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PODCAST

AdTechGod Pod

AdTechGod, The AdTech God

A Podcast For The People About The People. The AdTechGod ® Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests appearing on the adtech god podcast

business marketing

All Episodes

8:19

The Refresh News: Innovating the Future: Grant Parker...

AdTechGod Pod ·

2025/03/19

In this episode of Refresh by Marketecture Media, host AdTechGod speaks with Grant Parker, President at The new Innovid, about the recent rebranding following Mediaocean's acquisition of Innovid. They discuss the significance of the merger, the strategic choice of the name Innovid, and the future direction of the company, focusing on innovation, transparency, and the integration of capabilities from both Innovid and Flashtalking. The conversation highlights the evolving advertising technology space

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22:05

Ep. 70 Marketplaces, Motivation & Making Ad Tech...

AdTechGod Pod ·

2025/03/18

In this episode of the AdTechGod pod, host AdTech God interviews Molly McArdle, SVP Marketplace at Sonobi. They discuss Molly's journey into the ad tech industry, the challenges and rewards of working in startups, the importance of demand transparency in advertising, and the role of AI in improving inventory quality. Molly also shares insights into staying motivated, her involvement in community service, and the experiences of women in the ad tech space.Takeaways Molly started her career in ad

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6:03

The Refresh News : March 17 – AI Agents, Meta's...

AdTechGod Pod ·

2025/03/17

In this episode of The Refresh, Kait from Marketecture Media breaks down the biggest developments in advertising and media, from Scope3’s AI-driven innovations to Meta’s new fact-checking approach and the latest on TikTok’s uncertain future. This week’s highlights: Scope3’s AI-powered announcements – A new Agentic Advertising Platform and brand standards designed to optimize media buying and reduce carbon emissions AI’s impact on advertising jobs – How AI agents could replace traditional media

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9:58

The Refresh News: The Future of TV Ads – AI, SMBs &...

AdTechGod Pod ·

2025/03/14

In this episode of The Refresh, AdTech God interviews James Borow, Vice President of Product and Engineering at Universal Ads, discussing the evolution of TV advertising and its accessibility for small and medium businesses (SMBs). They explore the partnership with Ramp, the importance of premium video, and how AI is transforming creative production. The conversation emphasizes the need for measurement in advertising effectiveness and the future of TV as a viable platform for all

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26:29

Ep. 69 Streaming Success & Human Connection: Meagan...

AdTechGod Pod ·

2025/03/11

AdTechGod is joined by Meagan Myers, Director, Account Management & Partnership at AMC Networks, shares her journey in the ad tech and streaming television industry. She discusses her career path, the unique strategies AMC employs to engage audiences, and the importance of partnerships and human connections in business. Meagan also highlights the challenges faced in the streaming industry and the diverse content offerings of AMC, emphasizing the brand's commitment to meeting audience

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4:18

The Refresh News: March 10 - T-Mobile, Alternative...

AdTechGod Pod ·

2025/03/10

In this episode of The Refresh, Kait from Marketecture breaks down the biggest ad tech news of the week, covering major acquisitions that are reshaping the industry. As the trend of every company becoming an ad tech company continues, we dive into the latest moves from T-Mobile, Blis, Viant, Lockr, Publicis, and more. This week’s highlights: T-Mobile acquires Blis – Expanding its ad business with a privacy-focused omnichannel platform Viant acquires Lockr – Helping publishers integrate

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21:57

The Refresh News: DoubleVerify & Rockerbox: What This...

AdTechGod Pod ·

2025/03/05

In this episode, the conversation revolves around the recent acquisition of Rockerbox by DoubleVerify, focusing on the implications for digital advertising, particularly in measurement and attribution. The guests, Doug Campbell and Ron Jacobson, discuss the importance of transparency in advertising, the integration of measurement solutions, and the benefits for advertisers in understanding their ad spend effectiveness. They also touch on the challenges of measuring outcomes across various channels

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25:12

Ep. 68 News Bias & Free Speech in Ad Tech with...

AdTechGod Pod ·

2025/03/04

Vanessa Otero, CEO of AdFontes, shares her unique journey from being a patent attorney to founding a company that rates news sources based on reliability and political bias. The conversation delves into the challenges of navigating free speech in advertising, the evolving landscape of media, and the importance of supporting reliable journalism. Otero discusses how advertisers can better engage with trustworthy news sources and challenges the conventional wisdom around sentiment analysis in

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25:35

Ep. 67 The Power of Networking in AdTech with Kathy...

AdTechGod Pod ·

2025/02/25

AdTech God speaks with Kathy Argyriou, Head of Publisher Sales at Freewheel. Kathy shares her journey in the advertising industry, emphasizing the importance of networking and mentorship. She discusses the unique challenges women face in the industry, particularly regarding work-life balance. The conversation shifts to the rise of Connected Television (CTV) and its impact on advertising, as well as the role of AI in transforming the advertising landscape. Kathy concludes by reflecting on changing

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24:46

Ep. 66 Embracing Change in Ad Tech with Kelly McMahon...

