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PODCAST

The Online Course Show

Jacques Hopkins

The Online Course Show is all about exchanging knowledge and helping course creators succeed. I LOVE going straight to the source and hearing people’s firsthand knowledge about what has worked for their business. And it’s always great to share my own observations and bounce ideas off other people in the same entrepreneurial space. There is something for everyone on the show. Funnel hacking, high level strategy, nitty gritty processes, book reviews, productivity tips… the list goes on. My

business entrepreneurship

All Episodes

52:20

215: Adding a Book Into a Successful Course Business...

The Online Course Show ·

2023/12/26

In this episode, our guest is Tim Topham, an experienced entrepreneur with a thriving membership-based business. Tim discusses his recent venture into writing a book and reveals how it has become an integral part of his successful course business strategy. From effective conversion techniques to the strategic use of a book as a marketing tool, Tim shares valuable insights that will resonate with our audience of online course creators and entrepreneurs. Join us as we explore the

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60:54

214: Making More Money by REMOVING 18 Courses &...

The Online Course Show ·

2023/12/12

In this episode, Jacques is joined by Michael Kilkelly, who shares his journey of streamlining his online course offerings to make more money by focusing on one core product. They discuss Michael's background in architecture and engineering, his brand ArchSmarter, and the challenges he faced in building and scaling his online course business. From refining his brand's messaging to leveraging different tech platforms, Michael provides valuable insights for course creators. Tune in to

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70:07

213: Jeff Walker | $1 BILLION in Course Sales From...

The Online Course Show ·

2023/11/28

In today's episode, Jacques sits down with special guest Jeff Walker, the creator of the renowned Product Launch Formula (PLF). Get ready to be inspired as Jeff shares the incredible story of how he generated a staggering $1 billion in course sales using his launch formula. From integrating webinars into the launch process to utilizing the power of storytelling and building trust, Jeff reveals invaluable insights and strategies for successful online course creators. Join Jacques and Jeff as

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50:39

212: 6 Figure Launches Selling Graphic Design Courses...

The Online Course Show ·

2023/11/13

In this episode, we are joined by Teela Cunningham, the creative mind behind every-tuesday.com, as we unpack her journey to six-figure launches selling Graphic Design courses. Teela reveals her journey with YouTube as her primary traffic source, her strategic approach to content creation, and the evolution of her business from selling digital products to launching wildly successful online courses. From conquering the launch roller coaster to achieving financial stability, Teela shares

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63:19

211: $17k/mo Selling Courses While Working Full-Time...

The Online Course Show ·

2023/10/31

In this episode, we have a special guest, Jasmine Katatikarn, who is here to share her incredible journey of selling courses while working full-time at Amazon. Jasmine launched a unique online and in-person animation program for after-school kids, based on her own academy. She identified a lack of diversity in the animation industry and sought to address it by extending her education pipeline to younger generations. Jasmine shares her experience of conducting research, finding interest in

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64:07

210: The YouTube Playbook for Course Creators...

The Online Course Show ·

2023/10/17

In today's episode, we have a special guest, Tim Schmoyer, joining us to talk about "The YouTube Playbook for Course Creators." Tim, the founder of Video Creators, has a wealth of knowledge and experience in the YouTube space, and he is here to share his strategies and insights for turning your audience into a thriving community. We'll delve into the three key buckets of community, discoverable, and sales, and explore how each plays a vital role in attracting new viewers, nurturing existing

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33:28

209: ENCORE: If I Were Starting an Online Course...

The Online Course Show ·

2023/09/19

Episode 193 is one of the most popular episodes we've done. We are re-airing it here today if you missed it or are new to the podcast. In this episode, Jacques walks beginners through the exact steps he would take if he were starting on online course business from scratch today.

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83:09

208: $20k/mo Teaching Army Soldiers to Get Promoted...

The Online Course Show ·

2023/09/05

In today's episode, we have a special guest, Steven Foust, who has found success in teaching non-commissioned officers (NCOs) in the Army to get promoted. Steven has developed a membership program that not only provides valuable resources and training to NCOs but also manages to be efficient and low maintenance. As your host, I'll also be sharing my own experiences with online courses and the tools that have helped me along the way. Get ready to learn from Steven's expertise and discover

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138:35

207: How to SELL Your Course Business for 8 Figures...

The Online Course Show ·

2023/08/22

In this episode, we have a special guest, Jason Dion, joining us to discuss the intricacies of selling a business and the art of building a scalable online course. Jason shares his expertise on determining the value of a business, negotiating the sale, and the importance of cultural fit when choosing a buyer. He walks us through his personal experience of selling his own company, revealing the considerations and challenges he faced along the way. We also explore the dynamic e-learning

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62:22

206: $10M Generated Over the Last 3 Years as a...

