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PODCAST

Growing For Market Podcast

Andrew Mefferd, Katie Kulla, April Parms Jones

Growing for Market is the farmer-to-farmer magazine for local food and flower growers, for 33 years and growing. GFM keeps you informed about the business of growing and selling vegetables, cut flowers, plants, herbs, and other food products. If you are market farming or gardening, you"ll find valuable information that will help make your business more profitable and enjoyable, all written by farmers, for farmers. Please join us today! Link:

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All Episodes

01:07:08

GrownBy: Building a cooperatively-owned farm...

Growing For Market Podcast ·

2024/11/12

You may know Lindsey Lusher Shute from co-founding the National Young Farmers Coalition, but what we talk about on the pod this week is her work with GrownBy: the only cooperatively farmer-owned farm marketplace app. During her decade as the Executive Director of the NYFC, one of the needs that was identified was a flexible way for farmers to sell a wide variety of products online. That need is what led to her founding the Farm Generations Cooperative that runs GrownBy.Now, over 900 farms use

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01:23:05

Making compost out of food waste destined for the...

Growing For Market Podcast ·

2024/11/05

Tilth Soil was born out of a desire to keep some of the millions of pounds of food waste that is discarded every year out of landfills, with their mission to “feed people, not landfills.” Hear about how their sister company, Rust Belt Riders, started out hauling food waste in bicycle trailers, and has subsequently scaled up to trucks in order to handle just some of the scraps generated in Cleveland, Ohio- in 2023 they composted over 10 million pounds and that’s not even all the food waste generated

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01:07:41

Producing regionally adapted seeds for the Upper...

Growing For Market Podcast ·

2024/10/29

Driftless Seed Company is part of an encouraging trend we are seeing with regional seed companies producing seed in and with adaptations to their specific region. On this week’s podcast, we have Cody Egan and Dylan Bruce of Driftless Seed Company, telling host April Parms Jones how they went from farming and working for a seed company to founding one. Dylan had to leave part way through the interview due to technical difficulties, so we get the rest of the story from Cody.Driftless Seed Company

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01:06:16

Balancing farming and parenting with Katie Kulla,...

Growing For Market Podcast ·

2024/10/22

Farming and parenting can each be demanding jobs by all by themselves, so it can be a real challenge to do both at the same time! Katie Kulla talked to over 25 farmers about their experiences and how they strike a balance between the two, and it’s all in her new book, Farm Raised Kids: Parenting Strategies for Balancing Family Life with Running a Small Farm or Homestead! The book will be available at the end of October, and you can pre-order it from Growing for Market Magazine’s online store now

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00:52:58

New host special episode with Rebecca Kutzer-Rice of...

Growing For Market Podcast ·

2024/10/15

We’re so excited to be welcoming Rebecca Kutzer-Rice to the podcast team as one of our co-hosts, we wanted to make sure and record an episode to properly introduce everyone to her! Growing for Market Magazine readers will recognize Rebecca from her articles in the mag, including many about flower growing written from her experience running Moonshot Farm, a specialty cut flower farm in East Windsor, NJ. She grows flowers year-round including in a geothermal greenhouse, for retail markets in and

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01:07:06

How farmers can get help preserving farmland with...

Growing For Market Podcast ·

2024/10/08

On this week’s podcast we talk with with Addie Candib, who oversees American Farmland Trust’s programs and policy advocacy in the Pacific Northwest. You might be familiar with American Farmland Trust from their “No Farms No Food” message that shows up on bumper stickers throughout rural America. But their work is much bigger than just that campaign, as we will learn from Addie.In addition to their other projects, American Farmland Trust has protected in perpetuity over 6.8 million acres of farmland

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00:52:33

How to help new farms get started with Rowan...

Growing For Market Podcast ·

2024/10/01

On this week’s podcast we talk with Rowan Steele, farmer, farm advocate, and Manager of the Headwaters Farm Business Incubator Program for the East Multnomah Soil and Water Conservation District. Headwaters Farm is located just east of Portland, Oregon. As manager, Rowan supports experienced, conservation-forward farmers get their farm businesses off the ground. On this podcast we’ve interviewed several farmers who got their start via incubator farms, so we’re excited to hear more about how this

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00:48:03

Bazile Panek of Good Sky Guidance on respectful...

Growing For Market Podcast ·

2024/09/24

On this week’s podcast, we talk with Bazile Panek about what farmers can learn from Indigenous knowledge in agriculture. Panek, CEO of Good Sky Guidance, shares his work on Indigenous knowledge, cultural revitalization, and environmental initiatives. He discusses the importance of conserving wild rice and the threats it faces, adapting to changing weather patterns and the use of controlled burns in ecosystem management.Good Sky Guidance is a consulting firm specializing in the use of Indigenous

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01:09:43

Pest control by birds of prey with Alina Blankenship...

Growing For Market Podcast ·

2024/09/17

In case you’re wondering — this sounds cool, but why are we talking about falconry on a farming podcast? That’s part of what we’re going to talk about today, but the short answer is that one of the services Alina and other modern falconers offers is agricultural abatement — that is, using falcons and raptors to protect crops from bird damage. This is something that Oregon’s wine industry is beginning to embrace but there are potential applications for many crops. We’re going to talk about that and

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01:11:15

Optimizing your online sales and marketing with Nina...

