comes to charging their worth and having open conversations about money.From understanding your own money mindset to mastering effective client communication, this episode offers practical strategies like the ‘Budget on the F...

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14:24

Crickets Again?

Interior Design Business ·

2024/09/28

Have you ever had a client seem interested, only for them to disappear with nothing but crickets in response? 🦗 In this episode of the Interior Design Business podcast, we dive into the challenges of client engagement and how to avoid missed opportunities.We’ll explore the Law of Diminishing Intent and why it’s crucial to act quickly when a client shows interest. Learn effective strategies for securing jobs, from soft selling and discussing budgets to making offers at the right moment. Plus,

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13:50

The Energy Crash (and how to fix it)

Interior Design Business ·

2024/09/21

Have you ever been hit with a wave of exhaustion in the middle of a project, feeling like your energy has crashed completely? In this episode of the Interior Design Business podcast, we’re talking about the energy crash that happens to many designers and how you can fix it.We’ll cover how negative thoughts can drain your energy, even when everything seems to be going well. I’ll share simple, actionable steps to shift your mindset, calm your nerves, and handle stressful situations with clarity...

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14:27

What is a Money Magnet?

Interior Design Business ·

2024/09/14

Have you ever wondered what it takes to become a money magnet?In this episode of the Interior Design Business Academy podcast, we’re diving into how you can harness the power of vibrational energy and practical money strategies to attract wealth and abundance into your life. From overcoming financial struggles to creating a thriving design business, learn how to change your relationship with money and make it work for you.Tune in to discover the steps to become a true money magnet!Topics cove...

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17:28

Saying No

Interior Design Business ·

2024/09/07

Have you ever said yes to a client when really you wanted to say no?In this episode of the Interior Design Business podcast, we’re talking about how to say no to a potential client and do it gracefully. Maybe you’re wondering why you’d ever say no to a potential client, and the truth is there are all kinds of reasons. They might not have a big enough budget, you might not have enough time, or maybe their project just doesn’t interest you! All of those are perfectly good reasons to say no, but how do

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16:55

Dream Big

Interior Design Business ·

2024/08/31

Do you ever wonder if you're playing it too safe in your interior design career?In this episode, I’m challenging interior designers like you to dream big and tap into your true potential. I'll guide you through the process of applying your design visualization skills to business growth, showing you how to break down your big dreams into actionable steps. By the end of this episode, you'll understand the parallels between designing spaces and designing your ideal career, and

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22:12

Discovery Call Expectations

Interior Design Business ·

2024/08/24

If a client told you they could pay your discovery fee and your design fee, but they couldn’t exceed a total budget of $50,000, what would you say?This episode of the Interior Design Business podcast shares an example of what can happen when old belief systems alter your present expectations and outcomes. Old beliefs about money are really hard to shake, there’s no shame in that, but when you do shake them, you open yourself up to so much more potential. This episode is going to help you do

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24:01

Published in House Beautiful with Erin Shakoor of...

Interior Design Business ·

2024/08/17

How do you get published in a national design magazine? Our guest in this episode of Interior Design Business, Erin Shakoor, is a long-time member of the Interior Design Business Academy who recently scored an eight-page spread in House Beautiful. I asked her if she would come on the podcast and talk to us about what that process was like. Topics covered in this episode include:The method Erin used to attract her dream client What it looks like to put a magazine-worthy design together How to get the

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21:31

Looking for Clients?

Interior Design Business ·

2024/08/10

Looking for clients? Try these strategies! In every designer's journey, there are times when you’re crazy busy, and times when you’re wondering where the next client will come from. If you’re currently experiencing the latter, don’t panic. It happens to us all and you will come out the other side of it. To help you speed that process along, I’m sharing five designer marketing strategies that will get you out of a lull. Topics covered in this episode include:How to figure out your target

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16:45

About Those Systems

Interior Design Business ·

2024/08/03

Picture this: You’re the leader of a process-driven design company with a dreamy client experience, predictable and repeatable results, and a balanced schedule. Can you envision it? Then you’re one step closer to achieving it! In this episode of the Interior Design Business podcast, you’ll learn how to use systems and processes to create the business of your dreams. Topics covered in this episode include:How I turned my business around when it was at breaking pointWhat every business needs in order

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22:14

From Lead to Design Job

Interior Design Business ·

2024/07/27

How do you take a lead, turn it into a prospect, and then turn it into a good design job?In this episode of the Interior Design Business podcast, I’m sharing my process for turning leads into prospects and prospects into paying clients. This is one of those things that you need to have a process for in your business. Without a clear and repeatable process, a lot of leads are going to fall through the cracks when they could have turned into really great design jobs. We’re covering everything from the

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22:49

Designer Marketing

Interior Design Business ·

2024/07/20

What do you wish you knew about marketing for designers?By the end of this episode, you might just have your answer. There’s a lot of information out there about SEO, social media, and all things marketing, but it’s hard to sift through and none of it is focused on designers. Our industry is a little different from others. There are things that need to be done in a certain way and in a certain order to create the best platform for you to build your interior design business from. In this episode of

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