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PODCAST

LTB Podcast

The Lift the Bar Podcast is a place where personal trainers can gain education, insight and knowledge from other personal trainers. It"s aim is to provide personal trainers with the know-how and inspiration to build the kind of career they want to build. Every week the show will feature interviews with fantastic guests who are at the top of their game in different areas specific to helping personal trainers.

health & fitness fitness

All Episodes

41:00

#373 Ann Handley: How Personal Trainers Can Become...

LTB Podcast ·

2022/12/20

If you want more clients, you need to build relationships. There are few better ways to do that than writing. In this week's episode, Stuart interviews Ann Hanley. Ann is the Wall Street Journal bestselling author of Everybody Writes and Content Rules. They talk about how you can become a more natural, engaging writer so your future clients get to know the real you. You'll learn specific editing techniques which make your life easier and your content more engaging.

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39:20

#372 Dr Alan Flanagan: How to Deliver Nutrition as a PT

LTB Podcast ·

2022/12/13

Personal trainers have a lot of different hats to wear. Business owner. Exercise specialist. Content creator. Nutrition expert. Would it be best for everyone if they took off the nutrition hat? In this week’s episode, Stuart talks to Alan Flanagan about how PTs should deliver nutrition advice. They also touch on how to assess whether other nutrition professionals are good sources of information, the importance of building a referral network, and the surprising link between studying law

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43:17

#371 Pete Yardley-Patel: Personal Training Career...

LTB Podcast ·

2022/12/06

Most personal trainers who work in commercial gyms leave the industry within two years. Today's guest has beaten those odds. Pete Yardley has been personal training in a Pure Gym for ten years. In this episode, Stuart talks to Pete about career longevity. They cover the best approaches to lead generation in a commercial gym, work-life balance and how a lump of chalk helped Pete thrive during lockdown. Find Out More About Pete: Facebook: https://www.facebook.com/PeteYardley.HF

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40:27

#370 Dr. Janet Withall: How to Start Working With The...

LTB Podcast ·

2022/11/29

Most personal trainers want to have a steady income. They also want to make a meaningful impact on their client’s lives. Focusing on one specific population of potential clients might help you do both. Can you guess who it is? It’s our mums and dads. Our grandparents and maybe even our great-grandparents! The elderly are hugely underserved by the fitness industry. So, you’re not going to have much competition. More importantly, it’s incredibly rewarding to spend your time helping people maintain

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44:48

#369 Alex Pearson: Is Obesity a Choice?

LTB Podcast ·

2022/11/22

Obesity is a choice. People should just choose to eat less and move more. This would make problems with weight disappear. Right? This week Stuart talks to LTB staff member Alex Pearson about whether this common view of obesity is correct. Expect to learn about the causes of obesity, its relationship to health and why fat shaming is both ineffective and unethical. Find Out More About LTB: Website: https://liftthebar.com/ Instagram: https://www.instagram.com/liftthebar/? Black

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42:39

#368 Simon Mitchell: Creating a Strategy for Social...

LTB Podcast ·

2022/11/15

Do you throw a post-up on Instagram every so often and hope for the best? Well, it might be time to get a long-term social media strategy in place for 2023! To give you a helping hand, Stuart welcomes returning guest Simon Mitchell onto the podcast. In this episode, they discuss how to build an email list from scratch, how to use email marketing and social media to compliment each other, and how multiple different platforms can work as part of a comprehensive marketing strategy!

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34:31

#367 Lea Turner: LinkedIn For Personal Trainers

LTB Podcast ·

2022/11/08

You’ve dismissed Linkedin. After all, it is just for business-to-business networking. It would be a waste of time if you wanted to grow your client base…right? Well, this week’s guest, Lea Turner thinks you're wrong! Stuart and Lea have a revealing conversation about how Linkedin has massively under-utilised potential for reaching future customers. Expect to learn the best ways to set up a Linkedin profile, how to communicate with people on the platform and the type of content you should

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16:52

#366: 5 Things I'd Do Differently

LTB Podcast ·

2022/11/01

Hindsight is always 20-20, right? Well with this in mind, Stuart takes a trip in a time machine to talk about how he would change the beginning of his career. He gives us five key points which cover improving work-life balance, organising education and much more! Find Out More About LTB: Website: https://liftthebar.com/ Instagram: https://www.instagram.com/liftthebar/? 14-Day Free Trial: https://liftthebar.thrivecart.com/ltb-membership-49 S.Q.U.A.T.S Newsletter:

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41:11

#365 Jake Weekes: Helping Your Clients Learn to Love...

LTB Podcast ·

2022/10/26

Hearing about the journey of an experienced personal trainer can be a great way to accelerate your career. With that in mind…in this week’s episode, Stuart talks to a long-standing LTB member, Jake Weekes. This wide-ranging conversation captures what “growing” as a personal trainer is like. You’ll hear Jake talk about almost every part of personal training life. He covers going freelance, helping clients learn to love strength training and the key lessons he has taken from years of CPD. Find

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25:50

#364 Laura Vanderkam: Making Better Use of Our Time

LTB Podcast ·

2022/10/18

This week Stuart welcomes returning guest Laura Vanderkam to talk about her new book. Do you feel like you would like your life to be a bit more interesting and memorable? If you do Laura has some excellent practical ideas to make that a reality. Tune in to find out why a bedtime might not be a bad thing and the importance of scheduling your adventures! Find Out More About Laura: Book: https://lauravanderkam.com/books/tranquility-by-tuesday/ Website: https://lauravanderkam.com/

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57:12

#363 Neville Medhora: Turning Free Advice Into...

