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PODCAST

Interact

A podcast about using quizzes for lead generation and how to build up traffic from content marketing.

business entrepreneurship

All Episodes

37:55

Understanding Your Audience ft. Julie Bjelland

Interact ·

2025/03/19

In this episode of the Quiz Marketing Podcast, we dive into the power of quizzes as a tool for audience engagement and understanding. Julie Bjelland, licensed psychotherapist and founder of Sensitive Empowerment, joins us to discuss how quizzes can create empathetic, personalized experiences that connect with audiences on a deeper level. We explore the importance of user testing, the role of language and words in crafting effective quizzes, and how personalization can drive meaningful engagem...

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38:04

Empathy-Driven Marketing: How Quizzes Build...

Interact ·

2025/03/13

In this episode of The Quiz Marketing Podcast, I sit down with Naomi Crellin, CEO and Founder of Storycraft Lab, to explore the power of quizzes in creating meaningful audience engagement. We discuss how empathy-driven marketing, user testing, and strategic language choices can transform quizzes into tools for deeper understanding and connection. Naomi shares insights on shifting from demographic-based marketing to true personalization, using quizzes to craft memorable experiences, and the im...

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30:14

The Power of Quizzes: Engaging and Converting Your...

Interact ·

2025/03/11

In this episode of The Quiz Marketing Podcast, I sit down with Shannon Lutz, CEO and Founder of The Social Bungalow, to explore how quizzes can revolutionize marketing strategies and drive business growth. We dive into the power of crafting effective quiz hooks, understanding audience needs, and leveraging AI to create high-converting quizzes. Shannon shares insights on current marketing trends, the growing importance of personalization, and how consumer expectations are shifting in today’s d...

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28:33

#1 Lead Magnet Quiz with Candice Coppola

Interact ·

2025/02/24

In this episode of the Quiz Marketing Podcast, I sit down with Candice Coppola, a Business Coach and Online Marketing Expert, to explore the transformative power of quizzes in marketing. We dive into how interactive quizzes can supercharge lead generation, engage audiences, and personalize marketing efforts. Candice shares her expert insights on crafting compelling questions, designing results that resonate, and seamlessly integrating quizzes with email automation. Plus, we discuss future tre...

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23:28

How Advice with Erin got +140,000 Email List Growth...

Interact ·

2025/02/04

In this episode of the Quiz Marketing Podcast, we sit down with Erin McGoff, the creator and founder of AdviceWithErin, to discuss the power of quiz marketing for lead generation and business growth. Erin shares her journey of creating a unique career aptitude quiz that helps both businesses and individuals engage their audiences in meaningful ways. We dive into the importance of audience feedback, how to monetize quizzes effectively, and why email lists are a game-changer for creators. Plus,...

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38:05

Mastering Quiz Marketing with Lindsay Stockall: From...

Interact ·

2025/01/28

In this episode of the Quiz Marketing Podcast, we dive into the art and strategy of quiz marketing with Lindsay Stockall, Co-Founder and Creative Director of Stockall & Company. Together, we explore how businesses can use quizzes to capture leads, gain audience insights, and drive engagement. Lindsay shares her expertise on understanding client goals, implementing quizzes, and driving traffic with effective Meta ad campaigns. We also discuss the importance of knowing your audience, crafti...

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39:17

Pillar x Interact: Using quizzes in your Link-In-Bio...

Interact ·

2025/01/22

In this episode of the Quiz Marketing Podcast, we dive into the intersection of quizzes, AI, and business development with Faisal Younus, co-founder and CEO of Pillar. Faisal shares how Pillar empowers creators to monetize their content with ease, leveraging tools like AI-driven product creation, one-tap checkout, and dynamic media kits. Together, we explore the role of quizzes in marketing, how creators are evolving into media businesses, and the rise of agentic AI in transforming business p...

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33:39

How Quizzes Complement Your Marketing Strategy

Interact ·

2024/12/10

Join us as we sit down with the legendary Moby Siddique, CEO of RedPandas Digital, to explore the dynamic landscape of quiz marketing. Moby, a visionary with over 15 years of experience in both client and agency roles, co-founded RedPandas with a mission to empower clients and redefine the traditional client/agency relationship. Known for his passion and a fondness for the occasional dad joke, Moby offers unique insights into harnessing the power of quizzes to complement and elevate marketing...

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36:10

The Garden Entrepreneur’s Guide to Scaling and...

