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PODCAST

The Podcast Accelerator: How to Grow Your Podcast

Hosted by Mark Asquith, the accomplished co-founder, and Managing Director of podcasting platform Captivate, The Podcast Accelerator is your comprehensive guide to mastering the art and business of podcasting. With a strong focus on delivering actionable insights, cutting-edge strategies, and industry-leading knowledge, this podcast is designed to help you propel your podcast to the next level. Drawing on "That British Podcast Guy"s" extensive experience in podcasting, The Podcast Accelerator

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All Episodes

08:10

Is Facebook Still an Effective Podcast Marketing...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/30

Kipper McGee, of Brandwidth on Demand and a good friend of mine asked if Facebook is still a good marketing tool for podcasters due to the increasing amount of people choosing to spend less time on the platform. With iOS 14 changes, there's more to consider in 2021, that's for sure!Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own

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19:11

The Problem with Apple Podcasts Subscriptions

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/26

Last week, Apple announced Apple Podcasts Subscriptions:Apple Podcasts Subscriptions is a global marketplace for listeners to discover premium subscriptions offered by their favorite creators, including The Athletic and NPR. The Midnight Miracle, the groundbreaking new original series hosted by Talib Kweli, Yasiin Bey, and Dave Chappelle, will be available next month with a subscription to the Luminary channel on Apple Podcasts.The news was met with mixed reactions in the podcasting industry and,

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10:04

How to Get Testimonials from The Press for Your Podcast

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/23

My long-time friend Annette Bone asked on last weeks podcast launch office hours how she can get PR companies that help her into events as "press" to give her testimonials for her podcast. Here's how I'd approach it personally.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive

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13:32

Why I Started Scripting My Podcast Episodes

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/19

I've been lucky enough to speak on stages all over the world thanks to podcasting. From educating at Harvard University to delivering a TEDxand speaking at the biggest podcasting conferences on the planet.But during all of that time, I haven't once scripted a talk.Not once. Not even my TEDx.But in January I began scripting my Monday podcast episodes.If I can speak on some of the world's biggest stages without scripting, why did I start scripting my short-form podcast - especially after 1,300+

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06:34

Can You Mix Podcast Formats?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/16

Following up last week's question from Doug, who is going through the free Podcast Launch Accelerator course, he also asked if it's wise to mix podcast formats between solo and interview style on the same show. The answer is...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive

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12:11

Producing vs Progressing Your Podcast

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/12

Lockdown has been hard. I've been a royal pain in the rear to be around, I'm sure.We're social creatures after all but one phrase that keeps coming up during these "How's lockdown been?" discussions is:"Well, it's good to be busy, isn't it."It really is, we aren't here to stagnate! We're here to progress as individuals, collectives and as a species.But as a podcaster, there's ahugedifference between being busy and actually progressing. The trouble is, most of us don't see it until it's too

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09:15

Podcast Cover Art Mistakes to Avoid

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/09

Doug Piper is working through the free Podcast Launch Accelerator course and during the office hours a couple of weeks ago he asked me about cover art, what to do and not to do. Here's my list of top things to avoid!Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive

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08:22

Can You Have Multiple Goals for Your Podcast?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/04/02

My friend Ashleigh asked me recently about whether she can build her network AND monetise through an interview show and it led me to think more about how you set primary and secondary goals for your show.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib

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10:57

The Podcast Industry is Too Big for You

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/29

Last week the podcast industry reported that there are now two million active podcasts, up from one million a year ago and up from the ~190,000 that existed when I started podcasting 8 years ago.Are you about to get drowned out?Podcasting is too big for youTwo million isa lot of podcasts. Right?Sure it is. And while it's brilliant for the industry (read: money in the industry) it's a statistic that is terrifying for the independent, day-to-daypodcaster like you and I.Think about it: content

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07:51

Can You Bounce Between Podcast Formats?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/26

Michael Rodriguez asked me "Can your show bounce between a solo show sometimes and interviews others, especially when starting off and trying to get people to interview?"...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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08:16

Should I Include A Q&A In My Podcast?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/19

