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PODCAST

Visual Storytelling

Welcome to visual storytelling with me, Gary Fernon, the podcast where I talk things photography and video that help you create better visual content for yourself, and your clients. If you enjoyed these episodes then why not subscribe to hear more like this. My main focus is all about sharing, so let’s start a conversation. But above all, be creative, be inspired, be you.

arts visual arts

All Episodes

00:07:17

How can I learn photography on my own?

Visual Storytelling ·

2023/12/08

Learning photography on your own can be an exciting and rewarding journey. Here are some steps to get started: 1. Understand the basics. 2. Get to know your camera. 3. Practice regularly. 4. Study composition. 5. Study light. 6. Analyse and critique. 7. Learn from others. 8. Edit and post-process. 9. Share your work. Remember, practice, experimentation, and perseverance are key to improving your photography skills. Enjoy the process and let your creativity flourish! Be Creative. Be Inspired. Be

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00:03:46

Why Should Individuals, and Businesses, Invest In...

Visual Storytelling ·

2023/11/02

Welcome to the Visual Storytelling podcast. Let’s discuss why individuals and businesses should invest in professional headshot photography. Investing in professional headshot photography offers several benefits for both individuals and businesses. Here are a few reasons why it's worth considering: 1. First impressions. 2. Personal branding. 3. Building trust. 4. Versatility. 5. Brand consistency. Until next time, Be Creative. Be Inspired. Be

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00:03:57

What Businesses Can Benefit From Documentary...

Visual Storytelling ·

2023/10/12

Previously I discussed the importance of documentary photography both as an individual, and as a business. Today, let’s take a look at some of the businesses that can benefit from documentary photography. Documentary photography can benefit a wide range of businesses, particularly those seeking to capture and convey authentic stories, experiences, or brand narratives. The list we are about to explore is not exhaustive. There are many other types of businesses that can benefit from photography.

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00:04:59

The Importance of Documentary Photography

Visual Storytelling ·

2023/09/28

Welcome to Visual Storytelling, let’s discuss the importance of documentary photography, both as an individual, and as a business. Documentary photography plays a crucial role in our society for several reasons. First and foremost, it serves as a powerful tool for capturing and preserving moments in history, documenting significant events, cultures, and social issues. By freezing a moment in time, documentary photographs provide a visual record that helps us understand and remember the

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00:07:20

5 Tips When Creating Video With Your Phone

Visual Storytelling ·

2023/08/24

You understand the benefits of incorporating video for your business. You’re ready to begin creating video content and have decided to use your mobile phone to achieve this. To help you, I’m going to share 5 tips that will assist you in making those videos better, without having to use any editing software. I discuss, Ease of set up. Lighting. Length of videos. Looking at the camera; and Talk to the phone like you would as though you were having a conversation. Be Creative. Be Inspired. Be

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00:03:41

Understanding Memory Cards

Visual Storytelling ·

2023/06/01

In a previous episode I said, “it’s worth considering the type of memory card you will need as well, as the performance of this will have an impact on the experience when trying to choose between camera or lens.” So I thought I’d explain in a little more detail what I mean by this. When starting out in either photography or videography, there is so much to wrap your minds around, so hopefully this has served, in some way, as clarity surrounding memory cards and helped you narrow down which may be

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00:07:12

How To Get The Most Out Of Video

Visual Storytelling ·

2023/05/25

You’ve had a professional video made to promote your business or brand. Now it’s time to capitalise on this. Before I get into this episode there’s one question that you need to be asking yourself. “Am I using video to promote either yourself, and / or your business.” If you haven’t started to incorporate video yet, hopefully you found this insightful and will see the benefits of doing so, and begin to incorporate video into your strategy for 2023 and beyond. Let me know how you get on, I’m

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00:02:14

The Best Settings To Shoot In

Visual Storytelling ·

2023/05/17

Knowing which settings to use can be confusing, and to a certain extent takes the fun out of photography. The ability in deciding which setting to choose can have on how the shot looks can make the difference between an average photo and an awesome one, which is why it is important you know and understand how to use your camera. Listen to this episode to hear my thoughts on this subject. Part way through this episode the audio gets interrupted somewhat by my neighbours gardener who decided to cut

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00:03:03

Good Lens on a Mediocre Camera or a Mediocre Lens on...

Visual Storytelling ·

2023/05/11

The question for this episode…. Which would you be better off starting out with as a hobby photographer, a good lens on a mediocre camera or a mediocre lens on a good camera? In order to best answer this question will depend on the type of photography you’re interested in. My initial thought would be to spend more on the lens over that of the camera body. My advice would be to figure out what type of photography you would like to do. Be Creative. Be Inspired. Be

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00:02:33

After A Camera, What Are The Next 3 Things A...

Visual Storytelling ·

2023/05/04

So, what are the next three things a photographer should get after they have purchased a camera? Well, I think what I’m about to suggest is going to shock some people. Do you agree with the three items I’ve mentioned? If you have others that you think should rank higher, then feel free to share them by leaving a comment, or tweeting me @GaryFernon as who knows, one of your suggestions just may be the solution someone else is looking for. Be Creative. Be Inspired. Be

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00:02:42

Is Leasing Camera Equipment Practical For A Beginner...