LTB Podcast ·

2022/10/11

You’ve probably heard of copywriting…but do you know what it is? More importantly, can learning to copywrite help you as a personal trainer? Don’t worry, today Stuart is talking to Neville Medhora to get the answers. They cover all the ins and out’s of copywriting, how to make more sales, why you need a digital rolodex and how you can turn giving out free advice into new clients! Find Out More About Neville: Twitter: https://twitter.com/nevmed Neville's Newsletter:

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39:26

#362 Q&A w/ Claire & Maggie: What We'd do Differently...

LTB Podcast ·

2022/10/04

This week’s episode is with two staff members from Lift the Bar, Claire Winter and Maggie Elliott. Stuart asks them to reflect on what they would change about the beginning of their careers. This provides priceless insights into organising booking systems, pricing services, and building confidence. If you're new to personal training, don’t miss this episode! Find Out More About Lift The Bar: Website: https://liftthebar.com/ Instagram: https://www.instagram.com/liftthebar/? 14-Day Free

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44:53

#361 Chris Bradley: Starting Over in a Commercial Gym

LTB Podcast ·

2022/09/27

Are you starting in a commercial gym for the first time? Not sure how to start building your client base? This week on the Lift The Bar Podcast, Stuart puts Chris Bradley in a time machine to find out exactly what he would do if he were starting again! They talk about how important classes, compelling offers and broken vending machines are for growing a new client base. If you want to get clarity on the fundamentals which will accelerate your business's growth for the last half of 2022, then this is

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46:54

#360 Catherine Reohorn: Creating Better Content

LTB Podcast ·

2022/09/20

In this week’s Lift The Bar Podcast episode, Stuart welcomes returning guest Catherine Reohorn. Have you ever found yourself just posting content for the sake of it? Well...it might be time to stop! Catherine and Stuart discuss how putting out certain types of content might get you the wrong type of clients. They unpick how writing good copy and attracting the right clients go hand in hand. We then get an insight into how Catherine’s three-part writing structure helps PTs produce quantity AND

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51:26

#359 Stuart Aitken: Your First Few Years in Personal...

LTB Podcast ·

2022/09/13

This week’s episode is an interview with…Stuart! The guys over at the Pro-Fit Podcast bought Stuart on to talk about all things personal training. In the episode, they quiz Stuart on the history of LTB, online training, problems PTs encounter and much, much more! Find Out More About Pro-Fit: Instagram: https://www.instagram.com/mattrobinsonpt/ Podcast: https://podcasts.apple.com/gb/podcast/the-pro-fit-podcast/id1458318553 Find Out More About Lift The Bar: Website:

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53:14

#358 Rob Anderson: Coaching Youth Clients

LTB Podcast ·

2022/09/06

This week on the LTB podcast Stuart welcomes Rob Anderson to talk about training youth athletes. Rob has a lot of experience coaching young athletes of various ages and sporting backgrounds. Rob covers the qualifications, experience, and education you need to coach children successfully. He discusses how he has helped create a training environment that supports children’s physical and mental development. Believe it or not…he even has teenagers consistently eating vegetables! If you’re a personal

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41:17

#357 Q&A w/ Gregg & Alex: Becoming a Better Personal...

LTB Podcast ·

2022/08/30

Today’s episode is the second part of last week’s Q&A with Gregg Slater and Alex. The discussion centres around how PTs can systematically improve their practice across multiple job elements. Whether it is how to help clients eat more vegetables, the best way to start a reflective practice or what to do when your coaching cues don’t work, this episode has it all! Find Out More About Lift The Bar: Website: https://liftthebar.com/ Instagram: https://www.instagram.com/liftthebar/? 14-Day Free

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32:47

#356 Q&A w/ Gregg & Alex: Losing Your Exercise Mojo,...

LTB Podcast ·

2022/08/23

This week's podcast is a Q&A episode where Stuart talks to his colleagues from Lift the Bar, Alex Pearson and Gregg Slater. First up is a question about their journeys with exercise and how personal trainers who have fallen out of love with training can find their exercise mojo again. After that, they discuss what evidenced based practice is and whether personal trainers should try to read the research. Find Out More About Lift The Bar: Website: https://liftthebar.com/ Instagram:

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44:36

#355 Michael Keeler: Hiring Your First Staff Member

LTB Podcast ·

2022/08/16

Being in charge of someone else’s career is a big responsibility. The last thing you want to do is make a mistake before they are even hired! That’s why, on this episode of the Lift The Bar Podcast, Stuart brings Michael Keeler back to talk about his process for hiring staff. They discuss how to find candidates, conduct good interviews and why should be careful if you’re hiring your old clients. If you’re thinking about hiring your first staff member, this episode will give you the perfect structure

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43:06

#354 Ed Cunningham: Books & The Reading Life

LTB Podcast ·

2022/08/09

Have you never really seen the point of picking up a book? Heard people going on and on about their latest book, but could never understand what all the fuss is about. Well, this podcast might give you answers. Today Stuart talks to Ed Cunningham, the host of “A Need to Read” which is a podcast all about…reading! So, unsurprisingly they talk about all things books. They discuss how to make reading a habit, what books to choose and some of the perils of the “self-help” genre. If you’d like to make

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437 results

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