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LinkedIn tips, business tips, and marketing tips for coaches, consultants, speakers, authors, solopreneurs & small business owners: Enthusiastically Self-Employed

Enthusiastically Self-Employed is designed for you if you’re self-employed as a coach, consultant, speaker, author, solopreneur, or small business owner. Listen in for business, marketing, and LinkedIn tips, sprinkled in with stories along the way.Listen to Enthusiastically Self-Employed for education and insights to help you to be successful and support the love you have of your business, while also supporting your bottom line. That means growing your revenue, reducing your expenses, and optimizing

business entrepreneurship

All Episodes

11:57

LinkedIn Profile Mini-Audit Featuring Barb Nangle Ep 134

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/21

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Barb Nangle, who is a coach and speaker: https://www.linkedin.com/in/barbnangle/TIPS we covered include:▪️ Having a zoomed in Headshot Photo, focusing mainly on your face▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodically▪️ Linking your company page to your profile▪️ Sugg...

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9:53

Signs that Your LinkedIn Trainer Isn’t a LinkedIn...

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/16

Thinking of hiring someone to help you with LinkedIn? BEWARE of the so-called "LinkedIn Experts" who really aren't! In this podcast, I review these 14 Signs that Your LinkedIn Trainer Isn’t a LinkedIn ExpertOutdated headshot photo or photo isn’t zoomed in.URL is not simplifiedHeader isn’t optimized: information is hard to read on mobile; photos aren’t relevant for ideal target audience; name is larger than most other text in the header image.City instead of metro areaCompany page or education...

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46:26

LinkedIn Trifecta Talks: Insider Insights and Expert...

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/12

Welcome to our LinkedIn Trifecta Talks! Speakers:Brenda Meller, LinkedIn CoachMichelle B. Griffin, Personal Brand PR StrategistMichelle J. Raymond, B2B LinkedIn SpecialistKey Points:LinkedIn Games: All three speakers found the new LinkedIn games to be confusing and a bad user experience. They questioned their value and suggested LinkedIn focus on improving existing features.The speakers discussed the games' complexity and how they distracted from more productive LinkedIn activities.Mobil...

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44:38

How to Use LinkedIn Like a Big Networking Event with...

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/09

A live chat with Brenda Meller and Deanna Russo on "How To Use LinkedIn Like a Big Networking Event"Originally aired: Tuesday, April 23, 2024 at 12:05 pm ET.Connect with Deanna:➡️ Website: https://leverageupllc.com/➡️ LinkedIn: https://www.linkedin.com/in/deannarusso1/UPCOMING LINKEDIN LIVE Interviews by Brenda Meller of Meller Marketing:➡️ https://www.mellermarketing.com/upcoming-live-interviewsFOLLOW BRENDA MELLER:➡️ LinkedIn: https://www.linkedin.com/in/brendameller🥧 FREE LIVE WEBINA...

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17:05

LinkedIn Profile Mini-Audit Featuring Leah Goldman Ep...

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/07

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Leah Goldman https://www.linkedin.com/in/leahgoldman/TIPS we covered include:▪️ Creating a company page▪️ Considering using a professional Headshot Photo to create credibility and trust▪️ Ensuring your headline contains keywords appealing to your ideal target audience and describing your services ▪️ And more! Want a LinkedIn profile mini-aud...

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37:11

The New Yahoo & Google Email Deliverability...

LinkedIn tips, business tips, and marketing tips for... ·

2024/10/02

A live chat with Brenda Meller and Kendra Corman on Yahoo and Google Email Deliverability RequirementsOriginally aired LIVE on Tuesday, April 9, 2024Questions Kendra answers during the podcast:What are the requirements for Yahoo and Google email deliverability? (3:44)What is the difference between a DMARC and DKIM code? (4:52)Does the one-click unsubscribe button at the top of the email unsubscribe from the entire list or mark it as spam? (6:58)How often should small business owners and solop...

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9:34

The 2nd Time I Reached 67,000 LinkedIn Followers Ep 128

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/30

In this episode, I discuss that I reached 67,000 followers on LinkedIn for the 2nd time. Main points I discuss:Follower Growth: I recently reached 67,000 followers on LinkedIn for the second time.LinkedIn's Data Purge: I experienced a drop in followers due to LinkedIn's removal of fake accounts in 2023Tracking Follower Growth: I use Shield Analytics (use my code to get 10% off: https://www.shieldapp.ai/?via=brenda) to track my follower data and identify trends.Quality Over Quantity: I focus o...

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17:32

LinkedIn Profile Mini-Audit with Sybil Stewart Ep 127

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/25

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Sybil Stewart. https://www.linkedin.com/in/thesagestewart/TIPS we covered include:▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodically▪️ Having a zoomed-in Headshot Photo, where your face is 50-60% of the circle▪️ Suggested LinkedIn Headline updates, including the use of e...

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29:36

Speaking Strategies for Solopreneurs with Jenn...

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/23

This was a panel discussion on "Speaking Strategies for Solopreneurs" with Jenn Espinosa-Goswami, Barbara Boldt, and Bobbie CarltonRegister to watch the playback and get presenter resources mentioned in this podcast episode here: https://www.mellermarketing.com/shiftHere are some of the key questions discussed during the panel discussion:How do I find paid speaking opportunities?How do I monetize my speaking engagements?How do I sell myself to a meeting planner?What resources do I need before...

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25:00

LinkedIn Profile Tips - a Mini-Audit of Michelle...

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/18

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Michelle Gilbert. https://www.linkedin.com/in/michellebgilbert/LinkedIn Profile Tips from Brenda MellerHeadshot and Banner:Update your headshot regularly.Incorporate your logo into the banner for branding.Keep the banner visually appealing and relevant to your target audience.Consider changing the banner periodically to keep it fresh.Hea...