Visual Storytelling ·

2023/04/27

Is leasing camera equipment practical for a beginner photographer? I’m going to say yes, however, only in the short term. Leasing equipment is a great option if you want to try before you buy, but not something I feel you should be looking at as an alternative to owning your equipment. Take advantage of companies who lease equipment to identify what you use, and then go ahead and purchase your own. Listen to this episode to hear my thoughts on this subject. Be Creative. Be Inspired. Be

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00:02:22

Why Format Your Memory Card?

Visual Storytelling ·

2023/04/20

How often you format your memory cards is personal choice. Personally, I tend to do this when preparing my kit before each assignment. If I’m simply taking photos for myself then I tend not to bother doing it each time, but what I don’t want to happen when working with clients is for my card to slow down, become full way before it should because of the amount of unseen storage space being occupied or worse, failing altogether. Assignments can be stressful enough, it doesn’t matter whether it’s

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00:04:10

Why You Should Be Documenting Your Day

Visual Storytelling ·

2023/04/06

Why should you be documenting your day. Because we’ve been doing it for years. Because without photography, there is no history. Showcasing your working environment forms that unconscious attachment with a client. The moment they step through your door, they already feel familiar with their surroundings, because they recognise it, even if it’s the first time they've stepped foot through the door, they already feel comfortable. If you’re a creative who works from home, showing your work

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00:03:44

Time To Reset

Visual Storytelling ·

2023/03/30

Like a lot of people, at the beginning of the New Year I set out what I would like to achieve during 2023, not resolutions, as lets be honest, how many of us actually stick to the resolutions we set ourselves? No, I set goals. I only have to look at the content list I created at the beginning of the year to see the reality of just how distracted I’ve become during the first three months of 2023. So it’s time to reset, realign my focus, and push myself to my limits, after all, it is through

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00:03:10

One Thing That Should Be At The Top of Your Priority...

Visual Storytelling ·

2023/03/23

When starting out upon your creative journey it’s easy to fall into the trap of wanting to try everything and buying the best equipment before you identify the niche that you will focus on. We all do it, so don’t think you’re alone in this. If you’re just starting out, my advice would be to restrain yourself from doing so. There are some great deals out there for starter packs that you can get your teeth into and hone your skill set. However, if you’re producing video content, the one thing I would

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00:04:09

Linktr.ee

Visual Storytelling ·

2023/03/16

Everything you are. In one simple link. Join over 30M people and share everything you create, curate and sell online. All from the one link in bio. Recently I’ve been introduced to Linktree, a one stop shop if you will, to navigate your viewers to all of your links, be that your website, social media pages of merchandise stores. But what is Linktree, and what does it cost? Listen to this episode to find out. LINKS https://linktr.ee/s/pricing/ https://linktr.ee/garyfernon Be Creative. Be

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00:05:55

Kate Winslet to star in film about Lee Miller's life...

Visual Storytelling ·

2023/02/17

From photographer to model to photojournalist, Lee Miller will be played by Kate Winslet on the big screen. But who is Lee Miller? You can check out the Lee Miller Archives account on Instagram that pays homage to the late photographers' incredibly important work. So why am I talking to you about this? My reason for bringing this to you is not only to celebrate women in a predominantly male dominated profession, but also to bring awareness of my project, “Breaking Stereotypes”. Breaking Stereotypes

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00:05:32

MidJourney Ai

Visual Storytelling ·

2023/01/14

I recently discovered MidJourneyAi, an independent research lab exploring new mediums of thought and expanding the imaginative powers of the human species. They are a small self-funded team focused on design, human infrastructure, and AI. And quite frankly I’ve been having a lot of fun messing about with it. Despite the outrage by some, I believe that AI is most definitely going to be a part of our future, how it is going to be best used remains to be seen, however from the brief time I’ve been

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00:04:10

The Cube2 from Hahnel

Visual Storytelling ·

2023/01/01

With the cold weather you would have noticed that your batteries probably aren’t holding their charge as long as they do during the other three seasons. What if I told you there is a way to keep powered up in cold conditions. This is exactly what the ProCube2 from Hahnel offers. In this episode I take a look at the features of this extreme battery from Hahnel. I’d be interested to know if this is a product you’d consider adding to your kit bag, so let me know in the comments, or tweet me

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00:06:20

November Recap 2022

Visual Storytelling ·

2022/12/11

In November’s main headlines. HOW TO WORK OUT YOUR HOURLY RATE in 3 STEPS: Join like minded creative’s at the Creative Community The best photo-editing laptops for photographers in 2022 What are the top 5 free and paid video / photo apps LINKS Creative Community Facebook https://www.facebook.com/groups/260853604466712 LinkedIn https://www.linkedin.com/groups/8833844/ The best photo-editing laptops for photographers in 2022, as compiled by Digital Camera World, from 1 to 12, MacBook Pro M1 (16

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