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PODCAST

Marketing Sweats

Misty Klobucher with Simantel

Marketing Sweats is an award-winning podcast by marketers for marketers. It leverages raw, real, nothing-is-off-the-record conversations with wildly eclectic industry professionals both near and far to dig into relevant, current, data-driven topics that are hitting the industry right in the proverbial gut.

business marketing

All Episodes

30:15

Empowering DEI with Megan Gibbons

Marketing Sweats ·

2022/11/14

As co-chair of the DEI committee, Senior Project Planner Megan Gibbons, fosters an environment where everyone feels welcome, valued and free to be their full and authentic selves. Through her work, she empowers others to create the culture they wish to see.

en

39:11

Creating an Aligned Messaging Framework with Van Burnett

Marketing Sweats ·

2022/11/14

Consistency, alignment in messaging and digital marketing is especially challenging for highly matrixed organizations. In this episode Creative Director, Van Burnett, shares how the Take a Closer Look framework helped Caterpillar resolve that issue.

en

40:22

More Than Work: Building a Community with Jason Brown

Marketing Sweats ·

2022/11/07

Insights Director, Jason Brown, shares with us a story about creating an identity for a joint venture with our client Knapheide. But more importantly, the moment he realized that Simantel is more than just coworkers – they’re a strong community.

en

26:56

Shifting Gears and Tackling a New Challenge with Jane...

Marketing Sweats ·

2022/11/07

Jane Olson, Marketing Automation Consultant was hired to be an Associate Digital Strategist. But when Simantel landed the Cisco account, leadership knew she would be perfect for managing the marketing automation platform for their global instance.

en

43:38

The Power of Admitting Failure with Gena Killion

Marketing Sweats ·

2022/11/07

Director of Organizational Design, Gena Killion, takes pride in the way she retains and processes information. But at Simantel, she learned the power of failure – and the many positive outcomes of it – when she made the wrong decision on a major client’s campaign.

en

27:15

Developing an Interactive Tradeshow Experience with...

Marketing Sweats ·

2022/11/07

Senior Web Developer, Alan Wilson’s Point of Pride came early on in his time at Simantel when he helped develop a live, interactive user experience for attendees at CONEXPO 2020. But when challenges hit last minute, the team had to get creative with their roll out plan.

en

36:30

A Career Path to Self-Discovery with Clay Deal

Marketing Sweats ·

2022/11/07

Associate Media Director, Clay Deal didn’t take a typical career path to land in his leadership position at Simantel. As a two-time Simantelite, it wasn’t until he left the agency – and creating lifelong friendships – that he realized how special this place was to him.

en

33:11

Authenticity in Marketing with Jake Beyhl

Marketing Sweats ·

2022/11/07

Creative Director, Jake Beyhl is all about authentic storytelling. His passion for truth in advertising and pushing the envelope, along with a healthy dose of client trust, helped make the Caterpillar Dealer Technician Recruitment campaign a success.

en

22:28

When Work Gets Personal with Kelly Luttinen

Marketing Sweats ·

2022/11/07

Kelly Luttinen, Associate Content Director shares what it was like to help create a video for the OSF Healthcare Foundation to support fundraising efforts for ALS after losing her dad to the same terrible disease.

en

49:02

Continuing the Legacy with Chris Moehn

Marketing Sweats ·

2022/11/07

Executive Creative Director, Chris Moehn learned a lot from the agency’s founder. He’s played a pivotal role passing those values down through the generations and continues to help guide the direction of the brand and mentor many creatives along the way.

en

37:07

Bringing Rigor to Business Development with Brent...

Marketing Sweats ·

2022/08/09

Marketing industry expert and Managing Director of Mirren Business Development, Brent Hodgins, explores the lack of consistency in business development and organic growth efforts. Brent has a pulse on all things agency-world and explores a variety of industry-related topics on this episode.

en

48:51

Using Brain Science for Business with Diana Lucaci

Marketing Sweats ·

2022/07/22

A pioneer in the field of neuromarketing, Diana Lucaci explains how brain and biometric data is collected and used by brands to help improve their products, marketing and the overall consumer experience.

en

48:44

B2B Sales and the Customer Experience with Tony Fuller

Marketing Sweats ·

2022/07/08

Putting the customer first helped seasoned sales leader Tony Fuller move beyond just selling the product. Tune in to hear his take on sales, marketing, the customer experience and more.

en

42:28

Positioning Strategy & Organizational Design with...

Marketing Sweats ·

2022/06/24

Lodestar founder and principal consultant explains how he helps agency leaders refine their positioning strategy and redesign their operating model to balance the needs of their clients, employees and the business.

en

44:23

Empowering the Next Generation of Leaders with Peter...

Marketing Sweats ·

2022/06/10

Peter Docker is passionate about enabling others to be extraordinary. His book, “Leading From the Jumpseat: How to Create Extraordinary Opportunities by Handing Over Control,” is about lifting people up and preparing them to lead.

en

40:10

Community, Connection & Collaboration with Dr. Sheila...

Marketing Sweats ·

2022/06/03

Dr. Quirk-Bailey is on a journey to promote equity and inclusion in higher education. As president of Illinois Central College, she joins other leaders to address the local talent shortage, fill gaps in the workforce and combat marketing challenges.

en

45:08

Evolving the Brand of a City with Dr. Rita Ali

Marketing Sweats ·

2022/05/27

Mayor of Peoria, IL Dr. Rita Ali made history in 2021 as the first woman and first African American to be elected mayor of Peoria. She joined us to discuss her top initiatives to lead the city toward recovery, renewal and revitalization.

en

51:03

Rethinking the Pitch Process with Shannyn Lee

Marketing Sweats ·

2022/05/20

Managing director of Win Without Pitching shares how to shift the power in the sales process from the buyer to the seller. And how to have the confidence to let go of the typical pitch process.

en

40:50

The Evolution of Digital Healthcare with Jennifer Junis

Marketing Sweats ·

2022/05/17

Senior Vice President of OSF OnCall, OSF Healthcare’s digital health entity, shares what it was like to build a hospital without walls to connect people with care 24/7 as well as a B2B division that serves physicians, rural hospitals, employers and more.

en

48:31

Personal and Professional Development with Kathryn...

Marketing Sweats ·

2022/05/16

Kathryn Spitznagle has made it her mission to foster the personal and professional development of leaders. Learn more about the interesting and practical tools she uses to help women millennials achieve their full potential.

en

122 results

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