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PODCAST

This is How We Create

Martine Severin

The This is How We Create podcast digs deeper into the creative life of contemporary artists of color. Discover what feeds their creativity and how they found (or are finding) their artistic voice. Through these intimate and candid conversations, you will gain insights into the lives of creative professionals of color that are hard to find anywhere else.

arts visual arts

All Episodes

12:37

142. How to Break Up with Procrastination - Martine...

This is How We Create ·

2025/05/29

If you’ve ever needed to get your bum into gear but couldn’t find motivation, this episode is for you. In this mini-episode, I share my personal toolkit for getting things done. Listen in for the tools and leave knowing that next time your brain tries to lure you with procrastination, you’ll be able to resist temptation. Chapters 00:00 The Struggle with Procrastination 02:44 Understanding the Cognitive Behavioral Triangle 04:08 The Power of Accountability 06:46 Finding the Right Accountability

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36:35

141. The Art of Seeing People - Tafy LaPlanche

This is How We Create ·

2025/05/27

Have you wondered how artists manage to capture the essence of their subjects? In today’s episode, I sit down with portrait artist Tafy LaPlanche, whose cultural background shapes her distinctive artistic approach. She shares why certain creative detours—including a complete break from art ultimately strengthened her artistic voice. Through personal stories and artistic insights, Tafy offers powerful inspiration for anyone navigating their own creative path while searching for authentic connection

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16:13

140. The Science of Keeping Promises to Yourself -...

This is How We Create ·

2025/05/22

Are you struggling to maintain creative momentum when motivation disappears? In this mini-episode, we chat about the neuroscience behind keeping promises to yourself. Through a battle with temptation at the grocery store, I share how small decisions rewire your brain and build creative resilience. Tune in for practical strategies that may help you overcome seemingly impossible deadlines. This episode provides both scientific understanding and actionable wisdom for artists facing creative blocks,

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54:38

139. The Courage to Paint What Others Won't See -...

This is How We Create ·

2025/05/20

What drives you to translate your innermost thoughts into visual expression? Visual artist Lana Abraham-Murawski shares her creative journey and how her unique cultural heritage shaped her artistic style. In this intimate conversation, Lana reveals the transformative power of mentorship in her development and her thoughtful approach to balancing artistic ambitions with family life. She takes us behind the scenes of her striking piece 'Meeting of the Mind,' exploring how she weaves themes of

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13:29

138. From Resistance to Movement: Starting Your...

This is How We Create ·

2025/05/17

In this mini episode, I’m sharing something that’s been on my heart lately: that uncomfortable place where our creative ideas get stuck. You know the one — where you’re holding onto something beautiful, but fear, perfectionism, or just plain old procrastination keeps it tucked away. This reflection was sparked by a recent conversation with my sister. She has an amazing idea she’s been sitting on since the pandemic, and it got me thinking… How often do we do this to ourselves? How often do we protect

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36:09

137. Challenges and Rewards of Writing Novels and...

This is How We Create ·

2025/05/13

Have you ever wondered how childhood obsessions evolve into creative careers? Fiction writer Pemi Aguda takes us on her journey from creating mini-magazines as a six-year-old in Lagos, Nigeria to publishing internationally acclaimed fiction. In today's chat, Pemi reveals how her "lonesome" childhood with books transformed into a writing career that explores Nigerian women's experiences and the weight of ancestry. Stay for Pemi's tips on how to become a better writer and on how to find your artistic

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12:25

136. Breaking Through Upper Limits - Martine Severin

This is How We Create ·

2025/05/08

Are you self-sabotaging your creative success? In this mini-episode, we explore the psychology behind why we often set ourselves up for failure just when opportunities arise. Drawing from personal observations and psychological research, Martine Severin examine the "upper limit problem" - our internal thermostat for success - and offer practical strategies to break through these self-imposed barriers. Chapters 00:00 Introduction to This Is How We Create 02:24 Understanding the Upper Limit

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46:49

135. From Wedding Planning to Sparkling Wine Empire...

This is How We Create ·

2025/05/07

What happens when a pediatric nurse turned wedding planner discovers her ultimate calling in champagne? Join our conversation with Samantha Danielle, founder of LoveLuvv a sparkling wine brand. Get ready for an inspiring conversation about career pivots, entrepreneurial tenacity, and building a purpose-driven luxury brand. Samantha shares her remarkable journey from nursing to wedding planning to creating a social impact champagne brand that donates 10% of proceeds to domestic violence causes,

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09:38

134. When Your Margarita Is Actually Anxiety -...

This is How We Create ·

2025/05/02

Have you ever reached for a glass of wine after a stressful day, only to realize you're avoiding something important? In this intimate mini-episode, we talk about alcohol and anxiety, revealing how our emotions serve as powerful messengers in our creative lives. S Chapters/Timestamps: 00:00 - Introduction to Emotions as Messengers 02:52 - Personal Journey with Alcohol and Emotions 05:45 - Understanding Emotions in the Creative Process Resources Mentioned: Huberman Lab podcast: What Alcohol

