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PODCAST

My Food Lens

If you take photos of food for any reason, be it hobby or business, this podcast is for you! After 15 years as an architect, Dyutima switched careers and built a successful business in food styling and food photography. Join her, as she deep dives into the world of food styling & photography, actionable strategies to build & grow your business, manage social media challenges and create fearlessly by nurturing a positive mindset. Whether you’re a photographer, food entrepreneur or aspire to

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All Episodes

28:16

#63 - Are you downgrading by becoming a photographer?

My Food Lens ·

2023/08/08

Few months ago, a food photographer reached out to me. She is a full-time architect and a passionate food photographer and blogger.She sent me a voice message with a question. When I heard that question I could not believe it. She was saying something I never had the courage to say out loud. You see, we all have thoughts. Some that we share and some that are so difficult that we can’t even say them out loud. One such thought that I could never say out loud was - Will I be considered educated and

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63:06

#62 - How to find confidence to work with clients...

My Food Lens ·

2023/07/31

There’s a food brand or a restaurant you absolutely love. You dream of photographing for them, to work with their products and earn some moolah too. But you think about it and say, “Nah! Why would they work with me?”And there.. your dreams never take shape. How often do we stop ourselves from sending out a pitch or reaching out to a client thinking that we’re not ready or we’re not good enough?And then, even if we reach out, how often do we lose hope when we don’t hear back from them?We think they

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32:34

#61 - 6 ways to avoid & overcome burnout

My Food Lens ·

2023/07/26

You wake up tired.Even the smallest task feels burdensome.You don’t want to pick your camera. The thought of photography doesn’t feel exciting. You doubt yourself looking at others moving forward in their creative journeys.You’re snapping and angry at everyone at home.You feel tired, frustrated and unmotivated.If this sounds like you, you might be experiencing burnout. Photography and blogging might be creative fields but they can be very demanding. These careers not only require our mental energy,

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41:25

#60 – How to create powerful food photos by evoking...

My Food Lens ·

2023/07/19

The aroma of freshly baked breadThe taste of that mango pickleThe smell of coffeeThe sizzle of that barbequeFood either makes us happy, makes us hungry, takes us back to our grandma’s kitchen, has a cultural meaning or instills some or the other feelings in us.Food evokes emotions in us. And as photographers, food is our subject.So, imagine how incomplete a food photo would be if it did not evoke emotion.Food is connected to our physical and emotional health. Food brings pleasure. Food builds

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46:27

#59 - How to price your work as a food photographer...

My Food Lens ·

2023/07/06

Tell me that you’ve never tried to find market rates for photography services.That you’ve never tried to google, “rates for food photography services.”That you’ve never been totally confused about the fee structure for photography.You have. Haven’t you? Because that's what happens with all of us. When we are starting out there is a huge question mark that appears in our minds and it’s all about money. Unfortunately, there are no benchmarks, no rules, no standards and no information available

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45:31

#58 - How to price your work as a food photographer...

My Food Lens ·

2023/06/28

What was the first question you had when you decided to start working with clients?“How much should I charge?”“How do I know what to charge?” “What should be the fee?”Something to this effect, would you agree? Aren’t pricing and rates one of the toughest aspects of setting up a food blogging or photography business? Fee is the number#1 reason we are overwhelmed & nervous when starting out as a business. It gives us sleepless nights.That’s why I have our favorite food photographer, Joanie Simon

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24:23

#57 - How to use flat lays to improve your...

My Food Lens ·

2023/06/21

Do you get nervous if you’ve to shoot with a new light or new space?What if you need to work with a food you’ve not handled before?Does any of that make you nervous? What happens is that, when we begin with food photography, we want to jump into all different photography techniques, big compositions, think about props, spend money on backdrops & we want to do it all quickly.We see magnificent photos on social media, get inspired and all we want is to be able to create like them. And, we want to

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34:17

#56 - Top 3 questions to ask a client on a discovery...

My Food Lens ·

2023/06/14

A brand is interested to work with you. They reach out to you asking for your fee or rate card.Tell me what would you do - You don’t have a rate card but send your portfolio instead. You have a rate card but don’t feel confident sending it. What if it is too high or too low.The brand is so awesome that you offer to work for free. You just need their name in your portfolio.You immediately reply to the email with your rate card.You request to have a quick call before sending the rate card.Which option

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46:32

#55 - How to attract clients and build a community...

My Food Lens ·

2023/06/07

What would happen if instagram closed down tomorrow?And facebook too?How would you share your work?Where would potential clients find you? Would you still be able to connect with a community of like-minded creators?And let’s say instagram didn’t close down, even then, what if you owned a platform that was stable and not affected by algorithm changes.This week I’m joined by podcaster & food blogger turned website developer at Grace and Vine Studios, Madison Wetherill who shares all about websites

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39:55

#54 - How to start & grow a food photography business

My Food Lens ·

2023/05/17

Do you have a full-time job, but want to turn food photography into a full-time business? Are you a hobbyist who loves food photography and wonders what it would be like to take it up professionally?Are you a professional food photographer wondering how to book more clients and stand out from your competition?Last year, I was invited on the Eat Capture Share Podcast by food photographer, Kimberly Espinel to chat about all of that and much more. My chat with her was so power packed that I had to

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21:44

#53 - Backlight: When to use & avoid it in food...

