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Schooled In Socials

Kassaundra Foster, Social Media Tips for Teacher Business Owners

Does marketing your teaching resources on social media have your head spinning? Schooled in Socials will teach you everything you need to make marketing your teaching resources on social media sustainable and profitable for your teacher business. Each week, Kassaundra Foster and her guests will share social media strategies that will help you grow and manage your community so that you can begin to take full advantage of social media marketing without all of the stress. You’ll learn how to plan

education how to

All Episodes

22:35

28. Social Media Graphics Templates with Liz Birenbaum

Schooled In Socials ·

2023/09/20

Let’s face it. Creating graphics for social media can take up SO MUCH TIME. But, it doesn’t have to be that. That’s why I’ve invited Canva Design expert Liz Birenbaum to the show today to help make it easier for you. Liz helps female entrepreneurs create stand-out businesses by transforming Canva designs into custom brand marketing materials and I know her knowledge will help you make transformations in your social media work flow too! Episode HighlightsWhy is it important to have graphics templates

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12:56

27. Where Does Social Media Fit in Your Teacher...

Schooled In Socials ·

2023/09/13

Finding time for your social media marketing tasks isn’t always easy, actually sometimes it can feel downright impossible. But today, I’m sharing my secret sauce for figuring out where social media fits in your schedule so you can be consistent and reap the benefits of a strong social media presence for your business. Episode HighlightsCreating a social media habit Habit Stacking and social mediaRepurposing: The Ultimate Social Media Habit Stack Resources MentionedTiny Habits by BJ Fogg:

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09:40

26. Social Media Time Savers for TpT Sellers

Schooled In Socials ·

2023/09/06

Time. We all wish we had more of it don’t we? And there never seems like there is enough to go around. Well today we are going to chat about my top 3 suggestions for saving time when it comes to marketing your teacher business on social media. Episode HighlightsTemplatesScheduling appsScheduling social media time on your calendarResources MentionedEpisode 18: The Importance of Social Media TemplatesLater scheduler: https://try.later.com/ggv1e2qz2oop (aff link)Caption templates in tpt store:

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09:38

25. Content Repurposing - Top Tips to Make Long Form...

Schooled In Socials ·

2023/08/30

We’ve reached the final episode in our repurposing series and today I’m sending you off with all of my top social media manager tips so that you can make some repurposing magic happen for your teacher business.Episode HighlightsCreate a WorkflowUse that Written ContentGive it time and Follow the dataResources MentionedMini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-cloneEpisode 22: WHY you need long form content for social media marketingEpisode 23:

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11:49

24. Content Repurposing - HOW can you make...

Schooled In Socials ·

2023/08/23

We’re moving right along with our series on repurposing and today is all about how to actually make repurposing your long form content a reality for your business.Episode HighlightsChoosing a Repurposing PathRepurposing Path #1Repurposing Path #2Potential Content SchedulesResources MentionedMini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-cloneEpisode 22: WHY you need long form content for social media marketingEpisode 23: Content Repurposing - WHICH types

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13:14

23. Content Repurposing - WHICH types of content can...

Schooled In Socials ·

2023/08/16

It’s part 2 of our 4 part series on repurposing for social media and today we’re tackling the types of content you can create when repurposing long form content.Episode HighlightsContent Type OptionsLong Form to Short Form IdeasResources MentionedMini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-cloneEpisode 22: WHY you need long form content for social media marketingIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many

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10:46

22. WHY you need long form content for social media...

Schooled In Socials ·

2023/08/09

We’re starting a 4 part series on my all time favorite social media marketing topic: Repurposing. And today we are diving into the WHY behind having long for content for your social media marketing.Episode HighlightsWhy are we talking about long form content?Benefits of Repurposing Long Form Content (for your business)Benefits of Repurposing Long Form Content (for you)Resources MentionedMini-Social Media Consults: https://calendly.com/kfostersolutions/mini-social-media-consult-cloneRepurposing

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32:18

21. Hashtags, Keywords, Alt text...Oh My: Social...

Schooled In Socials ·

2023/08/02

I am so excited to bring you this episode because not only is it our first guest episode for Schooled in Socials but we are chatting about a hot social media topic right now: SEO and social media. And I’m so excited to have my friend Stephanie Royer here to give you ALL the details! Episode HighlightsWhat is SEO and Keyword Research?What Makes Keyword Research for Social Media Unique?Where should we be putting keywords on our social media accounts?How do you identify what keywords to use?Resources

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14:27

20. Let's Do It Together: Writing an Effective...

Schooled In Socials ·

2023/07/26

It’s time again for my favorite segment of this podcast. We’re going to take some actionable steps and DO IT TOGETHER. And today we’re tackling your Facebook Group Description.Episode HighlightsFacebook Group Description BasicsPurpose/Mission of the GroupWho the group is forWhat members can expect from the groupAdd information about lead magnets/relevant offersResources MentionedSchooled in Socials Facebook Group https://www.facebook.com/groups/schooledinsocialsIf you enjoyed this episode, please

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12:34

19. Why Reels are King for Growing Your Teacher...

Schooled In Socials ·

2023/07/19

Love or hate ‘em, the truth is Reels have an amazing power to help you grow your community. Let’s chat about it!Episode HighlightsPopularityLarger ReachEase of Consumption and EngagementAbility to Promote Brand AwarenessEasily create relatable and shareable contentResources MentionedReels idea freebie: https://kfostersolutions.activehosted.com/f/1Related Episodes / You Might Also LikeEpisode #11: Brand Awareness Marketing for Teacher Authors on Social MediaEpisode #15: Getting Community Members to