Growing For Market Podcast ·

2024/09/10

Good marketing makes your web presence stand out so customers can find you. Nina Galle, co-author of Ready Farmer One, The Farmer’s Guide to Selling and Marketing, and head of marketing at Local Line, discusses how to optimize your farm’s online sales and marketing so you can reach a wider customer base and increase sales. Galle shares how online sales can also help boost in-person sales at farmers markets, CSAs and food hubs. She discusses the importance of offers and incentives to attract and

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01:28:50

Nina Planck on replacing the industrial food chain...

Growing For Market Podcast ·

2024/09/03

Nina Planck tells us about doing farmers markets as a kid growing up on Wheatland Vegetable Farms in Northern Virginia in the 70s and 80s, and how that experience led to her starting a series of farmers markets in London, England. We talk about how growers can optimize their own farmers markets, emphasizing the need for them to expand their offerings beyond fruits and vegetables to include meat, dairy, seafood, wine, and anything else produced locally.We also talk about how ideas and recipes from

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00:54:55

Advocating for the rights of farmers to sell directly...

Growing For Market Podcast ·

2024/08/27

There are a lot of regulations that cover farm products, and running afoul of them can be costly or even put you out of business. Alexia Kulwiec, Executive Director of the Farm-To-Consumer Legal Defense Fund (FTCLDF) is on the podcast this week to talk about how her organization protects the rights of farmers to sell directly to the public. This is especially important since, with a patchwork of state and federal regulations, sometimes the wrong regulations have been applied to farmers, or been

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01:21:56

Learn from decades of natural farming experience with...

Growing For Market Podcast ·

2024/08/20

Jeff Poppen, longtime farmer and owner of Long Hungry Creek Farm in Tennessee, discusses his farming journey and the principles of biodynamic farming which led to his new book, Barefoot Biodynamics. Jeff shares his approach to farming, including the use of compost, cover crops, and crop rotations. He emphasizes the importance of understanding the specific needs of the soil and the benefits of incorporating diverse elements into the farm. He shares how he got started in farming and the transition to

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00:57:07

From farm worker to farm owner with Virginia Herrera...

Growing For Market Podcast ·

2024/08/13

On this week’s podcast we hear from Virginia Herrera about what it’s like to own the farm she worked on for so many years. After working on Spring Hill Farm in Oregon for 20 years, Virginia got the opportunity to buy the farm when the owner retired, and she christened the operation Eloisa Organic Farm, named after her mother.Virginia shares her farming journey- she grew up farming in Oaxaca, Mexico, and started working at Spring Hill Organic Farm in Oregon when she moved to the United States. When

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01:09:15

How growers are using Farmhand, the first virtual...

Growing For Market Podcast ·

2024/08/06

Virtual assistants have been around for a while in fields like business and marketing, but until recently there hasn’t been a VA built specifically for farmers. Farmhand changed that, with a combination of automations and a team of humans streamlining operations and doing many of the things a back-office staff would do for farmers.We were curious how farmers were using Farmhand, so we invited back Ari Memar, founder and CEO of Farmhand, along with Carolyn Givens of Something Good Organics and

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01:22:58

Suburban farming on a small footprint with a...

Growing For Market Podcast ·

2024/07/30

Talk about leveraging constraints, Michael Bell runs Dallas Half Acre Farm without running water or electricity, with a full-time job, on about half an acre. On this week’s podcast, we talk about how he makes it all work. We discuss why almost all his crops are grown under cover, and how he makes that work with the intense summer heat in Texas. We also talk about why he harvests and delivers produce almost every day of the week, and how that works with his job as a teacher.We also discuss some of

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01:02:02

Designing with dried flowers with Hannah Muller of...

Growing For Market Podcast ·

2024/07/23

Dried flower arrangements are one of the best ways of ensuring a year-round supply of domestically-grown blooms, as gaps in the harvest season can be filled in with dried flowers. Hannah Muller just published Designing with Dried Flowers, a gorgeous and practical book written from her experience as farmer/florist on Full Belly Farm, one of the nation’s largest certified organic flower farms, among other crops. An additional benefit of using dried blooms is that flowers that don’t make the cut for

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01:10:04

Training farmers for the future with an endowment...

Growing For Market Podcast ·

2024/07/16

Learn what consumers find the most compelling reason to join a CSA, what a CSA guest token is, and how changing weather is making farming more difficult for Megan Larmer and Nicole Scott at the Glynwood Center for Regional Food and Farming. Megan and Nicole are both part of the large team of people supporting the work of Glynwood, a food and farming non-profit located on a 225-acre farm in New York’s Hudson Valley. They have a wide range of programs fulfilling their missions of training farmers and

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01:15:35

How to make pick-your-own more profitable than other...

Growing For Market Podcast ·

2024/07/09

Pick-your-own is an underused marketing channel for local vegetable and flower farms, one that could be transformative if PYO were implemented on anywhere near the scale of farmers markets or CSAs. Megan Neubauer of Pure Land Farm in McKinney, Texas is here to tell us how, after struggling with farmers markets, she made PYO more profitable and efficient for her farm. She used these experiences to write the book, Pick-Your-Own Farming: Free Yourself from Farmers Markets and Join the Agritourism

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01:36:01

Using data to identify profitable flower crops,...

Growing For Market Podcast ·

2024/07/02

Bruno Maciel is the third generation managing his family’s flower farm, Florista Lina Farm in Barcelos, Portugal. We hear how his experience working in the flower industry around Europe has guided the changes he is making to the farm, including adding greenhouse production, doing more winter production, dropping unprofitable crops and focusing on quality over quantity. Farmers in North America can learn a lot from Bruno and his data-driven approach to flower farming, and will probably recognize more

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154 results

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