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PODCAST

Creator"s MBA: Marketing Tips for Digital Product Entrepreneurs

Dr. Destini Copp

Your go-to resource for building a profitable digital product business that works on repeat.I’m Dr. Destini Copp, business growth coach and professor. Each episode, I share practical strategies, systems, and AI tools that help entrepreneurs:Generate consistent revenue without constant live launchesBuild rinse-and-repeat growth systemsEscape the grind of chasing algorithmsIf you’re ready to create a business that runs without consuming your life, this podcast is for you.Learn more at 👉

business marketing

All Episodes

21:08

181: Automation Magic: Turn Your Business into a...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/30

Are you tired of feeling like a hamster on a wheel, constantly juggling tasks and never quite catching up? It's time to work smarter, not harder! In our latest podcast episode, we're pulling back the curtain on the magic of business automation.Join me as I chat with tech automation wizard Elizabeth Neumann, who shares:The #1 mistake entrepreneurs make when setting up their tech (and how to avoid it)3 key automations that can transform your business overnightHow to overcome tech fears and

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19:10

180: The One-Hour Newsletter Miracle: Streamline Your...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/27

Are you tired of spending hours each week struggling to create your email newsletter? Do you dream of a way to consistently produce high-quality content without the stress? Then you won't want to miss this week's game-changing episode of the Creators MBA Podcast!In "The One-Hour Newsletter Miracle: Streamline Your Content Creation Strategy," I'm pulling back the curtain on my revolutionary newsletter content creation system that allows me to create valuable, engaging

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19:55

178: Secrets to Long-Term Membership Success with...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/21

In today's episode, I am excited to welcome Becky Beach, a $1,000,000 digital product seller and coach at coachbeckybeach.com. Becky has made a significant mark in the digital product space with her innovative strategies and expert coaching, earning her features in prestigious publications like Business Insider and Forbes. We'll dive into the world of memberships, exploring how Becky has built a successful membership site, her journey, and the secrets behind her impressive retention rate...

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22:52

179: 7 Types of Bonuses That Can Make or Break Your...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/21

In this episode of the Creators MBA podcast, I chatted with launch strategist Melody DiCroce, to discuss the power of launch bonuses in driving sales for digital products. Melody, the brains behind The Launch Library, shares her expertise on simplifying launches and making consistent sales on autopilot. Her approach focuses on creating scalable and enjoyable online businesses that offer entrepreneurs more time, money, and freedom.Melody dives deep into the world of launch bonuses, revealing seven

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16:39

177: Consistency: The Missing Piece in Your Email...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/17

In this episode of the Creator’s MBA Podcast, Dr. Destini Copp sat down with Melissa Seidman, founder of Not Another VA, a team of passionate email marketing virtual assistants dedicated to helping businesses achieve their full potential. Together, they dive into the essentials of email marketing, discussing common mistakes, best practices, and strategies for maintaining a consistent and engaging email list. Melissa shares her wealth of knowledge on creating effective email sequences, st...

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18:10

176: The Newsletter Profit System: Make Money Every...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/15

Hey there! Destini here, and today I want to get real with you about something I struggled with for a long time - my weekly newsletter. For years, I dreaded hitting that 'send' button. I was following all the standard advice. Promote one piece of content, add a single call-to-action, nurture your audience. But let me tell you, it wasn't delivering results. I wasn't seeing any return on my investment, and I knew something had to change.So, I put on my university marketing

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21:25

175: Turn Digital Products into Physical Profits With...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/10

Interesting in learning how you can turn your digital products into physical books and start generating passive income through Amazon's print-on-demand service? In this episode of the Creator’s MBA prodcast, Julie Hall breaks down the process of creating and publishing books, from simple notebooks to more complex activity books and planners. Learn about the tools, strategies, and best practices for success in the KDP marketplace.Timestamps: 01:55 - Julie showcases examples of h...

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23:21

174: Turning Digital Creations into Cash on Shopify

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/07/03

Are you ready to explore selling your digital products via an e-Commerce platform but feeling overwhelmed by the options? In this episode of the Creators MBA podcast, I'm joined by Shopify expert Erin Alexander, creator of Product Powerhouse. Erin shares her wealth of knowledge on building a successful online store, whether you're just starting out or looking to optimize your existing setup.From choosing between Etsy and Shopify to mastering the art of product listings and leveraging the...

