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PODCAST

MarketPulse: Pros & Pioneers

Your STORY becomes your WHY.Marketpulse is, at heart, about sharing marketing advice and support to those who are either trying to "DIY" what they"re doing, or to help those who are looking for support, to find the right partners, and ask the right questions as they outsource.As we recorded and released season 1 (ending April 2025), we realised, that we"re each of us, the product of our journey, story and vision. That"s what connects us to our "why".As we launch Season 2, we"re going to dive deeper

business marketing

All Episodes

31:12

Marketing Humanity: The Behavioural Edge | Kip Whelpley

MarketPulse: Pros & Pioneers ·

2025/03/19

Enjoying the Show? Share Your Experience! From behavioural science to leadership transformation, this week’s episode of MarketPulse Pros & Pioneers is a journey into the mind of Kip Whelpley. As an applied behavioural scientist and CEO, Kip has harnessed psychology, theatre, and neuroscience to revolutionise leadership and marketing strategies. Known as the ‘Perception Architect,’ Kip shares how he empowers Fortune 100 executives, Hollywood’s elite, and special forces through human-centre...

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1:20

Trailer - Marketing Humanity: The Behavioural Edge |...

MarketPulse: Pros & Pioneers ·

2025/03/14

Enjoying the Show? Share Your Experience! The next MarketPulse Pros & Pioneers episode takes a deep dive into the future of leadership and marketing with Kip Whelpley, a behavioural scientist who’s worked with top Fortune 100 companies and Hollywood elites. Kip shares how to create emotional connections that drive loyalty, leverage subconscious decision-making in marketing, and apply psychology to design better products. Set your reminder for 19th March at 3pm UK time and subscribe here: ...

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26:44

From E-commerce to AI: Unlocking Marketing Potential...

MarketPulse: Pros & Pioneers ·

2025/03/12

Enjoying the Show? Share Your Experience! Dive into the world of AI, e-commerce, and transformative marketing strategies with Dylan Lam, the mastermind behind Omirank. Known as “Digital Dylan,” Dylan shares his fascinating journey from early eBay and Amazon successes to becoming a growth marketing expert and advisor for multimillion-dollar brands. In this episode, Dylan unpacks the secrets to thriving in crowdfunding and e-commerce, revealing strategies that have helped countless brands succe...

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1:35

Trailer - E-commerce to AI: Unlocking Marketing...

MarketPulse: Pros & Pioneers ·

2025/03/07

Enjoying the Show? Share Your Experience! E-commerce meets AI: Are you ready for the future of marketing? Next week on MarketPulse, we’re thrilled to host Dylan Lam, the innovative force behind OmiRank. Dylan is here to shake up how you think about marketing with insights on community building, augmented reality, and why your ad campaigns might be failing. We’ll also unpack Dylan’s inspiring entrepreneurial journey, from selling on eBay to revolutionising B2B strategies. This is the ep...

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33:43

Breaking Barriers in Business | Hilary Lewis

MarketPulse: Pros & Pioneers ·

2025/03/05

Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros & Pioneers, host Paul welcomes Hilary Lewis, an accomplished Marketing Director at Winchester Corporate Finance and a twice-exited business owner. Hilary’s journey from running a successful beauty salon and a vacation rental property business to shaking up the finance sector is truly inspiring. Her unique path to marketing and corporate finance offers invaluable lessons in resilience, trust-building, and crafti...

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1:20

Trailer - Breaking Barriers in Business | Hilary Lewis

MarketPulse: Pros & Pioneers ·

2025/02/28

Enjoying the Show? Share Your Experience! 🚀 Tune in on 5th March as MarketPulse: Pros and Pioneers welcomes Hilary Lewis to discuss strategies for business growth and personal resilience in finance! From operating a beauty business to tackling corporate finance, Hilary’s career is a masterclass in building trust, overcoming imposter syndrome, and finding your unique voice. Set your reminder: Join us on 5th March at 3 PM (UK time) on MarketPulse - subscribe here to make sure you don’t miss

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31:58

The Art of Breaking Things for Business Growth |...