Following up on last week's question, Doug also asked "In my programs which are recorded from webinars I have a Q&A at the end of the program. Do you think I should include the Q&A in the podcast?"Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib

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10:30

Apple Podcasts Changes Incrementally Improve Podcasting

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/15

If you've ever seen or heard me talk about theListener Acquisition Flowat Podcast Movement, Podfest or on my show, you know that I've long struggled with the word "subscribe" in podcasting.I started considering it a few years ago when watching the Infinite Dial by Edison Research and Triton and I was reminded of it again last week when watching the 2021 event, too."Subscribe" IS a problem in podcasting and despite shouty OG podcasters saying it's not, times have changed and it really is a small

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07:34

Should You Release LOTS of Episodes on Launch Day?

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/12

This week, Doug Piper asked "If you're starting a new podcast and you've created 40 or more episodes ready to release. How many would you start with and how often would you release them?" so let me get right to that...Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive

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11:34

Explode Your Podcast Growth

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/08

That episode title right there, that's called a "bait and a switch".I have no intention of teaching you how to explode anything.Annoyed? Close the email now, it's cool.Or don't, your call.But you see, this is an experiment: will people who don't usually open these Monday emails open this one because of that subject line?If so, what did they expect to find?A proven method for podcasting success?A roadmap to 10x your downloads?A path to podcasting superstardom?The more I type this, the more these

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07:21

How Long is Too Long for a Podcast? - Podcaster...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/05

Gareth Beardall this week asked me how long is TOO long for a podcast and you know, it's a very common question. So, let's find out.Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet): https://www.podcastsuccessacademy.comAsk me anything at all about

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10:23

The Worst Podcasting Advice I've Ever Heard

The Podcast Accelerator: How to Grow Your Podcast ·

2021/03/01

I once saw some advice from a podcast guru in their *paid* Facebook group telling someone who wanted to double their audience to produce twice as many shows to do it... need I say more?Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free (plus a comprehensive download-and-keep crib sheet):

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15:02

What Is Dynamic Content Insertion? - Podcaster Questions

The Podcast Accelerator: How to Grow Your Podcast ·

2021/02/26

There's been a lot of noise lately about podcast advertising and dynamic ad insertion (or content). Rightly so: DAI/DCI is a super exciting facet of podcasting that can make your content more relevant, timely and valuable. Here's my simple explainer!Your next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you do next:Watch my free podcasting tutorials on YouTube: https://www.youtube.com/rebelbasemediaLearn how to launch your own podcast the right way, for free

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11:13

3 Ways to Make A Better Podcast with Descript

The Podcast Accelerator: How to Grow Your Podcast ·

2021/02/22

Last weekwe integrated Captivate with Descriptto make your life easier as a podcaster and although integrations sound really cool on Twitter, I wanted to spend a bit of time today giving you someactual real-lifeinsightson how you can make a better podcast by using Descript.In fact,here's Descript- this is the only link to it.What is Descript?Descript is a super-powerful and super-simple audio & video workstation that helps you to produce outstanding edits, video and promotional podcast content

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09:14

Should I Create an Alexa Flash Briefing? - Podcaster...

The Podcast Accelerator: How to Grow Your Podcast ·

2021/02/19

Friend and advisor to Captivate Evo Terra has started creating 60-second flash briefings for his show, Podcast Pontifications and it's something we've done for our shorter shows, too. What are the benefits, why create one and how can you produce one for your own podcast?You're going to need this link: https://developer.amazon.com/en-US/docs/alexa/flashbriefing/steps-to-create-a-flash-briefing-skill.htmlYour next stepsI teach podcasting a lot, and usually for free. So, here's what I'd recommend you

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11:21

How to Deal with a Sudden Drop in Podcast Listeners

The Podcast Accelerator: How to Grow Your Podcast ·

2021/02/15

I delivered a talk at Podcast Movement back in 2015 and during the session I made a quip about podcasters like myself waking up, making a coffee and firing up their download analytics to check the downloads that happened overnight.I then went on to state that when I was a new podcaster I'd not only do that myself, but I'd check them every single hour throughout the day.It got plenty of laughs and more than a couple of head shakes from the seasoned podcasters in the room.It was a flippant point to

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