My Food Lens ·

2023/05/10

Ever been stuck during a photoshoot?You know something is not working, but can’t put your finger on it. Well, more than 90% of the time, it is the same darn reason that gets us stuck.It is the troublemaker but also the knight in shining armor.Which means, it is the devil but can be the hero - depending on how we deal with it.You know what I'm talking about - That one reason that gets us stuck, is light.90% of the time we get stuck because the light does not work as magically as we want it to

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22:46

#52 - Top tips from successful photographers &...

My Food Lens ·

2023/05/02

What to post on my feed today?Omg! I have no new photos to post this week?I wish I could post more often.I wonder how other content creators post so frequently. Should creating content be this difficult?I feel so tired of keeping up with posting on instagram.Do these thoughts about posting on social media ever cross your mind? wha..Much too frequently? I get it. Whatever your relationship might be with social media, if you are sharing your photos or videos on it regularly, you know that it is not

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20:56

#51 - Lost your creative fire? Hidden signs of...

My Food Lens ·

2023/04/26

Is it possible to lose your passion for food photography? Do you ever feel like you’re always doing so much, always working but it’s never enough?You don’t feel like picking up your camera. The thought of it makes you feel tired.You feel like you don’t have it in you anymore. You’ve lost your creativity, your passion, your fire, your desire. When you want to take a break, you feel guilty. You tell yourself, you’re being lazy. You never have time for anything. You’re constantly trying to catch up and

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71:49

#50 - How to protect your photos with license and...

My Food Lens ·

2023/04/11

You’re scrolling the internet and find your photo used where you didn’t approve.You delivered photos to a client. They didn’t like them, so they didn’t pay you. You already edited the photos & delivered, but the client asked for more edits.You completed a photoshoot and then the client did not want the photos. You agreed on 10 photos but now the client wants 10 more.We love creating photos for our clients. But what if a client requests something that you don't agree to? Even if you work

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17:52

#49 - A powerful skill to differentiate yourself as a...

My Food Lens ·

2023/04/05

You’re pitching to a client.You'd love to work with them.You offer your beautiful photography and tell them how the photos will elevate their products. But then… another photographer reaches out to them and says the exact same thing! They offer their beautiful photography and promise to make the products look like a million bucks.When you offer the same services & the same promise as others, why would a client choose you?If you are both bringing the same thing to the table, why should the

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55:39

#48 - How to photograph chocolate with Heather Mubarak

My Food Lens ·

2023/03/29

I remember taking out a bar of chocolate from the fridge.Placing it on a blue backdrop.Chocolate, ha! It's got so much oomph. I thought, “how hard could it be to shoot?" So, I adjusted the light.. And took a shot.Ahem.. It looked like..like.. a pile of brown. Ok never mind. I’m not a quitter..So, I got some chocolate chips, a bit of cocoa, chocolate kisses and added it all to the composition. I thought more chocolate would bring interest, and make it better. Alas! I was wrong – still

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29:19

#47 - 5 tips to create compositions that don’t look...

My Food Lens ·

2023/03/22

Have you ever seen a food photo and said, “Ooh! I need to make that recipe.” or maybe… “Ooh! I need to eat at that restaurant.” or even…“Ooh, I have got to buy that cupcake.”When does a photo have that effect on you? The answer? When you can visualize yourself in it - whether that’s visualizing a recipe that makes you drool, a photo that reminds you of home, or something else that helps you connect to it. Now, let’s reverse roles. As food photographers, how do we do that? How do we simulate that

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93:04

#46 - Why Taking Risks is An Important Part of A...

My Food Lens ·

2023/03/13

You are leading a bold, brave life You are dodging the curveballs life throws at you.You are fighting the world to follow your passion.You are showing up no matter how you feel.You are working hard to get closer to your dreams.You ARE leading a bold and brave life, my friend. I hope you realise that cuz sometimes it takes another person to make us see it.I hadn’t realised that for myself until my conversation with Becky Hadeed last year on her podcast. In this new episode of the podcast, I'm

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4:43

Bonus - A Special Milestone

My Food Lens ·

2022/09/21

In October of 2020 when I sat at my desk watching the sunrise & declared to my husband that I wanted to start a podcast, I had no idea how it would go. I had no idea that it would take me 10 months to create the podcast. I had no idea how emotional it would be to record my first episode. I had no idea how motivated I’d feel to record episodes week after week.I had no idea how inspiring it would be to speak with industry experts.I had no idea how satisfying it would be to hear how the podcast

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81:48

#45 - Food photography for advertising and packaging...

My Food Lens ·

2022/09/14

You’re walking down the aisle of a grocery store.You turn to pick up a bag of flour from the shelf & spot a cookie box. You shriek because the photo on that cookie box is yours! You shot that picture for that cookie brand. Woah! Now, You’re driving back home.You take a turn and suddenly shriek again.The burger photo on that large billboard is yours too! You shot that picture for a cool burger chain.You, rockstar!If you’re rolling your eyes thinking this is too good to be true, please let me tell

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