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12:07

18. The Importance of Creating Social Media Templates...

Schooled In Socials ·

2023/07/12

Today we are talking about what I consider one of the most important things for your social media success: social media templates.Episode HighlightsWhat is a social media template?Why is it important to have social media templatesTypes of social media templates that can be helpfulIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as possible:https://podcasts.apple.com/us/podcast/schooled-in-socials/id1675566649Connect with

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12:34

17. Guides: The Most Underrated Instagram Feature

Schooled In Socials ·

2023/07/05

You asked so here it is. An episode dedicated to Guides: the most underrated Instagram feature.Episode HighlightsWhat are Guides?How do you create a Guide?How to effectively use guidesResources MentionedTake a look at one of my Instagram Guides:https://www.instagram.com/fostercontentsolutions/guide/repurposing/17998793128529826/?utm_source=ig_web_copy_link&utm_campaign=&utm_medium=Related Episodes / You Might Also LikeEpisode #7: Why Bother Posting on Instagram?If you enjoyed this episode,

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17:53

16. Let's Do It Together: Instagram Audit for Teacher...

Schooled In Socials ·

2023/06/28

It’s time again for my favorite segment and hopefully yours too: Let’s Do It Together. Today, we are going to conduct an Instagram Audit of your account together so that you have a clear picture of where your account stands and how you can move forward with your content creation. Episode HighlightsBusiness GoalsProfile and BioPostsAnalyticsResources MentionedGrab your IG Audit Workbook to follow along with this episode and take action:https://kfostersolutions.activehosted.com/f/7Related Episodes /

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14:18

15. Getting Community Members to Your Link in Bio

Schooled In Socials ·

2023/06/21

We all know about the link in bio when it comes to Instagram, but how do we actually get our community members to our resources so that our social media content can start converting for us? That’s what we’re diving into today. Episode HighlightsCommunity Member’s JourneyWays to get community members to your resourcesDeciding on a strategyRelated Episodes / You Might Also LikeEpisode #13: Calls to Action 101Episode #14: Setting up an Effective Link in BioIf you enjoyed this episode, please leave a

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13:26

14. Setting up an Effective Link in Bio as a...

Schooled In Socials ·

2023/06/14

You’re ready to convert your community members into customers. You’ve created engaging content and given them a lovely call to action. Your job is done right? Not really. So let’s chat about the next step in your community members journey: your link in bio. Episode HighlightsOptions for Link in BioSetting up your Link in Bio EffectivelyWhat do I do if I have A LOT of links?Related Episodes / You Might Also LikeEpisode #4: Let’s Do It Together Instagram Bio OptimizationIf you enjoyed this episode,

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14:08

13. Calls to Action 101 for Teacher Sellers

Schooled In Socials ·

2023/06/07

Class is in session for Calls to Action 101 where we are going to break down this important piece of our social media marketing so you can feel confident every post you create will help you get closer to your goals. Episode HighlightsWhat is a call to actionWhy are calls to action so important on social mediaWhere to use calls to actionResources MentionedTrack Maven Studyhttps://pages.trackmaven.com/rs/251-LXF-778/images/TrackMaven_Facebook_Report_2014.pdfRelated Episodes / You Might Also

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12:17

12. Conversion Marketing for Teacher Authors on...

Schooled In Socials ·

2023/05/31

We’re getting to the good stuff today. How do you create a social media presence that translates into dollar bills for your teacher author business. It’s called Conversion Marketing. Let’s dive in!Episode HighlightsWhat is Conversion MarketingWhat kind of content to createWhat metrics to analyzeResources MentionedEpisode #11: Brand Awareness Marketing for Teacher Authors on Social MediaIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business

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14:40

11. Brand Awareness Marketing for Teacher Authors on...

Schooled In Socials ·

2023/05/24

Brand Awareness. You’ve probably heard this term before. “You should increase brand awareness” “You should create content for brand awareness” But what does that even mean!? No worries, we’re tackling it head on in today’s episode!Episode HighlightsWhat is Brand Awareness MarketingWhat kind of content to createWhat metrics to analyzeResources MentionedEpisode #5: Why even bother building a community on social media?Episode #10: Let's Do It Together: How to Assess Your Instagram AnalyticsIf you

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15:40

10. Let's Do It Together: How to Assess Your...

Schooled In Socials ·

2023/05/17

It’s time again for my favorite podcast segment: Let’s Do It Together! Today I am going to walk you step-by-step through how you can assess your Instagram analytics to give you more insight on what is working and what isn’t working. Episode HighlightsTypes of Analytics on IGExploring the Data (Accounts Reached)Engagements and InteractionsFollower statsIf you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners as

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12:05

9. The Hidden ROI of Social Media Marketing

Schooled In Socials ·

2023/05/10

As educators, we love ourselves some data, but today I want to talk about the ROI of social media marketing that can help your business that you might never see pop up as a data point on your analytic reports.Episode HighlightsThe customer’s journeyExplanation of Hidden ROIWhat are the implications of Hidden ROI?Resources MentionedEpisode 8: How Do We Measure ROI in a Facebook Group?If you enjoyed this episode, please leave a review on Apple Podcasts so we can help as many teacher business owners

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