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PODCAST

SaaS District

Akeel Jabber | Horizen Capital

Top Startup and SaaS Podcast for Startup Founders, Entrepreneurs and Investors. Learn how to optimize your growth strategy a SaaS startup entrepreneur from beta all the way to exit. We cover topics such as raising capital, acquisitions, leadership, B2B sales, growth marketing, scaling, hiring, M&A, conversion optimization, productivity, bootstrapping, venture capital, private equity, and innovation. By sharing industry lead expertise, we want you to implement the best-proven tactics to help you

business entrepreneurship

All Episodes

44:39

Organic Growth Acceleration For Your B2B Saas Company...

SaaS District ·

2022/04/15

George Chasiotis is the Managing Director of MINUTTIA, an organic growth acceleration agency for B2B SaaS companies. George started out as an independent marketing consultant but was soon pulled down the path of creating an agency. In his free time, he imparts wisdom (read: rants) on LinkedIn or buries his head in psychology books to get down the “why” of human behaviour.In this episode we cover:00:00 - Intro01:35 - SEO as The Main Channel Of Traffic For a Starting SaaS05:33 - Link Building &

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34:54

Reinventing Workforce Health Management in the...

SaaS District ·

2022/04/08

Benjamin Crevant is the Co-Founder and CEO of MyC MedTech, a compliant tool for companies to manage health data, medical check-ups and remote medical sites, worldwide. They offer predictive analysis and insights relevant to the activity and their employees health.After more than 8 years working around the globe gaining managing and entrepreneurship skills, Ben went back to Europe where he and his co-founder Laurent reinvented how companies can manage their team resilience and bring healthcare to

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31:00

How The Future of Work Is Set to Impact SMB Platforms...

SaaS District ·

2022/04/01

Pedram Afshar is the Co-Founder & CEO of Amaka, a tech startup specialized in accounting integrations and business daily data automation. Started in 2015, Amaka now has a worldwide customer base and a over 45+ person team.He is an expert in creating innovative technology solutions, where before starting into entrepreneurship, Pedram had a career in commercial banking, credit risk and portfolio management, where he acquired experience in the SME landscape that he then used to become a startup

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32:30

How to Convert More SaaS Users Using Video Reviews...

SaaS District ·

2022/03/25

Adam O'Leary is the Co-Founder of TrustScout, a video testimonial capture tool that helps their customers get video reviews in a fast, simple and automated way. Originally developed for agency white-label, eCommerce, and SMBs, TrustScout helps clients increase their sales conversions, social media engagement and SEO ranking.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email, WhatsApp & Messenger00:50 - Intro02:39 - Adam's Background & TrustScout Fouding08:23 - Review

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32:25

Bootstrapping A 7-Figure ARR SaaS With Only 2 People...

SaaS District ·

2022/03/18

Esben is the Co-founder and CGO at Userflow, which offers the fastest and most user friendly onboarding flow builder for SaaS/Online businesses on the market.Prior to Userflow, Esben co-founded Cobalt.io, a 200+ employee company which he stepped down at the beginning of 2021.He has a background as an Accenture consultant with more than 3 years of experience in test and deployment management of global IT implementations.In this episode we cover:00:00 - ShoutOUT Costumer Messaging via SMS, Email,

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26:55

How to Master the Perfect B2B Pricing Strategy for...

SaaS District ·

2022/03/11

Marcos Rivera is the Founder & CEO of PRICING I/O, a company that helps growth-stage B2B SaaS companies design the right pricing, shifting from guesswork to framework and get ready to scale up.Marcos is also an author, speaker, investor, and entrepreneur. He was raised by a single mother in a one bedroom apartment in the Bronx and survived the hard streets by applying what her mom taught him: Stay curious, take lead, and give help.Fast forward to today, Marcos was Program Executive Director of

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34:45

How to Leverage Security To Close Faster Enterprise...

SaaS District ·

2022/03/02

Girish Redekar is the CEO & Co-Founder of Sprinto.com, a company that helps SaaS companies become SOC-2 compliant, close enterprise deals faster and pass vendor security assessments easily.He previously built and bootstrapped RecruiterBox to over 2500 customers and 50+ employees both in the US and India. The company was then acquired by a private equity firm Turn/River Capital in an all cash deal.Girish is a passionate programmer and entrepreneur, keen on helping other SaaS businesses

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01:04:27

Live SaaS Website Teardown for Optimizing Copy and UX...

SaaS District ·

2022/02/25

Christopher is a Conversion Alchemist at Conversion Alchemy, which means he brings copywriting, user experience and digital psychology together to help businesses understand how their visitors and users interact with them and build websites that act as their sales machines, making more money in the process.Chris is a Former UX lead at Zeda Labs & Conversion Crimes, he writes and e-skate at Concrete Surfers (recently sold), has been playing drums for 20+ years in a band, playing basketball for

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48:45

Best Practices For Effectively Managing Remote...

SaaS District ·

2022/02/16

Victor Purolnik is the Founder & CEO of Trustshoring, a company that can help you find the right software development resources to support your growth, by linking you with professional and skilled developers that fit your company culture.He’s an expert in the software development and outsourcing industry, with around ten years’ of experience as both provider and client.He’s the author of the Complete Outsourcing Playbook, and the organizer of many events in the startup and outsourcing space

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45:33

How to Avoid Common Mistakes US SaaS Companies Make...

