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PODCAST

build your profitable product business with mel robbins thelotco business podcast

Melissa Robbins

thelotco business podcast is dedicated to helping businesses in the fashion, retail and design industries not just survive but also thrive!! It’s a show that brings you tips, tricks and strategies to help you as an entrepreneur start, manage, and grow your creative business.If you are a small business and feeling stuck on what to do next or how to actually kick start your idea, then tune in for some straightforward, practical business advice as well as interviews with inspiring females in the

business marketing

All Episodes

59:32

Understanding Human Design and How it Can Help you...

build your profitable product business with mel... ·

2024/07/11

Send us a Text Message.The first time I discovered Human Design I have to admit I was skeptical. Like ok, another star sign type test to tell me 'my personality' - sure. BUT then I actually read my chart in more detail and checked out my families charts and to tell you my mind was blown is an understatement 🤯. I could not believe the accuracy of it and the way it made me feel so seen. AND how it has helped me since live a life truer to my design. In todays episode I chat with Yvette

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15:37

The 8 Different Product Images You Must Have to...

build your profitable product business with mel... ·

2024/07/04

Send us a Text Message.When you have a product business you are always trying to figure out where to spend your money and where the best next place to invest your cashflow is.A constant struggle right. ONE of the places I always suggest whether you are a new brand, established Retail stores or those who want to constantly evolve in this online visual space is your imagery! We humans are visual people! The visual imagery you share is part of the reason customers buy your products. And one pic is not

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18:35

Stop using FB Ads until you understand this. Why your...

build your profitable product business with mel... ·

2024/06/28

1.7% 5.6% 11%, 0.59% You thought you had finished with Maths in Year 12 didn't you? Well, sorry but if you run a business you gotta know your numbers. I (as a Former Maths Teacher - I know, I know don't hate on me) do love diving in and exploring these with clients when I first meet with them or start working with them inside my programs and membership.The one we are exploring today is your E-commerce conversion rate. The one inside your analytics that tells us how your website is...

en-au

37:44

Limiting Beliefs and Mental Fitness with Dr. Ben Robbins

build your profitable product business with mel... ·

2024/06/20

Today’s special guest is, Dr. Ben Robbins. I spoke about getting him on the podcast a few months ago and we finally we managed to record an episode. Ben is a Clinical Psychologist, and I wanted to bring him on to talk about limiting beliefs, negative self talk and how we can all work on our mental fitness.Now I know the world of athletes and entrepreneurs can be very different, but they have one thing in common.. Mindset! You can’t be a successful athlete if your head isn’t in the game and you won’t

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16:23

Building a Digital Online Business (featuring James...

build your profitable product business with mel... ·

2024/06/18

Have you ever thought about adding a digital element to your product business?This episode today is sharing with you the possibilities and options available to you and then if you are interested how do you even get started? Having a product business is not the only way to have a business. This could be an option for some of you either now or in the future.You can find out more here https://www.thelotco.com/bbdTakeawaysHaving a digital online business allows you to create and sell digital prod...

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27:38

Branding, Customer Experience, and Scholarships with...

build your profitable product business with mel... ·

2024/06/06

Have you ever wondered how important branding and customer experience is for your product business? In this episode, I chat with Stefi Kerby from Celia Loves to talk all about customer experience and the scholarships she is part of. We discuss all of the following:05:11 What Stefi looked for as a judge of the LifeStyle scholarship07:50 Being unique in a saturated market10:56 Establishing principles at the start of business19:15 Where Stefi gets feedback from23:17 Having strong imagery24:45 Applying

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32:35

How to Use Many Chat in Your Product Business with...

build your profitable product business with mel... ·

2024/05/30

Have you ever used Many Chat for your product business?Many Chat is an automation tool used to answer questions, respond to customers, etc. It saves you time and gives your customers an instant response.I brought on Sam from Ads for Breakfast to talk more about how she helps businesses use Many Chat!We discuss all of the following:03:00 Sam’s background04:14 What is Many Chat?11:33 Advice Sam has for setting up Many Chat16:12 Brands Sam has worked with22:01 Benefits of Many Chat in your product

