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PODCAST

Choice Hacking: The Marketing Psychology Podcast

This is THE podcast for marketers, product designers, business owners, consultants, and coaches who want to sell smarter using the power of buyer psychology and behavioral science. If you"re tired of chasing algorithms, trends, and tactics that fizzle and want a deeper understanding of why people buy, Choice Hacking will help you build a business rooted in what makes *your* buyers tick. Hosted by marketing psychology expert Jennifer Clinehens MS/MBA (who"s worked with brands like McDonald’s,

All Episodes

00:09:43
How Red Bull Uses Psychology to Sell 15k Energy...
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00:10:34
Greatest Hits: The Halo Effect: Why beautiful design...
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00:14:43
Greatest Hits: How WALMART used psychology to become...
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00:10:00
How Costco used psychology to become the world's 3rd...
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00:10:16
Part Two: How Disney used psychology to become the...
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00:13:51
Part One: How Disney used psychology to become the...
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00:14:00
Greatest Hits: How IKEA used psychology to become the...
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00:11:26
Idleness Aversion: Why we hate to wait (and what to...
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00:11:47
The Endowment Effect: Creating emotional bonds your...
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00:10:43
Unskilled and Unaware: The Story of the...
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00:12:34
Greatest Hits: How Netflix Used Psychology to Perfect...
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00:13:12
Why Steve Jobs Stole from a Hotel to Build the Apple...
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00:07:58
The Cobra Effect: When Your Best Intentions Backfire
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00:12:27
The Psychological Failure of New Coke
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00:11:06
Uber: Part Two
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00:09:42
Uber: Part One
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00:10:46
The Pratfall Effect: What happens when brands f'up
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00:12:15
How Target Used Psychology to Perfect Its Experience
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00:12:32
How Netflix Used Psychology to Perfect Its Experience
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00:09:39
The Gruen Effect: The fascinating ways store...
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