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PODCAST

Rooted Agritourism

Rooted Agritourism is the go-to podcast for rural entrepreneurs building diversified, sustainable, and story-driven farm businesses. Hosted by Dr. Liz Fiedler Mergen—flower farmer, educator, and founder of Sunny Mary Meadow cut flower farm—this show goes beyond blooms to explore the full spectrum of agritourism and value-added agriculture.Whether you"re launching a U-pick field, hosting farm events, bottling your own products, or dreaming up the next big rural business idea, you"ll find honest

leisure home & garden

All Episodes

50:52

Interview with Jones Loflin, Co-Author of "Juggling...

Rooted Agritourism ·

2024/10/04

In this episode of the Back to Better podcast, host Liz engages with Jones Loflin, author of 'Juggling Elephants'. They explore the themes of work-life balance, the importance of background and shared experiences, and the concept of juggling various responsibilities in life. The conversation delves into the significance of focusing on the right 'ring' at the right time, recognizing when to take breaks, and the role of purpose in achieving happiness and success. They also discuss the importance of

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19:09

How I *Mostly* Avoided Burn Out This Farming Season -...

Rooted Agritourism ·

2024/09/30

In this conversation, Liz discusses her experiences and strategies for avoiding burnout as a flower farmer. She emphasizes the importance of financial management, setting clear goals, and creating boundaries to maintain a healthy work-life balance. Liz shares her transition from a seasonal business model to a year-round operation, highlighting the benefits of planning and prioritizing tasks to reduce stress and enhance profitability. The conversation serves as a guide for flower farmers looking to

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47:06

What Does it Really Mean to "Have it All"? with...

Rooted Agritourism ·

2024/09/27

In this engaging podcast episode, Liz and Bailey discuss the intricacies of balancing career and family life, exploring themes of time management, success, and the concept of having it all. Bailey shares her experiences as a senior learning consultant and a mother of three, detailing her work schedule, travel dynamics, and the importance of tracking time. The conversation delves into the definitions of success and significance, emphasizing the need for self-examination and the pursuit of fulfillment

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25:43

Tax Planning Tips for Flower Farmers

Rooted Agritourism ·

2024/09/23

In this episode of the Flower Farmer Forum podcast, Lizdiscusses the importance of financial health for flower farmers, emphasizing that understanding and managing finances is crucial for sustainability and success in the business. She shares insights on how to monitor financial health throughout the year, the significance of tax planning, and practical tips for organizing finances. Liz encourages farmers to reflect on their business's profitability and personal well-being, offering support for

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21:14

How to Label and Store Dahlias

Rooted Agritourism ·

2024/09/16

Get the Free Guide: https://www.sunnymarymeadowcoaching.com/free-downloads-resources-1In this episode of the Flower Farmer Forum podcast, host Liz Fiedler-Mergen discusses the essential practices for labeling and storing dahlias in the fall. She emphasizes the importance of proper labeling to ensure the identification of different varieties, especially before the frost hits. Liz shares her techniques for storing dahlias, including the best materials to use and the ideal conditions for storage. She

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39:16

Back to Better Book Club: "I Know How She Does It" by...

Rooted Agritourism ·

2024/09/13

SummaryIn this episode, Liz and Abbey discuss the book 'I Know How She Does It' by Laura Vanderkam. They share their thoughts on the book and how it applies to their own lives. They discuss the concept of managing time and finding balance between work, family, and personal life. They also talk about the importance of being aware of when you are working past the point of diminishing returns and the value of quality time with family. Overall, the episode emphasizes the importance of flexibility and

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17:13

"Should You Grow?" Series: Jewels of Opar

Rooted Agritourism ·

2024/09/09

In this episode of the Flower Farmer Forum podcast, Liz discusses the benefits of growing jewels of opar, a flower that adds texture and movement to bouquets. Liz shares her personal experience with growing jewels of opar and highlights its versatility in different floral arrangements. She also provides practical tips on harvesting and using the flowers. The episode concludes with a reminder to pause and reflect before making any big decisions in the flower farming business.TakeawaysJewels of opar

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8:53

Back To Better Book Club Trailer

Rooted Agritourism ·

2024/08/30

The "Back to Better" Book Club podcast is your free, bi-monthly journey toward personal growth and transformation. Each month, tune in for two episodes—one where the host dives into key insights and takeaways from the selected book, and another featuring an in-depth discussion with a guest who brings fresh perspectives to the conversation. Whether you're looking to improve your mindset, habits, or life in general, this podcast is your companion on the path to better.To Join the Book

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24:39

2024 Update on The Flower Farm: 100K Podcast...

Rooted Agritourism ·

2024/08/27

Helpful Links:Quickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/sunnymarymeadow/Sunny Mary Meadow flower farm (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you-pick flower farm experience.Podcast Facebook group: https://www.facebook.com/groups/888196709178852

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22:58

"Should You Grow?" Series: Lisianthus

Rooted Agritourism ·

2024/08/19

In this episode, Liz discusses the pros and cons of growing lisianthus, a beautiful but somewhat tricky flower. She shares her experiences and tips for successfully growing lisianthus, including the importance of buying plugs instead of starting from seed, the need for well-drained soil and plenty of sunlight, and the different bloom times of different lisianthus groups. Liz also emphasizes the profitability of selling lisianthus by the stem or using them in premium arrangements, rather than

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40:44

Investing in Education: The Value of Peddling...

