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PODCAST

Brands, Beats & Bytes

Brand Positioning Doctors

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck

business marketing

All Episodes

97:16

Album 6 Track 18 - Transcendent Branding w/Udaiyan Jatar

Brands, Beats & Bytes ·

2024/08/08

Album 6 Track 18 - Transcendent Branding w/Udaiyan JatarBrand Nerds! We have a Coca Cola (KO) alum in the virtual building today! Udaiyan Jatar has worked in various brand positions from agency to entrepreneur/consultant, and he is bringing jew-els to our conversation today. From building transcendent brands to learning that sometimes our biggest wins can be our biggest f-ups. Grab a drink and a snack because you're going to want to focus in on this episode! Here are a few key takeaways

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71:14

Album 6 Track 17 - Reading the Room w/Josh Ball

Brands, Beats & Bytes ·

2024/08/01

Album 6 Track 17 - Reading the Room w/Josh Ball Brand Nerds! In today's episode, DC's old friend and colleague is in the building, sharing his knowledge and experiences from both the Ad Agency and Client side. From brands you've definitely heard of to marketing you've definitely seen, Josh Ball, affectionately called "J Breezy," challenges us to be reflective of ourselves and those around us. It's an episode we know you'll enjoy! Here are a few key takeaways from the episode:Read the rooms

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88:49

Album 6 Track 16 - Good Shepherding w/Rick Hayduk

Brands, Beats & Bytes ·

2024/07/25

Album 6 Track 16 - Good Shepherding w/Rick Hayduk What’s happening, Brand Nerds?! Today, we have a special guest in the house - a longtime friend of host LT and a true brand expert and hotelier, Rick Hayduk. Rick is bringing heart and compassion to the forefront while carving a path in the hotel industry with his intentional approach to the hospitality industry. Learn about his career, from The Breakers Resort to The Shepherd Hotel. Prepare to be inspired to make good trouble in the

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86:15

REMIX: Album 6 Track 8 - Impatiently Patient in the...

Brands, Beats & Bytes ·

2024/07/18

REMIX: Album 6 Track 8 - Impatiently Patient in the Pursuit w/Dan AliWhat’s happening Brand Nerds?! We have Dan Ali in the virtual building today and he has brought the energy! He is an incredible entrepreneur with life lessons, or jew-els as we like to call them, that you don't want to miss. Whether you are currently in brand/marketing or thinking of starting your own business, Dan is sharing his experience and passion with us that will propel you forward in your thinking! Here are a few

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59:59

REMIX: Album 5 Track 28 - Live from CGI: World...

Brands, Beats & Bytes ·

2024/07/11

REMIX: Album 5 Track 28 - Live from CGI: World Central Kitchen's Lisa AbregoWe are back at you with a special LIVE edition of Brands, Beats, & Bytes from the stage at the Clinton Global Initiative. We are graced with the incredibly generous, successful, and thought-provoking Lisa Abrego, who serves as the Director of Communication Strategy for World Central Kitchen. Her generous heart has led her to many places in her career prior to WCK, and her stories will inspire you to lean back

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30:39

Album 6 Track 15 - What's Poppin? Brand Centric...

Brands, Beats & Bytes ·

2024/07/04

What's Poppin' Brand Nerds?! Every four years, we look forward to the top athletes from around the world coming together to compete in the Olympics! This year, hosted in Paris, is a pivotal year we are watching closely—from a brand perspective. It is the first after the pandemic and the first to allow attendees since then as well. Tune in to hear what our hosts think about the upcoming games and how brand plays a huge part in what we see on TV at home. Stay Up-To-Date on All Things Brands,

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66:30

In Honor Of REMIX: Album 1 Track 6 – Rob Stone,...

