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PODCAST

Don"t Work Harder

Don’t Work Harder is a show about taking bolder, braver moves in your small business. Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer. Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth. These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.

business entrepreneurship

All Episodes

01:09:17

Avoiding THIS Will Stop You From Making 6-7 Figures |...

Don"t Work Harder ·

2025/08/25

Most entrepreneurs have that ONE thing they keep putting off - the uncomfortable skill that feels too scary, or just not ""them.""But what if that's exactly what's holding you back from your next breakthrough?Sophie Milliken MBE avoided sales for YEARS... until difficult circumstances forced her to face it head-on. The result? £200k of new business in just six weeks 💸Now she's sharing exactly how to turn your biggest business fears into what makes you the most money.Sophie is an MBE recipient,

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57:30

Achieving 10 Years of Business Growth in 12 Months |...

Don"t Work Harder ·

2025/08/18

Is self-confidence holding you back from building the business of your dreams?And what could you achieve if your lack of self-belief wasn't standing in the way of greater success?It was through ultimate belief, self-confidence, sheer tenacity and ambition that Sinead Sharkey‑Steenson and Lisa Strutt built a sold-out conference that takes most people 10 years… in 12 months.In May of this year, Sinead Sharkey‑Steenson and Lisa Strutt hosted an electric, extremely popular business conference, and they

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01:01:54

Millionaire: You Can Scale Without Meetings In Your...

Don"t Work Harder ·

2025/08/11

Imagine making 7 figures a year… without having a ton of meetings in your calendar, or a complicated team to manage 👀In this episode, Laura Belgray told us exactly how to do just that. Laura is one of the most influential voices in modern copywriting - and in this episode she tells us…- How she rose from starting out in the coaching space, to building a 7 figure online business faster than you might expect- The secrets to making a lot of money, without filling your calendar up with meetings that

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58:07

How to Build a 7 figure Company that Doesn’t Rely on...

Don"t Work Harder ·

2025/08/04

Despite doing $200M in 12 months with his portfolio company, Ryan Deiss told us he has NEVER felt more uncertain about the future… because of AI.He also preached that hiring lower-skilled team members could be KILLING the growth of your business.Plus, he explained why he has done a complete 180 in his consulting business, DigitalMarketer - largely due to the rapid acceleration of Artificial Intelligence.Yep… this one got heated 😳Ryan Deiss is a leading digital marketing expert, entrepreneur, and

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01:03:01

"You make HOW much?!" How To Take Home More Profit...

Don"t Work Harder ·

2025/07/28

What would you give to know exactly how successful entrepreneurs turned it around in that moment when things didn't go to plan?Find out how, despite the public success - the speaking gigs, the clients, the thriving business - Teresa Heath-Wareing was stuck in a deeply personal battle that was silently holding her back.To turning things around to now, her most profitable year yet.In this episode of Don’t Work Harder, Teresa shares the honest story of how she transformed both her life and business -

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48:50

Richard Moore | How to Actually Get Clients Through...

Don"t Work Harder ·

2025/07/20

We’ve been itching to get this episode out, as soon as we managed to book Richard Moore into our recording schedule. Richard Moore is a seasoned business coach and client attraction MACHINE - who came into the studio to talk to us about… - Why he considers himself the ANTI influencer… despite having a massively engaged audience of over 100,000 followers on LinkedIn- How to reliably bring in clients from social media - even with just a few hundred followers- Why the usual of advice of “just do more

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01:03:36

Catherine Erdly: Shaping the Future of the Retail...

Don"t Work Harder ·

2025/07/14

Catherine Erdly is a UK-based retail strategist, author, and consultant.With over 25 years of experience in the retail industry - including senior roles managing multi-million-pound budgets for high-street brands - she now works directly with makers, shopkeepers, and e-commerce founders to bring big-business tools to small businesses.Through her consultancy, Catherine helps product-based entrepreneurs master stock control, manage cash flow, price effectively, and build systems for long-term

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01:25:21

Robin Waite: Embracing fear and scaling your dream...

Don"t Work Harder ·

2025/07/07

Robin  Waite is a successful business coach, author, and keynote speaker known for his practical, no-nonsense approach to helping entrepreneurs, freelancers, and consultants grow profitable businesses.With over 20 years of entrepreneurial experience - including building and selling a design agency - he founded Fearless Business, a coaching program that has doubled his clients’ income in as little as 90 days.In this invaluable episode, Robin discusses the importance of being fearless in business,

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51:05

Linda Plant: From Market Stall to Multi-Million Pound...

Don"t Work Harder ·

2025/06/29

Linda Plant is a self-made British entrepreneur and one of Alan Sugar’s fierce interviewers on BBC’s The Apprentice since 2015.She began her career at just 15, selling women’s fashion on market stalls in Yorkshire.Over time, she grew the business into 14 retail outlets before launching a knitwear brand called Honeysuckle and becoming one of the first women to float a fashion company on the London Stock ExchangeAfter retiring from the fashion world, Linda pivoted into property and interior design,

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69 results

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