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25:37

What Retailers Wish Brands Knew About Working With Them

build your profitable product business with mel... ·

2024/05/23

What is something you wish you could tell your wholesaler?In this episode, I talk about all the things retailers want the brands they work with to know.As a wholesaler, it’s your job to build a long-term relationship with your retailers.Wholesalers: get out your pens and papers to take some notes!I discuss all of the following:00:30 My background in retail02:35 16 things retailers want you to know22:54 What you can do as a retailer23:11 Offering an experienceI'm Mel Robbins! from @thelotco

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22:05

Selling the Problem You Solve and 9 more key...

build your profitable product business with mel... ·

2024/05/17

Being surrounded by some amazing speakers and panellists last week in Orange County at the Ultimate Product Party I wanted to share some takeaways. The takeaways cover various topics such as selling the problem you solve, adding storytelling elements to your business, exploring TikTok Shop, utilizing AI, understanding your value, optimizing your website's product page, saving time with phone widgets and tech shortcuts, balancing customer attraction and retention, adding customer experience to...

en-au

42:49

Creating an Intentional Business with Nareen Holloway...

build your profitable product business with mel... ·

2024/05/09

Have you ever wanted to start a product business?But you aren’t sure you’re ready for the business risks or potential copycats?In this episode, I bring on Nareen Holloway to discuss her journey of creating Marmoset Found.Nareen has experienced it all - From marketing to stock to work/life balance to copycats.Tune into this episode to hear us discuss the following:00:53 Who is Nareen Holloway and what is Marmoset Found?06:38 Taking risks with your business08:09 Managing stock and stockists11:32 Using

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40:00

The Ups and Downs of Building a Product Business with...

build your profitable product business with mel... ·

2024/05/02

What would you do if your factory closed down overnight? How would you cope? Megan from Second Scout is a guest on the podcast today and generously shares her journey and some of the ups and downs of having a product-based business.Last year, Megan went through a major down and we discuss how she was able to come back from it better than ever.If you ever start a product business, a good rule of thumb is to always be prepared. You never know when a stockist is going to pull away, a factory will

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34:43

Building A Lifestyle Brand with Alex McCabe from Kip&Co

build your profitable product business with mel... ·

2024/04/25

Kip&Co is an Australian Lifestyle brand that never stops evolving.From the early days of the croc print bed linen (anyone have that print?) to developing beautiful womens and kids apparel, lighting, pet accessories, tableware and so much more. If you have ever wanted to build your own brand or you are doing so right now then this is a must listen.I spoke with Alex McCabe about how she and her two business partners (sisters) Hayley and Kate built Kip&Co from the ground up.Alex explains how

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14:19

4 Email Automatons You Must Have in Your Product...

build your profitable product business with mel... ·

2024/04/18

Email marketing is a huge game changer for any business, especially product-based businesses.Think about all the times you’ve gotten an email from Target or Amazon. Did that prompt you to buy something from their site or at least think about it more?Today, I share the best email marketing strategy with you for product-based businesses. This will help you make sure you’re not only selling your products but also ensuring a positive customer experience.I discuss all of the following:01:13 What is email

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10:19

5 Unexpected Perks of Attending Markets.

build your profitable product business with mel... ·

2024/04/11

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59:29

What is your Money Mindset holding you back from...

build your profitable product business with mel... ·

2024/04/05

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42:13

Kate Pearson from Bella and Lace shares her brand...

build your profitable product business with mel... ·

2024/03/15

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30:04

10 VM Mistakes you should avoid in your Retail store...

build your profitable product business with mel... ·

2024/03/08

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18:45

5 quick ways you can boost your website sales.

build your profitable product business with mel... ·

2024/03/01

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20:29

Why trade shows? A wrap up of market conditions. And...

build your profitable product business with mel... ·

2024/02/23

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19:02

3 limiting beliefs holding you back from your wildly...

build your profitable product business with mel... ·

2024/02/11

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173 results

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