Brands, Beats & Bytes ·

2024/06/27

In Honor Of REMIX: Album 1 Track 6 – Rob Stone, Founder, CO-CEO @cornerstoneagency, Co-Founder @thefadar - If you’re not risking your job every week, what are you doing?Today’s REMIX episode is dedicated to the memory of an exceptional Brand Nerd, Rob Stone. Rob was one of our earliest guest and close friend of DC. The gems shared in this episode proves that his impact and words of wisdom live on forever. Quick question: What do Puff, Steve Jobs, Brahms, Clive Davis, Run DMC, Funkmaster

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10:45

Most Proud Of Remix - Dan Ali, Paige Young, Jared...

Brands, Beats & Bytes ·

2024/06/21

Hey Brand Nerds, we are back with a REMIX of some of our favorite "What are you most proud of?" answers! Get ready to be inspired by our guests:1. Dan Ali2. Paige Young3. Jared Schrieber4. Katie Casey #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #biggestfup

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83:00

REMIX: Album 5 Track 29 - The Importance of Brand,...

Brands, Beats & Bytes ·

2024/06/13

REMIX: Album 5 Track 29 - The Importance of Brand, Grit, & Magic w/Siena DexterWe are back in the virtual house today with a guest who has used her grit and magic throughout her career. Siena Dexter is bringing her experience, advice, and joy for branding to our virtual building. She is a perfect example of leading with a genuine passion for what she does and seeing success in return! From agency to entrepreneur, Siena's experience is vast and there are no doubt things you can learn

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33:25

Album 6 Track 14 - What's Poppin? NBA Finals Brand View

Brands, Beats & Bytes ·

2024/06/06

Album 6 Track 14 - What's Poppin? NBA Finals Brand ViewWhat's Poppin' Brand Nerds?! Today is the start of the NBA Finals, and we are diving into the brand perspective and power of the top players we will see on the court. Here are a few key takeaways from the episode:Tatum, Brown, Dončić, Irving - what do they bring to their brand partnershipsWhat brands should we see engaging in the top players' brands? How does player brand play into the NBA and approaching finals?Stay Up-To-Date on All

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88:07

REMIX: Album 6 Track 6 - Outwit & Grit w/Folayo Lasaki

Brands, Beats & Bytes ·

2024/05/30

REMIX: Album 6 Track 6 - Outwit & Grit w/Folayo LasakiWhat’s happening Brand Nerds?! We have the fabulously talented and insightful, Folayo Lasaki in the virtual building today. She is bringing her wealth of knowledge and experience in the entertainment industry, her thoughtful approach to her work, and jew-els that will make you think about how you're viewing your life and career. A time you don't want to miss. Let's dive right in!Here are a few key takeaways from the episode:Outwit or

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34:00

Biggest F-Up Remix - Scott Hargrove, Brooke Janousek,...

Brands, Beats & Bytes ·

2024/05/23

Hey Brand Nerds, we are back with a Biggest F-Up Remix! Take a listen to avoid these F-Ups in your own career! Check out some of our favorites from four of our former guests:1. Scott Hargrove2. Brooke Janousek3. Greg Welch4. Roger Fishman #marketing #advertising #branding #digitalmarketing #media #socialmedia #brandsbeatsbytes #cmo #biggestfup

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85:04

REMIX: Album 5 Track 33 - Work Your Brand w/Jamie...

Brands, Beats & Bytes ·

2024/05/16

REMIX: Album 5 Track 33 - Work Your Brand w/Jamie SchwartzWhat’s happening Brand Nerds?! We have an extraordinary guest in the virtual building today. One who goes back to the streets of New York with our host LT all the way to working alongside both our hosts along his career journey. Jamie Schwartz is the President of Hudson Valley iCampus President of Pearl River Studios; but brings a wealth of experience from his time working with Loud Records to serving as a lawyer. He is the epitome

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86:18

Album 6 Track 13 - Cult Branding: Kobe Bryant Brand Nerd

Brands, Beats & Bytes ·

2024/05/10

Album 6 Track 13 - Cult Branding: Kobe Bryant Brand NerdWhat’s happening, Brand Nerds?! We have a one-of-a-kind guest on our show today, BJ Bueno! You know we love to have guests that can take us back to their early days of working alongside our hosts. Today, we are diving into the vault and hearing about host DC and BJ's time spent with the late/great Kobe Bryant alongside stories of inspiration and jew-els that BJ brings. Here are a few key takeaways from the episode:Being a student of

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48:57

Album 6 Track 12 - What's Poppin? The Return of Obey...

