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PODCAST

4 Day Weekends: Sacred Marketing & Magic

Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn"t working like it used to—because business itself is transforming. Each episode explores Sacred Marketing, seasonal business alignment, and authentic practices that naturally attract ideal clients. As a Human Design Projector with over 15 years of experience, Donna offers unique insights for spiritually-minded entrepreneurs looking to create sustainable

business management

All Episodes

11:25

Courses in 2024? Why now is the time.

4 Day Weekends: Sacred Marketing & Magic ·

2024/06/08

Today, we're diving into why selling courses remains a smart move in 2024 and beyond. With over 14 years of experience in creating and selling online courses, I'll be sharing insights on how this business model can bring you leveraged income, time freedom, and global reach.You’ll Learn:The Power of Courses: How creating a course once can lead to repeated sales and leveraged income, saving you time and energy.Evolving Strategies: Why the way you market and sell courses today needs to adapt from

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07:00

What if Working Less was Easier?

4 Day Weekends: Sacred Marketing & Magic ·

2024/05/30

Today we’re exploring a concept that’s been a game-changer for me for about 15 years: what if working less was actually easier?A lot of entrepreneurs get caught up in daily tasks without stopping to create a clear path towards their desired outcomes.It’s totally possible to simplify your business, maintain or even increase your income, and still make a significant impact.What if you didn’t have to do all those little daily tasks? What if you could simplify your business to support your income and

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32:22

Turning Your Content Into a Digital Library with...

4 Day Weekends: Sacred Marketing & Magic ·

2024/05/23

Let's welcome our special guest Jemima Blazdell. In this exciting interview we debrief Jemima's history of how she started her business, her passion for helping others, and her experience with transforming her content into a digital self-help library!Jemima is an alternative therapist, coach and author and has been working 1:1 with clients, running workshops and teaching self-help techniques since 2010. She is passionate about helping people to lead calmer, happier and more successful lives. Jemima

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12:15

Traits for Being an Amazing Course Creator

4 Day Weekends: Sacred Marketing & Magic ·

2024/05/16

What makes someone an exceptional course creator?Creating an online course can be a fantastic way to generate leveraged income, but it's not as simple as just putting a course out there and expecting it to sell.These qualities can help guide you in becoming a successful course creator:Good knowledge and expertise Passion and purposeAudience EngagementDigital marketing skills Confidence and Commitment The art of making impactful courses goes beyond just sharing information—it's about delivering

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13:08

Selling Your Courses with Organic Traffic

4 Day Weekends: Sacred Marketing & Magic ·

2024/05/09

Selling courses can be challenging, especially if you're not seeing the returns you expected.Many people put in a lot of effort to create courses only to earn less than $500 in sales.If this sounds like you, don't miss out on these key strategies for selling your program with organic traffic and maximizing your return on investment.Upgrading to a premium course allows you to:Require fewer sales to reach revenue targets.Leverage existing networks and resources to promote high-priced courses

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35:06

Refining a Human Design Course to Sell- Hot Seat with...

4 Day Weekends: Sacred Marketing & Magic ·

2024/05/02

Today's special guest Kristi Sullivan, will be diving into the world of human design with me in this exciting interview.Kristi H. Sullivan is a Human Design and Self Care expert, speaker and lead author of the best-selling Amazon book Stop Overworking & Start Overflowing: 25 Ways to Transform Your Life Using Human Design. She hosts a virtual community for spiritually-minded females to create better wellness, improve relationships, shift mindsets, and manifest more success, wealth and freedom -

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14:33

Monetizing Your Micro-Influencer Community

4 Day Weekends: Sacred Marketing & Magic ·

2024/04/25

Ready to turn those engaged followers into revenue? Today we're diving into a topic that's buzzing in the influencer world: monetizing your micro-influencer community.If you are a micro influencer or would like to become one, building a personal brand is key. Consider starting a Patreon for your followers who want exclusive content and don't underestimate the power of email marketing. These tips are great, but the real magic happens with online courses and programs. With years of valuable content

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13:03

How I've Monetized with Courses Since 2009

4 Day Weekends: Sacred Marketing & Magic ·

2024/04/18

Let's go back in time to when I started my first business in 2009.I want to share the story of how I have used courses to monetize my businesses and walk you through exactly how to do it, and how to keep on expanding your business.I strongly encourage you to incorporate courses into your business - It's the secret to growth and scalability. By leveraging my courses, my business grew like magic achieving six figure success! If you are interested in learning how to make this your reality, join me as

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04:36

Introducing The Mystic Mic: Turn Words Into Wealth

4 Day Weekends: Sacred Marketing & Magic ·

2024/04/10

I am back with an entirely revamped podcast, not only has the name changed, but the format has changed as well. We are diving into the world of courses and programs, exploring how they can be powerful tools to monetize your business and create recurring revenue streams.The new name, The Mystic Mic: Turn Your Words into Wealth, symbolizes the transformation we're undergoing. This isn't just about practical strategies; it's about infusing magic into our business approach. I'm thrilled about the

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10:31

Building a Community Around Your Brand

4 Day Weekends: Sacred Marketing & Magic ·

2024/02/29

It's so important to surround yourself with like-minded people who can understand, support and uplift you, especially in your business. If you're totally lost on how to begin building your community, a great way to start is by organizing fun and engaging activities to deeper connect with your clients and really bond with them.Building a community has so many benefits including:Deeper audience engagement Customer retentionShared learning experiencesA supportive environment Long-Lasting