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12:14

173: The Hidden Formula to Pick the Right Sales Funnel

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/06/26

In this episode of the Creators MBA podcast, I dive into the confusing world of sales funnels, specifically focusing on the differences between tripwire and evergreen funnels.In this episode, you’ll discover:How tripwire sales funnels can generate quick wins and nurture new leads.The complexities and benefits of evergreen sales funnels for higher-priced offers.Clear, actionable tips to help you decide which funnel to use and when.By the end of this episode, you’ll have a crystal-clear underst...

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22:05

172: The Great Debate: To Trademark or Not?

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/06/13

Last week, I had the chance to sit down with Braden Drake from Not Your Average Law Firm to trademark three of my brands. Honestly, I waited way too long to do this, and I wanted to bring Braden on the podcast so you can avoid the same mistake.In this episode, Braden will answer all your burning legal questions, like:When should you consider trademarking your course, program, or brand name?What do you need to protect your business and intellectual property?How can you protect your personal as...

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26:53

171: Grow Your Sales Funnel with Strategic Podcasting

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/06/04

In this episode, I chat with Caroline Hull, a podcasting expert and CEO of Wild Home Podcasting. Caroline shares why long-form content is so important for marketing and how podcasts can really help you build your brand and make more money. She gives great tips on how to fit podcasts into your marketing plan without burning out.We also cover practical advice on making the most of your podcast, from creating content to setting up funnels. Plus, we talk about common mistakes people make when sta...

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23:14

170: Get Your Perfect Summer PTO Plan (AI Prompt...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/05/30

Welcome to today's episode! I'm excited to talk about an important topic for many online business owners—how to effectively manage your time and business during the summer with a well-planned PTO (paid time off) strategy. Over the past few weeks, I've chatted with a bunch of online business owners interested in my 1:1 coaching. A common theme keeps popping up: time management.Many of these entrepreneurs are feeling stretched too thin, especially with summer vacations planned, and they're...

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22:07

169: Your Minimal Summer Vacation Marketing Plan

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/05/21

Welcome back! As the school year wraps up and summer approaches, it's tempting to take our foot off the gas pedal and relax. But today, I'm here to share why it's crucial to keep your business momentum going through the summer months. In this episode, I discuss practical strategies to streamline your digital product business for the summer months, ensuring that you are set up for a strong finish to the year. From outsourcing tasks to automating your marketing and planning your ...

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16:06

168: Why NOW is the Right Time to Up Level Your...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/05/08

Today, I'm diving into why summertime is the perfect time to take your digital product business to the next level. I'll talk about the reasons why the summer is your golden opportunity to supercharge your business, engage with your audience, and set the stage for a successful fall. Plus, I'll chat about how coaching can help you make the most of this crucial season. So, grab your favorite beverage or take your dog on a quick walk, and get ready to make this summer the turning...

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30:07

167: Behind the Scenes of my Website Copy Overhaul

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/04/30

Welcome to today’s episode where we conduct a dive deep into a challenge that’s been a major headache for me: revamping my website copy. I found myself at a point where I needed to shift my website focus more towards my coaching services, especially since I had transitioned most of my digital products over to my HelloContent Shopify store. The messaging on my personal brand website just wasn't a great fit anymore—it needed a fresh, new focus. Another challenge I had is that my website visitor...

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28:00

166: What If Business Got to Be SIMPLE?

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/04/23

Welcome to a special edition of our podcast! I'm excited to share an episode that originally aired on the Simple Marketing Podcast hosted by Tish Collins, where I had the honor of returning as a guest. In this conversation, we dive deep into simplifying digital product businesses. I discuss how I've structured all three of my brands to create sustainable revenue streams without being chained to my desk or constantly navigating the ever-changing social media algorithms. We talk about these bus...

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21:35

165: Minimalist Business Model: No Live Launches Needed

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/04/17

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19:37

164: You Won’t Believe How Easy Selling Can Be With This

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/03/31

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23:45

163: Pins to Cash: Selling Digital Products on Pinterest

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/03/21

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21:58

162: From Domain Name Purchase to $100K in Revenue...

Creator"s MBA: Marketing Tips for Digital Product... ·

2024/03/06

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