SaaS District ·

2022/02/11

Alan Gleeson is the Founder of Work With Agility, a strategic B2B marketing consultancy with a passion for supporting tech startups to generate leads and to grow their businesses.Alan started his career in financial services, joining Barclays on their graduate programme. He joined Palo Alto Software, a leading SaaS company in 2004 where he acted as the Managing Director for the European subsidiary for a number of years.More recently, Alan has worked for a number of leading SaaS startups, in a mix of

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38:24

Top Metrics That Drive Higher SaaS Valuations And You...

SaaS District ·

2022/02/02

Lowell Ricklefs is the CEO & Founder of Traction Advising, a Hands-on M&A firm focused on helping B2B SaaS companies with >$5M ARR get acquired. They exist to help you sell your company.Lowell has been a Founder/CEO and buyer as well as COO of a $120M public company which he brought to a $260M Exit. Startup CRO and Global VP at Rockwell. He’s also a Global Mentor, Investor, Board member and CEO coach.in this episode we cover:00:00 - ShoutOUT Customer Messaging via SMS, Email, WhatsApp

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46:23

Getting Your First Customers as a Bootstrapped...

SaaS District ·

2022/01/26

Andy Cabasso is the co-founder at Postaga, an outreach service to build links for free, with its AI-assisted all-in-one outreach platform. They can find outreach opportunities, analyze outbound content, find email addresses and much more.Andy is also co-founder of Offsprout, where they help web design agencies to build websites for their customers using white-label website building tools.Prior to Postaga and Offsprout, was also co-founder at JurisPage, an Internet marketing agency focusing on

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40:52

Content Marketing: Using the Soft and Hard Power of...

SaaS District ·

2022/01/20

Gregory Elfrink has been the Director of Marketing at Empire Flippers since 2016. He joined originally as a Content Manager. Now, as the Director of Marketing, he manages everything from the content to the marketing automation, to vision and goal setting, all the way down to the implementation.His big goal is to make Empire Flippers more mainstream as an M&A brand, and to help investors see the power of digital assets, while helping sellers have life changing exits. Gregory was born in

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18:14

Essential UX-UI Design Tips for 2022 (Compilation)

SaaS District ·

2022/01/14

Starting 2022, we compiled some of the best advice for UI-UX & Product designers from our 2021 season. Whether you are an expert designer or even starting, These lessons will upgrade your creativity, production process and take your skills to the next level.Thank you to our guests Pek Pongpaet (Impekable), Peter Loving (UserActive) and Billy Carlson (Balsamiq) for this insights.Full Episodes:Pek PongpaetPeter LovingBilly CarlsonTag Us & Follow:FacebookLinkedInInstagramMore About

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10:34

What Advice Would You Give Your Younger Self (2021...

SaaS District ·

2022/01/04

2021 marked the start of a new chapter for the SaaS District Podcast. We had many top list entrepreneurs that shared their life and work experience and moved us in many ways, unlike ever before.We've asked several SaaS founders: "What advice would you give your 25 year old self?" and compiled our top responses in this video for you.Thank you all for joining us in season 2, see you in the next year.All Interview Episodes00:25 - Matt Cole: Top SMB SaaS Player in LATAM on How to Gain Visibility and

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47:41

Designing SaaS Products That Deliver Better User...

SaaS District ·

2021/12/22

Peter Loving is a software designer, coach and consultant who works with SaaS companies to build better products, making UI & UX improvements that drive growth & wow users.He’s the founder of UserActive, an agency that designs meaningful tech products. They are inspired by a mission to help tech founders build products that enrich the lives of users, doing this by applying critical thinking, creative talent and product strategy to solve real business challenges.During this episode we

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38:36

Inside Balsamiq: How To Do Customer Interviews and...

SaaS District ·

2021/12/17

Alberto Forni is a Software Engineer at Balsamiq where he works on the Balsamiq Wireframes development. He is passionate about programming, Design, User Interface, and, more broadly, he loves everything that has a plug :DJessica Orellanes is a qualitative user experience researcher at Balsamiq. After 10+ years in Communication and Digital Marketing, she found real love in UX Research. Now it is her passion and her job.During this episode we cover:00:00 - ProdCamp User Feedback & Product

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33:30

Inside Balsamiq: How To Get Started and Best...

SaaS District ·

2021/12/15

Billy Carlson is a Design Educator at Balsamiq where he helps new and non-designers learn best practices of interface and digital product design. He’s been a designer for over 15 years and has worked on many types of projects. Previously, he led large UX teams at various corporations' internal design groups.During this episode we cover:00:00 - Impekable Bay Area Product Development Agency00:45 - Intro02:08 - Basics of Wireframing & How to Get Started04:22 - Taking Notes on Wireframing

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40:44

Inside Balsamiq: The Importance of Building Longevity...

SaaS District ·

2021/12/09

Alasdair Mason is the Customer Champion at Balsamiq. He has been developing his passion for great service in a number of fields for over 2 decades. Whether it's mobile computing, winter sports, video hosting or wireframing the one common factor is providing exceptional support.As a resident of beautiful South Lake Tahoe, California he embraces the remote-work lifestyle and, when away from his desk, he loves to golf in the summer and snowboard in the winter.Valerie Liberty is the Head Chef at

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35:40

Inside Balsamiq: Education as a "Feature" of Your...

SaaS District ·

2021/12/07

Leon Barnard is a Designer, Writer, and Educator at Balsamiq. He uses his 10+ years of experience as a UX designer to teach user interface design basics and wireframing to Balsamiq's audience of mostly non-designers. He loves helping people and technology get along better.During this interview we cover:00:00 - ShoutOUT SMS and Email Messaging That Converts01:08 - Intro02:29 - Marketing Strategy on Balsamiq04:28 - Balsamiq Atypical Approach on Marketing06:56 - The Whole Product Concept10:11 - The

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