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07:54

Lasting transformation: Designing Effective Workbooks

4 Day Weekends: Sacred Marketing & Magic ·

2024/02/22

Wondering how to spice up your modules to make learning more fun and engaging?Adding interactive activities is a great way to bring excitement into your course and guide your students to their goal without overwhelming them.Don't miss these tips on how to create worksheets and activities that increase comprehension and retention of course material, are fun and engaging, and lead your students to success and lasting transformation.Empower your learners and keep them motivated by designing a fun and

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11:03

Enhance Your Speaking

4 Day Weekends: Sacred Marketing & Magic ·

2024/02/15

A one time speech might not leave the impact you hoped it would on the world. If you're a speaker, get ready to elevate your speaking opportunities and audience impact with these strategies for maximizing visibility, engagement, and revenue. Through the addition of complementary programs or courses you can:Create deeper engagement Have a consistent revenueReach a larger audienceAttract new clientsAmplify your impact And much more!It's time to step into the spotlight and discover just how powerful

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09:24

Repurposing Your Course Content

4 Day Weekends: Sacred Marketing & Magic ·

2024/02/08

If you are only using your content for courses then listen up! You are missing out on so much more.There are a multitude of options for repurposing content, including social media posts, webinars, workshops, lead magnets, retreats, and group coaching programs.By reusing your content, not only can you save time but also grow your business, expand your content to a larger audience, and increase your revenue Don't let your time and effort go to waste by only using your content once. Let me show you how

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20:17

From Pages to Profit

4 Day Weekends: Sacred Marketing & Magic ·

2024/02/01

Ever feel like your book should earn more than just coffee money?Maybe it's finally time to give your content that needed makeover and transform it into a fun and exciting course!Unlike books or other content, courses allow you to engage with your audience, weaving in exercises, meditations, and even a touch of gamification for a fun and exciting experience.By transitioning your work into a course you can:Better engage with your audience Make learning fun and excitingBuild a communityEasily guide

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15:24

Course Creation Myths - Fact vs Fiction

4 Day Weekends: Sacred Marketing & Magic ·

2024/01/25

When things seem too good to be true, don't believe everything that you hear! (especially when creating your own course).I want to clarify some facts vs fiction by debunking the top four myths about building a courseMyth 1: You Need to Be an ExpertMyth 2: You Can Get Quick Money with CoursesMyth 3: Course Building is Time-ConsumingMyth 4: Build It and They Will ComeCourses are powerful tools for income and impact, but in order for realistic expectations and successful outcomes, we must bust these

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10:52

Using AI Tools for Editing

4 Day Weekends: Sacred Marketing & Magic ·

2024/01/18

The process of editing videos and audios for courses can be extremely tedious which is why I'd like to introduce you to a great AI tool called Descript!It simplifies both audio and video editing, making it accessible for those with minimal editing experience.It generates accurate scripts, allowing easy removal of filler words like 'ums' and efficient content editing.The tool handles video editing smoothly, addressing concerns about choppiness, making it valuable for content creators.Descript

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11:59

Want to sell more courses?

4 Day Weekends: Sacred Marketing & Magic ·

2024/01/11

Hey there, listeners!Welcome back to another exciting season of our podcast, which we've renamed "Sell More Courses." It's a new year, and we're all about creating courses that not only sell but truly change lives. Let's dive into what we've got lined up for you in this episode:Big News: We've changed our podcast name from "4-Day Weekends" to "Sell More Courses." It's all about aligning with our renewed focus!Expertise in Course Creation: Since 2010, I've been all about crafting courses,

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06:55

Using Your Course with Private Clients

4 Day Weekends: Sacred Marketing & Magic ·

2023/12/28

In this episode, Donna explores how private services can be enhanced by incorporating a course curriculum. Key Points*Enhancing Client Sessions with Course Material:Incorporating course content allows clients to learn at their own pace.Frees up session time for more focused discussions and Q&A.*Benefits to Clients:Flexibility to learn as per their schedule.Better preparation for sessions leading to more productive discussions.Opportunity to digest information and formulate thoughtful

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09:04

Why I like Hybrid Groups best

4 Day Weekends: Sacred Marketing & Magic ·

2023/12/21

Welcome to another episode of "Four Day Weekends." In this episode, we delve into the transformative world of hybrid programs and their impact on businesses.Episode Summary:Introduction to Hybrid Programs: Discover why hybrid programs are a game-changer in delivering content and managing groups. They combine the best elements of self-study, memberships, client curricula, and more into one comprehensive package.Structure and Benefits: Learn about the key components of a successful hybrid group,

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06:18

Membership are a Win-Win

4 Day Weekends: Sacred Marketing & Magic ·

2023/12/14

In today’s episode, we're exploring the world of memberships and their amazing benefits for both educators and students.Long-Lasting Learning and Connection: Memberships aren't just about learning; they're about building a community. It’s a chance for everyone to grow together over time, which is a big step up from those short-term courses.Consistent Income, Less Stress: Looking for a reliable income stream? Memberships could be your answer. With a steady flow of cash and the option to offer

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