Interact ·

2024/12/03

Cam Perdido is the creative force behind Digital Garden Girl. With a rich background as an educator and a passion for gardening, Cam has successfully transitioned into helping garden-centered small businesses flourish in the digital age. Join us as Cam shares her personal journey from teacher to entrepreneur and explore the unique intersection of gardening and marketing.Learn More about Cam: https://www.digitalgardengirl.com/Take Cam's Quiz: https://www.digitalgardengirl.com/quiz

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35:18

Decoding Audience Needs: Harnessing Quizzes for Insight

Interact ·

2024/11/22

With over 25 years of marketing experience, Maureen Jann knows a few things about surviving and thriving in the marketing world. In this episode, Maureen shares her expertise on how understanding customer pain points and curiosity can enhance engagement and how you can leverage quiz data for actionable marketing insights to drive deeper connections with your audience.Learn more about Maureen: https://www.maureenjann.com/

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54:51

2025 Quiz Trends: What’s Next in Interactive Marketing?

Interact ·

2024/11/15

Are BuzzFeed-style quizzes a relic of the past, or do they still hold value in today's marketing strategies? Join us as we sit down with Chanti Zak and dive into the transformation of quizzes from mere entertainment and dopamine hits to powerful tools for engagement and lead generation. Discover how businesses are strategically using quizzes to connect with audiences on a deeper level and what trends are shaping the future of interactive content as we approach 2025. Learn more about Chan...

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23:23

Quiz Marketing Masterclass with Vilasini Pillay -...

Interact ·

2024/10/22

Vilasini Pillay is a content marketing manager who uses quizzes in super unique and effective ways for Direct Energy. You can see the quizzes she has created here.This was a great conversation about how quizzes can engage ideal customers and help you learn more about who your audience is and what they care about. If you want to learn more from Vilasini you can follow her on Linkedin here.

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43:04

How to Build a Sustainable Business

Interact ·

2024/07/30

Austin L. Church is a writer, marketing advisor, and business coach. He started freelancing in 2009 after finishing his M.A. in Literature and getting laid off from a marketing agency. Over the last 15 years, he has made millions as a creative entrepreneur while learning what not to do.He’s passionate about teaching freelancers and consultants how to stack up specific advantages and find their income-lifestyle sweet spot. Tune in to hear his tips for building a sustainable business with team ...

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41:01

Go Beyond the Origin Story: Storytelling That Converts

Interact ·

2024/07/16

Welcome back to another episode of Interact's Grow Podcast! This week, the team is joined by Akua Konadu, a storytelling strategist, educator, and multi-passionate entrepreneur. She's the founder of not one but two businesses and knows first-hand what it takes to build something from the ground up. As the host of the Independent Business podcast, Akua is on a mission to inspire and educate business owners to pursue their dreams, overcome obstacles, and build successful independent businesses....

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48:37

Optimize ConvertKit with Your Interact Quiz

Interact ·

2024/06/25

In this episode of Interact's Grow Podcast, Team Interact is joined by Preston, the Creator Growth Manager, and Melissa, the Deliverability Specialist at ConvertKit. They dive deep into best practices for setting up email automations, improving deliverability, and engaging subscribers effectively. Tune in for expert advice and actionable tips!

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33:13

From This Conference to the Next: Key Takeaways for...

Interact ·

2024/06/18

Tune in as we share what the team learned from sponsoring ConvertKit's Craft + Commerce Conference for Creators and our key takeaways for success.

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13:18

Live from Craft + Commerce Conference for Creators

Interact ·

2024/06/12

Tune in as the team goes live from the Craft + Commerce Conference for Creators by Converkit!

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30:51

How a Quiz Enhances Your Existing Funnel in ConvertKit

Interact ·

2024/05/21

Hi guys, and welcome back to the Interact's Grow podcast! I'm your host, Jessmyn Solana, along with our co-hosts from the episode, and today, we're diving deep into how a quiz can supercharge your existing marketing funnel in ConvertKit. Whether you're already using ConvertKit or just exploring its potential, we've got some golden nuggets for you on why a quiz might be the missing link in your email marketing strategy.

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26:21

How to Use Your Quiz with Convertkit

Interact ·

2024/05/14

Today, we're diving into some exciting stuff about integrating quizzes with ConvertKit for stellar email marketing. This is perfect for those of you managing or diving into email campaigns who want to streamline and enhance your marketing efforts. Stick around as we tackle three important aspects that are sure to transform how you connect with your audience.

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41:06

Principles to Grow an Ecommerce Business

Interact ·

2024/05/07

Welcome to another Founder Insights episode where we reconnect with our esteemed guest and friend, Hrag from Henry's House of Coffee, who provides an insight into his successful digital marketing approach through tumultuous times. We’re going to talk about his experience with e-commerce during COVID-19, his shift from WooCommerce to Shopify, and his strategy with subscription products that could drastically improve your business.

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