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PODCAST

Everything Coworking

The Everything Coworking podcast shares trends and how-tos for coworking operators and anyone following this exploding trend. Jamie owned coworking spaces in Chicago and Palo Alto under the brand Enerspace Coworking. She was the Executive Director of the Global Workspace Association for 5 years. Since 2018, she"s been helping coworking spaces start and run profitable coworking spaces.

business entrepreneurship

All Episodes

29:50

354. To Staff or Not to Staff - That is the...

Everything Coworking ·

2024/07/24

To Staff or Not to Staff. That is the question we explore in this episode. Here’s what we dive into: Staffed vs. Unstaffed Spaces: Why might an operator choose to run a space without staff? What are the trade-offs? Real-Life Experiences: Hear about operators that successfully operate unstaffed spades. Coffee Culture: Learn creative ways to manage coffee service in unstaffed coworking environments—because let’s face it, coffee is the lifeblood of productivity! Hybrid Models: Explore how some

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34:20

353. Tips for Upgrading Day Pass Users to Recurring...

Everything Coworking ·

2024/07/18

You love a little extra revenue...flex memberships are hard to sell, so you're happy to have a little more buzz in the space with the day passers...but day passers can be high maintenance, it can be challenging to make sure they have a great experience, and sometimes it feels like they are more work than they're worth. Day passes create the ultimate flexibility for the commitment-phobic user. So if you offer them at an attractive price, you might get repeat day pass users who never upgrade to a

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47:00

352. Top 5 Coworking KPIs - Part II

Everything Coworking ·

2024/06/26

What gets focus gets better. If you want to improve your coworking business, define your KPIs (Key Performance Indicators), track them, pull levers to make them better, and grow your coworking business. In this episode, I walk through 3 of my 5 favorite KPIs for coworking businesses. If you missed the first two KPIs, scroll back to episode #351. Resources Mentioned in this Episode: Feasibility study for landlords - evaluate a coworking business or partnership with clarity and confidence with

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25:28

351. Top 5 Coworking KPIs - Part I

Everything Coworking ·

2024/06/19

What gets focus gets better. If you want to improve your coworking business, define your KPIs (Key Performance Indicators), track them, pull levers to make them better, and grow your coworking business. In this episode, I walk through 2 of my 5 favorite KPIs for coworking businesses. Resources Mentioned in this Episode: Feasibility study for landlords - evaluate a coworking business or partnership with clarity and confidence with industry-benchmarked coworking financial metrics and a pro forma

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54:17

350. How Maryann Baldwin Drives Economic Development...

Everything Coworking ·

2024/06/12

Maryann Baldwin opened a 2400 square foot coworking space in Lansing Iowa, population 1,000. This is her third year in business and this year she will turn a profit. She owns the building and doesn’t staff full time. Her “Whys” in no particular order include: economic development, connecting like-minded people, coaching new business owners, helping the local community keep their minds healthy through lifelong learning, and providing Internet and a great place to work for visitors. Resources

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349. Sam Pickering Shares How Incendium has Partnered...

Everything Coworking ·

2024/05/22

Resources Mentioned in this Episode: Sam's LinkedIn profile Incendium Consulting website The Instant Group website Everything Coworking Featured Resources: Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space Coworking Startup School Community Manager University The Everything Coworking Academy Follow Us on YouTube

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52:33

348. Felicia Rubinstein, Founder of HAYVN Coworking...

Everything Coworking ·

2024/05/15

Felicia founded HAYVN to support local women in business and make an impact in the community. Being a B Corp Certified business is an external signal of the values she leads at HAYVN from recruiting practices to vendor selection, to the programming she hosts to drive local economic development. She and her B-Corp Certification consultant, Kerrie McDevitt, share what it means to be B-Corp certified, why a business might want to become certified, how much time it takes, and what it costs. Resources

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41:03

347. 3 Coworking Space Owners Share the Behind the...

Everything Coworking ·

2024/05/08

Wes Walker, Laura Fisher, and Ashleigh Ramsay share the details on their virtual service revenue - what they offer, how they price, lead sources, how long it takes them to process the mail, the impact it has on their revenue, and more. Deadline: May 12: Register for the Everything Coworking Club's Quarterly Revenue Challenge: Start or Grow your Virtual Mailbox Service Get on your email address to learn more about the quarterly revenue challenge. Everything Coworking Featured Resources:

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23:46

346. The Math on Virtual Mailbox Revenue for...

Everything Coworking ·

2024/05/06

Virtual Mailbox demand is growing - see our "Why Mail" video. Virtual Mailbox services can create a significant revenue stream for coworking spaces. This video walks through a simple forecasting model for how virtual mail adds revenue to your coworking business over time. Resources Mentioned in this Episode: The video version of this episode on YouTube Get on your email address to learn more about the challenge. Deadline: May 12: Register for the Everything Coworking Club's Quarterly Revenue

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24:42

345. Why People Buy Virtual Mailboxes at Coworking...

Everything Coworking ·

2024/05/03

Is it a head-scratcher to you as to why someone might buy a virtual mailbox at a coworking space? Or do you get it but you just think it’s got to be too much work to make it worth it? Have you launched a mail program half-heartedly and had lukewarm results? In this episode, we dive into why people buy mail packages, why you should consider launching a mail program, and how our upcoming challenge will help you start or optimize a money-making mail program. Resources Mentioned in this Episode: Get on