AdTechGod Pod ·

2025/02/18

Kelly McMahon, SVP and Head of Global Operations at LG Ad Solutions, shares her journey through the streaming Tb industry, discussing her career beginnings, the evolution of connected TV (CTV), and the impact of AI on advertising. She emphasizes the importance of embracing change, understanding consumer behavior, and building relationships in the industry. Kelly also reflects on the challenges and opportunities in this rapidly changing industry, highlighting the need for effective measurement and

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29:13

Ep. 65 Reviving Yahoo!: A Conversation with Rob Wilk

AdTechGod Pod ·

2025/02/11

In this episode of the AdTechGod Pod, Rob Wilk, Yahoo's Chief Revenue Officer, shares his career journey in advertising, highlighting his experiences at notable companies like Overture and Microsoft. He discusses the cultural shift at Yahoo, the integration of AI in advertising, and the importance of personal connections in the industry. Rob emphasizes the joy of working in advertising and the significance of brand loyalty, particularly towards Yahoo and Microsoft.Takeaways Rob Wilk has a 30-year

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19:02

The Refresh News: Accelerating Growth in Advertising...

AdTechGod Pod ·

2025/02/05

AdTechGod interviews Vitaly Pecherskiy, CEO of StackAdapt, discussing the company's recent funding of $235 million, its innovative approach to advertising technology, and the importance of company culture.Vitaly shares insights on how StackAdapt aims to accelerate growth for its clients through their core pillars of Solutions, Automation and Experience while maintaining a focus on responsible advertising practices. Takeaways StackAdapt focuses on accelerating growth for its customers. The company

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28:06

Ep. 64 CTV & AI : The Future of Digital Marketing...

AdTechGod Pod ·

2025/02/04

In this episode of the Ad TechGod Pod, host AdTechGod interviews Dave Simon, Vice President of Sales at Viant. They discuss Dave's extensive career in advertising, starting from his early days as a media buyer to his pivotal role in the rise of programmatic advertising at BrightRoll. The conversation digs into the challenges faced during the pandemic, the future of advertising with a focus on AI and CTV, and the importance of human connections in the advertising industry. Dave shares insights on

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19:19

The Refresh News: IAB ALM 2025 Wrap-Up with David Cohen

AdTechGod Pod ·

2025/01/31

David Cohen, CEO of the Interactive Advertising Bureau (IAB), joins AdTechGod to wrap up the 2025 IAB ALM event in Palm Desert. We discuss the highlights of the conference, including the potential for a national data privacy law, the creative revival driven by generative AI, and the rise of multiple identity solutions. You’ll also find out why sustainability and DEI are more critical than ever and learn how the IAB is helping marketers tackle today’s toughest privacy challenges. Finally, David

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24:50

Ep. 63 Building Ad Tech with Mark McEachran from Yieldmo

AdTechGod Pod ·

2025/01/28

Host AdTech God speaks with Mark McEachran, Senior Vice President of Product Management at Yieldmo. They discuss Mark's journey in the ad tech industry, the importance of building and innovation, and the challenges faced in product management. Mark shares various insights , the impact of privacy regulations, and the future of cross-media advertising. The conversation highlights the transformative experiences Mark has had at various companies, particularly at Rubicon Project, and reflects on the

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26:40

Ep. 62 Mergers, AI, and the Future of Video...

AdTechGod Pod ·

2025/01/21

In my conversation with Jennifer Q. Chen, President and Chief Revenue Officer at Connatix, we explore her path in the ad tech industry, examine what Connatix’s recent merger with JWP (JW Player) means for the video and technology space, and discuss key topics such as adtech fundamentals, AI-powered content discovery, and the importance of community.Jenn shares insights on finding happiness in a fast-paced work environment and the challenges and opportunities that lie ahead in the advertising

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27:22

Ep 61 The Future of Out-of-Home Advertising with Anna...

AdTechGod Pod ·

2025/01/14

Anna Bager, President and CEO of the Out-of-Home Advertising Association of America (OAAA), discusses the evolving out-of-home (OOH) industry, particularly in the context of digital transformation and programmatic advertising.She shares her journey from Sweden to leading the OAAA, the challenges faced during the pandemic, and the unique advantages of OOH advertising, including its brand safety and effectiveness. Anna emphasizes the importance of cultural adaptation in the U.S. market and highlights

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32:13

Ep. 60 Navigating the Future of Advertising with Sam...

AdTechGod Pod ·

2025/01/07

Sam Bloom, Head of Partnerships at PMG, shares his extensive journey in the advertising industry, discussing the importance of transparency, the impact of family legacy, and the CTV industry. He emphasizes the need for creativity in advertising and the challenges posed by privacy regulations, while also highlighting the potential for innovative solutions in the ad tech space. Takeaways Sam Bloom is a third-generation advertiser with a rich family history in the industry. Transparency in

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31:32

Ep. 59 The Importance of Community in Ad Tech with...

AdTechGod Pod ·

2024/12/17

AdTechGod interviews Inderpreet Sandhu, Head of CTV Platforms and Ecosystems at Google. They discuss Inderpreet's journey into the ad tech space, the evolution of advertising formats, and the importance of user experience in streaming. Inderpreet shares insights on YouTube's growing dominance, the positive trends in the ad tech industry, and the significance of continuous learning and community in career growth. Takeaways Inderpreet's journey into ad tech was not straightforward. Understanding the

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24:43

Ep. 58 The Evolution of Video in Ad Tech With EX.CO's...

AdTechGod Pod ·

2024/12/10

Shachar Orren, co-founder and CMO of EX.CO, shares her journey from journalism to the ad tech industry, discussing the evolution of video consumption, the importance of listening to customers, and the role of AI in enhancing video strategies. She highlights the challenges of differentiation in a competitive market and the future trends in video and content technology.TakeawaysShachar transitioned from journalism to ad tech to leverage his knowledge.EX.CO started as a pub tech company focused on

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151 results

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