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10:45

Riding the Waves: Balancing Energy & Relaxation...

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/16

After a brief break from episodes -- I'M BACK! Key topics discussed in this episode:Reason for podcast hiatus: Increased workload and events, especially after back-to-school season.Balancing podcasting with business: Struggles of maintaining a regular schedule while focusing on client work.Seasonal fluctuations in business: Experiences of ups and downs in revenue throughout the year.Strategies for managing expenses: Adjusting spending based on income levels.Self-care and burnout prevention: I...

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36:47

Building Your Reputation as a Coach in a Specific...

LinkedIn tips, business tips, and marketing tips for... ·

2024/09/02

Unlock the secrets to mastering your niche with marketing coach Avivit Fisher in this episode of Enthusiastically Self-Employed. Connect with Avivit:https://www.linkedin.com/in/reddstrategy/ https://www.reddstrategy.com/Learn how Avivit successfully transitioned from a generalist in the marketing field to a highly specialized coach for therapists in private practice. She shares her journey, recounting the strategic decisions and challenges she faced along the way, including her atte...

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16:17

Looking to Market Your NEW Consulting Business on...

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/28

Are you a solopreneur, business professional, or coach / consultant looking to unlock the power of LinkedIn to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Tom Livingston. TIPS we covered include:▪️ Shifting from #OpentoWork to Self-Employed to market yourself as a consultant▪️ Having a refreshed Headshot Photo to ensure you are putting your best (current) face forward in your personal brand development▪️ Using your Header Image to market your consul...

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14:21

How to Build Your Multi-Platform Digital Voice for...

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/26

Ever wondered how to amplify your business's digital presence without breaking the bank? Join us as Bobby Umar, a renowned TEDx speaker coach, shares how to master the art of growing a multi-platform digital voice from scratch. This talk was delivered at the SHIFT-LIVE-A-Thon event, "How to Build Your Multi-Platform Digital Voice for Your Business." Bobby takes us on his inspiring journey of leveraging social media platforms like Twitter, LinkedIn, Facebook, and YouTube to propel his speaking...

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25:02

Presenting Over Video with Shep Sheperdigian Ep 120

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/21

Unlock the secrets to creating standout virtual presentations with our latest episode of "Enthusiastically Self-Employed." Join me as I chat with my VIP guest Shep, Vice President of Technical Services at Rose Pest Solutions, as we uncover practical tips to enhance your on-screen presence. Originally aired: Tuesday, April 2, 2024 at 12:05 pm ETCONNECT WITH SHEP:➡️ LinkedIn: https://www.linkedin.com/in/shep-sheperdigian/➡️ Website: https://www.rosepestsolutions.com/➡️ YouTube: youtube.com...

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14:06

LinkedIn Profile Mini-Audit for Executive Virtual...

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/19

Are you a virtual assistant looking to unlock the power of LinkedIn to grow your business? Watch this LinkedIn profile mini-audit of Jessica Tinner https://www.linkedin.com/in/jessicatinner/TIPS we covered include:▪️ Uploading your headshot photo instead of your company logo in the "Headshot Photo" field▪️ Refreshing your LinkedIn header to ensure ONE KEY MESSAGE is clear to your profile visitors▪️ Reviewing contact, to ensure info is accurate for your ideal target audience ▪️ And more!...

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41:43

SEO Tips for Entrepreneurs with Rachel Lindteigen Ep 118

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/14

Rachel Lindteigen on SEO Tips for Entrepreneurs: Blogs, Websites, Podcasts, Oh My! #enthusiasticallyselfemployed #linkedinlive Unlock the secrets to a thriving online presence with Rachel Lindteigen, a seasoned SEO and content marketing expert boasting over two decades of experience in digital marketing. Curious about how you can drive traffic to your website without breaking the bank on ads? Rachel shares her journey from the corporate world to independent consultancy, revealing the power of...

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19:49

LinkedIn Profile Mini-Audit Featuring Jenny Morin Ep 117

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/07

Are you a solopreneur, business professional, or coach / consultant looking to get a bigger slice of the LinkedIn Pie? Listen to this LinkedIn profile mini-audit of Jenny Morin. TIPS we covered include:▪️ LinkedIn Profile Verification: Necessary? ▪️ Changing a Business Name on your LinkedIn Profile▪️ Suggested LinkedIn Banner Image changes▪️ Ways to generate more engagement with posts▪️ And more! Want a LinkedIn profile mini-audit? If you're a coach / consultant / solopreneur, download ...

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41:44

How to Stand Out in a Hyper-Messaged Marketplace with...

LinkedIn tips, business tips, and marketing tips for... ·

2024/08/05

Ever wondered how to make your voice heard in a sea of constant noise? Join us as we sit down with Orly Zeewy, a fellow member of Innovation Women, who has mastered the art of helping solopreneurs and startups rise above the cacophony. Orly delves into the importance of owning your unique superpower and crafting a message that is more about your clients than yourself. She offers invaluable insights into why understanding your ideal audience is the cornerstone of any successful business. This ...

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16:05

LinkedIn Profile Mini-Audit for Coach Meg Gluckman Ep115

LinkedIn tips, business tips, and marketing tips for... ·

2024/07/31

Are you a solopreneur, business professional, or solopreneur looking to get a bigger slice of the LinkedIn Pie? Watch this LinkedIn profile mini-audit of Meg Gluckman, who is a Divorce & coparenting coachTIPS we covered include:▪️ Setting up a company page. Video + blog: https://www.mellermarketing.com/blog/how-to-create-a-company-page-on-linkedin-free▪️ Being intentional with your marketing message in your LinkedIn Header Image and changing the message periodically▪️ The diff...

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