MarketPulse: Pros & Pioneers ·

2025/02/26

Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, Paul dives into an unconventional business journey with Daniel Hammond, a former military expert turned business strategist. Daniel shares his unique methods of "breaking" business processes to unlock new levels of growth. Having served in high-stakes roles, including military intelligence, cyber security, and now business consulting, Daniel brings a wealth of insights on how to challenge established ...

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1:22

Trailer - The Art of Breaking Things for Business...

MarketPulse: Pros & Pioneers ·

2025/02/21

Enjoying the Show? Share Your Experience! 🚀 Ready for some unconventional business wisdom? Tune in on 26/2/25 to hear from Daniel Hammond, former military expert and business strategist, on MarketPulse: Pros and Pioneers. Daniel’s "break and rebuild" approach is perfect for companies looking to disrupt the norm and create lasting impact. From overcoming marketing challenges to building trust-based client relationships, Daniel’s insights are must-know for today’s leaders. 🎙️ Subscribe here to

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32:26

From Teenage Ventures to Digital Marketing Success |...

MarketPulse: Pros & Pioneers ·

2025/02/19

Enjoying the Show? Share Your Experience! From selling at just 14 to building multiple successful ventures, Ryan McCarroll’s journey is a masterclass in growth, grit, and innovation. Born and raised in Northern Ireland, Ryan’s passion for entrepreneurship started young. By 14, he was already in the sales game, learning the ropes from mentors and diving into the world of digital marketing with confidence. Now, with Deep Point Lab and AnswerThis, Ryan has combined that early drive with years of...

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1:27

Trailer - From Teenage Ventures to Digital Marketing...

MarketPulse: Pros & Pioneers ·

2025/02/14

Enjoying the Show? Share Your Experience! Early Sales Skills that Built a Marketing Success Story 🚀 Next up on MarketPulse is Ryan McCarroll, a marketing guru who started his journey at just 14! Join us as we unpack Ryan’s story, practical tips, and his commitment to helping small businesses thrive. Topics include: How SEO scams can harm your brand and how to avoid them 🚨Building a community that keeps customers coming back 🌱Social media strategies for B2B and brand growth 📈Catch the

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31:50

CIO Secrets: How AI Transforms B2B Marketing | Jeff...

MarketPulse: Pros & Pioneers ·

2025/02/12

Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we’re joined by Jeff Roberts, a seasoned CIO and AI expert who shares invaluable insights into how artificial intelligence is transforming B2B marketing. With years of experience in both IT and marketing, Jeff provides a unique perspective on how businesses can harness the power of AI to drive growth and innovation. Jeff breaks down how AI is revolutionising customer relationship management (CRM), spe...

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1:40

Trailer - CIO Secrets: How AI Transforms B2B...

MarketPulse: Pros & Pioneers ·

2025/02/07

Enjoying the Show? Share Your Experience! 🚀 AI is more than just a buzzword—it’s changing the way businesses market themselves. In the next episode of MarketPulse: Pros and Pioneers, we’re sitting down with Jeff Roberts, CIO and AI expert, to break down how AI is revolutionising CRM systems, boosting top-line growth, and helping businesses connect the dots in ways you’ve never thought of. Join us on 19th February at 3pm UK time to get ahead of the curve and learn how to leverage AI for your

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30:59

AI, Lead Gen, and a Formula for Success in a...

MarketPulse: Pros & Pioneers ·

2025/02/05

Enjoying the Show? Share Your Experience! In this episode of MarketPulse: Pros and Pioneers, we’re joined by Lawrence Howlett, a seasoned expert in lead generation and AI-powered marketing solutions. With over £5M invested in Google search ads and experience in delivering high-quality leads across competitive industries like finance, debt, and insurance, Lawrence shares his insights into the ever-evolving world of customer acquisition. Lawrence talks about the power of AI in scaling businesse...