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49:21

133. Freelance Illustration: Opportunities and...

This is How We Create ·

2025/04/29

Discover how Violeta Encarnación balances freelancing, illustration, and creative evolution. She reflects on her journey from growing up in Cuba to becoming a book illustrator, her experience at SVA, and her shift into tattooing. Violeta opens up about the realities of freelancing, managing carpal tunnel syndrome, and honing her distinctive color palette. She also shares how nature inspires her work, the significance of personal connections in art, and her upcoming projects. Show Notes: We talk

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31:18

132. The Creative's Guide to Sales Without Being Icky...

This is How We Create ·

2025/04/25

Do you feel uncomfortable with the sales process as a creative? In this candid mini-episode, Martine Severin tackles the topic many creatives dread: sales. Martine breaks down practical strategies for artists to sell their work authentically without feeling like "used car salesperson." Chapters 00:00 Introduction to Creative Life 00:23 The Visibility to Sales Paradox 03:16 Understanding Sales for Artists 10:19 Building Community and Networking 14:00 Cultivating an Audience and Collectors 20:07 The

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55:45

131. How to Write a Screenplay - Shannan E. Johnson...

This is How We Create ·

2025/04/23

Have you ever wondered how a movie gets made? Or better yet, where do the ideas from movies come from? And if you have your sight on making a short film, wouldn't it be great if someone helped you buff your idea and make the end product simply spectacular? Shannan E. Johnson is that someone! As a former creative executive at NBCU/The Syfy Channel, Shannan left her full-time gig to become a storytelling expert who develops creatives and their ideas for the screen. As a script consultant, teacher, and

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09:53

130. Stop Waiting, Start Creating- Lessons from an...

This is How We Create ·

2025/04/17

In this mini-episode, we explore the unexpected parallel between toe yoga and creative practice. Through her personal experience with a daily exercises, our host, Martine Severin, reveals how small, consistent efforts lead to remarkable changes over time – both in physical flexibility and creative mastery. Martine challenges the myth of natural talent, showing how persistence and consistent practice often triumph over innate ability. This episode serves as your permission slip to begin that creative

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51:20

129. Honoring Everyday People Through Your Art -...

This is How We Create ·

2025/04/16

We welcome fine art painter Rhonda K Brown, whose artistic story is deeply intertwined with a remarkable family legacy in the art world. Join us as Rhonda pulls back the curtain on her creative journey - from the influential gallery environment of her youth to her eventual return to painting after exploring other paths. How did growing up surrounded by prominent artists shape her artistic vision? What drew her back to the canvas after time away? And what inspired her to create a new platform

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17:13

128. Crafting Your Artist Statement: A Comprehensive...

This is How We Create ·

2025/04/11

In this essential episode, host Martine Severin draws from her experience creating an artist statement for Scope Miami to provide a practical roadmap for artists struggling with this crucial professional document. From understanding your audience to finding your authentic voice, this episode breaks down the process into manageable steps that will help your work connect with galleries, collectors, and grant committees. Chapters: 00:00 Introduction to Artist Statements 03:13 Understanding Your

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33:03

127. The Principle Can Make Your Unstoppable As an...

This is How We Create ·

2025/04/08

This week on This Is How We Create: Award-winning photographer Tobi Shinobi reveals his fascinating journey from courtroom to camera lens. Discover the unique productivity framework that transformed his creative process and catapulted his career to global recognition. Episode Highlights The Name: How a playground nickname evolved into one of photography's most recognizable brands The Pivot: Why Tobi abandoned a successful legal career to pursue photography The Symmetry Connection: How

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126. Navigating Doubt and Resilience - Martine Severin

This is How We Create ·

2025/04/04

Have you ever committed to creating even when you didn't believe in yourself? In this mini-episode of 'This Is How We Create,' Martine Severin explores the quiet yet persistent power that drives artists to create even when faced with doubt, external pressures, and self-criticism. She shares a profound revelation from a cinematographer who admitted there were times in her successful career when she simply didn't believe in herself - yet continued moving forward. Episode Highlights There's a gap

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20:21

125. How To Market Yourself and Your Artwork –...

This is How We Create ·

2025/04/01

Struggling to get your art in front of the right people? Then this episode is your roadmap. Join multidisciplinary artist Courtney Minor on "This Is How We Create" as she unveils the emotional underpinnings of her creative journey—from finding fresh inspiration in Vietnam to transforming personal therapy into powerful art. Courtney doesn't just inspire; she delivers actionable strategies for marketing your work, building a devoted email list, experimenting with unexpected materials, and connecting

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10:22

124. Why 'Maybe' is Holding You Back (And How to Fix...

This is How We Create ·

2025/03/28

Ever find yourself stuck in decision limbo, saying "maybe" to opportunities that deep down you know aren't right for you? In this episode of "This is How We Create," Martine Severin unpacks her game-changing "Waffle Rule," a powerful framework that will transform how you make decisions in your creative career and beyond. You'll discover: Why indecision is actually a form of decision-making (and what your brain is trying to tell you) How to interpret that "static" feeling when you're waffling

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41:46

123. The Power of Creative Community - Ankita Das

This is How We Create ·

2025/03/26

What happens when a medical student abandons her stethoscope for a camera, moves to a foreign country where she knows no one, and transforms an abandoned garage into a thriving art collective? In this episode, we explore the multifaceted world of communication designer and photographer Ankita Das, whose work transcends traditional medium boundaries to create powerful narratives around identity, health, and community. Ankita shares how being the daughter of academics (a mathematician mother and

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