Brands, Beats & Bytes ·

2024/05/02

Album 6 Track 12 - What's Poppin? The Return of Obey Your ThirstWhat's Poppin' Brand Nerds?! As you know, our own host, DC Cobbin, was on the original Sprite team that launched the iconic Obey Your Thirst campaign...and after 24 years, it's BACK. We have the OG team members in the building, including Michael Guth, to provide their insight on the return and insider knowledge of what it took to bring the original campaign to life with basketball legend Grant Hill. Here are a few key takeaways

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75:15

REMIX: Album 5 Track 26 – Pursuing Wonder in Life &...

Brands, Beats & Bytes ·

2024/04/25

REMIX: Album 5 Track 26 – Pursuing Wonder in Life & Career w/Roger FishmanBrand Nerds! We are back at you with a friend of the guys, Roger Fishman. Roger is a Filmographer/Photographer and a self-proclaimed former/recovering marketing executive. Today he brings a multiperspective on the brand and marketing world from his vast experience working with some of the top name brands in the business. He is leading with intentionality and empathy in his work, two attributes that have taken him

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82:30

Album 6 Track 11 - The Power of a Versatilist w/Don...

Brands, Beats & Bytes ·

2024/04/18

Album 6 Track 11 - The Power of a Versatilist w/Don ScheibenreifWhat’s happening, Brand Nerds?! Today, we are excited to bring Don Scheibenreif to the virtual building! Don is a fellow Coke alum, just like LT and DC, and has since experienced and collected a wealth of insight, talent, and skills throughout his career, which he's bringing to today's show! From CPG, tech, and more - there are many angles to lean into throughout the episode. Here are a few key takeaways from the episode:Most

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80:27

REMIX: Album 5 Track 32 - Be You. Be Kind. Be Badass....

Brands, Beats & Bytes ·

2024/04/11

REMIX: Album 5 Track 32 - Be You. Be Kind. Be Badass. w/Paige YoungWhat’s happening Brand Nerds?! We’re happily joined by special guest Paige Young, Chief Communications Officer @ ServiceNow. For the Brand Nerds striving for that C-suite position, this episode will be a real treat. Paige humbly shares her triumphs and lessons throughout her exceptional career. Here are a few key takeaways from the episode:Model the behavior you want to see.Feedback is a valuable opportunity to growSpeak

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93:56

REMIX: Album 5 Track 19 - Curiosity, Community, &...

Brands, Beats & Bytes ·

2024/04/04

REMIX: Album 5 Track 19 - Curiosity, Community, & Courage in the Multicultural and LGBTQ+ Spaces w/Reginald OsborneBrand Nerds! In recognition and celebration of Pride Month, we have a guest who is both a pioneer and an inspiration in the LGBTQ+ space. From working on the client side of brand and marketing to the agency side, Reginald is bringing his wealth of knowledge, encouragement, and full self to our virtual building. Here are a few key takeaways from the episode:Authenticity

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20:48

Album 6 Track 9 - What's Poppin? Women's March...

Brands, Beats & Bytes ·

2024/03/28

Album 6 Track 9 - What's Poppin? Women's March Madness...and Men's tooWhat's Poppin' Brand Nerds?! Here are a few key takeaways from the episode:Women's NCAA March Madness Views are UPThe show aspect of the game being ignored is a mistakeThoughts on Iowa vs LSU match-upWho has the most star power?Stay Up-To-Date on All Things Brands, Beats, & Bytes on SocialInstagram | Twitter

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