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PODCAST

Chiro Hustle

Jim Chester and Luke Millett

Chiro Hustle Podcastis a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.Hosted byJames Chesterand produced byLuke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.Each

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All Episodes

37:37

Coaching and Growing Together In Chiropractic with Dr...

Chiro Hustle ·

2025/08/14

In this episode of the Chiro Hustle Podcast, James Chester welcomes back a long-time friend and guest, Dr Larry Goodman, for his third appearance on the show. With nearly five decades in chiropractic and over 30 years as a coach, Dr Goodman opens up about personal transformation, the importance of coaching in the profession, and how removing interference; whether structural, emotional, or mental can change lives. Together, he and James explore the evolution of chiropractic, the realities facing new

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38:46

Get Your Sales Message on Point with Hugh Liddle -...

Chiro Hustle ·

2025/08/11

In this episode of the Chiro Hustle Podcast, host James Chester welcomes Hugh Liddle, known as Your Chiropractic Sales Wizard at Red Cap Sales Coaching and Elite Sales Academy.With over 54 years of in-the-field sales and management experience, Hugh shares how chiropractors can remove the “icky and scary” from sales, engage more meaningfully with prospects, and convert at a much higher rate; all while protecting the freedom to practice on their own terms.This conversation goes beyond typical sales

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41:19

Get Your Branding and Messaging on Point with Isaac...

Chiro Hustle ·

2025/08/07

In this fast-paced episode of the Chiro Hustle Podcast, host James Chester sits down with branding powerhouse Isaac Mashman. Isaac, a business strategist and founder of Mashman Consulting Group, joins the conversation to unpack the untapped power of personal branding, reputation management, and digital visibility for chiropractors. If you’re a chiropractor looking to rise above the noise and become the go-to practitioner in your city, this episode is a game-changer.HIGHLIGHTS·Why personal branding

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40:55

Stories from Growing up in a Chiropractic Family with...

Chiro Hustle ·

2025/08/04

Stories from Growing up in a Chiropractic Family with Dr Max Moore DC - Chiro Hustle Podcast 687In this episode of the Chiro Hustle Podcast, Dr. Max Moore DC shares his experiences growing up in a chiropractic family and how that shaped his professional journey. We also discuss his leadership in Cal Chiro and the importance of building community among chiropractors. This episode offers fresh insights into medical freedom, freedom of speech, and the ripple effect of positive thought on health

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39:28

His Journey and Return to Chiropractic Speaking with...

Chiro Hustle ·

2025/07/31

Dr. Chris Zaino is a world-renowned speaker, author, entrepreneur, Former Mr America, Mr. Universe and IFBB Pro bodybuilder. After defying a deadly terminal disease in his late 20's, Dr. Zaino leveraged his experience to get his doctorate and becoming one of the largest wellness clinics in the world, seeing thousands weekly. Dr. Zaino created the “The Stallion Project”, to resurrect Heroes from the complacency of their secret identity, so they may live heroic lives once again , by expressing and

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39:27

Decompression is Making an Impact in Chiropractic...

Chiro Hustle ·

2025/07/28

Introducing Saleem MusallamSaleem, founder of Excite Medical and creator of the DRX9000® spinal decompression system, is revolutionizing the way chiropractors treat patients with severe spinal issues.In this episode, we dive into how the DRX9000® stands out from traditional traction devices and how Saleem’s mission is empowering chiropractors to offer true, non-surgical alternatives for their patients.Highlights• Why the DRX9000® is the leading spinal decompression system backed by research and FDA

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38:52

Adjust Your Media with Jenna Quentin - Chiro Hustle...

Chiro Hustle ·

2025/07/24

This episode features Jenna Quentin, founder of Adjust Your Media Agency and host of the podcast What Chiropractic Doesn’t Cure: Stories of Innate. Jenna isn’t a chiropractor, but her connection to the profession runs deep. In this conversation with host James Chester, she shares her passion for chiropractic advocacy, her journey as a writer and storyteller, and how she helps principled chiropractors grow their influence through consistent, aligned content.HIGHLIGHTS• Jenna shares how chiropractic

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45:55

Leverage Yourself as a Professional Speaker with Gary...

Chiro Hustle ·

2025/07/21

INTRODUCING GARY BARNESMeet Gary Barnes, a force of entrepreneurial insight, media savvy, and lived resilience. In this episode of the Chiro Hustle Podcast, Gary sits down with host James Chester to explore the intersections of chiropractic, media exposure, professional speaking, and the transformative power of storytelling.Gary is not only the father of a chiropractor, but he also carries a deep respect for the profession, seeing its potential to touch lives when properly communicated to the

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48:53

Marketing is NOT a Vending Machine with Sam Carlson -...

Chiro Hustle ·

2025/07/17

Marketing is NOT a Vending Machine with Sam Carlson - Chiro Hustle Podcast 682In episode 682 of the Chiro Hustle Podcast, host James Chester dives into the deep end of chiropractic marketing with serial entrepreneur and innovative marketer, Sam Carlson. As the co-founder of both Patient Stream and UpHex, Sam has revolutionized lead generation and digital marketing for chiropractors and agencies alike. This episode isn’t just about tools and tactics—it’s a hard-hitting look at what actually works in

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37:43

Empire Longevity and the Future of Humanity with Dr...

Chiro Hustle ·

2025/07/14

Dr.Otto Janke returns to the Chiro Hustle Podcast after a five-year hiatus for an unforgettable discussion about the most urgent and transformational topic facing our profession: longevity. In this compelling episode, Dr.Janke shares the foundational principles behind his “Empire Longevity” movement and why it matters more than ever. James and Otto dive deep into the sacred trust, the nervous system’s role in optimal health, and how chiropractic can—and must—be seen as the catalyst for more, better

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43:25

German New Medicine and Growing up in a Chiro-Family...