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1:25

Trailer - AI, Lead Gen, and a Formula for Success in...

MarketPulse: Pros & Pioneers ·

2025/01/31

Enjoying the Show? Share Your Experience!🔍 AI, Lead Generation, and the Future of Marketing! 🔍We’re excited to announce our upcoming episode of MarketPulse: Pros and Pioneers on 12th February, featuring Lawrence Howlett, founder of Moredemand.io. Lawrence has revolutionised lead generation for businesses in the finance and insurance sectors, using AI-driven solutions to help companies scale quickly while staying compliant.In this episode, Lawrence will share his insights on:How to harness AI

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26:16

Turning Compliance Challenges into Marketing...

MarketPulse: Pros & Pioneers ·

2025/01/29

Enjoying the Show? Share Your Experience!In this episode of MarketPulse: Pros and Pioneers, we dive deep into a fascinating conversation with Sarah Jane Black, the Managing Director of Roots 4 Business. Sarah’s experience spans over 18 years in compliance, operational risk, and business consultancy, where she helps SMEs grow by ensuring their processes are both efficient and compliant.Her journey is truly inspiring, starting her business as a single parent with two young children. Sarah candi...

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26:52

Video Editing in the AI Era | John Vlach

MarketPulse: Pros & Pioneers ·

2025/01/28

Enjoying the Show? Share Your Experience!In this episode of MarketPulse: Pros and Pioneers, we welcome John Vlach, known to many as “John the Video Guy.” With a career spanning nearly a decade at Rock the House, where he led creative services, John has transitioned into freelance video production, YouTube content creation, and mentorship. His mission? To inspire the next generation of creators by turning their passion for video into sustainable careers.John shares his unconventional journey, ...

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1:42

Trailer - Turning Compliance Challenges into...

MarketPulse: Pros & Pioneers ·

2025/01/24

Enjoying the Show? Share Your Experience!Compliance and marketing are more connected than you think!In our upcoming episode of MarketPulse: Pros and Pioneers, we’re joined by compliance expert Sarah Jane Black, the MD of Roots 4 Business. Sarah has spent 18 years turning compliance headaches into business opportunities—and now she’s showing us how. This episode, airing on January 29th at 3pm UK time, will uncover how operational efficiency through compliance can supercharge your marketin...

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33:41

Why Sound Matters More Than You Think | George Holiday

MarketPulse: Pros & Pioneers ·

2025/01/22

Enjoying the Show? Share Your Experience!In this episode of MarketPulse: Pros and Pioneers, we dive deep into the fascinating world of sonic branding with George Holliday, co-founder of Hear Me Out. George brings a wealth of experience as a music producer and touring artist, working alongside names like Lionel Richie and J.P. Cooper. Now, he’s turning his attention to how sound can transform branding for businesses large and small.Have you ever wondered why certain brands stick in your mind? ...

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1:22

Trailer - Why Sound Matters More Than You Think |...

MarketPulse: Pros & Pioneers ·

2025/01/17

Enjoying the Show? Share Your Experience!🎶 Is your brand missing a beat?On the upcoming episode of MarketPulse: Pros and Pioneers, we’re joined by George Holliday, co-founder of Hear Me Out, who’s here to explain why sound matters more than ever in modern marketing. From creating emotional connections with your audience to increasing brand recall, George shares actionable advice that every business owner can use.Whether you're a marketer or a business owner, you’ll learn how to integrate

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31:36

Harnessing AI for Marketing: Secrets of Business...

MarketPulse: Pros & Pioneers ·

2025/01/15

Enjoying the Show? Share Your Experience!James Martin, Managing Director of GainMore, is our guest this week, bringing his decades of experience in business growth and automation to the table. In this episode, James dives deep into how AI and automation are changing the face of marketing, sales, and business operations. James is known for growing businesses by over £100 million in just seven years, and now he’s sharing his game plan with you.From automating repetitive tasks to enhancing custo...

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