The Online Course Show ·

2023/08/08

In today's episode we have a very special guest joining us. Victor is a true trailblazer in the Portuguese-speaking online course industry, known for his successful programs and impactful mentorship. With a background in music and a passion for helping others, Victor has become a trusted figure in the digital marketing space. In this interview, he shares his journey to success, including valuable insights and strategies he learned from industry giants like Jay Abraham and Brendan Bouchard

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61:55

205: $50k Per Month From a Guitar Course (featuring...

The Online Course Show ·

2023/07/25

On this episode of The Online Course Show, our guest Lauren Bateman discusses the power of long-form content and how it resonates with her audience of older adults who prefer a slower pace. While she recognizes the need for short-form content, she prioritizes creating in-depth videos that allow her to build relationships and sell her courses more effectively. She shares that personal touches, such as clothing choices and background items, can help create connections and attract engagement

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48:06

204: Building a Sustainable Online Presence: Moving...

The Online Course Show ·

2023/07/11

On this episode of The Online Course Show, host Jacques Hopkins welcomes Kyler Nixon from Kyler Creative, a marketing agency that helps course creators increase sales. Kyler shares his insights on pricing psychology and common mistakes made by course creators, such as overpricing courses or lacking an understanding of competitor pricing. He emphasizes the importance of sustainable marketing systems like blogging and email marketing, and offers strategies for gathering email addresses and

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71:30

203: From Canvas to Cash: Inside a Thriving Course...

The Online Course Show ·

2023/06/27

On this episode of The Online Course Show, host Jacques Hopkins talks to Cory Huff, founder of theabundantartist.com, about how he has been helping artists monetize their art through his courses since 2009. Cory shares his journey from a marketing job to creating The Abundant Artist and his struggle with leaving his day job to focus on his business. He also talks about the evolution of the online course business, staying up-to-date with the latest trends, and regularly updating his courses

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72:58

202: Email Deliverability, Email List Housekeeping, &...

The Online Course Show ·

2023/06/14

On this episode of The Online Course Show, Jacques Hopkins interviews email deliverability expert Kay Peacey about how to improve email deliverability, housekeeping best practices for email lists, and more. Kay offers great advice on how to immediately improve email deliverability through basic steps and best practices, and dispels common misconceptions about email deliverability. She also discusses her membership model for ActiveCampaign users, including courses, a support community, and

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61:12

201: How She Generated $1 Million in Course Sales in...

The Online Course Show ·

2023/05/30

In this episode, host Jacques Hopkins talks with Dr. Rachel Gainesborough, a healthcare professional who was able to make a million dollars in just two years by selling online courses on short-term property rentals. Jacques and Rachel cover a range of topics around creating and selling online courses, including validating your idea, conducting market research, and the importance of offering high-value services. They also discuss the right and wrong ways to create online courses, with

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61:36

200: Pat Flynn & Jacques Discuss a Revolutionary New...

The Online Course Show ·

2023/05/09

In this episode, we explore the world of online courses and communities with Pat Flynn, from "Smart Passive Income". Pat is a seasoned entrepreneur who has learned from his experiences in building online courses that offer accountability and commitment to help people achieve specific results, quickly. Pat shares his journey of developing a community-powered course to solve scalability issues and increase engagement, all while building relationships with each other. Key Takeaways: - The

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82:55

199: 3 Ways to 2-5x Your Course Sales (featuring John...

The Online Course Show ·

2023/05/02

John Ainsworth fromhttps://datadrivenmarketing.co/joins us today to talk about how to 2x to 5x your course sales, with the same course and the same traffic. This is all about how to optimize your funnel and offers! KAJABI offer: Get 30 days free + Jacques' step-by-step course "Every Click Kajabi" head to http://everyclickkajabi.com/

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67:21

198: Paid Ads 101 - How to Use Paid Advertising to...

The Online Course Show ·

2023/03/21

Brice Gump runs a successful ad agency where he helps course creators scale through paid ads. On today's episode Brice shares with us why course creators fail with ads and what to do instead.

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56:17

197: Why Webinars Are Still Crushing it in 2023 for...

The Online Course Show ·

2023/03/07

Paul Nowell (Paul the Trombonist) is a webinar master and in this episode shares with us his insider secrets to his 7-figure webinars. BONJOROoffer... Get 20% off for life: https://bonjoro.com/ocg

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69:36

196: 7-Figures a Year Teaching Photography Online &...

The Online Course Show ·

2023/02/21

Brittany Bruce went from school teacher, to stay-at-home mom, to 6-figure photographer, to 7-figure course create, to retiring to the beach all in the matter of a few years. Listen in to hear her story.DEADLINE FUNNELoffer: Get 30 days free: https://deadlinefunnel.com/ocg

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