Chiro Hustle ·

2025/07/10

INTRODUCING DR. JOHN OHM DCDr. John Ohm DC joins the Chiro Hustle Podcast to bring a fresh yet deeply philosophical perspective to our profession. Born into a chiropractic family, John not only continues a legacy but redefines it by integrating German New Medicine with subluxation-based chiropractic.In this episode, we dive into his upbringing, the roots of the Webster Technique, and his pivotal role as editor of Pathways to Family Wellness magazine. If you’re a DC who believes in protecting the

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40:11

42 Years in Practice and 'To Health With You!' with...

Chiro Hustle ·

2025/07/07

INTRODUCING DR. NICK ATHENS DCThis week on the Chiro Hustle Podcast, we sit down with a true chiropractic veteran, Dr.Nick Athens DC. With over four decades in the field, Dr.Athens brings not just a lifetime of clinical experience but also a powerful message for chiropractors about staying “locked in,” mastering their craft, and living the chiropractic lifestyle. We dive into his new book “To Health With You” and uncover his timeless wisdom for living a healthier, longer, and more purposeful

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34:55

Becoming a Chiropractor Later in Life with Dr Trevor...

Chiro Hustle ·

2025/07/03

Dr. Trevor Marum DC brings a refreshingly unique perspective to the world of chiropractic. In this powerful episode, he sits down with host James Chester to share what it was like becoming a chiropractor later in life—after a career in fitness and elite-level training. From professional athlete to principled adjuster, Dr. Marum’s story is all about transformation, responsibility, and staying true to chiropractic’s sacred principles. This episode explores patient responsibility, technique diversity,

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42:26

Falling in Love with Chiropractic with Dr Marc...

Chiro Hustle ·

2025/06/30

INTRODUCING DR. MARC J. SURPRENANTDr.Marc J. Surprenant joins James Chester on episode 677 of the Chiro Hustle Podcast to reignite the passion for principled chiropractic. In this heartfelt and high-energy episode, Dr.Surprenant opens up about rediscovering the magic of chiropractic after 25 years in practice, and how service, not ego, is the secret to staying aligned. They discuss coaching, the importance of staying philosophically grounded, and how to truly connect with patients and

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31:20

Chiropractic Needs Nothing Else to be Successful with...

Chiro Hustle ·

2025/06/26

INTRODUCING DR TIM YOUNG DCIn this compelling episode of the Chiro Hustle Podcast, James Chester welcomes Dr.Tim Young DC, a stalwart of subluxation-based chiropractic from Oklahoma City. The conversation dives into Dr.Young’s philosophy, legacy-building efforts through Focus OKC, and his unwavering belief that chiropractic, when practiced purely, needs nothing else to succeed. Whether you’re a veteran DC or a fresh student of the art, this episode reignites why you got into chiropractic in the

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38:39

Never Been A Better Time to be a Chiropractor with Dr...

Chiro Hustle ·

2025/06/23

Having appreciated chiropractic results at a young age, Dr. Judd has always gravitated toward natural healthcare. After an impactful childhood experience with chiropractic, he attended Texas Chiropractic College, graduating in 2005.He established ProHealth Chiropractic Center in 2006. Following the heartbreaking loss of his newborn daughter Trinity, he passionately shifted his practice focus to pediatric and family chiropractic care. ProHealth has grown into a thriving, 7-figure,

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51:00

Talking TIC and Inspiring the Profession with Dr...

Chiro Hustle ·

2025/06/19

INTRODUCING DR CARLOS SELLES DCIn Episode 674 of the Chiro Hustle Podcast, James Chester reconnects with Dr. Carlos Selles DC—a true pioneer of chiropractic in Puerto Rico and a global voice for Spanish-speaking DCs. This powerful conversation dives deep into the timeless philosophy of chiropractic, the unexpected joys of returning to hands-on patient care, and the strategic insights that every chiropractor, especially those feeling burned out or disconnected from their purpose, needs to

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44:23

No One Will EVER Care More About Your Practice than...

Chiro Hustle ·

2025/06/16

INTRODUCING DR. MARK SANNA DC In this power-packed episode of the Chiro Hustle Podcast, James Chester sits down once again with Dr. Mark Sanna DC, CEO of Breakthrough Coaching. As a second-generation chiropractor and a true advocate for the profession, Dr. Sanna dives deep into the importance of leadership, community, and preserving the philosophical roots of chiropractic. From business building insights to the future of the profession, this conversation is a must-listen for any principled

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44:43

Becoming the Architect and Finding Your Tribe with Dr...

Chiro Hustle ·

2025/06/12

In this transformative episode of the Chiro Hustle Podcast, Dr. Brent Jenogan DC—former combat Marine turned principled chiropractor—shares how he went from broken and battle-worn to becoming a leading voice in neurologically-integrated, subluxation-based care. This interview explores how chiropractic helped Dr. Jenogan reclaim his purpose, why breathwork and self-inquiry matter, and how finding your tribe can completely rewire your journey in life and practice.● Dr. Jenogan reveals how PTSD and

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34:03

Coaching and Helping Even More Chiropractors with Dr...

Chiro Hustle ·

2025/06/09

Dr Lona has been a chiropractor for over 14 years. She still practices, coaches, and has an amazing team that is bringing TIC into public school systems. She loves helping others to envision how to expand chiropractic in the world and walk those actions out!_________________________________________#chiropractic #chiropracticcare #chiropracticadjustment #chiropracticworks #chiropracticmarketing #chiropracticassistant #ChiropracticCares #chiropractichealth #chiropractics #chiropracticneurology

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