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44:17

344. From Inbox to Income: Enhancing Your Coworking...

Everything Coworking ·

2024/04/17

Welcome to another episode of the Everything Coworking Podcast! Today, I’m joined by Tracy Beavers, a business visibility and strategy coach who specializes in turning strategies into actionable success. We dive into a crucial topic for any coworking space owner looking to boost their business—email marketing. Want to join Tracy’s FREE, live masterclass coming up next week? https://www.tracybeavers.com/masterclass What We Discuss: The Power of Email Marketing: Tracy explains why email marketing

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46:59

343. Brandon Houston on Building a Vibrant Community...

Everything Coworking ·

2024/04/10

Brandon Houston, founder of the Collingwood Foundry shares his entrepreneurial journey from running a web development agency to pioneering a coworking space that has grown into a central hub of community and innovation in Collingwood, Ontario. Key topics include: The power of starting small and building a connection and reputation with the local community. The evolution of Collingwood Foundry into a space that members don’t just work in, but genuinely love and support. The challenges and

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12:41

342. Mindset Matters for Coworking Entrepreneurs: The...

Everything Coworking ·

2024/04/03

In the latest episode of Everything Coworking, we’re unpacking a truth bomb about the entrepreneurial life, especially in our world of coworking. Taking a page from Brooke Castillo, we’re exploring the idea that our journeys are a healthy mix of wins and challenges – yes, it's a 50/50 split of highs and lows. I’m diving into why expecting a smooth sail can throw us off course and how those inevitable tough times actually shore up our resilience and push our growth. It’s all about embracing every bit

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18:28

341. Exploring Hotel-Inspired Hospitality Integration...

Everything Coworking ·

2024/03/27

This episode explores how we might apply some examples of hospitality to elements of hospitality offered at a coworking space. Episode Highlights: Introduction to Hospitality in Coworking: We kick things off by exploring why hospitality is just as crucial in our coworking spaces as it is in the hotel industry. It's about creating experiences that stick and spaces where people feel truly welcomed. A Personal Tale of Hotel Hospitality: I share my own story of incredible service during a hotel stay

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24:26

340. The Ad Strategy Guide for Coworking Spaces:...

Everything Coworking ·

2024/03/21

Are you leveraging the full potential of digital ads for your coworking space? Dive into our latest episode where we decode the mysteries of Google vs. Facebook ads, tailored specifically for coworking entrepreneurs. Discover which platform aligns best with your marketing goals, whether you're targeting active searchers or building brand awareness. Plus, get insider tips on using the Facebook Ads Library to spy on competitors’ strategies! 🔑 What You'll Learn: The unique advantages of Google and

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55:20

339. John Egan, Director of Operations at Lucid...

Everything Coworking ·

2024/03/13

John Egan Director of Operations at Lucid Private Offices, shares: His approach to hiring, including specific questions he asks How he screens for “joy” in his hiring process How his career as a Camp Director and an Insurance Advisor prepared him for his role at Lucid Private Offices Resources Mentioned in this Episode: John's LinkedIn profile Lucid Private Offices website Everything Coworking Featured Resources: Free Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

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36:48

338. Smart Marketing for Coworking Spaces: Test...

Everything Coworking ·

2024/03/06

This episode is all about testing the conversion rate on your offer/landing page before scaling up the traffic to the campaign. We talk about: The Importance of Marketing Conversion for Coworking Spaces: We define marketing conversion in the context of coworking spaces and discuss the significance of setting clear conversion goals for each campaign. Landing Pages Explained: Discover what a landing page is, its role in your marketing strategy, and best practices for creating landing pages that

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36:15

337. Last Call for Coworking: Urgency Tactics to Seal...

Everything Coworking ·

2024/02/28

Want to make sure you get access to our special Community Manager University offer on March 4th? Go to the bottom of our home page and opt-in to our mailing list! This week I dive into the art of creating urgency to boost sales and memberships in the coworking world. Inspired by the annual Container Store's 30% off Elfa sale, this episode explores how similar strategies can be effectively applied to coworking spaces, especially when launching a founding member campaign. Here's what we covered:

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01:03:46

336. Real Estate Disruption: Seth Rosenblum on...

Everything Coworking ·

2024/02/21

Seth Rosenblum is the Managing Director at Hone Coworks & Principal at The Rosenblum Companies. He considers the Rosenblum Companies to be “operators” at heart. Yes, they own the underlying real estate, but their business is to create the solutions that their customers are looking for…which has led them to create their own coworking and co-warehousing brands. Here’s what we covered in our conversation: 1. Seth’s team understands the need to diversify real estate assets for sustainability. 2

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46:55

335. Dr. Christina Hansen Cohen: Pioneering Coworking...

Everything Coworking ·

2024/02/07

Dr. Christina Hansen was on what seemed like a fruitless search for office space for her therapist practice when it suddenly hit her on her drive home one day that she could solve her own problem and create a shared office space designed for mental health practitioners. On this episode, we talk through her journey from concept to one year after opening. How she serves her unique Ideal Customer Avatar How she got a turn-key buildout (and funded some upgrades) How she staffs her space The tech she

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177 results

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