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PODCAST

The Business Animal

Saddle up for a gallop to the top of the animal industry where you’ll learn how to tame your wild business beast with tips, techniques and tools that will take overwhelm to obedience school and have you wagging your tail with joy.

business entrepreneurship

All Episodes

34:00

Refining Your Sales Process

The Business Animal ·

2022/09/27

Your small business sales process is a repeatable and structured set of steps taken by a business to convert prospective consumers into clients. It’s how you make a sale by turning a POTENTIAL CLIENT into a BUYING ONE.Can you make it simpler? Can you personalize the experience? Can you automate it?

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37:38

Selling on Value Instead of Price

The Business Animal ·

2022/09/20

When you set up your animal, equine or pet-based business to sell on value instead of price you are using a sales method where you price your products and/or services based on the value your customer receives from the product and/or service instead of the actual cost to, you as the business owner, to deliver or produce the product and/or service. Also Kim wrote a book! Go show her some love by grabbing your copy of "The Little Book of Big Sales Moves: The Sales Training You've Always Wanted, But

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32:48

Self-Publishing with Guests Mark Weber and Martin Pugh

The Business Animal ·

2022/09/13

We’ve all got a book we want to write. Getting that book from initial concept to a published product ready to share with the world can feel like an insurmountable task. Kim and Cara sit down with Mark Weber and Martin Pugh of Marathon Press to discuss three big things that all small business owners should consider before starting the self-publishing process. Learn more about Marathon Press right here https://www.marathonpress.com/and check out their informative blog right here

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33:43

Dealing with Procrastination as a Business Owner

The Business Animal ·

2022/09/06

Never do today what you can put off until tomorrow — the motto of all procrastinators. In today’s episode, Kim and Cara talk about how to both overcome and embrace (yes, embrace) the tendency to procrastinate.

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33:47

Build Your Online Credibility

The Business Animal ·

2022/08/30

For consumers, the internet has become the compass for our buying choices. This means as a business, you must have good online credibility. In this episode, Kim and Cara give you a guide on how to boost your digital credibility and turn that credibility into sales and loyalty.

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29:36

Hosting a Successful Open House For Your Business

The Business Animal ·

2022/08/23

Open houses are a great way to draw people into your business, build your list, and reward loyal customers. In today’s episode, Kim and Cara give you three great ideas for open house happiness.

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34:53

Designing Better Print and Social Media Marketing...

The Business Animal ·

2022/08/16

Don’t become a member of the BAD AD club! Today Kim and Cara share three design tips to help get your ad materials looking awesome!Designing Better Print and Social Media Marketing MaterialsJoin us on Instagram and Facebookhttps://www.instagram.com/thebusinessanimal/https://www.facebook.com/thebusinessanimal

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40:42

The Mindset Hack You May Be Missing Out On with Tara...

The Business Animal ·

2022/08/09

Do you have negative thoughts? About yourself, your business, life? Let’s face it, we all do! Our guest today, Tara Punter, is an NLP expert and she shares ways we can shift those negative thoughts into positive progress. This episode is jam packed with actionable steps you can take to both believe and achieve your goals.Learn more about Tara in all the places right here:https://www.instagram.com/tarapuntercoaching/https://www.facebook.com/tarapuntercoachinghttps://www.tarapuntercoaching.co.uk/And

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28:20

How to Create Your FAQ

The Business Animal ·

2022/08/02

FAQs (Frequently Asked Questions) are a great way to make better customer relationships while boosting your Google ratings and fulfilling your content goals for your website and social media. In today’s episode, Kim and Cara talk about how to create a great FAQ reference.

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29:57

SCAMS and the Small Business Owner

The Business Animal ·

2022/07/26

SCAMS are everywhere these days and small business owners are continuously being targeted. Listen to this episode if you don’t want to fall victim to an unscrupulous company doing shady business tactics!

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29:19

When the World Distracts Your Audience

The Business Animal ·

2022/07/19

How do you navigate social business conversations in an environment dominated by major news events? We’ve all been there as business owners — our social channels blowing up with conversations that are overwhelming the focus of our consumer audience. As business owners, we have to walk a difficult middle ground between being sensitive to what is going on in the world and successfully running our businesses. Although no one knows all the answers to this dilemma, Kim and Cara have three suggestions to

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38:48

Get More Referrals- NOW!

The Business Animal ·

2022/07/12

The Rule of 3 – for every customer you make, turn them into 3 customers.

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30:10

Maintaining Your Momentum

The Business Animal ·

2022/07/05

Ahhh summer, summer, summer — and things seem to just slow down and so does our momentum around our goals and objectives. (Yeah, remember all those goals you set the first of the year!) In this episode, Kim and Cara give you tips and tricks to help you maintain your momentum through this slowdown so you stay on track.

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35:15

Creating Professional Respect in Your Animal Based...

The Business Animal ·

2022/06/28

Creating Professional Respect in Your Animal Based BusinessHow you present yourself — and your business — matters. Being a professional means you gain respect and confidence. Creating professional respect in your business begins with you and in this week’s episode of The Business Animal Kim and Cara break down three ways you can make the shifts necessary to gain professional respect from your industry, customers, and the public — and gain some important self-regard as a bonus!

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28:42

Tapping into Your Entrepreneurial Intuition

The Business Animal ·

2022/06/21

A good entrepreneur is able to access their intuition in running and growing their animal business. That said, so many entrepreneurs we meet are not in touch with their intuition — or are skeptical (to say the least) in trusting it when making decisions. In this episode, we’re going to talk about how to access and nurture your entrepreneurial intuition.

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36:42

When Writer's Block Strikes!

The Business Animal ·

2022/06/14

We all have to write things for our animal, equine & pet-based business — posts, marketing material, emails, blog posts, contracts — YIKES! What happens when you sit down at the keyboard and you BLANK? Writer’s block is REAL and it happens to even the most prolific and talented of writers. In this episode, Kim and Cara break down three ways you can break through writer’s block.

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45:07

How to Create a Digital Product for Your Animal Based...

The Business Animal ·

2022/06/06

Digital products can mean leads in your list and money in your pocket. But how do you do it? In this episode Kim and Cara break it down for you from ideation to delivery!

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45:09

Three Things You Can Automate In Your Business RIGHT NOW

The Business Animal ·

2022/05/31

Three Things You Can Automate In Your Animal Business RIGHT NOWThere are so many tasks in our animal, equine and pet-based businesses that are repetitive. That we find ourselves doing over and over again. And they are often big time-sucks! On this week’s episode of The Business Animal, Cara and Kim give three things you can take off your plate right now through the power of automation. Listen to this episode and lighten your load!

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41:41

Hack your Mindset with Nicola

The Business Animal ·

2022/05/24

We know how much you all love a good Mindset episode! This one really delivers. Our guest this week is Nicola Kinnard-Comedie of NKC Equestrian Training. Join Kim and Cara as we explore Nicola’s unique hack to breaking through your mindset blocks to get results and forward motion.Learn more about Nicola and NKC Equestrian Training right here:Nicola Kinnard-Comedie (Msc, BHSAI Int. SM) is the owner and founder of NKC Equestrian Training, delivering training to both horse owners and equine

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29:12

Be Accountable To Your Business

The Business Animal ·

2022/05/17

One of the most important things you can do as a business owner is develop skills to increase your accountability to your business. As animal, equine or pet-based business owners, we are often very much alone in our business. Accountable to only ourselves… and sometimes our clients. What happens to our business when we aren’t very good at being accountable to ourselves? In this episode of The Business Animal, Kim and Cara share three tips to increase your business accountability and empower you to

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147 results

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