Rooted Agritourism ·

2024/08/16

Learn about Foundations of Peddling Perishable Products: https://www.sunnymarymeadowcoaching.com/foundationsofPPPKatie and Audra from Ranchy Stems discuss their experience taking Liz's course on Peddling Perishable Products. They talk about their backgrounds, their journey in investing in themselves, and the changes they made to their flower farming business as a result of the course. They emphasize the importance of efficiency, streamlining processes, and building a business around their life. They

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19:14

"Should You Grow?" Series: Snapdragons

Rooted Agritourism ·

2024/08/12

In this episode, Liz discusses the topic of growing snapdragons for cut flower farming. She covers various aspects such as market demand, pricing, starting needs, space requirements, harvest needs, and sales methods. Snapdragons are considered a versatile and popular flower that can be grown in most zones. They have a long vase life and can be harvested when two-thirds open. The host also mentions the importance of choosing the right variety and provides tips for purchasing plugs or starting from

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15:25

Welcome to the Flower Farmer Forum Podcast

Rooted Agritourism ·

2024/08/05

The Flower Farmer Forum podcast has been rebranded from Sunny Mary Meadow to better represent its goal of creating a vibrant community for flower farmers. The podcast has reached over 100,000 downloads and will continue to release regular episodes on profitably growing flowers and sustainable agriculture. Season two will feature episodes on different flowers, interviews with flower farmers, and a book club focused on self-help. The podcast also offers workshops, courses, and coaching for flower

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28:23

Every Day Feels Like Friday

Rooted Agritourism ·

2024/07/31

In this episode, Liz announces her name change and the rebranding of her podcast from Sunny Mary Meadow Podcast to Flower Farmer Forum. She discusses her initial hesitation to change the name and her desire to focus on both flower farming and the business side of her farm. Liz shares her love for flower farming and the reasons why every day feels like a Friday for her. She talks about the importance of hiring help, setting goals, and creating systems to make the business more efficient and

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23:33

Productivity and Efficiency Tips for Flower Farming...

Rooted Agritourism ·

2024/07/15

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579In this episode, Liz discusses the process of harvesting flowers on her farm and shares tips for maximizing efficiency. She emphasizes the importance of planning and growing the right crops in the right quantities. Liz also talks about the benefits of batch work and having a central location for tools and materials. She provides insights into her bouquet-making process and highlights

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35:43

Productivity and Efficiency Tips for Flower Farming...

Rooted Agritourism ·

2024/07/08

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579In this episode, Liz discusses planting and efficiency in flower farming. She emphasizes the importance of planning and getting specific about what and how much to grow based on what can be sold. The episode also features a discussion about Tilmor a company that offers tools and equipment for small growers. The host shares her experience with the Dibbler tool and the benefits of using

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25:35

Productivity and Efficiency Tips for Flower Farming...

Rooted Agritourism ·

2024/07/01

Free Webinar signup: https://www.sunnymarymeadowcoaching.com/registration-page-98506269-a075-4c81-99f8-48df49979579In this episode, host Liz kicks off the Productivity and Efficiency Tips for Flower Farming Mini Series. She emphasizes the importance of focusing on expenses and time management to increase profitability. The episode is part of a mini-series divided into three parts: planning, planting, and harvesting. Liz provides insights on crop planning, inventory management, and task management

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19:46

The Process of Creating a Wildflower Patch on My Cut...

Rooted Agritourism ·

2024/06/25

Blog version of the podcast: https://www.sunnymarymeadowcoaching.com/blog/creating-a-beautiful-wildflower-patch-my-journey-and-tips-for-successIn this episode, Liz discusses her wildflower patch and the process of planting and maintaining it. She shares her personal experience and tips for preparing the soil, choosing the right seeds, and dealing with weeds. Liz also mentions the importance of regular maintenance and the transition from annuals to perennials in the patch.TakeawaysPreparing the soil

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32:31

Flower Farmer Forum Friday Featured Flower Farmer -...

Rooted Agritourism ·

2024/06/21

The Flower Farmer Forum Friday Featured Flower Farmer is a series of interviews with flower farmers who are doing things differently.Nicole from Olson Blooms shares her journey of starting a flower farming business in Holly, Minnesota. She talks about the inspiration behind her farm name and the significance of her family's history in the area. Nicole discusses her transition from teaching to farming and the challenges she faced along the way. She explains her current offerings, including bouquet

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38:22

The Vital Role of Professional Marketing for Your...

Rooted Agritourism ·

2024/06/17

In this conversation, Liz and Kelly Cane of Moxie Creative discuss the importance of branding, website creation, and the pitfalls of DIY marketing. They emphasize the need for professional expertise in logo design and branding, as well as the significance of a well-maintained and updated website. The conversation also touches on the challenges and misconceptions faced by small business owners in the realm of marketing and branding.TakeawaysThe importance of professional expertise in logo design and

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171 results

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